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E-commerce specialist salary

Average e-commerce specialist salary

$54,056

$25.99 hourly rate

Entry-level e-commerce specialist salary
$34,000 yearly salary
Updated December 15, 2025

Understanding E-commerce Specialist Salaries

The role of an E-commerce Specialist is crucial for businesses aiming to thrive online. As of October 2025, the average salary for this position is $54,056 annually. Salaries vary by state, with higher figures reported in locations like California and New York, where demand for digital expertise is robust.

Experience significantly influences earnings. For instance, entry-level positions may start around $40,000, while specialists with more than five years in the field can earn upwards of $70,000. This variance highlights the importance of professional growth and continuous learning in the digital landscape.

Additionally, industry focus can impact salary levels. E-commerce specialists in retail may earn differently compared to those in tech or finance. Understanding these dynamics allows job seekers to tailor their career paths effectively.

Salary Insights by State

Several states frequently report higher salaries for e-commerce specialists. For example:

  • California: $62,000
  • New York: $58,000
  • Texas: $52,000

Being aware of these figures can assist professionals in negotiating salaries and seeking opportunities that align with their financial goals.

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Where can an E-Commerce Specialist earn more?

Compare salary by location
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Columbus, OH$84,551
Muskogee, OK$38,397
Compare salary by company
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Chevron$136,386
Graphic Packaging International$62,466

E-commerce specialist salaries by experience level

Experience levelAvg. salaryHourly rate
Entry-level e-commerce specialist$33,900$16.31
Mid-level e-commerce specialist$57,300$27.54
Senior-level e-commerce specialist$93,800$45.10

E-commerce specialist salary estimates from across the web

Based on the latest salary information compiled by Zippia, Glassdoor and Ziprecruiter, the average salary for an e-commerce specialist typically falls between $54,056 and $58,591.
zippia
$54,056yearly
glassdoor[1]
$58,591yearly
ZipRecruiter[2]
$54,526yearly

Average e-commerce specialist salary by state

The average e-commerce specialist salary in Delaware, New Jersey, and Washington are the highest in the U.S. The lowest average e-commerce specialist salary states are Kansas, Alabama, and Tennessee.

  • State view
  • County view
Average salary:

Highest paying states for e-commerce specialists

RankStateAvg. salaryHourly rate
1Delaware$89,342$42.95
2New York$70,073$33.69
3Massachusetts$68,001$32.69
4New Jersey$84,086$40.43
5Oregon$65,218$31.35
6Washington$83,855$40.31
7Pennsylvania$61,970$29.79
8North Carolina$61,475$29.56
9Rhode Island$57,967$27.87
10Minnesota$63,876$30.71
11Alaska$61,759$29.69
12Michigan$60,645$29.16
13Ohio$61,150$29.40
14District of Columbia$63,888$30.72
15Connecticut$64,237$30.88
16California$64,969$31.24
17Utah$53,289$25.62
18Nevada$56,092$26.97
19Montana$53,825$25.88
20Maryland$60,963$29.31
21New Hampshire$56,627$27.22
22Texas$55,358$26.61
23Iowa$51,981$24.99
24Illinois$54,688$26.29
25Idaho$52,752$25.36
26South Dakota$49,990$24.03
27Florida$53,479$25.71
28Hawaii$56,202$27.02
29Indiana$54,249$26.08
30Virginia$54,327$26.12
31Vermont$47,903$23.03
32North Dakota$48,430$23.28
33Arizona$50,652$24.35
34Nebraska$47,835$23.00
35Wyoming$44,434$21.36
36Missouri$51,332$24.68
37West Virginia$48,222$23.18
38Maine$50,457$24.26
39Colorado$51,735$24.87
40Louisiana$50,143$24.11
41New Mexico$50,009$24.04
42Arkansas$46,294$22.26
43Georgia$46,170$22.20
44Wisconsin$44,934$21.60
45South Carolina$45,944$22.09
46Kansas$43,497$20.91
47Tennessee$40,858$19.64
48Alabama$42,717$20.54
49Kentucky$39,500$18.99
50Oklahoma$38,946$18.72
51Mississippi$35,805$17.21

Highest paying cities for e-commerce specialists

The highest-paying cities for e-commerce specialists are Olympia, WA, Edison, NJ, and Novato, CA.

RankCityAvg. salaryHourly rate
1Olympia, WA$84,551$40.65
2Edison, NJ$84,192$40.48
3Novato, CA$73,081$35.14
4New York, NY$70,486$33.89
5Billerica, MA$66,534$31.99
6Portland, OR$64,656$31.08
7Columbus, OH$60,503$29.09
8Austin, TX$55,460$26.66
9Chicago, IL$55,173$26.53
10Boca Raton, FL$53,763$25.85
11Denver, CO$51,625$24.82
12Baton Rouge, LA$50,218$24.14
13Appleton, WI$44,957$21.61
14Jackson, TN$40,388$19.42
15Muskogee, OK$38,397$18.46

E-commerce specialist salary details

An e-commerce specialist's salary ranges from $34,000 a year at the 10th percentile to $85,000 at the 90th percentile.

