Best states for an ecommerce marketing manager

Q: What is the best state for ecommerce marketing managers?

The best state to be an ecommerce marketing manager is California based on ecommerce marketing manager salaries and job opportunities.

Q: What is the highest paying state for ecommerce marketing managers?

The highest paying state for ecommerce marketing managers is Hawaii based on Zippia’s salary database.

Q: What is the worst state for ecommerce marketing managers?

The worst state for ecommerce marketing managers is Missouri, due to a combination of low salaries and few job opportunities.

Quoted expert

Dr. Joseph Schuessler

Rank 1 - 10
11 - 20
21 - 30
31 - 40
41 - 51

Do you wonder which states in the U.S. are the best for ecommerce marketing managers? If so, we have the full list of best to worst states for ecommerce marketing manager jobs for you to check out and see if you think it's time to move and start anew. Not all states fare the same when it come to job opportunity and pay.Our research found that California is the best state for ecommerce marketing managers, while California and Rhode Island are ranked highest in terms of median salary. California has a median salary of $120,164 and California has the highest median salary among all 50 states for ecommerce marketing managers.

To that end, we dove into our dataset of job and salary numbers to figure out which states have the best opportunities for ecommerce marketing managers. California is the best state for ecommerce marketing managers, where the median salary is $120,164.We found that California is the best state for ecommerce marketing manager jobs, whereas Missouri is the worst.

10 best states for ecommerce marketing managers in 2026

1. California
Total ecommerce marketing manager jobs: 5,749
Average annual salary: $120,164
Lowest 10 percent earn: $81,000
Highest 10 percent earn: $176,000
Location Quotient:
1.31
Ecommerce marketing manager jobs in California
2. Pennsylvania
Total ecommerce marketing manager jobs: 1,915
Average annual salary: $111,122
Lowest 10 percent earn: $76,000
Highest 10 percent earn: $160,000
Location Quotient:
1.1
Ecommerce marketing manager jobs in Pennsylvania
3. North Carolina
Total ecommerce marketing manager jobs: 1,550
Average annual salary: $111,676
Lowest 10 percent earn: $77,000
Highest 10 percent earn: $160,000
Location Quotient:
1.07
Ecommerce marketing manager jobs in North Carolina
4. Rhode Island
Total ecommerce marketing manager jobs: 189
Average annual salary: $114,103
Lowest 10 percent earn: $78,000
Highest 10 percent earn: $165,000
Location Quotient:
1.04
Ecommerce marketing manager jobs in Rhode Island
5. Virginia
Total ecommerce marketing manager jobs: 1,505
Average annual salary: $108,818
Lowest 10 percent earn: $75,000
Highest 10 percent earn: $156,000
Location Quotient:
1.06
Ecommerce marketing manager jobs in Virginia
6. New Jersey
Total ecommerce marketing manager jobs: 1,246
Average annual salary: $108,501
Lowest 10 percent earn: $74,000
Highest 10 percent earn: $157,000
Location Quotient:
1.05
Ecommerce marketing manager jobs in New Jersey
7. Washington
Total ecommerce marketing manager jobs: 1,244
Average annual salary: $104,174
Lowest 10 percent earn: $73,000
Highest 10 percent earn: $147,000
Location Quotient:
1.13
Ecommerce marketing manager jobs in Washington
8. Maine
Total ecommerce marketing manager jobs: 205
Average annual salary: $101,972
Lowest 10 percent earn: $70,000
Highest 10 percent earn: $146,000
Location Quotient:
1.03
Ecommerce marketing manager jobs in Maine
9. Massachusetts
Total ecommerce marketing manager jobs: 1,438
Average annual salary: $105,326
Lowest 10 percent earn: $72,000
Highest 10 percent earn: $152,000
Location Quotient:
1.04
Ecommerce marketing manager jobs in Massachusetts
10. Arizona
Total ecommerce marketing manager jobs: 797
Average annual salary: $103,582
Lowest 10 percent earn: $71,000
Highest 10 percent earn: $150,000
Location Quotient:
0.91
Ecommerce marketing manager jobs in Arizona

Ecommerce marketing manager jobsNear Columbus, OH

How Zippia determines the best states to be an ecommerce marketing manager

You can read about how the best state rankings are calculated here.

