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Ecommerce manager vs market development manager

The differences between ecommerce managers and market development managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an ecommerce manager and a market development manager. Additionally, a market development manager has an average salary of $111,159, which is higher than the $99,909 average annual salary of an ecommerce manager.

The top three skills for an ecommerce manager include digital marketing, customer service and google analytics. The most important skills for a market development manager are digital marketing, market development, and competitor analysis.

Ecommerce manager vs market development manager overview

Ecommerce ManagerMarket Development Manager
Yearly salary$99,909$111,159
Hourly rate$48.03$53.44
Growth rate10%10%
Number of jobs96,869173,901
Job satisfaction--
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 76%
Average age3939
Years of experience1010

What does an ecommerce manager do?

Ecommerce managers are responsible for developing and implementing strategic online marketing plans for companies and organizations that perform business on the internet. They need to stay updated with the online marketing environment and modify their strategies to best serve the interests of their company and to excel with the competition in their field. Also, they are usually deeply involved with the company's websites, specifically with advertising and content elements. Additionally, they often coordinate with customers, content developers, and fellow businesses. Their typical duties include market research, website design, budgeting, interviewing, and training recruits.

What does a market development manager do?

A market development manager is in charge of overseeing marketing operations, ensuring efficiency and smooth workflow. Their responsibilities revolve around assessing existing projects and programs, identifying areas needing improvement, devising strategies to find new opportunities, and coordinating with different departments to ensure profitable growth and a strong client base. They are also in charge of creating training programs for new employees, managing the budget, and supervising marketing initiatives. Furthermore, as a manager, it is essential to lead and encourage teams to reach goals and optimal performance, all while implementing the company's policies and regulations.

Ecommerce manager vs market development manager salary

Ecommerce managers and market development managers have different pay scales, as shown below.

Ecommerce ManagerMarket Development Manager
Average salary$99,909$111,159
Salary rangeBetween $68,000 And $145,000Between $74,000 And $165,000
Highest paying CityNew York, NYSan Francisco, CA
Highest paying stateNew YorkMaryland
Best paying companyCapgeminiApple
Best paying industryTechnologyTechnology

Differences between ecommerce manager and market development manager education

There are a few differences between an ecommerce manager and a market development manager in terms of educational background:

Ecommerce ManagerMarket Development Manager
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 76%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Ecommerce manager vs market development manager demographics

Here are the differences between ecommerce managers' and market development managers' demographics:

Ecommerce ManagerMarket Development Manager
Average age3939
Gender ratioMale, 57.1% Female, 42.9%Male, 70.0% Female, 30.0%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between ecommerce manager and market development manager duties and responsibilities

Ecommerce manager example responsibilities.

  • Manage web developers and graphic designers on Magento platform.
  • Lead effort with external UI design firm to overhaul website.
  • Manage all ready-to-wear product, including copywriting and brand image.
  • Manage and merchandise front end of the website using Magento platform.
  • Web marketing with Mailchimp and manage paid campaigns on social media.
  • Manage the external SEM agency, including all monthly KPI reporting, budget management and marketing calendars.
  • Show more

Market development manager example responsibilities.

  • Organize leads, utilize CRM & sales tools to best manage marketing strategy
  • Manage IP for maximum competitive advantage.
  • Manage market development in the Americas.
  • Manage all development projects, including ERP implementation.
  • Lead and manage large RFP responses to ensure corporate objectives for profitability, sustainability, and operational delivery objectives are meet.
  • Organize multiple educational programs, advisory boards, and continuing education seminars for healthcare providers.
  • Show more

Ecommerce manager vs market development manager skills

Common ecommerce manager skills
  • Digital Marketing, 14%
  • Customer Service, 6%
  • Google Analytics, 5%
  • Ecommerce Website, 4%
  • B2C, 4%
  • E-Commerce, 4%
Common market development manager skills
  • Digital Marketing, 10%
  • Market Development, 9%
  • Competitor Analysis, 6%
  • Integrated Marketing, 5%
  • Business Development, 4%
  • Customer Service, 4%

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