Post job

Explore jobs

Find specific jobs

Explore careers

Explore professions

Best companies

Explore companies

OverviewJobsSalarySkillsWhat They DoEducationDemographicsJob DescriptionHow To HireBest CompaniesBest StatesBest CitiesRemote JobsJob Outlook

Compare

Part Time jobsEntry Level jobsFull Time jobsWork From Home jobs

E-commerce specialist vs search engine marketing strategist

The differences between e-commerce specialists and search engine marketing strategists can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become an e-commerce specialist, becoming a search engine marketing strategist takes usually requires 1-2 years. Additionally, a search engine marketing strategist has an average salary of $68,845, which is higher than the $54,056 average annual salary of an e-commerce specialist.

The top three skills for an e-commerce specialist include digital marketing, A/B and marketing campaigns. The most important skills for a search engine marketing strategist are digital marketing, paid search, and campaign performance.

E-commerce specialist vs search engine marketing strategist overview

E-Commerce SpecialistSearch Engine Marketing Strategist
Yearly salary$54,056$68,845
Hourly rate$25.99$33.10
Growth rate19%19%
Number of jobs35,95678,796
Job satisfaction--
Most common degreeBachelor's Degree, 66%Bachelor's Degree, 85%
Average age3744
Years of experience62

E-commerce specialist vs search engine marketing strategist salary

E-commerce specialists and search engine marketing strategists have different pay scales, as shown below.

E-Commerce SpecialistSearch Engine Marketing Strategist
Average salary$54,056$68,845
Salary rangeBetween $34,000 And $85,000Between $51,000 And $92,000
Highest paying CityOlympia, WA-
Highest paying stateDelaware-
Best paying companyChevron-
Best paying industryManufacturing-

Differences between e-commerce specialist and search engine marketing strategist education

There are a few differences between an e-commerce specialist and a search engine marketing strategist in terms of educational background:

E-Commerce SpecialistSearch Engine Marketing Strategist
Most common degreeBachelor's Degree, 66%Bachelor's Degree, 85%
Most common majorBusinessBusiness
Most common collegeStanford UniversityUniversity of Pennsylvania

E-commerce specialist vs search engine marketing strategist demographics

Here are the differences between e-commerce specialists' and search engine marketing strategists' demographics:

E-Commerce SpecialistSearch Engine Marketing Strategist
Average age3744
Gender ratioMale, 46.0% Female, 54.0%Male, 67.1% Female, 32.9%
Race ratioBlack or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 12.4% White, 65.1% American Indian and Alaska Native, 0.1%Black or African American, 6.2% Unknown, 4.7% Hispanic or Latino, 8.8% Asian, 12.0% White, 67.7% American Indian and Alaska Native, 0.5%
LGBT Percentage10%11%

Differences between e-commerce specialist and search engine marketing strategist duties and responsibilities

E-commerce specialist example responsibilities.

  • Hire and manage outside vendors for SEO, content writers, and PPC management.
  • Facilitate and manage creative development, copywriting and content management of home page copy and site sections.
  • Create product content and manage product photography in order to update and upload e-commerce product plans for various online retailers.
  • Develop, manage and maintain multiple websites including fund-raising events and online registrations for intranet and Internet sites.
  • Develop and style page elements with HTML, CSS & JavaScript.
  • Learned to master software such as: Magento Shopify
    • Show more

Search engine marketing strategist example responsibilities.

  • Assist in managing CRM efforts focuse on digital acquisition and customer retention.
  • Review optimization KPIs, including unit yields, compressor and pump reliability, corrosion management and energy optimization.
  • Update and edit company website & design PowerPoint multi-media presentations.

E-commerce specialist vs search engine marketing strategist skills

Common e-commerce specialist skills
  • Digital Marketing, 14%
  • A/B, 12%
  • Marketing Campaigns, 11%
  • YouTube, 8%
  • Google Analytics, 5%
  • Email Marketing, 4%
Common search engine marketing strategist skills
  • Digital Marketing, 11%
  • Paid Search, 8%
  • Campaign Performance, 8%
  • Search Engine Marketing, 6%
  • SEM, 6%
  • Website Traffic, 6%

E-Commerce Specialist vs. similar jobs

E-Commerce Specialist related careers

E-Commerce Specialist related jobs

What similar roles do

Updated January 8, 2025

Browse business and financial jobs