What does a display designer do?
Display designer responsibilities
Here are examples of responsibilities from real display designer resumes:
- Work with JSON and APNS for push notification services.
- Used the NSJSONSerialization class to parse the JSON to extract the data require to customize the appearance of inventory details.
- Coordinate material and equipment logistics for cross country multi-city marketing events.
- Work for companies including NCR, StorageTek, NCEE, Immocur, and Murdock Taylor.
Display designer skills and personality traits
We calculated that 24% of Display Designers are proficient in Graphic Design, Autocad, and CNC. They’re also known for soft skills such as Leadership skills, Management skills, and Problem-solving skills.
We break down the percentage of Display Designers that have these skills listed on their resume here:
- Graphic Design, 24%
Conducted training for new employees on the transition from paper drawings to new graphic design technology.
- Autocad, 21%
Generate displays and designs using the latest versions of AutoCAD and SketchUp, with information provided by the sales department.
- CNC, 12%
Promoted to [CNC Machine Operator] after [13] months of employment.
- In-Store Displays, 12%
Coordinated with corporate design team to install seasonal merchandising and window in-store displays.
- Market Trends, 11%
Reported on mark down strategies, current performance and market trends.
- Sales Floor, 10%
Assisted on the sales floor consulting with customers.
"graphic design," "autocad," and "cnc" are among the most common skills that display designers use at work. You can find even more display designer responsibilities below, including:
Leadership skills. To carry out their duties, the most important skill for a display designer to have is leadership skills. Their role and responsibilities require that "top executives must be able to shape and direct an organization by coordinating policies, people, and resources." Display designers often use leadership skills in their day-to-day job, as shown by this real resume: "team leadership *participated in daily new store opening team meetings. "
Problem-solving skills. display designers are also known for problem-solving skills, which are critical to their duties. You can see how this skill relates to display designer responsibilities, because "top executives need to identify and resolve issues within an organization." A display designer resume example shows how problem-solving skills is used in the workplace: "supply chain management in kodak is implemented using sap and gxs edi solution. "
Time-management skills. For certain display designer responsibilities to be completed, the job requires competence in "time-management skills." The day-to-day duties of a display designer rely on this skill, as "top executives do many tasks concurrently to ensure that their work gets done and that the organization meets its goals." For example, this snippet was taken directly from a resume about how this skill applies to what display designers do: "produced and launched all window display elements, in compliance with deadlines and store policies. "
Communication skills. Another common skill required for display designer responsibilities is "communication skills." This skill comes up in the duties of display designers all the time, as "top executives must be able to convey information clearly and persuasively." An excerpt from a real display designer resume shows how this skill is central to what a display designer does: "provided superior customer service through strong communication, problem solving, interpersonal skills, and detailed product knowledge. "
The three companies that hire the most display designers are:
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Compare different display designers
Display designer vs. Retail coverage merchandiser
A retail coverage merchandiser is responsible for assisting store customers by responding to their inquiries and concerns about a product, directing them to the correct area of their needs, and recommending items according to their requests. Retail coverage merchandisers ensure that the shelves are accurately filled and maintained. They remove outdated products, arrange merchandise accordingly, monitor inventories, create purchase requests, and analyze sales reports. A retail coverage merchandiser coordinates with suppliers and vendors for distribution and resolves order discrepancies.
While similarities exist, there are also some differences between display designers and retail coverage merchandiser. For instance, display designer responsibilities require skills such as "graphic design," "autocad," "cnc," and "in-store displays." Whereas a retail coverage merchandiser is skilled in "customer service," "retail locations," "client expectations," and "building displays." This is part of what separates the two careers.
On average, retail coverage merchandisers reach similar levels of education than display designers. Retail coverage merchandisers are 1.3% less likely to earn a Master's Degree and 0.4% less likely to graduate with a Doctoral Degree.Display designer vs. Retail sales merchandiser
Retail sales merchandisers are employees who are responsible for promoting and selling goods or services to customers for a retail store. These merchandisers are required to maintain a proper level of stock while ensuring that merchandise is displayed appropriately with proper signage. They must execute special promotional campaigns of their products or services that are created to boost their sales volume. Retail store merchandisers must also resolve issues that may arise after internal audits while training employees to be aware of their products so that they can recommend them to customers.
In addition to the difference in salary, there are some other key differences worth noting. For example, display designer responsibilities are more likely to require skills like "graphic design," "autocad," "cnc," and "in-store displays." Meanwhile, a retail sales merchandiser has duties that require skills in areas such as "customer service," "pos," "working independently," and "expense reports." These differences highlight just how different the day-to-day in each role looks.
In general, retail sales merchandisers achieve similar levels of education than display designers. They're 1.3% less likely to obtain a Master's Degree while being 0.4% less likely to earn a Doctoral Degree.Display designer vs. Fashion merchandiser
An apparel merchandiser is someone who monitors trends and fads, the customer buying behaviors, and the competition to determine what kinds of apparel to sell. An apparel merchandiser's primary responsibility is to ensure that an apparel shop makes a profit by selling in-demand products and determining when to release a fashion line. The apparel merchandiser works alongside the procurement department and the marketing and advertising teams.
The required skills of the two careers differ considerably. For example, display designers are more likely to have skills like "graphic design," "autocad," "cnc," and "in-store displays." But a fashion merchandiser is more likely to have skills like "customer service," "visual presentation," "store management," and "merchandise presentation."
Most fashion merchandisers achieve a similar degree level compared to display designers. For example, they're 0.2% less likely to graduate with a Master's Degree, and 0.1% less likely to earn a Doctoral Degree.Display designer vs. Apparel merchandiser
Types of display designer
Updated January 8, 2025
