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Best states for an e-commerce director
Quoted expert
T. Bettina Cornwell
- Rank 1 - 10
- 11 - 20
- 21 - 30
- 31 - 40
- 41 - 51
It seems like e-commerce directors are becoming more and more common across America. But working conditions and demand for e-commerce directors aren't the same everywhere in the U.S. In fact, our research shows that New York is the best state for e-commerce directors in America. The best city in America for e-commerce directors with the highest pay is San Bruno, CA.
We figured that the best places for e-commerce director jobs has three things everyone would agree on. There would be high annual wages, good career prospects (no matter what phase of the career you are in), and a lot of job opportunities.If you are currently seeking employment as an e-commerce director, you can find open job positions using Zippia's search tools.
10 best states for e-commerce directors in 2025
1. New York
Total e-commerce director jobs: 1,358 Average annual salary: $140,902 Lowest 10 percent earn: $94,000 Highest 10 percent earn: $210,000 Location Quotient: 1.8
2. California
Total e-commerce director jobs: 2,141 Average annual salary: $147,702 Lowest 10 percent earn: $97,000 Highest 10 percent earn: $224,000 Location Quotient: 1.25
3. Massachusetts
Total e-commerce director jobs: 657 Average annual salary: $134,105 Lowest 10 percent earn: $88,000 Highest 10 percent earn: $202,000 Location Quotient: 1.22
4. Michigan
Total e-commerce director jobs: 247 Average annual salary: $135,952 Lowest 10 percent earn: $90,000 Highest 10 percent earn: $204,000 Location Quotient: 0.54
5. Vermont
Total e-commerce director jobs: 39 Average annual salary: $128,776 Lowest 10 percent earn: $84,000 Highest 10 percent earn: $196,000 Location Quotient: 0.86
6. Connecticut
Total e-commerce director jobs: 167 Average annual salary: $134,021 Lowest 10 percent earn: $88,000 Highest 10 percent earn: $202,000 Location Quotient: 0.86
7. Wisconsin
Total e-commerce director jobs: 241 Average annual salary: $130,022 Lowest 10 percent earn: $86,000 Highest 10 percent earn: $195,000 Location Quotient: 0.74
8. Nevada
Total e-commerce director jobs: 78 Average annual salary: $128,998 Lowest 10 percent earn: $83,000 Highest 10 percent earn: $200,000 Location Quotient: 0.63
9. Oregon
Total e-commerce director jobs: 324 Average annual salary: $123,561 Lowest 10 percent earn: $78,000 Highest 10 percent earn: $194,000 Location Quotient: 1.33
10. New Hampshire
Total e-commerce director jobs: 46 Average annual salary: $135,340 Lowest 10 percent earn: $89,000 Highest 10 percent earn: $203,000 Location Quotient: 0.45
E-commerce director jobsNear Columbus, OH
How Zippia determines the best states to be an e-commerce director
You can read about how the best state rankings are calculated here.
Detailed list of the best states for an e-commerce director
| Rank | State | Average salary | Lowest 10% earn | Population | Job count |
|---|---|---|---|---|---|
| 1 | New York | $140,902 | $94,000 | 19,849,399 | 1,358 |
| 2 | California | $147,702 | $97,000 | 39,536,653 | 2,141 |
| 3 | Massachusetts | $134,105 | $88,000 | 6,859,819 | 657 |
| 4 | Michigan | $135,952 | $90,000 | 9,962,311 | 247 |
| 5 | Vermont | $128,776 | $84,000 | 623,657 | 39 |
| 6 | Connecticut | $134,021 | $88,000 | 3,588,184 | 167 |
| 7 | Wisconsin | $130,022 | $86,000 | 5,795,483 | 241 |
| 8 | Nevada | $128,998 | $83,000 | 2,998,039 | 78 |
| 9 | Oregon | $123,561 | $78,000 | 4,142,776 | 324 |
| 10 | New Hampshire | $135,340 | $89,000 | 1,342,795 | 46 |
| 11 | Pennsylvania | $121,444 | $79,000 | 12,805,537 | 522 |
| 12 | Arizona | $126,137 | $80,000 | 7,016,270 | 212 |
| 13 | New Jersey | $124,076 | $81,000 | 9,005,644 | 563 |
| 14 | District of Columbia | $127,438 | $84,000 | 693,972 | 161 |
| 15 | Rhode Island | $114,873 | $75,000 | 1,059,639 | 68 |
| 16 | Texas | $112,889 | $70,000 | 28,304,596 | 1,059 |
| 17 | Indiana | $117,674 | $77,000 | 6,666,818 | 175 |
