ExactTarget overview

ExactTarget, Inc. operates a cloud marketing platform. Its products include Email Studio to engage customers with promotional, transactional, and triggered email campaigns; Mobile Studio to send SMS messages, push notifications, and group messages; Social Studio to connect social to marketing, sales, and service; Advertising Studio to activate CRM data for targeting; Web Studio to track visitor behavior, deliver personalized Web content, and trigger emails in real time; and Journey Builder to automate customer journeys across email, mobile, advertising, Website, and the Internet of Things. The company serves enterprises, mid-sized businesses, and small businesses in education and non-profit, financial services, health and life sciences, high tech, manufacturing, media and communications, professional services, and retail industries. The company was founded in 2000 and is headquartered in Indianapolis, Indiana. It has operations in North America, South America, Europe, Asia, and Australia. As of July 10, 2013, ExactTarget, Inc. operates as a subsidiary of Salesforce.com, inc.
The staff at ExactTarget come from unusually diverse demographic backgrounds. The company is 39.3% female and 35.4% ethnic minorities. ExactTarget employees are more likely to be members of the Republican Party than the Democratic Party, with 53.8% of employees identifying as members of the Republican Party. But those numbers could change quickly because the turnover rate at ExactTarget is relatively high. Employees at ExactTarget stay with the company for an average of 1.3 years before leaving. The average employee at ExactTarget makes $96,324 per year. Pay at ExactTarget is significantly lower than some of its highest paying competitors, like FireEye, Blue Coat, and Zscaler, which pay $116,745, $110,673, and $108,524, respectively.
Based in Indianapolis, Indiana, ExactTarget is a key player in the technology industry with 1,673 employees and an annual revenue of $35.0M.







Founded in



Indianapolis, IN



Organization Type


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The team at ExactTarget

Key People
  • Scott Dorsey (Executive Officer, Director)
  • Scott Maxwell (Director)
  • Julie Bradley (Director)
  • Michael Brown (Director)
  • Timothy Maudlin (Director)
  • Steven Collins (Executive Officer)
  • Matthew Ferguson (Director)
  • Scott McCorkle (Executive Officer)
  • Timothy Kopp (Executive Officer)
  • Andrew Kofoid (Executive Officer)
  • Traci Dolan (Executive Officer)
  • David Yuan (Director)
  • Rory Driscoll (Director)

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ExactTarget Rankings

ExactTarget is ranked #99 on the Best Companies to Work For in Indiana list. Zippia's Best Places to Work lists provide unbiased, data-based evaluations of companies. Rankings are based on government and proprietary data on salaries, company financial health, and employee diversity.

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ExactTarget Salaries

How much does ExactTarget pay?
The national average salary for an ExactTarget employee in the United States is $96,324 per year. Employees in the top 10 percent can make over $130,000 per year, while employees at the bottom 10 percent earn less than $70,000 per year.
Salary Score
Average Employee Earnings

ExactTarget Salaries By Job Title

While ExactTarget employees earn an average yearly salary of $96,324, different roles can command different wages. Some of the positions that earn high wages at ExactTarget include Director Global Operations, Global Director, Senior Software Engineer, and Senior Quality Assurance Engineer. A typical Director Global Operations salary at ExactTarget is $143,431 per year. To get a better sense of the salaries at ExactTarget, other roles such as Human Resources Coordinator and Accounts Payable Clerk can be considered as well. For comparison, the title Human Resources Coordinator at ExactTarget earns $35,965 per year.

ExactTarget careers

On average, employees at ExactTarget stay with the company for 1.3 years. Employees most commonly join ExactTarget after leaving Indiana University Northwest. When they leave ExactTarget, they most frequently get their next job at Salesforce.

Average Length of Employment
PeopleFluent3.1 years
Zscaler1.3 years


1.3 years
Top Employers Before ExactTarget
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ExactTarget Financial Performance

Performance Score
We calculated the performance score of companies by measuring multiple factors, including revenue, longevity, and stock market performance.


$10M - $100M

Founded in


Organization type


ExactTarget Financing Rounds

DateAmountSecurity Type
Oct 23, 2012Equity
Oct 23, 2012
Nov 21, 2011Equity
Nov 21, 2011
Apr 8, 2011Equity
Apr 8, 2011
Mar 15, 2010Equity
Mar 15, 2010
Nov 20, 2009Equity
Nov 20, 2009
Oct 13, 2009Equity
Oct 13, 2009
May 13, 2009Equity
May 13, 2009

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ExactTarget Competitors

Competitors of ExactTarget include FireEye, Blue Coat, and Zscaler. The average salaries at FireEye rank the highest, with their employees earning an average salary of $116,745 per year. Employees at Blue Coat earn an average of $110,673 per year, and the employees at Zscaler earn an average salary of $108,524 per year.
Average Salary

Frequently Asked Questions about ExactTarget

When was ExactTarget founded?

ExactTarget was founded in 2000.

How many Employees does ExactTarget have?

ExactTarget has 1,673 employees.

How much money does ExactTarget make?

ExactTarget generates $35.0M in revenue.

What industry is ExactTarget in?

ExactTarget is in the software industry.

Who are ExactTarget's competitors?

ExactTarget competitors include Zscaler, Hexaware Technologies, PeopleFluent, Bottomline Technologies, JAGGAER, Blue Coat, Alliance Global Services, IgnitionOne, Webroot, Websense, FireEye, JDA Software, Advent Software, Synechron, Openlink Financial, Ellie Mae, Rovi, Digital Insight, Responsys, Polycom.

Who works at ExactTarget?

Scott Dorsey (Executive Officer, Director)

Scott Maxwell (Director)

Julie Bradley (Director)

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Where is ExactTarget's headquarters?

ExactTarget's headquarters is in Indianapolis, IN.

What is ExactTarget's website?

You can find the ExactTarget website at www.salesforce.com.

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You can find out what it is like to work at ExactTarget, also known as EXACTTARGET LLC, ExactTarget Inc, ExactTarget LLC, ExactTarget, Inc. and Exacttarget.

Zippia gives an in-depth look into the details of ExactTarget, including salaries, political affiliations, employee data, and more, in order to inform job seekers about ExactTarget. The employee data is based on information from people who have self-reported their past or current employments at ExactTarget. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions, or for the results obtained from the use of this information. The data presented on this page does not represent the view of ExactTarget and its employees or that of Zippia.