Average e-commerce specialist salary graph
Average e-commerce specialist salary graph, trends, and summary

What is an e-commerce specialist's salary?

PercentileAnnual salaryMonthly salaryHourly rate
90th Percentile$85,000$7,083$41
75th Percentile$68,000$5,667$33
Average$54,056$4,505$26
25th Percentile$42,000$3,500$20
10th Percentile$34,000$2,833$16

Highest paying e-commerce specialist jobs

The highest paying types of e-commerce specialists are director, search marketing strategies, search engine evaluator, and web user experience strategist.

Job titleAnnual salaryMonthly salaryHourly rateJob openings
Search Engine Optimizer$99,672$8,306$47.923,599
Systems Administrator Lead$99,956$8,330$48.06132,285
Social Media Strategist$62,339$5,195$29.9743,791
Search Engine Evaluator$106,930$8,911$51.413,385
Search Strategist$82,098$6,842$39.479,339

Top companies hiring e-commerce specialists now:

  1. eBay jobs (6)
  2. General Electric jobs (4)
  3. Integrated Resources jobs (7)
  4. Wolverine World Wide jobs (4)
  5. Fulton Bank jobs (5)

Which companies pay e-commerce specialists the most?

E-commerce specialist salaries at Chevron and Axalta are the highest-paying according to our most recent salary estimates. In addition, the average e-commerce specialist salary at companies like Amazon and CyberCoders are highly competitive.

RankCompanyAverage salaryHourly rate
1Chevron$136,386$65.57
2Axalta$94,039$45.21
3Amazon$92,441$44.44
4CyberCoders$84,599$40.67
5Infopro Learning$81,420$39.14
6Bechtel Corporation$79,565$38.25
7SAMSUNG SDS$77,657$37.34
8Integrated Resources$77,525$37.27
9Signature Bank$77,255$37.14
10Oldcastle Infrastructure$74,212$35.68
11Carnival Cruise Line$72,146$34.69
12MetrolinaGreenhouses$68,942$33.15
13Radial$68,758$33.06
14Mohawk Industries$66,835$32.13
15United Natural Foods$65,913$31.69
16Nestlé$65,776$31.62
17H Mart$63,870$30.71
18PSEA$63,754$30.65
19Louis Vuitton$62,780$30.18
20Graphic Packaging International$62,466$30.03

Wage gap by gender, race and education

$53,000$52,400$51,800$51,200$50,600$50,000
MaleFemale

E-Commerce Specialist salary by industry

The average e-commerce specialist salary varies across industries:

  • The average e-commerce specialist salary in the manufacturing industry is $52,515, the highest of any industry.
  • The average e-commerce specialist salary in the finance industry is $48,135.
  • E-commerce specialists in the professional industry earn an average salary of $39,864, the lowest of any industry.

Highest paying industries for e-commerce specialists

RankIndustryAverage salaryHourly rate
1Manufacturing$52,515$25.25
2Retail$48,135$23.14
3Hospitality$42,894$20.62
4Professional$39,864$19.17

High paying e-commerce specialist jobs

E-commerce specialist salary trends

The average e-commerce specialist salary has risen by $4,567 over the last ten years. In 2014, the average e-commerce specialist earned $49,489 annually, but today, they earn $54,056 a year. That works out to a 5% change in pay for e-commerce specialists over the last decade.

Compare e-commerce specialist salaries for cities or states with the national average over time.

Average e-commerce specialist salary over time

Compare e-commerce specialist salaries for individual cities or states with the national average.

E-commerce specialist salary by year

YearAvg. salaryHourly rate% Change
2025$54,100$25.99+3.1%
2024$52,400$25.19+1.1%
2023$51,800$24.93-0.2%
2022$51,900$24.97+1.1%
2021$51,400$24.70+0.7%

Recently added e-commerce specialist salaries

CompanyJobLocationDate addedSalary
SuredoneSaas E-Commerce Customer Onboarding Specialist (Remote)East Greenbush, NY06/29/2025$40,000
SuredoneSaas E-Commerce Customer Onboarding Specialist (Remote)Saint Louis, MO06/29/2025$40,000
SuredoneSaas E-Commerce Customer Onboarding Specialist (Remote)Jacksonville, FL06/29/2025$40,000
Wing AssistantE-Commerce Specialist (Latin America)Bogota, NJ06/29/2025$7,920
WyldE-Commerce Growth SpecialistIone, OR06/28/2025$70,000
Land of Lincoln Goodwill IndustriesE-Commerce SpecialistSpringfield, IL06/27/2025$32,349
VivoaquaticsE-Commerce SpecialistOrlando, FL06/26/2025$52,175
Gentle MonsterE-Commerce Merchandising & Operations SpecialistAnaheim, CA06/23/2025$68,000
Goodwill Industries of NCPAE-Commerce FulfillmentWellsboro, PA06/22/2025$22,435
Goodwill Industries GroupE-Commerce Processor Electronics SpecialistSouth Bend, IN06/21/2025$31,305

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