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Email marketing specialist jobs in Michigan - 751 jobs

  • Online Feedback & Opinion Specialist - Flexible Part-Time Role

    Opinion Bureau

    Email marketing specialist job in Bay City, MI

    Take quick online surveys and earn rewards for sharing your thoughts. Join today - it's free and easy!
    $47k-66k yearly est. 1d ago
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  • Sales and Marketing Analyst - Automotive Fleet sales

    RMA Group Company Limited

    Email marketing specialist job in Detroit, MI

    RMA Group, headquartered in Bangkok, Thailand, is a multi-sector group with 9,000 employees and an operational presence in 14 countries. For 40 years, we have developed enduring partnerships to support the needs of our clients, underpinned by the core values of Innovation, Integrity and Endurance. Through its various businesses including RMA Automotive, Global Fleet Sales, Comin Asia and Express Food Group (EFG), RMA Group has established itself as the partner of choice for leading automotive, equipment, engineering services, and food brands in Southeast Asia and beyond. Global Fleet Sales (GFS) is responsible for fleet sales of Ford and other branded vehicles into the fleet sector globally. We are seeking a Sales and Marketing Analyst for the GFS business based in Detroit, whom will be responsible for supporting the Inside Sales Team Manager and Global Sales and Operations Teams. This entry-level position plays a critical role in supporting our sales operations and marketing initiatives, with strong emphasis on bidding for tenders and managing proposal submissions. The ideal candidate will be highly organized, analytical, and eager to learn the ins and outs of sales strategy and execution. Additionally, they will have experience in pricing analytics, being able to determine and seek out costs from multiple sources. Key Responsibilities Sales Support & Operations Assist the sales team with administrative tasks, lead tracking, and CRM updates Prepare sales reports, dashboards, and performance metrics Coordinate internal resources to support sales activities and customer requests Conduct research and gather information about potential customers and industries Learn and understand our product offerings to support customer requests Pricing Analyst Verify and collect all costs in the total transaction flow of a potential business opportunity Collaborate with sales teams to develop and implement effective pricing strategies that align with business goals Prepare reports and presentations to communicate pricing strategies and recommendations to management Tender Management Monitor tender portals and identify relevant opportunities Support the preparation and submission of bids, including gathering documentation, pricing, and compliance materials Maintain a calendar of tender deadlines and submission milestones Collaborate with cross-functional teams to ensure timely and accurate bid responses Background and Experience Minimum of a bachelor's degree in any field Experience in sales or sales operations Intermediate/Advanced in Excel Computer literacy Ability to multi-task and produce work output in a timely manner Be detail-oriented Be a team player Be proactive, focused on problem solving and able to think outside the box Position Location Based in Southfield, Michigan (subject to change). Requires occasional travel to regional offices, trade shows, customer visits, and to RMA Group head office in Thailand. RMA Group is an equal opportunity employer, with a diverse group of colleagues globally representing different cultures, backgrounds, and beliefs. Our values of Innovation, Integrity and Endurance are embedded in what we do, and we welcome applicants who are committed to respecting diversity of thought, and in living our values on a day-to-day basis.
    $46k-69k yearly est. 1d ago
  • Graphic Design and Marketing Associate

    Southwest Michigan First 4.1company rating

    Email marketing specialist job in Kalamazoo, MI

    Southwest Michigan First is seeking a creative and strategic Graphic Design and Marketing Associate to support Consultant Connect and organizational marketing efforts. This role is ideal for a detail-oriented designer who thrives in a fast-paced environment and enjoys creating engaging content across digital, print, and live-event platforms. Role Breakdown Consultant Connect - Graphic Design & Marketing: 80% Southwest Michigan First - Graphic Design & Marketing: 20% Key Responsibilities Consultant Connect Collaborate with senior leaders to develop and refine messaging. Design original digital and web-based content with strong visual storytelling. Develop visual brand elements, website content, and social media strategy. Create event-specific collateral such as invitations, programs, signage, wayfinding, presentations Lead regional social media execution, including content and multimedia creation. Assist with writing, editing, email marketing, and content calendars. Coordinate printing, media distribution, vendors, and design tools. Support and attend conferences, special events, and partner initiatives, some of which may require travel. Southwest Michigan First Design internal and external marketing and promotional materials. Promote organizational milestones, projects, community activities, and staff updates. Ensure all materials reflect a consistent, positive brand image. Assist various teams with special projects, events, and other needs as they arise. Minimum Qualifications Bachelor's degree in marketing, graphic design, communications, or related field. 2-4 years of relevant experience. Advanced knowledge of the Adobe Creative Suite, specifically Photoshop, Illustrator, InDesign. Strong project management, communication, and attention to detail. Proficiency in Microsoft Office; familiarity with WordPress. Experience with MailChimp, HubSpot, Monday.com or similar platforms preferred. Self-motivated, deadline-driven, and comfortable working with diverse stakeholders. WHY SOUTHWEST MICHIGAN FIRST? Competitive Insurance Benefits Package: Our comprehensive insurance package ensures you and your family are covered with health and dental plans that meet your needs. Employer-Paid Life Insurance: We prioritize your well-being by providing life insurance coverage at no cost to you, offering peace of mind for you and your loved ones. Employer-Paid HSA (Health Savings Account): Take advantage of our HSA to save on medical expenses with pre-tax dollars, enhancing your financial wellness. Employer Contribution Retirement Plan (100% Vested Immediately): Plan for your future with confidence. Our retirement plan includes employer contributions that are fully vested from day one, ensuring your long-term financial security. Wellness Reimbursement: We support your commitment to well-being with a reimbursement program for wellness-related expenses, promoting a healthy work-life balance. 16 Paid Holidays: Enjoy a generous holiday schedule, allowing you to celebrate and recharge throughout the year. Half Day Fridays (Memorial Day to Labor Day): Embrace work-life balance with half-day Fridays during the summer months, giving you extra time to relax and enjoy personal pursuits. Stocked Kitchen: Fuel your day with our stocked kitchen, providing snacks and beverages to keep you refreshed and productive. Interested? Apply now! All applications require: Cover Letter Resume About Southwest Michigan First Southwest Michigan First is an organization of privately funded economic development advisors who act as the catalyst for economic success in Southwest Michigan. Founded in 1999 on the principle that the greatest force for change is a job, the organization works across all industries throughout the seven counties making up the Southwest Michigan region. Southwest Michigan First provides equal employment opportunities (EEO) to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, sex, national origin, age, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristics protected by federal, state or local laws. In addition to federal law requirements, Southwest Michigan First complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
    $35k-50k yearly est. 3d ago
  • Marketing & Digital Communications Client Coordinator