| 18 | Colorado | $117,187 | $76,000 | 5,607,154 | 302 |
| 19 | Maryland | $127,345 | $84,000 | 6,052,177 | 199 |
| 20 | South Dakota | $102,043 | $67,000 | 869,666 | 196 |
| 21 | Illinois | $110,005 | $72,000 | 12,802,023 | 820 |
| 22 | New Mexico | $120,503 | $77,000 | 2,088,070 | 38 |
| 23 | Ohio | $108,240 | $70,000 | 11,658,609 | 386 |
| 24 | Delaware | $115,067 | $75,000 | 961,939 | 42 |
| 25 | West Virginia | $112,607 | $73,000 | 1,815,857 | 31 |
| 26 | Washington | $110,192 | $69,000 | 7,405,743 | 467 |
| 27 | Iowa | $101,046 | $66,000 | 3,145,711 | 533 |
| 28 | Idaho | $108,670 | $69,000 | 1,716,943 | 56 |
| 29 | North Carolina | $106,270 | $68,000 | 10,273,419 | 416 |
| 30 | Utah | $101,993 | $65,000 | 3,101,833 | 174 |
| 31 | Minnesota | $105,408 | $69,000 | 5,576,606 | 292 |
| 32 | Maine | $108,092 | $70,000 | 1,335,907 | 29 |
| 33 | North Dakota | $106,413 | $71,000 | 755,393 | 16 |
| 34 | Georgia | $100,451 | $64,000 | 10,429,379 | 608 |
| 35 | Louisiana | $96,647 | $59,000 | 4,684,333 | 494 |
| 36 | Mississippi | $95,218 | $60,000 | 2,984,100 | 311 |
| 37 | Virginia | $105,374 | $68,000 | 8,470,020 | 430 |
| 38 | Alabama | $94,713 | $60,000 | 4,874,747 | 506 |
| 39 | Tennessee | $99,524 | $64,000 | 6,715,984 | 209 |
| 40 | Arkansas | $86,334 | $55,000 | 3,004,279 | 504 |
| 41 | Oklahoma | $87,877 | $56,000 | 3,930,864 | 445 |
| 42 | Kansas | $98,201 | $63,000 | 2,913,123 | 82 |
| 43 | Montana | $99,224 | $64,000 | 1,050,493 | 33 |
| 44 | Kentucky | $96,686 | $62,000 | 4,454,189 | 113 |
| 45 | Wyoming | $97,286 | $63,000 | 579,315 | 12 |
| 46 | Nebraska | $94,913 | $62,000 | 1,920,076 | 70 |
| 47 | Florida | $88,753 | $53,000 | 20,984,400 | 580 |
| 48 | Missouri | $92,648 | $60,000 | 6,113,532 | 181 |
| 49 | South Carolina | $91,259 | $58,000 | 5,024,369 | 116 |
| 50 | Alaska | $90,854 | $58,000 | 739,795 | 21 |
| 51 | Hawaii | $76,231 | $54,000 | 1,427,538 | 21 |
Highest paying states for e-commerce directors
| Rank | State | Avg. E-Commerce Director Salary |
|---|---|---|
| 1 | New York | $140,902 |
| 2 | California | $147,702 |
| 3 | Massachusetts | $134,105 |
| 4 | Michigan | $135,952 |
| 5 | Vermont | $128,776 |
| 6 | Connecticut | $134,021 |
| 7 | Wisconsin | $130,022 |
| 8 | Nevada | $128,998 |
| 9 | Oregon | $123,561 |
| 10 | New Hampshire | $135,340 |
| 11 | Pennsylvania | $121,444 |
| 12 | Arizona | $126,137 |
| 13 | New Jersey | $124,076 |
| 14 | District of Columbia | $127,438 |
| 15 | Rhode Island | $114,873 |
| 16 | Texas | $112,889 |
| 17 | Indiana | $117,674 |
| 18 | Colorado | $117,187 |
| 19 | Maryland | $127,345 |
| 20 | South Dakota | $102,043 |
| 21 | Illinois | $110,005 |
| 22 | New Mexico | $120,503 |
| 23 | Ohio | $108,240 |
| 24 | Delaware | $115,067 |
| 25 | West Virginia | $112,607 |
| 26 | Washington | $110,192 |
| 27 | Iowa | $101,046 |
| 28 | Idaho | $108,670 |
| 29 | North Carolina | $106,270 |
| 30 | Utah | $101,993 |
| 31 | Minnesota | $105,408 |
| 32 | Maine | $108,092 |
| 33 | North Dakota | $106,413 |
| 34 | Georgia | $100,451 |
| 35 | Louisiana | $96,647 |
| 36 | Mississippi | $95,218 |
| 37 | Virginia | $105,374 |
| 38 | Alabama | $94,713 |
| 39 | Tennessee | $99,524 |
| 40 | Arkansas | $86,334 |
| 41 | Oklahoma | $87,877 |
| 42 | Kansas | $98,201 |
| 43 | Montana | $99,224 |
| 44 | Kentucky | $96,686 |
| 45 | Wyoming | $97,286 |
| 46 | Nebraska | $94,913 |
| 47 | Florida | $88,753 |
| 48 | Missouri | $92,648 |
| 49 | South Carolina | $91,259 |
| 50 | Alaska | $90,854 |
| 51 | Hawaii | $76,231 |
Expert opinions on the best states for e-commerce directors
Are there any particularly good places in the United States for e-commerce directors to find work opportunities?
T. Bettina Cornwell
Professor of Marketing, University of Oregon
This pandemic has taught us that place will be less important in many careers. We have proven we can work from anywhere. The future place decision is likely near, but not in big, expensive cities.
E-commerce director best states FAQs
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Updated January 8, 2025