Detailed list of the best states for an ecommerce marketing manager

Rank	State	Average salary	Lowest 10% earn	Population	Job count
1	California	$120,164	$81,000	39,536,653	5,749
2	Pennsylvania	$111,122	$76,000	12,805,537	1,915
3	North Carolina	$111,676	$77,000	10,273,419	1,550
4	Rhode Island	$114,103	$78,000	1,059,639	189
5	Virginia	$108,818	$75,000	8,470,020	1,505
6	New Jersey	$108,501	$74,000	9,005,644	1,246
7	Washington	$104,174	$73,000	7,405,743	1,244
8	Maine	$101,972	$70,000	1,335,907	205
9	Massachusetts	$105,326	$72,000	6,859,819	1,438
10	Arizona	$103,582	$71,000	7,016,270	797
11	Connecticut	$100,921	$69,000	3,588,184	655
12	Oregon	$98,646	$69,000	4,142,776	727
13	Minnesota	$95,015	$67,000	5,576,606	1,155
14	Texas	$95,316	$64,000	28,304,596	3,191
15	Delaware	$103,634	$71,000	961,939	134
16	Nevada	$95,881	$65,000	2,998,039	303
17	New Mexico	$98,426	$68,000	2,088,070	207
18	New York	$96,116	$66,000	19,849,399	2,668
19	Illinois	$96,423	$67,000	12,802,023	1,842
20	West Virginia	$96,148	$66,000	1,815,857	150
21	District of Columbia	$96,799	$67,000	693,972	289
22	Tennessee	$92,636	$64,000	6,715,984	729
23	Indiana	$95,857	$66,000	6,666,818	641
24	North Dakota	$91,739	$66,000	755,393	129
25	Wisconsin	$92,442	$64,000	5,795,483	766
26	New Hampshire	$90,163	$62,000	1,342,795	303
27	Ohio	$90,129	$62,000	11,658,609	1,285
28	Maryland	$95,315	$65,000	6,052,177	937
29	Idaho	$92,745	$65,000	1,716,943	158
30	Iowa	$91,086	$64,000	3,145,711	342
31	South Carolina	$90,058	$62,000	5,024,369	445
32	Nebraska	$87,821	$62,000	1,920,076	288
33	Mississippi	$88,667	$60,000	2,984,100	210
34	Wyoming	$81,456	$58,000	579,315	98
35	Michigan	$87,028	$60,000	9,962,311	919
36	Utah	$83,706	$58,000	3,101,833	501
37	Arkansas	$84,311	$59,000	3,004,279	364
38	Alabama	$88,699	$61,000	4,874,747	357
39	Oklahoma	$88,099	$62,000	3,930,864	254
40	South Dakota	$83,518	$59,000	869,666	142
41	Alaska	$82,742	$68,000	739,795	100
42	Vermont	$87,033	$60,000	623,657	94
43	Georgia	$82,790	$57,000	10,429,379	1,551
44	Kentucky	$84,427	$58,000	4,454,189	431
45	Hawaii	$59,351	$45,000	1,427,538	147
46	Colorado	$80,501	$57,000	5,607,154	929
47	Kansas	$81,269	$57,000	2,913,123	381
48	Louisiana	$86,337	$57,000	4,684,333	287
49	Florida	$74,690	$47,000	20,984,400	2,196
50	Montana	$80,679	$58,000	1,050,493	114
51	Missouri	$79,884	$56,000	6,113,532	635

Highest paying states for ecommerce marketing managers

Rank	State	Avg. Ecommerce Marketing Manager Salary
1	California	$120,164
2	Pennsylvania	$111,122
3	North Carolina	$111,676
4	Rhode Island	$114,103
5	Virginia	$108,818
6	New Jersey	$108,501
7	Washington	$104,174
8	Maine	$101,972
9	Massachusetts	$105,326
10	Arizona	$103,582
11	Connecticut	$100,921
12	Oregon	$98,646
13	Minnesota	$95,015
14	Texas	$95,316
15	Delaware	$103,634
16	Nevada	$95,881
17	New Mexico	$98,426
18	New York	$96,116
19	Illinois	$96,423
20	West Virginia	$96,148
21	District of Columbia	$96,799
22	Tennessee	$92,636
23	Indiana	$95,857
24	North Dakota	$91,739
25	Wisconsin	$92,442
26	New Hampshire	$90,163
27	Ohio	$90,129
28	Maryland	$95,315
29	Idaho	$92,745
30	Iowa	$91,086
31	South Carolina	$90,058
32	Nebraska	$87,821
33	Mississippi	$88,667
34	Wyoming	$81,456
35	Michigan	$87,028
36	Utah	$83,706
37	Arkansas	$84,311
38	Alabama	$88,699
39	Oklahoma	$88,099
40	South Dakota	$83,518
41	Alaska	$82,742
42	Vermont	$87,033
43	Georgia	$82,790
44	Kentucky	$84,427
45	Hawaii	$59,351
46	Colorado	$80,501
47	Kansas	$81,269
48	Louisiana	$86,337
49	Florida	$74,690
50	Montana	$80,679
51	Missouri	$79,884

Expert opinions on the best states for ecommerce marketing managers

Are there any particularly good places in the United States for ecommerce marketing managers to find work opportunities?
Dr. Joseph Schuessler
Associate Dean, Tarleton State University
Certainly! Much like finance, many suitable positions for finance majors are also ideal for business economics majors. In our region, the Federal Reserve Bank of Dallas routinely recruits our majors. Traditional positions in the financial sector, such as investment and market analysts, stockbrokers, bank managers, etc. are all attracted to motivated business economics majors.

Ecommerce marketing manager best states FAQs

What is the best state for ecommerce marketing managers?

What is the highest paying state for ecommerce marketing managers?

What is the worst state for ecommerce marketing managers?

Have more questions? See all answers to common executive management questions.

Search for ecommerce marketing manager jobs

Zippia Careers
Executive Management Industry
Ecommerce Marketing Manager
Best states for Ecommerce Marketing Managers

Updated January 8, 2025

Browse executive management jobs

Total ecommerce marketing manager jobs:	5,749
Average annual salary:	$120,164
Lowest 10 percent earn:	$81,000
Highest 10 percent earn:	$176,000
Location Quotient:	1.31

Best states for an ecommerce marketing manager

10 best states for ecommerce marketing managers in 2026

1. California

2. Pennsylvania

3. North Carolina

4. Rhode Island

5. Virginia

6. New Jersey

7. Washington

8. Maine

9. Massachusetts

10. Arizona