{"id":975,"date":"2012-04-19T05:47:42","date_gmt":"2012-04-19T12:47:42","guid":{"rendered":"http:\/\/recruitloop.com.au\/blog\/?p=975"},"modified":"2023-05-15T11:20:37","modified_gmt":"2023-05-15T18:20:37","slug":"15-online-tools-making-recruitment-faster-and-cheaper-for-any-business","status":"publish","type":"post","link":"https:\/\/www.zippia.com\/employer\/15-online-tools-making-recruitment-faster-and-cheaper-for-any-business\/","title":{"rendered":"15 Online Tools Making Recruitment Faster And Cheaper For Any Business"},"content":{"rendered":"<span class=\"mks_dropcap_letter\" style=\"font-size: 48px; color: #1e73be; \">E<\/span>very business needs new staff at some point. But recruiting them can be expensive or painful. Both if you\u2019re unlucky.<\/p>\n<p>There\u2019s good news for employers: The internet is \u2018democratising\u2019 the recruitment process.<\/p>\n<p>Tools that were once a trade secret of expensive recruitment agencies are now available to anyone online \u2013 at a low cost, and often free!<!--more--><\/p>\n<p>The trick for most businesses is knowing what\u2019s available, and where to start.<\/p>\n<p>This list should help.<\/p>\n<p>First, consider the traditional options. Employers typically take one of 2 approaches when recruiting new staff:<\/p>\n<ol>\n<li>Throw an ad on Seek (\u201cpost then pray\u201d).<\/li>\n<li>Use a traditional recruitment agency (\u201cpay then pray\u201d)<\/li>\n<\/ol>\n<p>If you\u2019ve tried either, you\u2019ll know the drill. You always pay: whether in cash money or time. And there\u2019s generally an element of prayer. Both can be deeply unsatisfactory.<\/p>\n<p>Now, let\u2019s consider the full recruitment cycle, simplified into 3 key phases:<\/p>\n<ol>\n<li>Sourcing;<\/li>\n<li>Selection; and finally<\/li>\n<li>Retention.<\/li>\n<\/ol>\n<p>Here are 15 online tools that can make recruitment cheaper, easier and faster for any business.<\/p>\n<p><strong><img loading=\"lazy\" class=\"alignnone  wp-image-8385\" src=\"https:\/\/www.zippia.com\/employer\/wp-content\/uploads\/2016\/02\/Recruitment_Technology_Agile_-300x289.png\" alt=\"\" width=\"170\" height=\"175\" \/><\/strong><br \/>\n<strong>Technology Guide for Modern Recruiters:<\/strong><\/p>\n<p>Inside this 60-page e-book, you&#8217;ll find technology recommendations for each stage of the recruiting process.<\/p>\n<p>Download the Guide Now!<\/p>\n<h2 id=\"sourcing\"><strong>Sourcing<\/strong><\/h2>\n<p>The job board isn\u2019t quite dead. For many roles it\u2019s still the primary source of hire. But smart employers no longer just post and pray. They actively source candidates through a range of other channels.<\/p>\n<h3 id=\"1-linkedin\"><strong>1. LinkedIn<\/strong><\/h3>\n<p>LinkedIn is the obvious alternative to job boards, but many employers are still confused about where to start. Here are <a title=\"Using LinkedIn for recruitment: 5 tips for beginners\" href=\"https:\/\/www.zippia.com\/employer\/using-linkedin-for-recruitment-5-tips-for-beginners\/\" target=\"_blank\" rel=\"noopener\">5 tips for beginners<\/a>. You can search candidates, post job ads, join groups, and promote your organisation.<\/p>\n<p>Long the domain of professional recruiters (who provide half of LinkedIn\u2019s revenue), companies are now wising up to the potential themselves.<\/p>\n<p>An example? Deloitte have cut $6M from their annual recruitment bill through more active sourcing on LinkedIn.<\/p>\n<h3 id=\"2-facebook\"><strong>2. Facebook<\/strong><\/h3>\n<p>Facebook is approached with a mix of enthusiasm and cynicism when it comes to recruitment. Whatever you think, you can\u2019t ignore it. Creative employers can now target job ads to specific types of users like a laser.<\/p>\n<p>Looking for a marketing manager, with an interest in indie music, based in Sydney\u2019s eastern suburbs? Facebook can help. Also checkout professional networking plugins like Branchout and BeKnown.