What does a field director do?
A Field director is l responsible for any candidate's campaign. They possess enough skills to initiate conversation between the candidate and his/her supporters and act as mediators so that all complaints by citizens reach candidates. They also review and accept volunteers to increase campaign manpower and initiate and organize fundraising activities. They also keep track of volunteers for the campaign and maintain a digital presence of the candidate. They are also responsible for managing the budget for the campaign.
Field director responsibilities
Here are examples of responsibilities from real field director resumes:
- Manage online and mobile advertising campaigns in DoubleClick DFP ad server across all CBSI own platforms.
- Manage monthly PPC budgets efficiently and accurately.
- Manage logistics and implementation of an experiential marketing campaign in a mall setting - including on-site management.
- Motivate, organize, and align students to implement ministry team objectives.
- Initiate strategies to increase donations, and build relationships with potential ministry donors.
- Prepare flyers using Photoshop and conduct presentations at local schools to recruit and train volunteers.
- Update and monitor social media sites such as Facebook and Instagram as well as the campaign email.
- Implement various field strategies to recruit volunteers and maximize visibility for candidate and improve area GOTV efforts.
- Create fact sheets, flyers, press-releases, op-eds, speeches, banners, graphics and brochures.
- Train on a variety of CRM software systems, databases, fundraising programs and graphic design software.
- Design and implement a campaign field plan, build a region-wide grassroots volunteer network, and execute GOTV operations
- Insure that everything run smoothly with the food, gear and transportation of a course in the field.
- Help teach low impact camping and basic survival skills including: shelter-making, fires, traps and snares.
- Write and distribute newsletters, Facebook posts, tweets, and blog entries on a variety of progressive issues.
- Perform Geotechnical inspections of construction projects.
Field director skills and personality traits
We calculated that 14% of Field Directors are proficient in Community Outreach, Data Collection, and Direct Reports. They’re also known for soft skills such as Analytical skills, Customer-service skills, and Communication skills.
We break down the percentage of Field Directors that have these skills listed on their resume here:
- Community Outreach, 14%
Partnered with local leaders and marketing on targeted community outreach promoting wellness within the company and community.
- Data Collection, 8%
Appointed local sub-contractors for site specific data collection requirements.
- Direct Reports, 6%
Led and developed 4 direct reports and 18 indirect reports within Sales and Marketing Services, Centers of Excellence.
- Volunteer Recruitment, 5%
Managed voter registration field plan, organized and directed voter identification program including volunteer recruitment for phone banks and canvassing.
- Event Planning, 4%
Advanced event planning involving national political figures at campaign events for Gov.
- Facebook, 4%
Communicated the candidate's policy positions to Denver voters through face-to-face meetings and social networking sites such as Facebook and Twitter.
Most field directors use their skills in "community outreach," "data collection," and "direct reports" to do their jobs. You can find more detail on essential field director responsibilities here:
Analytical skills. The most essential soft skill for a field director to carry out their responsibilities is analytical skills. This skill is important for the role because "sales managers must collect and interpret complex data to target the most promising geographic areas and demographic groups, and determine the most effective sales strategies." Additionally, a field director resume shows how their duties depend on analytical skills: "served as administrator of 3 management information systems managing data related to: voter/donor demographic data collection, analysis and reporting. "
Customer-service skills. Another soft skill that's essential for fulfilling field director duties is customer-service skills. The role rewards competence in this skill because "when helping to make a sale, sales managers must listen and respond to the customer’s needs." According to a field director resume, here's how field directors can utilize customer-service skills in their job responsibilities: "served as guest speaker for multiple, diverse community organizations on a wide range of health topics. "
Communication skills. Another skill that relates to the job responsibilities of field directors is communication skills. This skill is critical to many everyday field director duties, as "sales managers need to work with colleagues and customers, so they must be able to communicate clearly." This example from a resume shows how this skill is used: "maintained open communication with local committee, campaigns, elected officials, and local organizations. "
Leadership skills. A big part of what field directors do relies on "leadership skills." You can see how essential it is to field director responsibilities because "sales managers must be able to evaluate how their sales staff performs and must develop strategies for meeting sales goals." Here's an example of how this skill is used from a resume that represents typical field director tasks: "summit focused on developing leadership and building capacity of partner organizations through workshops, direct action and relationship development. "
The three companies that hire the most field directors are:
- QuintilesIMS26 field directors jobs
- American Express7 field directors jobs
- Primerica7 field directors jobs
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Field director vs. Account manager
Account managers are employees who act as the bridge between the company they represent and the client of the company. They are assigned to handle specific clients so that the company will be able to tailor-fit any product or service according to the clients' requirements. Account managers are responsible for maintaining a harmonious relationship between the two parties by ensuring that any agreement made is amenable to both the company and the client. They are also responsible for ensuring that the company will be able to provide the needs of the client within any limitation that the client may have. Account managers also ensure that the company's reputation and well-being are always considered in any dealings.
