E-commerce director job description
Updated March 14, 2024
7 min read
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Example e-commerce director requirements on a job description
E-commerce director requirements can be divided into technical requirements and required soft skills. The lists below show the most common requirements included in e-commerce director job postings.
Sample e-commerce director requirements
- Bachelor’s degree in business, marketing, or related field
- Minimum 8 years’ experience in e-commerce
- Proven track record of leading successful e-commerce initiatives
- Excellent understanding of web analytics and SEO
- Strong technical background in website development
Sample required e-commerce director soft skills
- Excellent leadership and communication skills
- Strong analytical and problem-solving skills
- Ability to work independently and collaboratively
- Flexibility and adaptability
- Ability to prioritize tasks and manage time
E-commerce director job description example 1
Publicis Media Llc e-commerce director job description
The Director, Commerce acts as a key thought leader and expert in the Retail Media space, serving all Publicis Media agencies. This role requires a proven ability to showcase strategic thought leadership and development of tactical best practices. This role requires a thorough understanding of all major commerce platform capabilities and being able to translate complex technical concepts to non-technical audiences. We need someone who loves to solve challenges, collaborate across agency teams, and has a strong POV with the ability to proactively identify needs and build solutions.
This role is unique as it drives best practices, thought leadership, and innovation across all agencies. Rather than working for a single client, our work impacts all clients. The Director is able to define our roadmap, team priorities, and lead content that directly influences all clients in the US. Self-starters and people who naturally curious and are comfortable working in grey space are successful in this role.
Responsibilities:
Develop Commerce and Retail Media content, including POVs, playbooks, training, and educational 101, 201, and 301 content pieces.
Deep understanding of the Commerce and Retail Media space to deliver against business outcomes, including both the Retail Media side of Commerce, as well as the shoppable components within traditional search, social and programmatic channels.
Contribute to curation of first-to-market solutions - inclusive of commerce activation support, collateral development, and testing frameworks
Identify and document FAQs, automating responses to common agency questions
Develop ad hoc content based on custom requests from agency teams and/or reactions to relevant marketplace changes
Build relationships with Publicis Media agency executives and media channel leads
Manage day-to-day priorities for a team of high-performing commerce activation experts
Execute roadmaps and build thought leadership collateral for commerce strategy and activation
Own cross-functional relationships to collaborate on solutions priorities
Contribute to account planning and coordination with key SMEs across agencies to improve how we serve clients across Publicis Media
Identify clients that are candidates for priority solutions and assist in stewarding clients into best-in-class landing pads
Administer assessments and guide agency teams on recommendations
Stay abreast of industry trends and advise on the use of emerging retailer networks and shoppable ad units based on agency, industry, and client priorities
This role is unique as it drives best practices, thought leadership, and innovation across all agencies. Rather than working for a single client, our work impacts all clients. The Director is able to define our roadmap, team priorities, and lead content that directly influences all clients in the US. Self-starters and people who naturally curious and are comfortable working in grey space are successful in this role.
Responsibilities:
Develop Commerce and Retail Media content, including POVs, playbooks, training, and educational 101, 201, and 301 content pieces.
Deep understanding of the Commerce and Retail Media space to deliver against business outcomes, including both the Retail Media side of Commerce, as well as the shoppable components within traditional search, social and programmatic channels.
Contribute to curation of first-to-market solutions - inclusive of commerce activation support, collateral development, and testing frameworks
Identify and document FAQs, automating responses to common agency questions
Develop ad hoc content based on custom requests from agency teams and/or reactions to relevant marketplace changes
Build relationships with Publicis Media agency executives and media channel leads
Manage day-to-day priorities for a team of high-performing commerce activation experts
Execute roadmaps and build thought leadership collateral for commerce strategy and activation
Own cross-functional relationships to collaborate on solutions priorities
Contribute to account planning and coordination with key SMEs across agencies to improve how we serve clients across Publicis Media
Identify clients that are candidates for priority solutions and assist in stewarding clients into best-in-class landing pads
Administer assessments and guide agency teams on recommendations
Stay abreast of industry trends and advise on the use of emerging retailer networks and shoppable ad units based on agency, industry, and client priorities
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E-commerce director job description example 2
DCM e-commerce director job description
Director of E-Commerce:
Portland, OR preferred. Salt Lake City or San Diego OK too.
Responsible for creating the global ecommerce strategy and digital marketing efforts to achieve agreed upon sales targets, brand presentation, and consumer ecommerce experience. Reporting to a GM, this role will play a critical role in boosting brand penetration outside of the US market with a specific focus for Europe, working closely with the HQ team in Italy. Responsible for collaborating with cross-functional partners and outside agencies to manage all aspects of the ecommerce business including content strategy, marketing campaigns, inventory planning, website design, customer service, web analytics and technologies.