<\/p>\n<h3 id=\"3-video\"><strong>3. Video<\/strong><\/h3>\n<p>Video is a great way to attract candidates by building a profile, and sharing your personality. Get creative. Two of our favourite recruitment examples: &#8211; Wankers don\u2019t work here<br \/>\n<iframe loading=\"lazy\" src=\"http:\/\/www.youtube.com\/embed\/XNjziSHnA_I?rel=0\" width=\"560\" height=\"315\" frameborder=\"0\"><\/iframe><br \/>\n&#8211; Twitter recruitment video<br \/>\n<iframe loading=\"lazy\" src=\"http:\/\/www.youtube.com\/embed\/vccZkELgEsU?rel=0\" width=\"560\" height=\"315\" frameborder=\"0\"><\/iframe><\/p>\n<p>Don\u2019t forget a call to action! You can easily insert a LinkedIn \u2018Apply Now\u2018 button on your blog. Potential candidates can register interest with a single click.<\/p>\n<h3 id=\"4-meetups-www-meetup-com\"><strong>4. Meetups (www.meetup.com)<\/strong><\/h3>\n<p>What\u2019s your ideal candidate passionate about? What\u2019s their area of specialty? Meetups are taking off globally, allowing people with similar interests to get together in person. Yep! TRW (the real world).<\/p>\n<p>Here\u2019s a secret no recruiter would share with you. You\u2019re looking for a Ruby on Rails specialist? There\u2019s a meetup for that. Why not go along, introduce yourself, and meet potential candidates in person?<\/p>\n<p>A few hours at a meetup could save you $20,000, which is what a specialist recruiter would charge when they find you a candidate this way.<\/p>\n<h3 id=\"5-forums\"><strong>5. Forums<\/strong><\/h3>\n<p>This is an online version of a meetup. There\u2019s a forum for almost any industry or niche. You\u2019ll see people displaying their knowledge, expertise, and even complaints or frustrations about their current employer. Examples:<\/p>\n<ul>\n<li>Whirlpool \u2013 internet and technology<\/li>\n<li>Mumbrella \u2013 marketing and digital<\/li>\n<\/ul>\n<h2 id=\"selection\"><strong>Selection<\/strong><\/h2>\n<p>Now you\u2019ve got a shortlist of candidates. How do you select the best one?! Don\u2019t ignore the traditional interview. But these other online tools can make your interviews more efficient and targeted.<\/p>\n<h3 id=\"6-video-interviews\"><strong>6. Video Interviews<\/strong><\/h3>\n<p>Anyone who has interviewed more than a handful of candidates in person will have experienced \u2018the dud\u2019. Within 5 minutes you know they\u2019re clearly not right for the role, but you continue the interview to avoid appearing rude. Video interviews can solve this problem, whether:<\/p>\n<ul>\n<li>Live interview \u2013 eg through Skype<\/li>\n<li>Recorded interviews \u2013 Automated video interviews, with candidates recording their blind responses to questions via webcam. (This is a tool we offer at <a title=\"Video Interviews\" href=\"https:\/\/www.zippia.com\/employer\/\" target=\"_blank\" rel=\"noopener\">RecruitLoop<\/a>).<\/li>\n<\/ul>\n<h3 id=\"7-psychometric-testing\"><strong>7. Psychometric Testing<\/strong><\/h3>\n<p>Learn about behavioural, leadership or decision-making traits before hiring anyone. Psychometric testing used to be expensive, but affordable online options include:<\/p>\n<ul>\n<li>Rightpeople<\/li>\n<li>Peoplogica<\/li>\n<li>Omnia<\/li>\n<\/ul>\n<p><strong>Note:<\/strong>\u00a0A\u00a0<a title=\"Psychometric Testing: Is It Really Comparing Apples With Apples?\" href=\"https:\/\/www.zippia.com\/employer\/psychometric-testing-is-it-really-comparing-apples-with-apples\/\" target=\"_blank\" rel=\"noopener\">psychometric test<\/a> should only be one data point to your hiring decision and certainly not the decision-making tool. Make sure your provider gives you a solid and pragmatic interpretation in a report from a qualified psychologist.