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Eastern regional sales manager skills for your resume and career

Updated January 8, 2025

4 min read

Quoted experts

Adry S. Clark Ph.D.,

Andrea Dixon Ph.D.

Below we've compiled a list of the most critical eastern regional sales manager skills. We ranked the top skills for eastern regional sales managers based on the percentage of resumes they appeared on. For example, 24.4% of eastern regional sales manager resumes contained customer service as a skill. Continue reading to find out what skills an eastern regional sales manager needs to be successful in the workplace.

15 eastern regional sales manager skills for your resume and career

1. Customer Service

Customer service is the process of offering assistance to all the current and potential customers -- answering questions, fixing problems, and providing excellent service. The main goal of customer service is to build a strong relationship with the customers so that they keep coming back for more business.

Here's how eastern regional sales managers use customer service:

Increased expectation of customer service by developing efficient communication protocol with rep groups.
Improved client relations through executive presentations, negotiations and excellent customer service.

2. Enterprise Sales

Here's how eastern regional sales managers use enterprise sales:

Developed enterprise sales programs for national and international clients.
Coordinated all resources required in closing and managing all enterprise sales opportunities in the video gaming development industry.

3. Sales Territory

Here's how eastern regional sales managers use sales territory:

Monitor and measure regional sales territory success.
Managed a sales territory that quickly became the leading sales area, generating over 12% of total company sales.

4. Product Line

Product line is a collection of similar or related products that may be under a single brand manufactured by the same company. It may include different varieties of a specific product of a brand which comes in different categories. In other cases, the product line may differ in some characteristics despite being from the same manufacturer.

Here's how eastern regional sales managers use product line:

Worked extensively on product line development with marketing, manufacturing, and research and development departments.
Compiled product line competitive analysis.

5. Regional Sales

The marketing and selling of products and services in a specified region are termed regional sales. Companies and retailers specify a certain quota of their products or services to be delivered in each region depending upon the population and community preferences in that area. The regional sales in a designated area are administered by a regional sales manager.

Here's how eastern regional sales managers use regional sales:

Developed regional sales strategies and projections, prepared and presented technical proposals to customers, and negotiated specification and purchase agreements.
Initiated Eastern sales efforts opening numerous Medical/Dental/ Industrial accounts, while developing our regional sales force.

6. C-Level

C-Level refers to corporate-level jobs such as chief executive officer (CEO) and chief financial officer (CFO). These positions are the highest level of management within a company and are typically earned after years of working at various positions within a single company. As C-level executives oversee large teams, excellent communication and management skills are required for these positions.

Here's how eastern regional sales managers use c-level:

Established relationships throughout accounts' C-Level management, marketing and engineering.
Delivered comprehensive expertise in managing product life cycle, merchandising, competitive analysis and conducting C-level presentations and new product briefings.

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7. Trade Shows

Here's how eastern regional sales managers use trade shows:

Worked customer trade shows and made sales calls with manufacturing reps, as well as direct sales calls to major buying groups
Coordinated three small trade shows in the region as well as the national trade show in Chicago this past September.

8. R

R is a free software environment and a language used by programmers for statistical computing. The R programming language is famously used for data analysis by data scientists.

Here's how eastern regional sales managers use r:

Utilized CRM tracking system for customer base tracking and process of sale tracking.1 Hamm R sum

9. Sales Growth

Here's how eastern regional sales managers use sales growth:

Managed all aspects of sales growth for 135 dealerships that encompassed a geographic area that extended from West Virginia to Maine.
Set company record for: 1-Sales growth within a region, 2-Total sales for a year period within a region.

10. OEM

OEM stands for Original Equipment Manufacturer and is a term for a company that produces and markets the parts of equipment for another company after having received the go-ahead to do so. The company can also produce devices from the combination of parts from different companies while in partnership with these companies. This is common in the computer hardware industry and is popular in the automobile and computer industries.

Here's how eastern regional sales managers use oem:

Strengthened strategic OEM and Distributor relationships by gaining additional market penetration at key accounts and share shifting competitive accounts.
Investigated the OEM business and sales side- determined the saturation of low cost alternatives prevented re-introduction.

11. Sales Quota

Here's how eastern regional sales managers use sales quota:

Recruited, developed, encouraged and assisted independent sales professionals to meet and exceed territorial sales quotas.
Received President Club recognition in 2001, 2002 and 2003 for exceeding sales quota * Built customer user groups.

12. Distribution Channels

Here's how eastern regional sales managers use distribution channels:

Oversee direct accounts; coffee houses, gyms, colleges, selling, training and aiding in distribution channels.
Leveraged key contacts within the industry, addressing a significant gap in the company's distribution channel.

13. Direct Sales

Here's how eastern regional sales managers use direct sales:

Managed an organization including; manufacturer's representatives, distributors and direct sales.
Promoted into sales management role with accountability for 4 direct sales professionals.

14. Sales Strategies

Here's how eastern regional sales managers use sales strategies:

Established sales strategies for designated account base including in-house and key accounts managed by brokers and independent rep groups.
Used ongoing market analysis to track sales in key categories and to develop specific pricing and sales strategies.

15. Sales Plan

Here's how eastern regional sales managers use sales plan:

Created groundbreaking market/manufacturers representative profiles and sales plan which clarified critical sales information and provided company wide market resource.
Prepared annual sales plan and monitored expenses very closely to insure profitability.

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What skills help Eastern Regional Sales Managers find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on eastern regional sales manager resumes?

Adry S. Clark Ph.D.