    Diversified 4.2company rating

    Email marketing specialist job in Midland, MI

    Diversified is a global leader in audio visual and media innovation, recognized for designing and building the world's most experiential environments. Our award-winning team specializes in delivering solutions for the most complex, large-scale and immersive installations. Serving a global clientele that includes major media organizations and retailers, sports and live performance venues, corporate enterprises, and government agencies, Diversified partners with clients to create spaces that bring people together and keep them coming back. What to Expect: At Diversified, we're on a mission to create a world without boundaries, where technology enables all people to connect and experience the moments that matter, wherever they choose to be. With clients spanning the globe and an exciting pipeline of projects across industries, Diversified offers more than just a job. We offer a career path with the flexibility to grow personally and professionally, wherever your ambitions take you. As a Diversified associate, you'll dive headfirst into big, complex, and rewarding projects that push the boundaries of what's possible. Plus, you'll enjoy a flexible work environment, competitive compensation and benefits, and a culture that celebrates diversity and inclusion. IF YOU CAN DREAM IT, YOU CAN DO IT AT DIVERSIFIED. At Diversified, we partner with some of today's top organizations to deliver solutions that are leading tomorrow's technology. From bringing the excitement on the field closer to the fans in the stands to connecting 911 operators with their dispatch team - from optimizing operating room efficiencies to enhancing enterprise collaboration across the world - we bring the best and brightest the industry has to offer to each and every project. Are you looking to take your career to the next level? Acquire new skills and make an impact while growing your career. Be a valued member of our team here at Diversified. About the Role: As a Client Coordinator, you'll play a key role in translating business needs into timely, effective marketing execution - helping bring the voice of the customer to life across our brands and markets. This role is ideal for someone who thrives in marketing production and operations within a B2B2C environment. You'll work closely with internal clients, shared services, and external partners to deliver high-impact communications that support both business growth and customer needs. We're looking for someone who can become a subject matter expert in the client's capabilities and marketing operations, with a strong understanding of our diverse portfolio and the markets we serve, including Beauty & Personal Care, Building & Infrastructure, Consumer Electronics, and Mobility & Transportation. You'll help enable go-to-market execution through advanced personalization, segmentation, automation, and operational excellence - delivering targeted, timely, and customer-centric communications that support our strategic goals. This role is based on-site in Midland, MI. Primary Responsibilites: Strategic Liaison & Project Management * Serve as the primary connection between business teams (clients) and marcom production stakeholders. * Help in executing strategic marketing plans into actionable communication tactics. * Manage multiple projects simultaneously, ensuring timelines, deliverables, and quality standards are met. Digital Campaign Support * Support end-to-end omnichannel campaign setup; including tracking, and end-to-end reporting. * Upload leads to CRM and ensure proper data flow for campaign performance. * Provide digital support for tradeshows and events, including pre- and post-event communications. Content Development & Execution * Coordinate and support a wide range of communication tactics: o Email marketing campaigns (Eloqua) o .com content enhancements and staging documentation o Customer-facing collateral (digital and print) o Internal communications o Technical and marketing copywriting across all mediums o Social media coordination and content development Event & Administrative Support * Assist with tradeshow logistics and coordination. * Manage administrative tasks such as printing, asset tracking, and physical material handling. Consultation & Best Practices * Advise internal clients on production timelines, turnaround expectations, and best practices-especially as they relate to the client's systems and the unique needs of our specialty businesses. * Educate teams on timelines, requirements, and workflows. * Collaborate with creative teams to ensure brand alignment and visual consistency. * Partner with global translation teams to support multilingual content. Reporting & Governance * Track time and project status for reporting and invoicing. * Identify process improvement opportunities and support governance efforts to streamline execution. Required Qualifications: High School Diploma or GED Associates or BA preferred General Skills: * Proactive, solution-oriented mindset * Strong attention to detail * Ability to manage time and meet deadlines * Self-motivated and process-driven * Comfortable working independently and collaboratively * Ability to learn and apply technical language and claims Project Management: * Strong organizational and multitasking skills * Ability to manage multiple priorities in a fast-paced environment * Experience with Workfront or similar project management tools * Ability to plan, execute, and deliver projects with minimal supervision * Adaptability and focus under pressure Communication: * Excellent written and verbal communication skills * Familiarity with industry terminology and marketing language * Experience working with cross-functional teams and external agencies Technology & Tools: * Microsoft Office Suite (Word, Excel, PowerPoint, Teams, SharePoint) * LAN shares * Eloqua (email marketing platform) and CRM * Adobe Suite Workfront (project management) * Familiarity with Creative Studio processes * Asset management systems Preferred Qualifications: * Background in B2B or B2B2C marketing communications * Experience in marketing operations and administrative production support * Familiarity with global marketing environments and cross-time-zone collaboration At Diversified, our people are our most valuable asset, and we provide a global, diverse work culture, benefits, and resources to support you. We have a strong culture of internal career growth and our benefits package includes: Medical, Dental, Vision, and Life Insurance, 401k, PTO, and much more. What We Offer: Along with competitive compensation, you will be eligible for the following benefits: Multiple medical plan options to suit your family's needs Dental (including orthodontic coverage) and vision plans Company paid Basic Life, AD&D, Short-Term and Long-Term Disability Insurance, and Employee Assistance Plan (EAP) Healthcare and Dependent Care Flexible Spending Accounts (FSA) 401k with Employer Match Paid Time Off and Paid Holidays Voluntary Benefits: Critical Illness, Hospital Indemnity, Accident Insurance, Pet Insurance, Homeowners and Auto Insurance, Supplemental Term and Dependent Life and AD&D, and Legal Services Commuter Benefits And much more To learn more about becoming part of the Diversified team, visit us at our career siteor email us at . Diversified is an equal opportunity employer committed to fostering an inclusive and diverse workplace. All aspects of employment will be based on job requirements, individual qualifications, merit, performance, and business need. We do not discriminate based on race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other protected characteristic under applicable law. We believe in fair and equitable hiring practices and strive to create an environment where all individuals feel valued and empowered. If you require a reasonable accommodation to participate in the application or interview process due to a disability, please contact so we can assist you. Our compensation ranges reflect the cost of labor across several US geographic markets. The pay details below range from our lowest geographic market up to our highest geographic market. Pay is based on several factors including market location and may vary depending on job-related knowledge, skills and experience depending on the position offered, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.
    $38k-52k yearly est. 1d ago
  • Marketing Specialist - AEC Industry

    GAI Consultants Inc. 4.6company rating

    Email marketing specialist job in Jackson, MI

    GAI seeks a skilled, highly motivated, results-driven Marketing Specialist to join our dynamic Transportation & Infrastructure team. Working out of our Indianapolis, IN Charleston, WV, or Canton, OH offices. This challenging and rewarding position will include coordinating the pursuit process and preparation of winning proposals, LOIs, qualifications, and presentations; producing marketing collateral; and supporting business-development goals in collaboration with GAI's business sector leaders and marketing, technical, and administrative staff. Our ideal candidate is passionate about the Architecture, Engineering, and Construction (AEC) Industry pursuit success, process improvement, and committed to proposal excellence. If you also have excellent organizational and communication skills, perform well under deadlines, are a detail-oriented team player, and, most importantly, have a positive, client-first attitude, we want to hear from you! Join GAI and make your mark as part of a growing infrastructure firm where exceptional professionals can work, learn, lead, and achieve. Essential Duties and Responsibilities: Participate in kick-off meetings, proposal task scheduling, review, production, and delivery activities Follow through with assigned proposal tasks to meet critical deadlines Coordinate with internal and external points of contact to gather requested information and materials Track proposal efforts and ensure scheduled milestones are met Assist in writing marketing and technical content Proofread to ensure continuity and compliance with legal, technical, and marketing specifications Support presentation efforts including presentation development, rehearsals, materials, and logistics Maintain and populate detailed data in GAI's Deltek Vantagepoint database Provides assistance of marketing activities to support pursuit, client, and business plan objectives and contributes to the implementation of these activities including but not limited to conferences, events, sponsorships, design award submittals, speaker proposal/presentations, brochures, service briefs, project profiles, etc. Assist in carrying out other programs and projects as identified Qualifications: 5+ years of related experience as a proposal specialist/coordinator, prior AEC industry experience preferred Associate or bachelor's degree with a focus in business, marketing, or related area Competency Proficiency with Microsoft Word, Excel, Outlook and PowerPoint Proficiency with Adobe Creative Suite Deltek Vantagepoint (or similar database programs) experience is a plus Competent proofreading and editing skills Excellent communication and organizational skills Able to document and process information quickly and accurately, with strong attention to detail Flexible and able to balance priorities and manage multiple tasks simultaneously within tight schedules Able to work both independently and as part of a team Able to work flexible hours, including nights and weekends, on a limited basis, to meet proposal deadlines Able to travel to surrounding states (several times throughout the year) Must have a vehicle for local travel (required) **Proposal writing and layout samples are strongly encouraged - please include a URL on your resume or include PDF samples with your resume. Why GAI: At GAI, exceptional people have an exceptional place to work, grow, lead, and achieve. Explore an array of opportunities in locations across the U.S., and join accomplished colleagues in tackling challenging projects for a range of markets. Enjoy comprehensive benefits and feel good about being part of a collaborative team that's committed to support the communities we serve. Join GAI and distinguish yourself in a company poised for unlimited growth. Qualifications EducationAssociates of Graphic Design (required) Associates of Business Administration (required) Associates of Marketing (required) Bachelors of Journalism (preferred) Bachelors of Graphic Design (preferred) Bachelors of Business Administration (preferred) Bachelors of Marketing (preferred) Experience5 years: Related experience as a proposal specialist/coordinator. (required) Skills Communications (required) Organization (required) Teamwork (required) MS Office Suite (required) Adobe (required) Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
    $49k-66k yearly est. 4d ago
  • Marketing Coordinator - Go To Market