<\/p>\n<h3 id=\"8-skills-testing\"><strong>8. Skills Testing<\/strong><\/h3>\n<p>Got a role with technical requirements? You\u2019d want to be sure your candidate is up to the task. You might even want to test a candidate before deciding whether to interview. Examples:<\/p>\n<ul>\n<li>CodeEval or Codility \u2013 Technical roles<\/li>\n<li>OneTest \u2013 Admin\/clerical<\/li>\n<\/ul>\n<h3 id=\"9-reference-background-checking\"><strong>9. Reference \/ Background Checking<\/strong><\/h3>\n<p>We recommend conducting two <a title=\"7 Ways to Really Conduct a Reference Check\" href=\"https:\/\/www.zippia.com\/employer\/7-ways-to-really-conduct-a-reference-check\/\" target=\"_blank\" rel=\"noopener\">reference checks<\/a> before making any hire. But it\u2019s a thankless task, sometimes suited to outsourcing. Examples:<\/p>\n<ul>\n<li>Verify<\/li>\n<li>The PRM Group \u2013 candidates can apply for their police check on line<\/li>\n<\/ul>\n<h3 id=\"10-social-media-checking\"><strong>10. Social Media Checking<\/strong><\/h3>\n<p>This is a controversial, but growing area (see: <a title=\"Should Employers Check Facebook Before Making a Hire?\" href=\"https:\/\/www.zippia.com\/employer\/should-employers-check-facebook-before-making-a-hire\/\" target=\"_blank\" rel=\"noopener\">Should employers check Facebook before making a hire<\/a>).<\/p>\n<p>At one extreme, some web-savvy employers ask candidates to only submit their online social profiles when applying for a job. Used with caution, a candidate\u2019s online presence can tell you a lot about their personality and cultural fit.<\/p>\n<h2 id=\"retention\"><strong>Retention<\/strong><\/h2>\n<p>Awesome! You\u2019ve made the hire. Now the most important part is keeping them satisfied, engaged and productive. Employee retention is one of the biggest \u2018white space\u2019 opportunities for companies to save time and effort.<\/p>\n<h3 id=\"11-employee-attachment\"><strong>11. Employee Attachment<\/strong><\/h3>\n<p>Did you know that during the first 120 days of your new recruit\u2019s employment, they will actively assess whether they have made the right decision to join your organisation?<\/p>\n<p>The cost of poor attachment is beyond the cost of recruitment. The direct and indirect costs can add up to over $100,000 over the first three months for a new employee.<\/p>\n<p>Our friend Anthony Sork has patented a survey measure to test exactly this. Used properly, it gives employers an opportunity to intervene before losing a new team member.<\/p>\n<h3 id=\"12-ongoing-engagement\"><strong>12. Ongoing Engagement<\/strong><\/h3>\n<p>Measuring ongoing employee engagement used to require expensive consultants and surveys. We\u2019ve been watching an Australian startup with interest \u2013 CultureAmp \u2013 which makes engagement surveys more accessible, affordable and actionable.<\/p>\n<h3 id=\"13-performance-tracking\"><strong>13. Performance tracking<\/strong><\/h3>\n<p>Performance management is a critical process but one that unfortunately most companies ignore. It\u2019s also a process often run poorly, giving staff the impression that the organisation doesn\u2019t care about or invest in their performance and professional development. Two fantastic local startups are making performance management easy and (dare I say) fun!<\/p>\n<ul>\n<li>Sonar6<\/li>\n<li>Small Improvements<\/li>\n<\/ul>\n<h3 id=\"14-recognition\"><strong>14. Recognition<\/strong><\/h3>\n<p>Often a hard area to get right, both individual and team recognition can have a huge impact on productivity and morale. Check out Sydney-based startup:<\/p>\n<ul>\n<li>Wooboard<\/li>\n<\/ul>\n<h3 id=\"15-internal-collaboration\"><strong>15. Internal Collaboration<\/strong><\/h3>\n<p>Get your team talking! Break down the silos and bring social into the enterprise. A great tool in this space includes:<\/p>\n<ul>\n<li>Yammer<\/li>\n<\/ul>\n<h2 id=\"the-reality-check\"><strong>The Reality\u00a0Check<\/strong><\/h2>\n<p>I should report an unfortunate truth: none of these tools is a magic wand.