How To Become An Ecommerce Coordinator: What It Is and Career Path

What is an ecommerce coordinator and how to become one

Updated January 8, 2025

3 min read

Quoted expert

Ronald A. Weber

E-commerce is here to stay. Thanks to the convenience of the internet, people can shop until they drop without ever leaving their living rooms or changing out of pajama pants. Of course, this means retail companies need to keep up with the times and expand their operations online, which is why many companies hire e-commerce coordinators.

An e-commerce coordinator takes care of many tasks needed to make an e-commerce site run smoothly. This can include uploading products and improving a website's user experience to make it easier for customers to shop and develop marketing campaigns. They also track the success of products and ad campaigns to help develop more successful campaigns.

An e-commerce coordinator needs to be the best of both worlds--a whiz at sales and a genius when it comes to computers. They usually need to know basic coding skills like HTML and web tools such as WordPress. While most e-commerce coordinators have bachelor's degrees, it is possible to succeed in this job without one.

What general advice would you give to an ecommerce coordinator?

Ronald A. Weber

Professor, Webber International University

General Advice. I can answer this question with quotes from highly successful people.

"I must give far more than what is expected of me."
"Gain absolute clarity of what you want."
"Be now what you will be hereafter."
"Once you are clear on your own values, decisions are easy."
"Identify two skills needed in your industry and become a master. Then you will need to let people know you are the "Go to Person" when this need arises."

ScoreEcommerce CoordinatorUS Average

Salary

4.2

Avg. Salary $53,629

Avg. Salary $59,228

Stability level

4.9

Growth rate 19%

Growth rate 0.3%

Diversity

3.0

Race

American Indian and Alaska Native 0.13%

Asian 11.39%

Black or African American 5.21%

Hispanic or Latino 12.45%

Unknown 5.01%

White 65.82%

Gender

female 61.86%

male 38.14%

Age - 34

Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 34

Stress level

4.9

Stress level is manageable

7.1 - high

Complexity level

8.2

Complexity level is challenging

7 - challenging

Work life balance

4.6

Work life balance is fair

6.4 - fair

Key steps to become an ecommerce coordinator

Explore ecommerce coordinator education requirements

Most common ecommerce coordinator degrees

Bachelor's

83.5 %

Associate

5.1 %

Master's

4.4 %

Start to develop specific ecommerce coordinator skills

Skills	Percentages
Digital Marketing	16.09%
SEO	8.27%
Website Traffic	7.52%
Marketing Campaigns	5.60%
Shopify	5.35%

Complete relevant ecommerce coordinator training and internships

Accountants spend an average of 1-3 months on post-employment, on-the-job training. New ecommerce coordinators learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as an ecommerce coordinator based on U.S. Bureau of Labor Statistics data and data from real ecommerce coordinator resumes.

Research ecommerce coordinator duties and responsibilities

Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
Used Magento Ecommerce platform to upload product onto the website.
Filter and find fraudulent charges in Magento and Authorize.net to avoid chargebacks.
Perform electronic transaction (EDI) problem analysis, error determination, and resolution.

Prepare your ecommerce coordinator resume

When your background is strong enough, you can start writing your ecommerce coordinator resume.

You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on an ecommerce coordinator resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

Choose from 10+ customizable ecommerce coordinator resume templates

Build a professional ecommerce coordinator resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your ecommerce coordinator resume.

Apply for ecommerce coordinator jobs

Now it's time to start searching for an ecommerce coordinator job. Consider the tips below for a successful job search:

Browse job boards for relevant postings
Consult your professional network
Reach out to companies you're interested in working for directly
Watch out for job scams

How do ecommerce coordinators rate their job?

2/5

Out of 1 Ecommerce Coordinator reviews, 0% were positive.

5 stars

4 stars

3 stars

2 stars

1 star

Based on 1 ratings

Overall rating

2.0

Career growth

1.0

Work/life balance

4.0

Pay / salary

1.0

Ecommerce coordinator reviews

2.0

A zippia user wrote a review on Feb 2023

Pros

It can be mildly rewarding to edit a website on the backend and immediately see the changes on the front end. Black Friday can be fun when you push sales and get to see people on the website shopping your product. Also there is potential to work hybrid or fully remote depending on the company and its demands.

Cons

It's incredibly tedious and very boring work. It doesn't pay very much when you're starting out. It's an easy job, but if you care about your career and want to do something you are passionate about that actually makes a difference, this is likely not it. And if you want to be able to afford living in general, good luck as this job pays about as much as a teacher makes (give or take depending on the company, position, etc.). I am bored and leaving this career path as soon as I can.