    Plante Moran 4.7company rating

    Email marketing specialist job in Flint, MI

    Count on us. Our "we-care" culture is more than just a motto; it's a promise. From day one, we prioritize your growth, well-being, and success. You can count on us to support your career journey and help you achieve your professional goals. Join us. Working on the Go to Market team is a great way to experience the alignment of marketing strategy, demand generation and marketing technologies. Serving as a member of our team, the Marketing Coordinator will execute campaign, content and event strategies across industry and service line verticals. In this highly collaborative role, you will be the point of contact for assigned campaigns and marketing programs, initiating the creation of content, event execution and activation, working with our cross-functional marketing team, internal stakeholders, and external partners to launch a variety of experiential, content, and digital tactics. Your role. Your work will include, but not be limited to: Partner with fellow marketing team members, internal creative studio, channel owners, internal stakeholders, and other firm groups to execute assigned programs. Responsible for coordination and facilitation of task execution utilizing a variety of marketing technologies and project management tools. Aids in coordinating, planning and implementation around assigned events and sponsorship projects from initiation to reporting. Maintains relationships with external partners/associations, acting as a point of contact for assigned practice areas. Negotiates sponsorship benefits, coordinates the activation and renewal of sponsorship programs, and key deliverables. Event and sponsorship execution may be up to 50% of responsibilities. Creates and edits content for marketing campaigns. Includes writing or editing promotional copy (ads, social, e-mail) as well as image selection. Supports the implementation of multi-channel campaigns designed to engage and nurture audiences and drive demand in support of practice area/firm goals. Tracks success of marketing campaigns and makes recommendations for improving results in future campaigns. Facilitates the distribution of digital communications, including setting up campaigns and marketing lists in CRM and Marketo, securing approval of content and design from marketing team and relevant practice staff. Maintains expert level of knowledge in CRM and capable of training practice staff in appropriate use of systems to support practice development efforts. Supports data analysis and reporting around campaigns, webinars, events, and marketing initiatives. Traffics workflows for marketing collateral and communications. Oversees edits, requested changes, and approvals. The qualifications. Bachelor's Degree in Marketing, Journalism, Communications, Business Administration or other related subject area. Requires at least 1 year of experience in marketing, inclusive of internships and/or volunteer positions while earning degree. Excellent attention to detail. A team player and collaborator. Working knowledge of common software applications and digital tools. For example, Microsoft Office, Teams, variety of ON24 platforms, Marketo, and Microsoft Dynamics Excellent time management and organizational skills, with the ability to multitask multiple projects/tasks and re-prioritize as needed. Experience with CRM and marketing automation software a plus. Limited travel is required with this position. What makes us different? On the surface, we're one of the nation's largest audit, tax, consulting, and wealth management firms. But dig a little deeper, and you'll see what makes us different: we're a relatively jerk-free firm (hey, nobody 's perfect) with a world-class culture, consistent recognition as one of Fortune Magazine's "100 Best Companies to Work For," and an endless array of opportunities.At Plante Moran, diversity, equity and inclusion means that all staff members have equitable and fair opportunities to succeed, in an inclusive environment, with their individual, unique identities. So,what are you waiting for? Apply now. Plante Moran enjoys a "Workplace for Your Day" model which, simply put, means we strive for flexibility and balance while staying true to our principally in-person model. We believe that face-to-face interactions are paramount for individual and collective development, but also encourage individuals to work with their supervisor and team to determine their optimal working environment each day. Plante Moran is committed to a diverse workplace.We strive to create a culture where each person feels accepted and valued. We believe that each person's ultimate potential begins with first acknowledging their inherent dignity. When we can recognize - and celebrate - our many human differences, we're able to create a workplace where all staff feel a sense of belonging and an opportunity to succeed. This allows us to attract and retain the best talent, serve clients through diverse thinking, and better represent and support the various communities in which we live and work.Plante Moran is an Equal Opportunity Employer. Plante Moran maintains a drug-free workplace. Interestedapplicantsmust submit their resume for consideration using our applicant tracking system. Due to the high volume of interest in our positions, only candidates selected for interviews will be contacted. Candidates must be legally authorized to work in the United States without sponsorship, with the exception of qualified candidates who are bilingual in either Japanese and English or Chinese and English. Unsolicited resumes from search firms or employment agencies, or similar, will not be paid a fee and become the property of Plante Moran. The specific statements above are not intended to be all-inclusive. We are pleased to offer eligible staff a robust benefits package. Eligibility and contribution requirements for some of these benefits vary based on the number of hours staff work per week. Highlights include health, dental, vision, disability, and life insurance. In addition to this, eligible staff are able to take advantage of our Flexible Time Off and various pre-determined holidays, as well as a 401(k) plan, flexible benefits plans, business-related travel expense, lodging, and meal reimbursement for business-related use. A pension plan is also available for eligible administrative and paraprofessional staff. A discretionary bonus plan is available for eligible staff. Plante Moran also offers some contingent staff positions the option to elect health insurance in addition to limited paid sick time. The compensation range reflects the base salary we reasonably expect to pay for this position across our offices in the following regions: CO, IL, OH, and MA. Please review theposition description for theapplicable geographic location. Generally, experienced hires are not hired at or near the maximum salary range, as compensation decisions take into account a wide variety of factors, including but not limited to: responsibilities, education, experience, knowledge, skills, and geography. For early career roles, including campus hires, we offer standardized, market-based starting salaries among individuals within the same hiring group. This approach ensures fairness and reflects current industry benchmarks for entry-level talent. Under Colorado's Job Application Fairness Act, you have the right to redact, from any documents that you submit in connection with your application, information that identifies your age, date of birth, or dates of attendance at or graduation from an educational institution. Should you wish to exercise your right to redact such information, please redact it prior to submitting documentation. The compensation range for this role in CO, IL, OH, and MA is: $21.95-$30.00
    $51k-64k yearly est. 4d ago
  • Marketing Specialist

    Keller Williams 4.2company rating

    Email marketing specialist job in Grand Rapids, MI

    Job Description Are you a creative, experienced marketing professional who thrives in a dynamic environment where innovation and storytelling meet strategy and measurable results? Do you have a passion for leveraging technology, including AI, to craft compelling campaigns that drive brand growth and visibility? We're seeking a Marketing Specialist who will be responsible for developing and executing marketing strategies that enhance brand awareness, strengthen community engagement, and generate high-quality leads. This role requires a balance of creativity and strategy, with the ability to bring ideas to life through video, content, and data-driven execution. Compensation & Benefits Salary Range: $52,000 - $65,000 (based on experience) Bonus potential based on performance and results Paid Time Off (PTO) Opportunities for professional growth within the team A collaborative, positive, and fun team environment Compensation: $52,000 - $65,000 yearly Responsibilities: Brand & Strategy Maintain and evolve the brokerage's brand identity across all marketing materials and channels. Develop and execute monthly and quarterly marketing plans aligned with brokerage goals. Collaborate with leadership to identify growth opportunities and community engagement initiatives. Digital Marketing Manage the brokerage website, optimize SEO, and maintain a strong online presence. Create, schedule, and manage engaging content across social media platforms (Instagram, Facebook, LinkedIn, YouTube, etc.). Design and oversee digital ad campaigns (Google, Meta, local sponsorships). Use AI tools and analytics to track performance, refine strategies, and improve ROI. Agent Marketing Support Design custom listing presentations, postcards, flyers, and social media graphics. Assist agents with personal branding, social media strategy, and the use of marketing tools. Manage marketing onboarding for new agents and train them on brand assets and systems. Listing & Property Marketing Coordinate professional photography, videography, staging, and signage for listings. Write compelling property descriptions for MLS, social media, and print marketing. Create and schedule “just listed,” “open house,” and “sold” campaigns across multiple platforms. Events & Community Outreach Plan and promote brokerage and community events. Manage event marketing materials, RSVP tracking, and day-of logistics. Support sponsorships and partnerships with local businesses and organizations. Qualifications: Bachelor's degree in Marketing, Communications, or related field (or equivalent experience). 2-4 years of experience in marketing, with real estate industry experience preferred. Proficiency in Canva, Adobe Creative Suite, Google Workspace, and social media scheduling tools. Knowledge of CRM systems (Command, HubSpot, or similar). Strong copywriting, design, and project management skills. Understanding of local real estate markets and trends. Creative and strategic thinker with an eye for detail. Excellent organizational and multitasking abilities. Strong interpersonal and collaboration skills. Data-driven decision-making and adaptability. Passion for real estate and community connection. About Company At Keller Williams, we believe in doing business differently. Our foundation is built on innovation, collaboration, and a commitment to growth for our people, clients, and our communities. We empower our professionals with the tools, training, and systems to thrive in an ever-evolving real estate market. Join a culture that values creativity, celebrates success, and invests in your growth because when you grow, we all grow.
    $52k-65k yearly 5d ago
  • AI Product Specialist

    Onestream Software 4.3company rating

    Email marketing specialist job in Grand Rapids, MI

    Employment Type: Full-Time Compensation: $68,000.00 - $85,000.00 (Range applies to US candidates only) + Benefits/Variable Comp/Equity - Range may vary based on experience. Benefits Offered: Vision, Medical, Life, Dental, 401K Summary As an AI Product Specialist, you will be an important member in ensuring our existing and new AI solutions are properly tested and meet the high standards that our customers expect out of our OneStream solutions. Additionally, you will help generate documentation in the form of solution guides and how-to guides, along with building and maintaining information management processes that are pivotal to ensuring our end users can get the most out of our AI capabilities. The AI Product and Engineering team is focused on bridging the gap between AI research and AI products, bringing tangible and quantifiable value to our end users. Our AI solutions incorporate AI and machine learning spectrum, including (but not limited to) time series forecasting, anomaly detection, and natural language processing. Our mission is to lower the barrier for organizations and people to get value out of AI capabilities. Primary Duties and Responsibilities Thoroughly test new and existing AI solutions and log bugs and issues in our software issue management system so that developers may properly correct the issues found. Troubleshoot and debug issues collaboratively with other Product Specialists, AI Solution Developers, and Solution Consultants. Participate in daily standups to cover the status of a product release cycle. Participate in on call rotation. Suggest product enhancements that can improve the overall user experience of our AI solutions. Communicate with our internal consulting team to understand how the products are used in practice to inform future test strategies. Contribute to existing solution guides, how-to guides, and other customer-facing documentation. Contribute to the refinement of existing documentation management procedures Contribute to the creation of test plans for new solutions. Train new team members in how to fulfill the role of a product specialist. Required Education and Experience Bachelors Degree or similar work experience. Experience with AI tools and frameworks. Knowledge of machine learning algorithms, data analysis and programming. Experience working in a cross-functional team. Preferred Education and Experience Experience with coding. Experience working with a development team. Knowledge, Skills, and Abilities Must be a self-starter, continuously learning how our AI solutions work. Excellent written and verbal interpersonal skills. Interest in continuous learning opportunities as the AI space continues to evolve. Comfortable with minimal direction. Comfortable working in evolving processes. Constantly seeks ways to improve existing processes with technology. Interest in growing into other roles and opportunities in our team AI consulting, AI development. Excellent organization, scheduling, project management, and multi-tasking skills. Who We Are OneStream is how today's Finance teams can go beyond just reporting on the past and Take Finance Further by steering the business to the future. It's the only enterprise finance platform that unifies financial and operational data, embeds AI for better decisions and productivity, and empowers the CFO to become a critical driver of business strategy and execution. Our vision is to be the operating system for modern finance, digitizing core financial functions and empowering the CFO to become a critical driver of business strategy. To learn more visit ****************** Why Join The OneStream Team Transparency around corporate structure, salary, and benefits. Core value of customer success. Variety of project work (not industry-specific). Strong culture andcamaraderie. Multiple training opportunities. Benefits at OneStream OneStream employees are passionate, hardworking individuals who go above and beyond to keep our customers happy and follow through on our mission statement. They consistently deliver the best and in turn, we make every effort to keep them cared for and happy. A sample of the benefits we provide are: Excellent Medical Plan. Dental & Vision Insurance. Life Insurance. Short & Long Term Disability. Vacation Time. Paid Holidays. Professional Development. Retirement Plan. All candidates must be legally authorized to work for any company in the country where this position is located without sponsorship. OneStream is an Equal Opportunity Employer. #LI-REMOTE #LI-TO1 Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
    $68k-85k yearly 4d ago
  • DIGITAL MARKETING COORDINATOR

    Smart 4.4company rating

    Email marketing specialist job in Detroit, MI

    JOB TITLE: DIGITAL MARKETING COORDINATOR DEPARTMENT: MARKETING AND COMMUNICATIONS The Digital Marketing Coordinator specializes in spearheading the development and growth of SMART's different digital touch points including digital signage at bus stops, onboard digital screens and shelters, Email SaaS system and terminal e-boards as well as the SMART website. Act as a liaison between the IT Department and Marketing to monitor and maintain the health of digital systems, manage content updates, and produce emergency alerts. Collaborate with the Social Media Coordinator and Graphic Designer to create highly effective and consistent campaigns that enhance the user experience. Possess knowledge of CRM systems and develop the relationship marketing aspect of the system, analyze data, coordinate with various departments on data-driven changes and completion of complaint investigations. DUTIES AND RESPONSIBILITIES Provide support for marketing activities and knowledge of CMS to maintain websites and possess working knowledge of CSS/HTML. Create and maintain email and text lists and messaging. Create and edit marketing materials, as needed. Research market trends and keywords as it relates to Google Analytics, Search Engine Optimization (SEO) and Search Engine Marketing (SEM). Develop relationships within the authority to keep information consistent across channels. Partner with multiple departments and vendors that generate content daily on behalf of the company -- including but not limited to PR agencies, Legal, Maintenance, Transportation, etc. Suggest new ways to attract prospective customers, including promotions and contests. Optimize image and video placement and recommend improved website functionality. Organize promotional activities and create an effective content strategy to engage and convert audiences across digital platforms. Ability to work some nights and weekends. Performs other duties as assigned. Minimum Qualifications: Bachelor's degree or higher in Marketing, Communications, Public Relations or relevant field. 3 years' experience in communications, social media, marketing, public relations, or related field. Excels at research and expertise in multiple digital media platforms. An equivalent combination of education and experience may be substituted for minimum requirements. KNOWLEDGE, SKILLS, AND ABILITIES Able to manage content management platforms. Knowledge of Microsoft Office and Adobe Creative Suite. Ability to handle challenges with a smile and loves to help people; strong interpersonal skills. In-depth knowledge of SEO, keyword research and analytics Ability to deliver creative content (text, image, and video) Ability to grasp future trends in digital technologies and act proactively. Excellent communication and writing skills. Multitasking & analytical skills and possess the ability to work both independently and as part of a team. Superior time management, organizational skills and ability to meet deadlines. Preferred: Ability to manage multiple projects at once and familiar with digital tools for increased growth. SMART is an Equal Opportunity Employer - Minority / Female / Disability / Veteran / Gender Identity / Sexual Orientation / Age THE AUTHORITY RESERVES THE RIGHT TO REVISE OR CHANGE THIS JOB DESCRIPTION AT ANY TIME.
    $46k-60k yearly est. Auto-Apply 5d ago
  • Digital Marketing Specialist