<\/p>\n<p>Recruitment is a mission critical process, requiring real effort, resources and focus. Then throw in some human touch and old-fashioned gut feel for good measure. But the good news is that every company can now access tools that agencies once used to justify fees in the tens of thousands of dollars.<\/p>\n<p>The internet now makes it possible for any company to recruit like a Google (or any recruitment agency) as long as you\u2019re willing to dedicate the effort into doing it properly.<\/p>\n<div style=\"color: #8a6d3b; background-color: #fcf8e3; border-color: #faebcc; padding: 15px; margin-bottom: 20px; border: 1px solid transparent; border-radius: 4px;\"><div style=\"color: #8a6d3b; background-color: #fcf8e3; border-color: #faebcc; padding: 15px; margin-bottom: 20px; border: 1px solid transparent; border-radius: 4px;\"><strong>Free eBook:<\/strong>  We asked recruiters we trust to share their recommendations for affordable tools that offer support for the challenges facing today\u2019s modern recruiters. Here's an overview of features and benefits for each platform recommended <a class=\"manual-optin-trigger\" href=\"#\" data-optin-slug=\"qdwhagewwrhq6ncy\">Get it Now!<\/a><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>very business needs new staff at some point. But recruiting them can be expensive or painful. Both if you\u2019re unlucky. There\u2019s good news for employers: The internet is \u2018democratising\u2019 the recruitment process. Tools that were once a trade secret of expensive recruitment agencies are now available to anyone online \u2013 at a low cost, and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":9967,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[73],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>15 Online Tools Making Recruitment Faster And Cheaper<\/title>\n<meta name=\"description\" content=\"The internet is \u2018democratising\u2019 the recruitment process. 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These 15 online tools can be used by any business to make recruitment cheaper, faster and easier.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.zippia.com\/employer\/15-online-tools-making-recruitment-faster-and-cheaper-for-any-business\/\" \/>\n<meta property=\"og:site_name\" content=\"Zippia For Employers\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Zippia\/\" \/>\n<meta property=\"article:published_time\" content=\"2012-04-19T12:47:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-15T18:20:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.zippia.com\/employer\/wp-content\/uploads\/2012\/04\/15-Online-Tools-Making-Recruitment-Faster-And-Cheaper-For-Any-Business-1-1024x683.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"683\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Michael Overell\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ZippiaInc\" \/>\n<meta name=\"twitter:site\" content=\"@ZippiaInc\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Michael Overell\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.zippia.com\/employer\/15-online-tools-making-recruitment-faster-and-cheaper-for-any-business\/\",\"url\":\"https:\/\/www.zippia.com\/employer\/15-online-tools-making-recruitment-faster-and-cheaper-for-any-business\/\",\"name\":\"15 Online Tools Making Recruitment Faster And Cheaper\",\"isPartOf\":{\"@id\":\"https:\/\/www.zippia.com\/employer\/#website\"},\"datePublished\":\"2012-04-19T12:47:42+00:00\",\"dateModified\":\"2023-05-15T18:20:37+00:00\",\"author\":{\"@id\":\"https:\/\/www.zippia.com\/employer\/#\/schema\/person\/cc6b6075f24a502d51b06f97cd18cd1e\"},\"description\":\"The internet is \u2018democratising\u2019 the recruitment process. 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