Fiserv history

Indeed, as a result new technologies, tax laws (such as the Tax Reform Act of 1986), increased competition, an easing of interstate banking regulations, and other factors, prospective Fiserv customers were increasingly seeking reduced costs associated with centralized, automated data processing.

Weier, Anita, “Muma’s Marathon Pace Keeps Fiserv on Growth Track,” Business Journal of Milwaukee, November 20, 1989, Sec.

Although the company had targeted smaller and mid-size companies prior to 1990, it began serving several customers with sales of $1 billion-plus in the early 1990s.

By 1991, Fiserv was serving more than 1,400 banks, savings and loans, and credit unions of all sizes.

To accomplish this feat, they were forced to surrender 89 percent of the equity in their venture to the financiers. 'Eleven percent of something is worth more than 100 percent of nothing,' noted Dalton in an April 1992 issue of Forbes.

Dries, Michael, “Shades of CEO: Heart and Soul—How Who They Are Plays a Role in How they Lead: George Dalton,” Business Journal of Milwaukee, March 27, 1993, Sec.

Fiserv, whose income was up another 25 percent to $51 million in 1994, was there to benefit from the intensified interest in outsourcing.

1995: Fiserv signs strategic alliances with Chase Manhattan bank and with State Street Bank in Boston.

While the Chase contract ended when the bank merged a short while later with Chemical Bank, Fiserv rebounded by landing a ten-year $1.6 billion deal to handle back-office processing for two leading Canadian banks in 1996.

Six of the company's ten acquisitions in 1997 were related to the brokerage industry, ranging from a deep-discount brokerage house to a manufacturer of software that enabled customers to enter trade orders via the Internet or touch-tone phone.

To complement its new strategy, Fiserv implemented a national television advertising campaign, a branding effort making use of the tag line 'Where money and technology meet.' Another part of Fiserv's branding effort was its own company Web site launched in December 1998.

In 1999, Fiserv launched a subscription Internet service called ePrime&#064Fiserv, which bundled online banking, bill payment, investment and insurance products, cash management automation, back-office processing, and core-account processing into one solution.

2009: Fiserv Launches One Name, One Brand Our mission is to provide integrated technology and services solutions that enable best-in-class results for our clients.

In 2020, Yabuki stepped down as CEO and was replaced by Frank Bisignano.