    Fenwal 4.3company rating

    Email marketing specialist job in Michigan

    Job SummaryThe Digital Marketing Specialist - Cell & Gene Therapy (CGT) Technologies leads the development and execution of integrated digital marketing strategies that drive audience engagement, brand equity, and commercial success. This role partners with cross-functional teams and external agencies to deliver innovative, compliant, and personalized content across all digital channels, leveraging advanced analytics and industry best practices to optimize performance and achieve strategic business objectives. *Position may be worked remotely, with willingness and ability to travel to Lake Zurich, IL to engage with cross-functional teams. This position is unable to offer sponsorship either now or in the future Base Salary Range: $80,000-85,000 Final pay determinations will depend on various factors, including, but not limited to experience level, education level, knowledge, skills, and abilities.Responsibilities Design and execute integrated digital marketing campaigns to assist commercial business in the digital space. Assist in the development of digital content for web, LinkedIn, email, and other digital channels to drive engagement. Follow promotional review and approval processes, as well as distribution guidelines, to ensure efficiency and compliance across digital marketing activities. Manage digital calendar and oversee execution of digital campaigns to ensure timely distribution aligned with key commercial milestones. Collect performance analytics using analytics tools to measure effectiveness and reports insights to key stakeholders to support data-driven future optimization strategies. Implement ongoing web optimization techniques to improve web performance. Job Requirements Bachelor's degree required. 3+ years of digital marketing experience with a focus on digital campaign management, analytics, and optimization. Knowledge of web analytics, such as SEO/SEM, AEO, and GEO. Experience with the following digital platforms: Adobe Experience Manager, Adobe Analytics, Salesforce Applications, and Veeva. Proficient with Microsoft Office Suite of software. Ability to travel up to 15 percent for customer engagements, team engagements, and conferences, as well as willingness and ability to travel to Lake Zurich, IL to engage with cross-functional teams Additional Information We offer an excellent salary and benefits package including medical, dental and vision coverage, as well as life insurance, disability, 401K with company contribution, and wellness program. Fresenius Kabi is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, citizenship, immigration status, disabilities, or protected veteran status.
    $80k-85k yearly Auto-Apply 60d+ ago
  • Email Marketing Manager

    Dentsu Group Inc.

    Email marketing specialist job in Detroit, MI

    The Email Marketing Manager role leads the strategy, execution, and optimization of Merkle's external email communications. This role is responsible for developing and implementing effective B2B email strategies that drive engagement, nurture leads, and support conversion goals. The Manager will play a key role in aligning email initiatives with broader digital marketing efforts to ensure a cohesive cross-channel approach. This position requires a strong understanding of Merkle's business and the ability to continuously enhance the program through data-driven insights, automation best practices, and audience segmentation. The Manager will also serve as the organization's subject matter expert in Marketo, providing strategic and technical guidance to the marketing team during planning and execution. * Lead strategic planning for the email channel, identifying opportunities to enhance audience engagement, strengthen nurture journeys, and inform broader digital marketing strategies to support business goals and objectives * Manage the end-to-end email marketing process, from planning and creative direction through testing, deployment, and performance tracking * Execute and optimize tailored email nurture, newsletter, batch and blast, and event campaigns that deliver relevant content to target audiences, driving engagement, lead conversion, and client retention * Pull and analyze email performance data to identify trends, measure effectiveness, and translate insights into both strategic recommendations and actionable campaign optimizations * Partner with the broader digital team to connect insights and activities across platforms and channels to inform and strengthen email strategy and the overarching digital strategy * Collaborate with cross-functional teams, including Marketing Operations, Content, and Creative, to ensure a cohesive cross-channel approach and consistent messaging * Analyze audience data, customer journeys, and competitive trends to develop targeted segmentations and inform personalized email marketing strategies that drive engagement and conversions * Conduct A/B tests and implement data-driven optimization strategies to continuously improve email deliverability, open rates, click-through rates, and conversions * Design and create compelling email templates that adhere to brand guidelines and best practices for optimal user experience and engagement. Qualifications: * Bachelor's degree in Marketing, Business, or a related field * 7+ years of email marketing experience, including at least 3 years of hands-on Marketo experience driving email strategy and executing campaigns required * Experience with HTML/CSS preferred * Strong knowledge of Salesforce preferred * Proven analytical skills with experience in reporting, optimizations, and making data-driven decisions * Understanding of lead management and scoring processes * Accuracy, attention to detail, and a quality-oriented approach * Excellent communication, collaboration, and project management skills * Experience in developing and executing strategic email programs that drive engagement, lead conversion, and client retention * Experience in the B2B industry is a plus At dentsu, we believe great work happens when we're connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office. The annual salary range for this position is $68,000-$110,400. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Benefits available with this position include: * Medical, vision, and dental insurance, * Life insurance, * Short-term and long-term disability insurance, * 401k, * Flexible paid time off, * At least 15 paid holidays per year, * Paid sick and safe leave, and * Paid parental leave. Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit *************************** To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps. Location: New York Brand: Dentsu Time Type: Full time Contract Type: Permanent Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.
    $68k-110.4k yearly Auto-Apply 44d ago
  • Health - Marketing Specialist

