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What does an ecommerce consultant do?

Updated January 8, 2025
7 min read
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Ecommerce consultant responsibilities

Here are examples of responsibilities from real ecommerce consultant resumes:

  • Manage online marketing budget, including continuous improvement of ROI.
  • Manage design and technical teams for eCommerce (Magento) platform downgrade.
  • Lead the project management and integration of the new site into client's custom ERP containing over 5-10K SKUs.
  • Manage the customization, integration and implementation of an e-commerce package application.
  • Provide SharePoint development and administration, budget and financial reporting; manage invoicing; and develop training manuals and user guides.
  • WebSpeed, Progress/OpenEdge, HTML, JavaScript, RDBS, ERP interfacing.
  • Service clients via calls, emails, CRM tool, and live chat.
  • Partner with customers to replace manual/fax orders with EDI solutions.
  • Design, develop, and implement B2B, and B2C websites.
  • Plan, design and develop multiple Magento CE and EE platforms.
  • Target new customers and customer segments in B2B and B2C marketing channels.
  • Assist in the introduction and launch of eCommerce products, ventures and e-commerce technology.
  • Train Telink clients in classroom in EDI standards, Translator/Mapping software and network support.
  • Coordinate email marketing & PPC campaigns with and without in house Ecommerce sales / marketing teams
  • Create actionable items to increase traffic and conversions, increase advertising ROI and decrease bounce rate.

Ecommerce consultant skills and personality traits

We calculated that 21% of Ecommerce Consultants are proficient in CRM, B2C, and Business Development. They’re also known for soft skills such as Creativity, Organizational skills, and Analytical skills.

We break down the percentage of Ecommerce Consultants that have these skills listed on their resume here:

  • CRM, 21%

    Designed, developed and analyzed business processes related to customer email collection and CRM program.

  • B2C, 15%

    Used KeyNote, Nimbus, What's up Gold, and Appdynamics to monitor and analyze B2B and B2C sites.

  • Business Development, 11%

    Multifaceted professional whose wide-ranging background spans software project management, business development, public sector experience, sales, and marketing.

  • Ecommerce Website, 8%

    Hired by thisandthatforkids to help redesign their eCommerce website and enhance their e-mail marketing and sales platform.

  • SEO, 7%

    Created SEO friendly copy for new web pages, dramatically improving Google page rank and web traffic.

  • E-Commerce, 3%

    Managed the customization, integration and implementation of an e-commerce packaged application.

Most ecommerce consultants use their skills in "crm," "b2c," and "business development" to do their jobs. You can find more detail on essential ecommerce consultant responsibilities here:

Creativity. To carry out their duties, the most important skill for an ecommerce consultant to have is creativity. Their role and responsibilities require that "advertising, promotions, and marketing managers must be able to generate new and imaginative ideas." Ecommerce consultants often use creativity in their day-to-day job, as shown by this real resume: "managed creative, user experiences, technical and qa resources. "

Organizational skills. Another soft skill that's essential for fulfilling ecommerce consultant duties is organizational skills. The role rewards competence in this skill because "advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members." According to an ecommerce consultant resume, here's how ecommerce consultants can utilize organizational skills in their job responsibilities: "assist sekisui's hr manager with compensation, benefits, training, recruiting, and organizational development. "

Analytical skills. This is an important skill for ecommerce consultants to perform their duties. For an example of how ecommerce consultant responsibilities depend on this skill, consider that "advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization." This excerpt from a resume also shows how vital it is to everyday roles and responsibilities of an ecommerce consultant: "collaborated with internal business units, analyzed business processes to leverage electronic b2b solutions. ".

Communication skills. ecommerce consultant responsibilities often require "communication skills." The duties that rely on this skill are shown by the fact that "managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process." This resume example shows what ecommerce consultants do with communication skills on a typical day: "implemented tools to encourage better communication, easier project management and more streamlined software development. "

All ecommerce consultant skills

Compare different ecommerce consultants

Ecommerce consultant vs. Sales and marketing manager

Marketing managers are experts in marketing a product or business. They take charge of a lot of responsibilities in the business. These include the integration of budgets and estimates for marketing campaigns, involvement in negotiations, and collaboration with advertising agencies. It is their job to research and develop marketing opportunities. They perform managerial duties in line with the company's operational goals. Also, they plan and implement new plans for the sales of the company.

We looked at the average ecommerce consultant salary and compared it with the wages of a sales and marketing manager. Generally speaking, sales and marketing managers are paid $18,656 lower than ecommerce consultants per year.Even though ecommerce consultants and sales and marketing managers are distinct careers, a few of the skills required for both jobs are similar. For example, both careers require b2c, business development, and seo in the day-to-day roles and responsibilities.

