{"id":11476,"date":"2018-11-23T07:19:13","date_gmt":"2018-11-23T15:19:13","guid":{"rendered":"http:\/\/recruitloop.com\/blog\/?p=11476"},"modified":"2023-05-10T08:25:54","modified_gmt":"2023-05-10T15:25:54","slug":"traditional-marketing-expertise-for-boosting-your-mobile-app-infographic","status":"publish","type":"post","link":"https:\/\/www.zippia.com\/employer\/traditional-marketing-expertise-for-boosting-your-mobile-app-infographic\/","title":{"rendered":"Traditional Marketing Expertise for Boosting Your Mobile App [Infographic]"},"content":{"rendered":"<p>Whether you\u2019re a startup company or an old business rooted in tradition, mobile marketing can seem like an intimidating aspect to add to your marketing mix.<\/p>\n<p>Before you can implement a strategy for mobile app acquisition and retention, you need a mobile app. Not to worry, though, because many freelancers can build iOS and Android apps for affordable prices.<\/p>\n<p>Once you have or plan to have, your smartphone app up and running, you can start devising a mobile marketing plan. Mobile marketing has some different metrics than traditional advertising, such as CTR (click-through-rate) or CPC (cost per click) versus traditional impressions.<\/p>\n<p>The availability of mobile devices has allowed for entirely new strategies such as location-based marketing, like geofencing, but several other tactics and strategies can be transferred to mobile marketing from traditional marketing.<\/p>\n<p>When TV, radio, and print ads reigned supreme, an abundance of data and best practices were gathered regarding advertising and marketing.<\/p>\n<p>Our friends the mobile marketing gurus at CleverTap put together an infographic explaining how to use traditional marketing expertise to boost your mobile app.<\/p>\n<p>Check out the infographic below for details.<\/p>\n<p><img loading=\"lazy\" src=\"https:\/\/d35fo82fjcw0y8.cloudfront.net\/2018\/08\/15100447\/Traditional-Marketing-Tips-to-Boost-Your-Mobile-App.1d-01-11.png\" width=\"1430\" height=\"8815\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Whether you\u2019re a startup company or an old business rooted in tradition, mobile marketing can seem like an intimidating aspect to add to your marketing mix. Before you can implement a strategy for mobile app acquisition and retention, you need a mobile app. Not to worry, though, because many freelancers can build iOS and Android [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":11477,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[14],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Traditional Marketing Expertise for Boosting Your Mobile App [Infographic] - Zippia For Employers<\/title>\n<meta name=\"description\" content=\"The mobile marketing gurus at CleverTap put together an infographic explaining how to use traditional marketing expertise to boost your mobile app.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zippia.com\/employer\/traditional-marketing-expertise-for-boosting-your-mobile-app-infographic\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Traditional Marketing Expertise for Boosting Your Mobile App [Infographic] - Zippia For Employers\" \/>\n<meta property=\"og:description\" content=\"The mobile marketing gurus at CleverTap put together an infographic explaining how to use traditional marketing expertise to boost your mobile app.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.zippia.com\/employer\/traditional-marketing-expertise-for-boosting-your-mobile-app-infographic\/\" \/>\n<meta property=\"og:site_name\" content=\"Zippia For Employers\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Zippia\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-11-23T15:19:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-10T15:25:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.zippia.com\/employer\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-10-27-at-4.18.21-pm-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"724\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Paul Slezak\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@paul_slezak\" \/>\n<meta name=\"twitter:site\" content=\"@ZippiaInc\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Paul Slezak\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.zippia.com\/employer\/traditional-marketing-expertise-for-boosting-your-mobile-app-infographic\/\",\"url\":\"https:\/\/www.zippia.com\/employer\/traditional-marketing-expertise-for-boosting-your-mobile-app-infographic\/\",\"name\":\"Traditional Marketing Expertise for Boosting Your Mobile App [Infographic] - 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