Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between engagement directors and marketing directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an engagement director and a marketing director. Additionally, a marketing director has an average salary of $114,906, which is higher than the $111,426 average annual salary of an engagement director.
The top three skills for an engagement director include healthcare, project management and digital marketing. The most important skills for a marketing director are digital marketing, marketing campaigns, and market research.
| Engagement Director | Marketing Director | |
| Yearly salary | $111,426 | $114,906 |
| Hourly rate | $53.57 | $55.24 |
| Growth rate | 10% | 10% |
| Number of jobs | 36,382 | 93,503 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 76% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
An engagement director is responsible for building and maintaining healthy business relationships with clients by providing them with high-quality deliverables according to their specifications and standard requirements. Engagement directors identify efficient processes and techniques to achieve the desired results of the clients following their budget limitations and timetables. They delegate tasks to the project team, monitor the project's progress, and adjust plans as needed. An engagement director also works with the marketing and sales team to develop promotional techniques, creating brand awareness on various platforms to reach the clients' target audience.
Marketing directors are responsible for the overall branding and marketing direction of the company. They are in charge of identifying goals and strategies related to marketing. They create strategies that cater to the target market of the organization's products and services to help with sales. They lead the company's marketing department and create the company's brand promise. They ensure that all marketing collateral is in line with the rest of the marketing campaigns of the organization. They should be updated on all the current trends in the marketing world.
Engagement directors and marketing directors have different pay scales, as shown below.
| Engagement Director | Marketing Director | |
| Average salary | $111,426 | $114,906 |
| Salary range | Between $75,000 And $163,000 | Between $68,000 And $193,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | Rhode Island | California |
| Best paying company | Credit Karma | Brookfield Properties |
| Best paying industry | Technology | Manufacturing |
There are a few differences between an engagement director and a marketing director in terms of educational background:
| Engagement Director | Marketing Director | |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 76% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between engagement directors' and marketing directors' demographics:
| Engagement Director | Marketing Director | |
| Average age | 39 | 39 |
| Gender ratio | Male, 44.9% Female, 55.1% | Male, 46.7% Female, 53.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |