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Executive sales director vs director of sales and marketing

The differences between executive sales directors and directors of sales and marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both an executive sales director and a director of sales and marketing. Additionally, an executive sales director has an average salary of $133,544, which is higher than the $117,348 average annual salary of a director of sales and marketing.

The top three skills for an executive sales director include healthcare, c-suite and HR. The most important skills for a director of sales and marketing are customer service, product development, and strategic sales.

Executive sales director vs director of sales and marketing overview

Executive Sales DirectorDirector Of Sales And Marketing
Yearly salary$133,544$117,348
Hourly rate$64.20$56.42
Growth rate5%5%
Number of jobs153,424132,459
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 75%
Average age4646
Years of experience88

What does an executive sales director do?

An executive sales director takes responsibility for overseeing the sales operations for a business or organization. Executive sales directors draft sales reports, estimate sales profits, and meet sales targets. They are experts when it comes to marketing and negotiation. Strategically, they plan and introduce new services and products to the corporate world. They motivate the organization's sales team to thrive for their marketing strategy. It is also their duty to make sure that the team meets the sales targets expected from them.

What does a director of sales and marketing do?

A director of sales and marketing's responsibilities revolve around overseeing the sales, budgets, and all programs related to marketing. They must implement budget goals and revenue targets, evaluate the progress of the various teams, participate in securing sales and reaching out to high profile clients, and even negotiate contracts. Furthermore, they have the discretion to assign pricing and discounts, strategize ways to build a more substantial client base, and lead a team of skilled professionals to boost sales and improve client satisfaction.

Executive sales director vs director of sales and marketing salary

Executive sales directors and directors of sales and marketing have different pay scales, as shown below.

Executive Sales DirectorDirector Of Sales And Marketing
Average salary$133,544$117,348
Salary rangeBetween $84,000 And $210,000Between $73,000 And $188,000
Highest paying CityAlbany, NYUrban Honolulu, HI
Highest paying stateOregonHawaii
Best paying companySumitomo Mitsui Financial GroupQuidel
Best paying industryHealth CareManufacturing

Differences between executive sales director and director of sales and marketing education

There are a few differences between an executive sales director and a director of sales and marketing in terms of educational background:

Executive Sales DirectorDirector Of Sales And Marketing
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Executive sales director vs director of sales and marketing demographics

Here are the differences between executive sales directors' and directors of sales and marketing' demographics:

Executive Sales DirectorDirector Of Sales And Marketing
Average age4646
Gender ratioMale, 66.6% Female, 33.4%Male, 62.1% Female, 37.9%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between executive sales director and director of sales and marketing duties and responsibilities

Executive sales director example responsibilities.

  • Design and lead the development, implementation and adoption of an enterprise-wide CRM and data strategy.
  • Manage cross-selling opportunities between all business segments.
  • Incorporate graphics and re-usable database into RFP process.
  • Self-Direct, building an accurate CRM and effective sales database.
  • Evaluate RFP, proposals, and bids and responsible for contract review.
  • Identify opportunities and used discretion to create sales program, reporting, communication, award coordination and ROI tracking.
  • Show more

Director of sales and marketing example responsibilities.

  • Manage business advertising efforts including Google AdWords, Facebook and local print media.
  • Lead company's management functions and legislative initiatives for nationally recognize brand in quality healthcare management.
  • Utilize expertise to select appropriate technologies for target communication; manage messaging/design initiatives focuse on ROI improvement.
  • Achieve operational efficiency by analyzing advertising and promotional spending to identify vehicles, channels and messages that generate target ROI.
  • Provide project management over cloud base hosted solutions design for the SMB market.
  • Create policies and procedures for Medicare department relating to all aspects of the business.
  • Show more

Executive sales director vs director of sales and marketing skills

Common executive sales director skills
  • Healthcare, 23%
  • C-Suite, 10%
  • HR, 9%
  • Sales Growth, 7%
  • Direct Sales, 7%
  • CRM, 6%
Common director of sales and marketing skills
  • Customer Service, 10%
  • Product Development, 5%
  • Strategic Sales, 5%
  • Lead Management, 5%
  • Business Development, 4%
  • Sales Process, 4%

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