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Fitness director skills for your resume and career

Updated January 8, 2025
4 min read
Fitness director example skills
Below we've compiled a list of the most critical fitness director skills. We ranked the top skills for fitness directors based on the percentage of resumes they appeared on. For example, 19.9% of fitness director resumes contained customer service as a skill. Continue reading to find out what skills a fitness director needs to be successful in the workplace.

15 fitness director skills for your resume and career

1. Customer Service

Customer service is the process of offering assistance to all the current and potential customers -- answering questions, fixing problems, and providing excellent service. The main goal of customer service is to build a strong relationship with the customers so that they keep coming back for more business.

Here's how fitness directors use customer service:
  • Provided top quality customer service and programming to ensure contract renewal between Corporate Fitness Midwest and Boeing Corporation.
  • Recognized with individual and staff accolades for outstanding customer service as well as sales and managerial development.

2. CPR

Cardiopulmonary resuscitation or CPR is a medical procedure that involves chest compression to help a patient breathe. This artificial ventilation helps in keeping the brain function in place and regulates blood throughout the body. CPR is a lifesaving procedure that is used in emergencies.

Here's how fitness directors use cpr:
  • Provided staff with information to keep up CPR education and safety procedures according to policy within the facility.
  • Implemented biannual employee safety training that consisted of first aid, CPR training, and job-related safety precautions.

3. Kids

Here's how fitness directors use kids:
  • Developed a method to enhance the athletic performance of kids and applied it to competitive junior tennis athletes.
  • Developed engaging curriculum to help teach kids to live a healthy lifestyle through movement and nutrition.

4. Payroll

Payroll is the sum of all the compensation that an organization has to pay to employees at a specified time. Payroll is managed by the finance or HR department while small business owners may handle it themselves. Payroll isn't fixed as it varies every month due to sick leaves, overtime, etc.

Here's how fitness directors use payroll:
  • Assume fiscal responsibility by developing and implementing yearly budgetary guidelines and completion of bi-weekly payroll for the entire Fitness department.
  • Ensured effective payroll control and operating margins; improved net and gross profit margins to maximize profitability.

5. Yoga

Yoga is a practice grounded in Hindu beliefs that encourage health and relaxation simultaneously. The participant may be asked to control his or her breath while stretching in different positions or take a moment to calm his or her racing mind. The practice speaks towards balancing health in the participant's spiritual, mental, and physical world.

Here's how fitness directors use yoga:
  • Developed a new program incorporating aerobic and anaerobic classes such as: ZUMBA, Spin, Yoga, and R.I.P.P.E.D.
  • Instructed fitness classes in Yoga, strength training, metabolic conditioning, and performed personal training.

6. Training Sessions

Here's how fitness directors use training sessions:
  • Provide complimentary personal training sessions to members
  • Provide one-on-one personal training sessions.

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7. House Training

Here's how fitness directors use house training:
  • Organize in-house training system for existing instructors.
  • Ensured and maintained current certifications of instructors by providing effective in house training Evaluated instructors a minimum of once per year.

8. Front Desk

Here's how fitness directors use front desk:
  • Managed 30+ employees including front desk staff, accounting and management team, child care staff and fitness instructor/personal training staff.
  • Managed a team of tennis professionals, exercise physiologists, trainers, aerobics instructors, front desk, and administration personnel.

9. Group Training

Group training is a training arrangement where a company employs or train apprentices or trainees under apprenticeship or traineeship contract and assign them with host employers. They are trained as a group on the company's daily work with the regular employees' supervision or assigned trainer. Group training can take you to your specific goals but still attending to individual needs or skills. In group training, participants have higher motivation, form a better camaraderie, and practice with a group often challenges everybody to perform better.

Here's how fitness directors use group training:
  • Launched Custom Group Training (CGT) by designing, selling, & instructing staff & members about features & benefits.
  • Designed and implemented a daily group training program that addressed conditioning, speed, strength and strength on the tennis court.

10. Fitness Facility

Here's how fitness directors use fitness facility:
  • Prepared equipment and facility recommendations for $3.5M renovation and expansion of the fitness facility.
  • Provided oversight of fitness facility use and maintenance.

11. Fitness Equipment

Here's how fitness directors use fitness equipment:
  • Designed efficient procurement and logistics processes for all fitness equipment across two regional locations.
  • Maintained and ordered new fitness equipment and weightlifting equipment to ensure industry standards.

12. Strength Training

Strength training, also called resistance training involves the performance of physical exercise or a training technique aimed at improving muscle strength and endurance using a person's body weight or free weights/weight machine/resistance bands.

Here's how fitness directors use strength training:
  • Designed solutions oriented exercise programs including cardiovascular conditioning, weight loss, and strength training.
  • Conducted general and strength training orientations for residents to become familiar with proper equipment usage.

13. Membership Sales

Membership sales is a process whereby a potential customer (prospect) joins a platform, group, or club, convincing them of its benefits, and closes the deal. Like every process, each step plays an important role in the overall success of the sales pitch.

Here's how fitness directors use membership sales:
  • Directed membership sales, managed center operations and supervised personal training staff.
  • Mentored and trained PT Principals and Membership Sales Associates in order to create a streamline member experience and departmental cohesiveness.

14. Group Fitness Instructors

Here's how fitness directors use group fitness instructors:
  • Monitored and evaluated the installations group fitness instructors.
  • Recruited and supervised group fitness instructors.

15. Punctuality

Here's how fitness directors use punctuality:
  • Ensured trainers and team members were consistent in punctuality, dress code, compliance, and customer service.
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List of fitness director skills to add to your resume

Fitness director skills

The most important skills for a fitness director resume and required skills for a fitness director to have include:

  • Customer Service
  • CPR
  • Kids
  • Payroll
  • Yoga
  • Training Sessions
  • House Training
  • Front Desk
  • Group Training
  • Fitness Facility
  • Fitness Equipment
  • Strength Training
  • Membership Sales
  • Group Fitness Instructors
  • Punctuality
  • Fitness Assessments
  • Health Club
  • Program Design
  • Client Retention
  • Program Development
  • Member Retention
  • Physical Therapy
  • Staff Development
  • Wellness Programs
  • Equipment Maintenance
  • Group Fitness Classes
  • EFT
  • Blood Pressure
  • Weight Loss
  • TRX
  • Health Fairs
  • Community Outreach
  • Class Schedules
  • Incentive Programs
  • Training Programs
  • Pilates
  • Fitness Budget
  • Fitness Centers
  • Group Fitness
  • Fitness Evaluations
  • Customer Relations
  • Local Businesses

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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