    Sault Tribe

    Email marketing specialist job in Michigan

    Job Description The Marketing Specialist under the direction of the Health Division Chief Executive Officer is responsible for the day-to-day execution of the Health Division multimedia marketing campaigns while ensuring alignment with the Health Division's marketing strategy. ESSENTIAL FUNCTIONS: (includes, but is not limited to, the following) Gathers the material necessary to understand project and competition in the area such as literature or previous marketing campaigns; analyzes these materials to determine the most effective communications technique based on assessment, drafts and proposes communications campaigns. Develops and implements the Health Division marketing strategy across various channels, including digital, print, and social media supporting the Health Division website. Prepares reports of findings, illustrating data graphically and translating complex findings into written text for reporting purposes to Health Division Chief Executive Director. Devises and evaluates methods and procedures for collecting data, such as surveys, opinion polls, or questionnaires, or arrange to obtain existing data. Evaluates and measures the effectiveness of marketing campaigns when completed and Health Division communications programs and strategies. Forecasts and tracks marketing and sales trends, analyzing collected data. Monitors industry statistics and follow trends in healthcare trade literature. Attends staff meetings to provide management with information and proposals concerning the promotion, distribution, design, and Health Division services. Develops and implements procedures for identifying marketing and advertising needs. Creates engaging and relevant content for marketing materials, including blog posts, social media updates, email newsletters, and Health Division website content. Creates and manages email marketing campaigns, including list segmentation, content, and performance analysis for reporting purposes to the Health Division Chief Executive Officer. Develops strategies to increase brand awareness; ensure all marketing materials and communications adhere to brand guidelines and maintain a consistent brand image. Gathers and analyzes customer feedback to inform marketing strategies and improve customer satisfaction. Assists in managing the marketing budget and track expenses to ensure all Health Division marketing efforts stay within budget. Prepares regular reports on marketing activities, campaign performance, and market insights for Health Division management and leadership team. ADDITIONAL RESPONSIBILITIES: (includes, but is not limited to, the following) Prepare and present reports requested by Chief Executive Officer. All other job-related duties as assigned. CONTACTS: Immediate peers, peers in other departments, immediate supervisor/manager, managers in other departments, executives, customers, contractors, outside vendors / service providers, Federal, State and Tribal agency representatives, accreditation agencies, hospital and medical field personnel and insurance agencies. PHYSICAL REQUIREMENTS: Position sedentary primarily sitting / lifting of minimum 15 pounds. Physical factors include constant use of near / midrange / far vision, depth perception, color / field of vision, typing; frequent sitting, use of hearing; occasional standing, walking, carrying / lifting, pushing / pulling, stooping, kneeling reaching, use of smell, and bending. Working conditions are typical medical office / hospital environment. Potential hazards include constant infectious exposure, patient contact, computer use and occasional exposure to moving mechanical parts, chemicals, needles/syringes and equipment use. REQUIREMENTS: Education: Bachelor's Degree in Marketing, Advertising, Journalism, Communications, Business Administration, related field or five years demonstrated ability in related work experience may be substituted in lieu of educational requirement. Experience: Minimum two (2) years of experience in marketing is required in addition to above educational requirement. Portfolio of relevant previous job-related projects highly preferred. Certification/License: Must maintain a good moral character standing. Must have a valid driver's license and be insurable by the Sault Tribe Insurance Department. Must comply with annual driver's license review and insurability standards with the Sault Tribe Insurance Department. Will be required to complete and pass pre-employment drug testing. Knowledge, Skills and Abilities: Strong marketing and project management skills required. Must have excellent organizational skills attention to detail. Excellent time management skills and proven ability to meet deadlines required. Familiarity with digital marketing tools, social media platforms, graphic design software, website management and content creation preferred. Knowledge of principles of marketing, coordination and management for compliance adherence is needed. Ability to analyze marketing data to identify the underlying principles, reasons, or facts of information by breaking down information or data into separate parts required. required. Must be computer proficient with knowledge and experience using Microsoft Office Suite or related software. Must have working knowledge and be able to use office machines, such as calculator, copier, fax, scanner, and printer. Must have strong analytical and problem-solving skills. Excellent verbal and written communication skills. Strong public relations, interpersonal skills, and leadership skills, must be able to establish and maintain effective working relationships with co-workers, supervisors and the public. Must have the ability to respond to difficult and stressful situations in an efficient, effective and positive manner. Knowledge of HIPAA and Privacy Act required. Must maintain strict confidentiality. Native American preferred. Powered by ExactHire:177382
    $45k-69k yearly est. 15d ago
  • Sharepoint Content Specialist

    Stem Xpert

    Email marketing specialist job in Michigan

    Requisition Name : Sharepoint Content Specialist Duration: 6months Description Assists in the development and implementation of content on websites. May be involved with integrating work of writers and designers to produce a final layout compatible with corporate standards. Requires a bachelor's degree with at least 1 year or equivalent experience. May be expected to have knowledge of HTML, DHTML and JavaScript programming language. Relies on experience, and judgment to perform the functions of the job. ODE Specific Description: The ODE has the immediate need of a SharePoint Content Specialist to augment the current Early Learning Division (ELD) team to complete changes to the ELD Hub SharePoint site and provide assistance to users of the site. The SharePoint Content Specialist will be responsible for the organization and writing on the ELD Hub SharePoint application and the customer support of all customers using the SharePoint 2013 site. They will assist and transfer knowledge to the existing Office of Intormation Technology (OIT) support resources in SharePoint support. Qualifications Additional Information Thanks & Regards Vamsi Betha Ph: ************ Email: [email protected]
    $56k-65k yearly est. 60d+ ago
  • WEOC-WAVE Online Content Specialist/Coach

    Washtenaw Area Schools Application Consortium

    Email marketing specialist job in Michigan

    WAVE Program/Online Content Specialist Date Available: 08/01/2025 Closing Date:
    $56k-65k yearly est. 60d+ ago
  • Senior Marketing Data Analyst

    Rocket Companies Inc. 4.1company rating

    Email marketing specialist job in Detroit, MI

    Driving Rocket's Data-Driven Marketing Strategy At Rocket, we're not just analyzing data-we're transforming it into strategic insights that propel our marketing efforts to new heights. This critical Senior Marketing Analytics role sits at the intersection of technology, strategy, and innovation, empowering our teams to make smarter, more impactful marketing decisions. Why This Role Matters In a digital landscape where every marketing dollar counts, this position is crucial to our mission of optimizing marketing performance and driving unprecedented growth. You'll be the strategic architect behind our marketing intelligence, translating complex data into clear, actionable narratives that guide our multi-channel marketing approach. About the role * Translate full-funnel data into actionable insights and compelling narratives that guide marketing strategy and identify optimization opportunities * Build and manage dashboards to monitor marketing campaign and channel performance across the full funnel, from awareness through conversion * Design and execute incrementality tests to evaluate the effectiveness of campaigns, channels, and messaging * Partner closely with marketing teams to set campaign objectives, define KPIs, and report on performance * Architect end-to-end measurement solutions that ensure accurate tracking of audience segmentation, campaign effectiveness, and overall marketing ROI About you Minimum Qualifications * Bachelor's degree or higher in statistics, economics, computer science, or a related field * 5+ years of experience as a data analyst or data scientist specifically supporting marketing or advertising teams * Skilled in SQL, Python or R, and analytics tools like Power BI, AWS, Amplitude; Sprout experience is a plus * Solid background in statistical analysis, predictive modeling, and experimental design * Strong problem-solving and critical thinking skills * Experience with large and complex datasets, including unstructured data * Excellent communicator, able to make technical topics clear for any audience Preferred Qualifications * Master's degree or MBA * Consulting experience providing analytical insights to marketing teams * Proven ability to connect analytics to marketing strategy-shaping campaigns, channel mix, and audience segmentation * Experience with marketing attribution, customer journey analytics, multi-touch analysis, and demonstrating business impact through data * Expertise in analyzing and optimizing multi-channel marketing strategies and integrating data from multiple sources * Experience architecting data solutions to ensure proper capture of audience segmentation and campaign performance metrics * Comfortable with marketing tech stacks and integrating diverse data sources * Knowledge of agile project management * Advanced technical skills in Python, R, SQL, Power BI, AWS, Amplitude, Adobe Analytics and Sprout Social * Hands-on experience with machine learning, cloud analytics, performance measurement, and attribution technologies What you'll get Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put: We've got your back. Check out our full list of Benefits and Perks. About us Rocket is a Detroit-based company made up of businesses that provide simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, now known as Rocket Mortgage, which was founded in 1985. Today, we're a publicly traded company involved in many different industries, including mortgages, fintech, real estate and more. We're insistently different in how we look at the world and are committed to an inclusive workplace where every voice is heard. Apply today to join a team that offers career growth, amazing benefits and the chance to work with leading industry professionals. This job description is an outline of the primary responsibilities of this position and may be modified at the discretion of the company at any time. Decisions related to employment are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. The company provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable state and federal laws. Applicants requiring reasonable accommodations in completing the application and/or participating in the application process should contact a member of the Human Resources team, at **************************.
    $54k-78k yearly est. Easy Apply 9d ago
  • Growth Marketing Specialist - Onsite (New Jersey)