Essential Job Functions:
1. Develop a multi-year digital growth plan and a long-term ecommerce vision to execute on near-term financial and non-financial goals.
2. Own the online consumer journey, monitor performance, and propose continuous improvements to the overall experience.
3. Develop consumer acquisition and lifetime value maximization strategies and program execution.
4. Develop and manage marketing campaign strategies, content, and measurement activities to maximize the effectiveness of ad-spend.
5. Create SEO and PPC strategies with measurements in line with sales targets and budget allocations.
6. Lead ecommerce operations, planning, road mapping, and execution of development tasks, site features, and troubleshooting of bugs and/or issues.
7. Define the correct KPI' s to support strategic decision making.
8. Manage pro and industry sales and promotion strategies, and maintenance and development of referral sites.
9. Lead MAP enforcement and policy development.
10. Manage all personnel within the ecommerce and web development department.
11. Embrace the company culture and mission to add authenticity to the brand experiences.
Requirements:
• Exceptional knowledge of UX/UI fundamentals, onsite merchandising techniques and consumer relation and retention principles
• Exceptional knowledge of Salesforce Commerce Cloud (or other enterprise eCommerce platforms like Salesforce, WebSphere, Shopify or Magento), Tag Management and Analytics tools (Google tools are top of the list).
• Proven track record of directly managing complex Google and Facebook campaign setups.
• Managing agency partners to drive the best results
• Knowledge of HTML and SEO is a plus, even if basic.
• Hands-on experience with e-commerce, payment processing, order fulfillment, or other monetization-related platforms including ad serving technologies.
• Direct experience with outside digital marketing agencies.
• Excellent negotiation and organizational skills.
• Willingness to travel in limited amounts.
• Non-hierarchical, team oriented, leadership & management style.
Portland, OR preferred. Salt Lake City or San Diego OK too.
Responsible for creating the global ecommerce strategy and digital marketing efforts to achieve agreed upon sales targets, brand presentation, and consumer ecommerce experience. Reporting to a GM, this role will play a critical role in boosting brand penetration outside of the US market with a specific focus for Europe, working closely with the HQ team in Italy. Responsible for collaborating with cross-functional partners and outside agencies to manage all aspects of the ecommerce business including content strategy, marketing campaigns, inventory planning, website design, customer service, web analytics and technologies.
Essential Job Functions:
1. Develop a multi-year digital growth plan and a long-term ecommerce vision to execute on near-term financial and non-financial goals.
2. Own the online consumer journey, monitor performance, and propose continuous improvements to the overall experience.
3. Develop consumer acquisition and lifetime value maximization strategies and program execution.
4. Develop and manage marketing campaign strategies, content, and measurement activities to maximize the effectiveness of ad-spend.
5. Create SEO and PPC strategies with measurements in line with sales targets and budget allocations.
6. Lead ecommerce operations, planning, road mapping, and execution of development tasks, site features, and troubleshooting of bugs and/or issues.
7. Define the correct KPI' s to support strategic decision making.
8. Manage pro and industry sales and promotion strategies, and maintenance and development of referral sites.
9. Lead MAP enforcement and policy development.
10. Manage all personnel within the ecommerce and web development department.
11. Embrace the company culture and mission to add authenticity to the brand experiences.
Requirements:
• Exceptional knowledge of UX/UI fundamentals, onsite merchandising techniques and consumer relation and retention principles
• Exceptional knowledge of Salesforce Commerce Cloud (or other enterprise eCommerce platforms like Salesforce, WebSphere, Shopify or Magento), Tag Management and Analytics tools (Google tools are top of the list).
• Proven track record of directly managing complex Google and Facebook campaign setups.
• Managing agency partners to drive the best results
• Knowledge of HTML and SEO is a plus, even if basic.
• Hands-on experience with e-commerce, payment processing, order fulfillment, or other monetization-related platforms including ad serving technologies.
• Direct experience with outside digital marketing agencies.
• Excellent negotiation and organizational skills.
• Willingness to travel in limited amounts.
• Non-hierarchical, team oriented, leadership & management style.
Dealing with hard-to-fill positions? Let us help.
E-commerce director job description example 3
SimpliSafe e-commerce director job description
SimpliSafe, Who We Are:
We fundamentally disrupted the home security industry, pioneering a new way to make home the safest place on earth for everyone. Founded in 2006, we were the first to offer homeowners professional-grade monitored home security with no long-term contracts and at radically fair prices. We now protect over 3 million people and remain committed to our founding goal: to make every home secure.
As a private-equity-backed, hyper-growth IoT leader, SimpliSafe has made building a world class fully internationalized e-commerce platform a Board level priority. We are in the very early stages of building this capability and are looking for a hands-on technical leader to drive this initiative and lead the team to get it done. This is a unique opportunity to design and build an integrated solution for a proven market leader.
In this role, you will:
Manage and drive SimpliSafe's Ecommerce Platform. In addition to leading all technical aspects of the platform, you will also partner with marketing and other stakeholders within engineering to define, develop and implement SimpliSafe's Ecommerce platform.
Specifically, you will be responsible for the following:
* Leading SimpliSafe's Ecommerce engineering team
* Leading, coaching, and mentoring a team of engineering managers
* Establish best practices with the emphasis on continuous improvement
* Establish KPIs to measure the effectiveness of the Ecommerce engineering team's impact on key technical and business metrics
* Manage and identify risk, dependencies, and remove blockers as needed
* Collaborate with product owners to develop the Ecommerce roadmap and to translate business requirements into technical implementations
* Create a technical vision for the Ecommerce Platform
You should:
* Be excited to join SimpliSafe's collaborative, no-ego approach to getting work done
* Have a proven track record of success architecting and implementing Ecommerce solutions
* Have at least 10 years of engineering experience, including 5+ years leading multiple teams
* Be able to get work done through others, but be willing to dive in when needed
* Have experience with modern technologies like React.js, Node.js, TypeScript, and AWS
* Have experience with A/B testing
* Have experience with PCI, GDPR, and web accessibility
* Have exceptional verbal and written communication skills
* Have a BS / BA in Computer Science, Business, Mathematics or Engineering
Benefits & Perks:
* Health, dental and vision coverage - We cover 85% of plans and offer excellent BCBS HMO/PPO Health plans
* Unlimited paid time off - To give you the flexibility and work/life balance you seek
* 401k Matching and Company Equity - To help you prepare for the future
* Beer Fridays, Bagel Thursdays, Bi-Weekly Lunches, Team and Company Outings - We know how to have fun! Besides, who doesn't like free food and drinks?!
We fundamentally disrupted the home security industry, pioneering a new way to make home the safest place on earth for everyone. Founded in 2006, we were the first to offer homeowners professional-grade monitored home security with no long-term contracts and at radically fair prices. We now protect over 3 million people and remain committed to our founding goal: to make every home secure.
As a private-equity-backed, hyper-growth IoT leader, SimpliSafe has made building a world class fully internationalized e-commerce platform a Board level priority. We are in the very early stages of building this capability and are looking for a hands-on technical leader to drive this initiative and lead the team to get it done. This is a unique opportunity to design and build an integrated solution for a proven market leader.
In this role, you will:
Manage and drive SimpliSafe's Ecommerce Platform. In addition to leading all technical aspects of the platform, you will also partner with marketing and other stakeholders within engineering to define, develop and implement SimpliSafe's Ecommerce platform.
Specifically, you will be responsible for the following:
* Leading SimpliSafe's Ecommerce engineering team
* Leading, coaching, and mentoring a team of engineering managers
* Establish best practices with the emphasis on continuous improvement
* Establish KPIs to measure the effectiveness of the Ecommerce engineering team's impact on key technical and business metrics
* Manage and identify risk, dependencies, and remove blockers as needed
* Collaborate with product owners to develop the Ecommerce roadmap and to translate business requirements into technical implementations
* Create a technical vision for the Ecommerce Platform
You should:
* Be excited to join SimpliSafe's collaborative, no-ego approach to getting work done
* Have a proven track record of success architecting and implementing Ecommerce solutions
* Have at least 10 years of engineering experience, including 5+ years leading multiple teams
* Be able to get work done through others, but be willing to dive in when needed
* Have experience with modern technologies like React.js, Node.js, TypeScript, and AWS
* Have experience with A/B testing
* Have experience with PCI, GDPR, and web accessibility
* Have exceptional verbal and written communication skills
* Have a BS / BA in Computer Science, Business, Mathematics or Engineering
Benefits & Perks:
* Health, dental and vision coverage - We cover 85% of plans and offer excellent BCBS HMO/PPO Health plans
* Unlimited paid time off - To give you the flexibility and work/life balance you seek
* 401k Matching and Company Equity - To help you prepare for the future
* Beer Fridays, Bagel Thursdays, Bi-Weekly Lunches, Team and Company Outings - We know how to have fun! Besides, who doesn't like free food and drinks?!
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Updated March 14, 2024