{"id":219,"date":"2011-11-10T16:06:01","date_gmt":"2011-11-11T00:06:01","guid":{"rendered":"http:\/\/recruitloop.com.au\/blog\/?p=219"},"modified":"2023-05-12T08:44:42","modified_gmt":"2023-05-12T15:44:42","slug":"reference-checks-and-social-media-on-shaky-ground","status":"publish","type":"post","link":"https:\/\/www.zippia.com\/employer\/reference-checks-and-social-media-on-shaky-ground\/","title":{"rendered":"Reference checks and social media: On shaky ground?"},"content":{"rendered":"<p>With all the social media sites available today, it is still critical to verbally validate a potential employee\u2019s past experience with a previous employer.<\/p>\n<p>There\u2019s no denying, however, that a lot can be deduced about someone from a bit of quick searching in the public domain. Facebook, Twitter, and personal blogs can show the entire history of someone\u2019s online \u2018existence\u2019.<\/p>\n<p>The question is, how much of the information gleaned from social sites should you base your decisions on? How do you strike a balance?<!--more--><\/p>\n<p>Phoning previous employers can often be unproductive, as many prefer to give a positive response rather than offer criticism over the phone. This is called the \u2018halo effect\u2019. It also takes hours of time to request the call, find a time that suits, then actually connect with the right person.<\/p>\n<p>So, where verbal confirmation can\u2019t be relied upon, many employers are now turning to the internet. Social networking sites can \u2018red flag\u2019 undesirable characteristics such as violent tendencies, bad-mouthing previous employers, sexist or racist attitudes or excessive use of social media on company time.<\/p>\n<p>Recent survey results show just how important social media has become for recruiters and hiring managers. More than 80% of hiring managers plan to recruit through social networks in 2011. Social media reference checking is also becoming much more common: Close to 30% of hiring managers plan to check candidate\u2019s backgrounds on either LinkedIn, Facebook or Twitter, in addition to a general Google search.<\/p>\n<p>But there\u2019s also a downside to these kinds of \u2018character checks\u2019:<\/p>\n<ul>\n<li>You are likely to uncover details that would be discriminatory if used in your decision-making process (i.e. age, sex, race, religion, sexual preference etc)<\/li>\n<li>You could open yourself up to a law suit if the candidate became aware that you had based your decision on such information<\/li>\n<li>The information is not reliable because you don\u2019t always know the source or context and the candidate is not able to refute it<\/li>\n<li>Those candidates who don\u2019t use social media have an unfair advantage, simply through absence of information.<\/li>\n<\/ul>\n<p>Perhaps a better balance when reference checking would be to hire a third party who would:<\/p>\n<ul>\n<li>Take the time and ask the right questions to get more accurate responses when phoning previous employers and references<\/li>\n<li>Ensure that some kind of filtering process was applied to information found on social media sites<\/li>\n<li>Insulate you against legal ramifications and from seeing potentially discriminatory data.<\/li>\n<\/ul>\n<p>Whether we like it or not, character checking through social media is here to stay, so we need to find a better balance between that and traditional methods of information gathering.<\/p>\n<p>Perhaps if we rely less on data which is one step removed from the candidate and improve our data gathering from the candidates themselves (i.e. interviewing them first, obtaining a work sample etc), then we would be more likely to make better hiring decisions, while reducing the risk of legal challenge.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With all the social media sites available today, it is still critical to verbally validate a potential employee\u2019s past experience with a previous employer. There\u2019s no denying, however, that a lot can be deduced about someone from a bit of quick searching in the public domain. Facebook, Twitter, and personal blogs can show the entire [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":221,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[73],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Reference checking and social media: On shaky ground?<\/title>\n<meta name=\"description\" content=\"Social media reference checking is becoming more common. 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But there are risks involved.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.zippia.com\/employer\/reference-checks-and-social-media-on-shaky-ground\/\" \/>\n<meta property=\"og:site_name\" content=\"Zippia For Employers\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Zippia\/\" \/>\n<meta property=\"article:published_time\" content=\"2011-11-11T00:06:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-12T15:44:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.zippia.com\/employer\/wp-content\/uploads\/2011\/11\/Social-media-reference-checking.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"310\" \/>\n\t<meta property=\"og:image:height\" content=\"205\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Michael Overell\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ZippiaInc\" \/>\n<meta name=\"twitter:site\" content=\"@ZippiaInc\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Michael Overell\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.zippia.com\/employer\/reference-checks-and-social-media-on-shaky-ground\/\",\"url\":\"https:\/\/www.zippia.com\/employer\/reference-checks-and-social-media-on-shaky-ground\/\",\"name\":\"Reference checking and social media: On shaky ground?\",\"isPartOf\":{\"@id\":\"https:\/\/www.zippia.com\/employer\/#website\"},\"datePublished\":\"2011-11-11T00:06:01+00:00\",\"dateModified\":\"2023-05-12T15:44:42+00:00\",\"author\":{\"@id\":\"https:\/\/www.zippia.com\/employer\/#\/schema\/person\/cc6b6075f24a502d51b06f97cd18cd1e\"},\"description\":\"Social media reference checking is becoming more common. 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