There are some key differences in the responsibilities of each position. For example, ecommerce consultant responsibilities require skills like "crm," "ecommerce website," "e-commerce," and "client facing." Meanwhile a typical sales and marketing manager has skills in areas such as "customer service," "customer satisfaction," "product development," and "sales process." This difference in skills reveals the differences in what each career does.

Sales and marketing managers really shine in the technology industry with an average salary of $89,761. Comparatively, ecommerce consultants tend to make the most money in the technology industry with an average salary of $108,936.On average, sales and marketing managers reach lower levels of education than ecommerce consultants. Sales and marketing managers are 7.9% less likely to earn a Master's Degree and 0.4% more likely to graduate with a Doctoral Degree.

Ecommerce consultant vs. Marketing manager

Marketing managers are experienced employees who oversee the marketing department of the organization. They manage activities such as marketing campaigns, social media postings, company branding, and other strategic marketing activities. They provide strategic direction and come up with departmental goals. They also provide proper training for employees in the department to ensure that they have a deep understanding of its marketing tools. Marketing managers should be creative, should have good interpersonal skills, and should be flexible.

Marketing manager positions earn higher pay than ecommerce consultant roles. They earn a $3,941 higher salary than ecommerce consultants per year.Only some things about these jobs are the same. Take their skills, for example. Ecommerce consultants and marketing managers both require similar skills like "crm," "b2c," and "business development" to carry out their responsibilities.

In addition to the difference in salary, there are some other key differences worth noting. For example, ecommerce consultant responsibilities are more likely to require skills like "ecommerce website," "seo," "e-commerce," and "client facing." Meanwhile, a marketing manager has duties that require skills in areas such as "marketing campaigns," "project management," "integrated marketing," and "email marketing." These differences highlight just how different the day-to-day in each role looks.

Marketing managers earn a higher average salary than ecommerce consultants. But marketing managers earn the highest pay in the technology industry, with an average salary of $115,553. Additionally, ecommerce consultants earn the highest salaries in the technology with average pay of $108,936 annually.marketing managers earn lower levels of education than ecommerce consultants in general. They're 6.1% less likely to graduate with a Master's Degree and 0.4% more likely to earn a Doctoral Degree.

Ecommerce consultant vs. Market manager

A marketing manager is an executive who manages a brand or product's promotion positioning. Marketing managers analyze the trends in the industry and the demand for certain products and services. Typically, they attract more customers to purchase products and/or services and raise brand awareness through marketing campaigns. They research, identify, examine, and evaluate product demand. Also, they review advertising materials like print ads to boost the marketing strategy of the company and strengthen its campaign.

An average market manager eans a lower salary compared to the average salary of ecommerce consultants. The difference in salaries amounts to market managers earning a $12,551 lower average salary than ecommerce consultants.By looking over several ecommerce consultants and market managers resumes, we found that both roles require similar skills in their day-to-day duties, such as "crm," "business development," and "roi." But beyond that, the careers look very different.

There are many key differences between these two careers, including some of the skills required to perform responsibilities within each role. For example, an ecommerce consultant is likely to be skilled in "b2c," "ecommerce website," "seo," and "e-commerce," while a typical market manager is skilled in "customer service," "strong analytical," "excellent interpersonal," and "human resources."

Market managers make a very good living in the manufacturing industry with an average annual salary of $85,133. On the other hand, ecommerce consultants are paid the highest salary in the technology industry, with average annual pay of $108,936.market managers typically earn lower educational levels compared to ecommerce consultants. Specifically, they're 8.0% less likely to graduate with a Master's Degree, and 0.5% less likely to earn a Doctoral Degree.

Ecommerce consultant vs. Brand manager

A brand manager is an individual responsible for adapting a brand strategy that targets the potential market for a company's product while maintaining its integrity. Brand managers assist in developing products while managing budgets for the advertising and promotion of their new products. They usually work under the supervision of marketing managers or chief marketing officers (CMOs) to implement and execute their marketing initiatives. Brand managers also provide an analysis of sales forecasts and create reports on product sales.

Brand managers average a lower salary than the annual salary of ecommerce consultants. The difference is about $2,820 per year.While their salaries may vary, ecommerce consultants and brand managers both use similar skills to perform their duties. Resumes from both professions include skills like "business development," "seo," and "digital marketing. "While some skills are required in each professionacirc;euro;trade;s responsibilities, there are some differences to note. "crm," "b2c," "ecommerce website," and "e-commerce" are skills that commonly show up on ecommerce consultant resumes. On the other hand, brand managers use skills like brand management, customer service, project management, and brand marketing on their resumes.brand managers enjoy the best pay in the manufacturing industry, with an average salary of $99,130. For comparison, ecommerce consultants earn the highest salary in the technology industry.In general, brand managers hold similar degree levels compared to ecommerce consultants. Brand managers are 2.2% less likely to earn their Master's Degree and 0.3% more likely to graduate with a Doctoral Degree.

Types of ecommerce consultant

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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