    Escalon Services, LLC 4.1company rating

    Email marketing specialist job in Three Rivers, MI

    Our client is a boutique family-owned vertically integrated real estate development firm specializing in Design-Build and Construction located in New Jersey. They manage the full lifecycle of development-design, construction, execution, and operations-allowing us to control outcomes, reduce risk, and maximize project-level returns. Core Services:• Design-Build & Construction• Property & Construction Management• General Contracting• Commercial Realty Role Summary: Our client is looking for a 100% self-sufficient Digital Marketing engine. You will be the sole driver of growth for a portfolio of three brands: one construction company (B2B) and two ecommerce brands (B2C). This is not a role for a "manager" who delegates to agencies. This is a role for a builder and an executor. You must be able to write the copy, design the creative, set up the tracking pixels, launch the ads, optimize the budgets, and report on the ROI-entirely on your own. Key ResponsibilitiesYou will be wearing two very different hats daily: The B2B Strategist: Generating high-quality leads for our construction firm via LinkedIn and Google Search. The B2C Merchant: Driving direct sales and ROAS (Return on Ad Spend) for two ecommerce brands via Social Ads and Email retention. 1. Paid Media (PPC & Social) Google Ads (Search & Display): Capture high-intent construction leads and drive ecommerce traffic. You must be an expert in keyword research, negative keyword management, and bidding strategies. Social Ads (Meta & TikTok): Create and manage profitable campaigns for the ecommerce brands. You understand hooks, creative testing, and scaling winning ad sets. LinkedIn Ads: Target decision-makers, developers, and property managers for the construction side. 2. Email Marketing & Automation B2B: Build cold outreach sequences and nurture drips to keep construction prospects warm. B2C: Manage the full lifecycle for ecommerce (Welcome flows, Abandoned Carts, Post-Purchase upsells) to maximize Customer Lifetime Value (LTV). 3. Creative & Content Production Ad Creative: You don't need to be a graphic artist, but you must be proficient in tools like Canva or Photoshop to create high-converting image and video ads on the fly. Copywriting: Write compelling ad copy, landing page headlines, and email subject lines that convert. 4. Analytics & Tech Stack Tracking: Ensure pixels, conversions API, and Google Analytics 4 are firing correctly across all sites. Reporting: Provide weekly reports on ROAS, CPA (Cost Per Acquisition), and Lead Quality without being asked. Skills, Knowledge and ExpertiseAbsolute Must-Haves (Non-Negotiable): • Direct execution experience with Google Ads, LinkedIn Ads, Meta• Ownership of budget, KPIs, and reporting• Strong analytical mindset• Comfort working directly with a founder The "Unicorn" Skill Set: Proven experience managing both lead generation (B2B) and direct-to-consumer sales (B2C). Hands-on HubSpot expertise - Configured HubSpot workflows, Built lead scoring models, Owned lifecycle stages, Managed CRM-sales handoff, Built dashboards and attribution.” 100% Self-Sufficiency: You do not require an agency, a designer, or a copywriter to get a campaign live. You own the process from idea to execution. Platform Mastery: Deep expertise in Google Ads Manager, Meta Business Suite, LinkedIn Campaign Manager, and Email platforms (e.g., Klaviyo, Mailchimp, or HubSpot). Financial Literacy: You treat the marketing budget like your own money. You are obsessed with ROI and cutting wasteful spend. For Construction: A consistent pipeline of qualified bid requests and meetings booked. For Ecommerce: Consistent month-over-month revenue growth and a healthy ROAS. Benefits· Health benefits including medical, dental and vision· 15 days PTO· Base salary: $90k-$110k + leads turned to deals commission· Performance bonus tied to pipeline· Equity upside possible
    $90k-110k yearly 31d ago
  • Communications and Marketing - Agricultural Insurance Intern

    Michigan Farm Bureau 4.1company rating

    Email marketing specialist job in Lansing, MI

    OBJECTIVE Are you looking for a challenging and rewarding paid rotational internship opportunity with one of Michigan's top ranked workplaces? Michigan Farm Bureau Family of Companies is seeking motivated students to join our team! During this fourteen-week rotational internship program, you will have the opportunity to learn more about Claims, Agency, Marketing, the Public Policy and Commodity Division of Michigan Farm Bureau and Underwriting while receiving a realistic job preview of each area. As an intern, you will receive training and support from managers of each division mentioned above and will have the opportunity to work on various projects. You will also be required to complete a Capstone Presentation detailing your experience at the end of the summer to Michigan Farm Bureau Family of Companies leadership team. For the Communications and Marketing Intern, you will assist the Marketing department with various communications work including, social media posts, articles, blogs, and advertising and marketing messages. The Communications and Marketing Intern is a part of the Agricultural Insurance Internship. The Agricultural Insurance Internship is a partnership between five different departments within Michigan Farm Bureau Family of Companies. Interns who are a part of the Agricultural Insurance Internship will get to have unique experiences in our Claims, Underwriting, Marketing, Agency and Public Policy & Commodity Division spaces. While you will be hired into one space, you will go through rotational Wednesdays, where you spend each Wednesday within one of the five departments listed in the Agricultura Insurance Internship. All summer interns will also have the opportunity to participate in the following events: Intern Meet-n-Greet Lansing Lugnuts Game Intern Farm Visit Additionally, all summer interns will participate in the Capstone Presentation. This will be a presentation to recap your summer with Michigan Farm Bureau Family of Companies, the projects you worked on and any other information regarding your internship. RESPONSIBILITIES Develop social media posts aimed at educating and engaging followers. Develop a marketing campaign to promote and drive sales of life insurance. Gain an understanding of key functions through on the job training and development. Collaborate with department staff to contribute on various processes and projects. Assist department managers with day-to-day tasks and procedures. Undertake special assignments as instructed by department manager. Build relationships with department stakeholders and contribute toward company and department goals. QUALIFICATIONS Experience working with people required. Knowledge of promotional writing required. Ability to represent the Farm Bureau brand at events. Must be enrolled at a college or university and have declared a major course of study moving closer to (or working toward) graduation. Proven track record as an excellent team player required. Outstanding communication and customer service skills. Familiarity with computer equipment and software required to complete job functions.
    $27k-31k yearly est. Auto-Apply 60d+ ago
  • Senior Marketing Data Analyst

    Quicken Loans 4.1company rating

    Email marketing specialist job in Detroit, MI

    Driving Rocket's Data-Driven Marketing Strategy At Rocket, we're not just analyzing data-we're transforming it into strategic insights that propel our marketing efforts to new heights. This critical Senior Marketing Analytics role sits at the intersection of technology, strategy, and innovation, empowering our teams to make smarter, more impactful marketing decisions. Why This Role Matters In a digital landscape where every marketing dollar counts, this position is crucial to our mission of optimizing marketing performance and driving unprecedented growth. You'll be the strategic architect behind our marketing intelligence, translating complex data into clear, actionable narratives that guide our multi-channel marketing approach. About the role Translate full-funnel data into actionable insights and compelling narratives that guide marketing strategy and identify optimization opportunities Build and manage dashboards to monitor marketing campaign and channel performance across the full funnel, from awareness through conversion Design and execute incrementality tests to evaluate the effectiveness of campaigns, channels, and messaging Partner closely with marketing teams to set campaign objectives, define KPIs, and report on performance Architect end-to-end measurement solutions that ensure accurate tracking of audience segmentation, campaign effectiveness, and overall marketing ROI About you Minimum Qualifications Bachelor's degree or higher in statistics, economics, computer science, or a related field 5+ years of experience as a data analyst or data scientist specifically supporting marketing or advertising teams Skilled in SQL, Python or R, and analytics tools like Power BI, AWS, Amplitude; Sprout experience is a plus Solid background in statistical analysis, predictive modeling, and experimental design Strong problem-solving and critical thinking skills Experience with large and complex datasets, including unstructured data Excellent communicator, able to make technical topics clear for any audience Preferred Qualifications Master's degree or MBA Consulting experience providing analytical insights to marketing teams Proven ability to connect analytics to marketing strategy-shaping campaigns, channel mix, and audience segmentation Experience with marketing attribution, customer journey analytics, multi-touch analysis, and demonstrating business impact through data Expertise in analyzing and optimizing multi-channel marketing strategies and integrating data from multiple sources Experience architecting data solutions to ensure proper capture of audience segmentation and campaign performance metrics Comfortable with marketing tech stacks and integrating diverse data sources Knowledge of agile project management Advanced technical skills in Python, R, SQL, Power BI, AWS, Amplitude, Adobe Analytics and Sprout Social Hands-on experience with machine learning, cloud analytics, performance measurement, and attribution technologies What you'll get Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put: We've got your back. Check out our full list of Benefits and Perks. About us Rocket is a Detroit-based company made up of businesses that provide simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, now known as Rocket Mortgage , which was founded in 1985. Today, we're a publicly traded company involved in many different industries, including mortgages, fintech, real estate and more. We're insistently different in how we look at the world and are committed to an inclusive workplace where every voice is heard. Apply today to join a team that offers career growth, amazing benefits and the chance to work with leading industry professionals. This job description is an outline of the primary responsibilities of this position and may be modified at the discretion of the company at any time. Decisions related to employment are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. The company provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable state and federal laws. Applicants requiring reasonable accommodations in completing the application and/or participating in the application process should contact a member of the Human Resources team, at ************************** .
    $53k-67k yearly est. Auto-Apply 10d ago
  • Digital Marketing & Website Specialist

    Financial Plus Credit Union 3.5company rating

    Email marketing specialist job in Flint, MI

    Full-time Description Welcome to Financial Plus Credit Union (FPCU) - 'The Place where it's Possible.' At FPCU, we believe in the power of collaboration, embrace inclusivity as a strength, and are driven by a shared commitment to success. Our community-centered approach goes beyond financial services; it's about fostering connections and making a positive impact. Join us, and be part of an environment that prioritizes wellness, encourages continuous learning, and opens doors to developing you into the person you want to be. Explore the opportunities that await you at FPCU - where you aren't just making a living but joining a PLACE where you can REACH your goals. Position Summary The Digital Marketing & Website Specialist supports the credit union's digital marketing efforts with a primary focus on maintaining and optimizing the website. This role manages daily updates, ensures content accuracy, and enhances site usability and member experience. In addition, the Specialist assists with SEO/SEM campaigns, paid media, email marketing, and member journey automation to drive traffic, engagement, and growth. Essential Functions & Primary Responsibilities Website Ownership & Optimization Serve as primary owner of the credit union's website, creating fresh and accurate content that is aligned with the FPCU brand, mobile-friendly, and user-focused. Implement content updates, promotional banners, and calls-to-action to support marketing campaigns, and organizational strategy. Monitor site performance through Google Analytics/Google Tag Manager and suggest improvements for growth, usability, and accessibility. Collaborate with internal teams and vendors to manage website updates, integrations, and enhancements ensuring a seamless and cohesive digital presence. Digital Marketing & Growth Channels Assist with execution of SEO/SEM campaigns to improve search rankings and site traffic. Support paid media campaigns across search and display. Oversee digital marketing calendars, monitor performance, and recommend adjustments (email, digital banking, retargeting, and SEM). Monitor and support local listings across all channels including Apple, Bing, Google, Yelp, etc. Cross-Department Marketing Channels Serve as the point person for digital marketing channels that live outside the Marketing department but require regular oversight Ensure these platforms are updated with accurate, brand-aligned content and audited regularly for consistency and compliance. Partner with department leaders to keep messaging fresh, timely, and aligned with organizational priorities. Requirements Education & Qualifications Bachelor's degree in Marketing, Communications, Digital Media, or related field (or equivalent experience). 4+ years of experience in website management with strong digital marketing background. Ensures compliance with all federal and state laws and regulations, including the Bank Secrecy Act, Patriot Act, and Office of Foreign Asset Controls, and should request legal interpretation as necessary. Must ensure subordinates are also compliant with such laws and regulations. Must be bondable. Perform other duties as assigned. Skills and Abilities Proven expertise in SEO/SEM, website optimization, and digital campaign management. Experience in Google Analytics and Google Tag Manager, ability to monitor and trouble shoot. Strong understanding of UX/UI best practices and accessibility standards. Ability to manage multiple projects, prioritize deadlines, and collaborate across departments. Excellent communication, analytical, and problem-solving skills. Presents a positive and professional image to members through effective and courteous verbal and written communications. Courtesy, tact, and diplomacy are essential elements of the job. Work involves much personal contact with others inside and/or outside the organization for purposes of giving or obtaining information, building relationships, or soliciting cooperation. Ability to apply logical thinking to define problems, collect data, establish facts, and draw conclusions. Success in this Role Looks Like A website that is consistently updated, member-friendly, and conversion-driven. Smooth execution of SEO, schema, and email campaigns that contribute to growth. Clear, reliable reporting that helps the marketing team measure impact and refine strategies. A strong supporting role in delivering engaging, conversion-focused digital experiences. Assistance with automating member journeys that strengthen engagement, cross-sell opportunities, and satisfaction. Physical Demands & Work Environment The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. Sedentary work; sitting most of the time. Exerts up to 10+ pounds of force occasionally. The noise level in the work environment is professional and typically moderate. This job description is not a complete statement of all duties and responsibilities for this position. Salary Description $65,000-$75,000 Annual
    $65k-75k yearly 12d ago
  • Communications & Marketing Coordinator

    City of Flint, Mi 3.5company rating

    Email marketing specialist job in Flint, MI

    Supports the planning, development, and the coordination of City of Flint communications/marketing activities as required. Assists in the development and provides ongoing monitoring of all marketing activities. Understands the conceptual development of marketing activities and oversees their organization, scheduling, and implementation. DUTIES AND RESPONSIBILITIES * Leads project management and strategic planning efforts related to messaging, branding, and current events to support marketing Flint for business development. * Creates, writes, and manages communications and marketing materials across multiple platforms, including social media, websites, press releases, and direct marketing campaigns. * Coordinates with external service providers and implement contracts as needed for support services, including design, photography, and videography. * Collaborates with a broad cross-sector of internal and external stakeholders as needed. * Collaborates with leadership and subject matter experts to coordinate clear, accurate messaging for the general public and external customers. * Assists with media relations activities by drafting press materials and community updates in accordance with organizational standards. * Supports internal communications and employee engagement initiatives to ensure consistent messaging across the organization. * Performs other related duties as assigned. MINIMUM ENTRANCE REQUIREMENTS * Bachelor's degree in marketing, Advertising, Business, Organizational Development, Sales Administration or other related field is required. Additional area of study with a business focus is preferred. * Minimum of five (5) years of experience in marketing, advertising, promotions or other related field. * Possession and maintenance of a valid Michigan Driver's License and acceptable driving record. * Work may require extended and flexible hours. SUPPLEMENTAL INFORMATION Please see attached Job Description and Job Posting for further details. You must meet the minimum entrance requirements and attach supporting documentation to be considered for employment. Failure to supply required documentation (i.e. Transcripts, Driver's License, and incomplete application) will result in disqualification for consideration). Employees hired by the City must maintain residency as follows: Exempt - within 25 miles of the nearest boundary of the City of Flint. Please be sure to complete the application in full. Resumes may be uploaded with your application, but will not be accepted in lieu of a fully completed application and will not be considered for qualifying credit. "See Resume" or "See Attachment" will NOT be accepted.
    $38k-49k yearly est. 3d ago

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