These skill sets are where the common ground ends though. The responsibilities of a field director are more likely to require skills like "community outreach," "data collection," "direct reports," and "volunteer recruitment." On the other hand, a job as an account manager requires skills like "customer service," "account management," "healthcare," and "crm." As you can see, what employees do in each career varies considerably.
Account managers earn the highest salaries when working in the technology industry, with an average yearly salary of $76,412. On the other hand, field directors are paid more in the media industry with an average salary of $78,384.account managers tend to reach lower levels of education than field directors. In fact, account managers are 5.2% less likely to graduate with a Master's Degree and 2.3% less likely to have a Doctoral Degree.Field director vs. Campaign manager
Campaign managers are responsible for developing, executing, and managing marketing campaigns for events, products, and services targeting consumers or organizations. These professionals typically collaborate with external agencies in the preparation and execution of campaigns. They perform other duties that may include managing the measurement and tracking of marketing campaigns, writing, proofreading, and editing copy for promotional materials, and maintaining regular measurement of the campaigns' ROI. Campaign managers are also expected to evaluate existing marketing campaigns and be up-to-date on the latest marketing trends.
While some skills are similar in these professions, other skills aren't so similar. For example, resumes show us that field director responsibilities requires skills like "data collection," "direct reports," "local events," and "field supervision." But a campaign manager might use other skills in their typical duties, such as, "digital marketing," "email marketing," "email campaigns," and "integrated marketing."
Campaign managers earn a higher average salary than field directors. But campaign managers earn the highest pay in the technology industry, with an average salary of $86,390. Additionally, field directors earn the highest salaries in the media with average pay of $78,384 annually.campaign managers earn similar levels of education than field directors in general. They're 2.6% less likely to graduate with a Master's Degree and 2.3% less likely to earn a Doctoral Degree.Field director vs. Sales manager
Sales managers are responsible for leading the organization's sales team. They oversee the progress and performance of the whole team, set area assignments to team members, and set weekly or monthly quotas. Sales managers oversee training team members during onboarding and providing further coaching to help them achieve their goals. They manage the challenges that team members may meet and help mitigate any problems that come along the way. Sales managers also set the strategic direction of the sales team and follow through by ensuring that the team's activities are in line with the goals.
Some important key differences between the two careers include a few of the skills necessary to fulfill the responsibilities of each. Some examples from field director resumes include skills like "community outreach," "data collection," "volunteer recruitment," and "event planning," whereas a sales manager is more likely to list skills in "product knowledge," "customer satisfaction," "sales performance," and "crm. "
Sales managers typically earn lower educational levels compared to field directors. Specifically, they're 5.5% less likely to graduate with a Master's Degree, and 2.3% less likely to earn a Doctoral Degree.Field director vs. Regional sales manager
A regional sales manager is responsible for monitoring the sales and distribution of goods and services within a specific region. Duties of a regional sales manager also include analyzing expenses and cost estimates, ensuring that operations meet budget goals with the highest quality, researching current market trends for sales performance development, providing sales training, and presenting sales reports. A regional sales manager must have strong leadership and decision-making skills to enforce policies and procedures to boost operations performance.
Types of field director
Updated January 8, 2025