Director, Western Oregon University

The skills that stand out on resumes fall into two categories: 1) Skills required to do the job and 2) Skills almost all employers look for. The most important aspect of resumes is to make sure it reflects exactly what the employer needs. Study the job description, identify key skills, and have them reflected on your resume. Think about transferrable skills, not the specific roles you've had.

Most employers look for skills such as communication (written/oral), flexibility, proactivity, problem-solving, project management, and technical. Make sure to cultivate those skills in whatever role you have, and have examples that demonstrate those skills.

What soft skills should all eastern regional sales managers possess?

Andrea Dixon Ph.D.

Executive Director, Center for Professional Selling, Frank and Floy Smith Holloway Endowed Professorship in Marketing, President, University Sales Center Alliance 2019-2021, Baylor University

Since sales professionals have a lot of information available to them today via customer relationship management (CRM) systems, the sales manager's "supervisory" role is less important (especially for experienced sellers). Consequently, the sales manager needs to be more of a coach and enabler of high performance. Having confidence balanced with humility allows the sales manager to engage more effectively with their salespeople.
One of the critical soft skills for sales managers going forward will be the ability to connect members of the sales team to others in the organization - in other words, the sales manager of the future needs to have strong skills in network building for others. Sellers have access to data which helps them build success.
They also need access to the right people to turn to when they need specific expertise or assistance.

What hard/technical skills are most important for eastern regional sales managers?

Andrea Dixon Ph.D.

Executive Director, Center for Professional Selling, Frank and Floy Smith Holloway Endowed Professorship in Marketing, President, University Sales Center Alliance 2019-2021, Baylor University

One of the growing technical skill requirements for sales managers is in the area of data analytics. Our performance and customer systems provide a myriad of data, and the role of the sales manager is to be a sense-maker of that mound of data. What are the implications for changes in strategy or behavior evident in last quarter's activity? How can the sales manager help a specific seller "see" where the data suggest new approaches?

What eastern regional sales manager skills would you recommend for someone trying to advance their career?

Kerri Orders

Assistant Professor of Business, Aquinas College

In terms of a gap year, I recommend that international business students acquire tangible skills, relevant experience and/or certifications which will enhance their success in their desired area of interest. For example, a gap year could consist of gaining technical or digital training overseas, which would also further the students' cultural intelligence and language proficiency. These types of enriching gap year experiences will assist students to distinguish themselves in a highly competitive market. Furthermore, students should focus on broadening and maintaining their global network during a gap year in order to be ready for the job market once the gap year is concluded.

What type of skills will young eastern regional sales managers need?

Michael Mikitka

Executive Vice President, MHI – Material Handling Industry

Courses and internships are essential. While the required depth of knowledge may vary from one position to another, employers are generally looking for candidates with strong "people-related" skills, those who are willing to continue to learn, and those with the ability to be flexible and adapt.

By "people-related" skills, I mean the abilities associated with effective communication (listen and express ideas and direction) and the skills related to working independently and a team.

As for the interest to continually learn... from a technology, data, and equipment perspective, today's supply chain looks very different than it did 10-years ago. The willingness and ability to continually learn are essential for anyone in a leadership role.

As for flexibility and adapting...supply chain/logistics is as much about responding to disruption and demand as it is planning for it. There is a predictable demand (i.e., seasonal...everyone knows when back-to-school shopping begins). Then there is the unpredictable demand (i.e., power-outages, wildfires, pandemic) that impact market and the ability to operate. Candidates that express flexibility and problem-solving skills will be much sought-after.

What technical skills for an eastern regional sales manager stand out to employers?

Todd Lee Goen

Instructor & Internship Director, Christopher Newport University

Technical skills are often industry and/or position specific. Applicants should highlight any technical skills related to the position advertisement and those that add value to the position/organization. Most importantly, requirements for technical skills change with time and technological advances. This means employers value workers capable of adapting to change and continually improving and acquiring new technical skills. Thus, it's usually more important to demonstrate you are capable of learning and developing technical skills than it is to have a specific skill set upon hire (although this is not true for some positions/industries).
That said, technical skills related to online presentations, virtual meetings, virtual networking, remote working and the like are hot commodities right now. While most organizations were in the process of adopting many of these technologies and ways of doing business pre-pandemic, the pandemic accelerated the process. Organizations are making it work, but they often don't know best practices or the most efficient means of working in the largely virtual, pandemic environment. Post-pandemic, many of the remote/virtual changes the pandemic brought will stay in some form. Technical skills that support this type of workplace will make applicants stand out to many employers because they need/want to do virtual/remote business better.

Do you want to know more?

List of eastern regional sales manager skills to add to your resume

The most important skills for an eastern regional sales manager resume and required skills for an eastern regional sales manager to have include:

Customer Service
Enterprise Sales
Sales Territory
Product Line
Regional Sales
C-Level
Trade Shows
R
Sales Growth
OEM
Sales Quota
Distribution Channels
Direct Sales
Sales Strategies
Sales Plan
Sales Presentations

Business Development
Sales Training
Sales Volume
Sales Revenue
Product Knowledge
Product Development
Account Executives
Sales Efforts
Direct Reports
VAR
Channel Sales
Company Sales
Product Training
Revenue Growth
Mid-Atlantic
Sales Forecasts

Broker Network
Distribution Network
Caribbean
PC
Pricing Strategy
ROI
Indirect Sales
Technical Presentations
DOD
Contract Negotiations
Dealer Network
Depot
Regional Accounts
Promotional Programs
Sales Increase
State Territory

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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