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FloSports CEO and executives

Executive Summary. Based on our data team's research, Martin Floreani is the FloSports's CEO. FloSports has 388 employees, of which 16 are in a leadership position.
Here are further demographic highlights of the leadership team:
  • The FloSports executive team is 25% female and 75% male.
  • 57% of the management team is White.
  • 12% of FloSports management is Hispanic or Latino.
  • 9% of the management team is Black or African American.
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Name & TitleBio
Martin Floreani

CEO & Co-Founder

Martin Floreani's LinkedIn

Mark Floreani co-founded FloSports in 2006 with Martin Floreani and Madhu Venkatesan, filling a need in the market for high quality live broadcasts and original content by athletes, for athletes. An All-American track star at the University of Texas, Mark found early success filming athletes when he posted a video of the first American to break the hour barrier in the half-marathon. It went viral, kick-starting a journey that resulted in FloSports becoming a premier sports media company. Mark became CEO in 2018 and led the company to its most successful year to date in 2019. Fun fact: Mark co-founded Flo with just $20k and a van.

Manuel Rosso

Chief Operating Officer

Manuel Rosso's LinkedIn

Father of four & husband to a very busy wife. CEO & Founder of Food on the Table. Passionate about technology & retail.

Ray MacHuca

Chief Content Officer

Ray MacHuca's LinkedIn

Ray Machuca joined FloSports in 2010 and leads all editorial, film, and advertiser content. After years of freelance producing and editing for brands large and small, Ray knows how to make content that excites fans, engages subscribers, and drives business value. Ray's highlights include: launching its award-winning film department, its subscription product, and the world's first Beer Mile World Championships. Ray holds a BA in RTF from the University of New Orleans. Fun fact: A native Texan, Ray, deployed to Afghanistan for Operation Enduring Freedom and is currently working on a screenplay about his experiences there.

Pat Noonan

Chief Financial Officer

Pat Noonan's LinkedIn

Pat Noonan joined FloSports in 2014 as SVP of Business Development and was elevated to CFO in 2018, where he oversees Accounting and Finance. Prior to FloSports, Pat was a Senior Associate at Austin Ventures and an Associate at Facebook in the company’s marketing monetization division. An alumnus of the Stanford Graduate School of Business and Harvard College, Pat played rugby and soccer during his undergraduate years. Fun fact: Pat is an avid skier and is frequently found buried in powder while attempting backcountry terrain.

Paul Hurdlow

SVP & General Counsel

Paul Hurdlow's LinkedIn

Laurence Patrick Noonan

Chief Financial Officer

Laurence Patrick Noonan's LinkedIn

Helping to create the next big sports-related startup; Previous background in strategy/management consulting and early stage venture capital.

Madhu Venkatesan

CTO & Co-Founder

Madhu Venkatesan is a CTO & Co-Founder at FloSports Inc.

Geoff Defrance

Senior Vice President of Product and Engineering

Geoff Defrance's LinkedIn

Jason Ford

SVP Integrated Partnerships

Jason Ford's LinkedIn

Kevin Boller

SVP

Kevin Boller's LinkedIn

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FloSports founders

Name & TitleBio
Martin Floreani

CEO & Co-Founder

Martin Floreani's LinkedIn

Mark Floreani co-founded FloSports in 2006 with Martin Floreani and Madhu Venkatesan, filling a need in the market for high quality live broadcasts and original content by athletes, for athletes. An All-American track star at the University of Texas, Mark found early success filming athletes when he posted a video of the first American to break the hour barrier in the half-marathon. It went viral, kick-starting a journey that resulted in FloSports becoming a premier sports media company. Mark became CEO in 2018 and led the company to its most successful year to date in 2019. Fun fact: Mark co-founded Flo with just $20k and a van.

Manuel Rosso

Chief Operating Officer

Manuel Rosso's LinkedIn

Father of four & husband to a very busy wife. CEO & Founder of Food on the Table. Passionate about technology & retail.

Ray MacHuca

Chief Content Officer

Ray MacHuca's LinkedIn

Ray Machuca joined FloSports in 2010 and leads all editorial, film, and advertiser content. After years of freelance producing and editing for brands large and small, Ray knows how to make content that excites fans, engages subscribers, and drives business value. Ray's highlights include: launching its award-winning film department, its subscription product, and the world's first Beer Mile World Championships. Ray holds a BA in RTF from the University of New Orleans. Fun fact: A native Texan, Ray, deployed to Afghanistan for Operation Enduring Freedom and is currently working on a screenplay about his experiences there.

Pat Noonan

Chief Financial Officer

Pat Noonan's LinkedIn

Pat Noonan joined FloSports in 2014 as SVP of Business Development and was elevated to CFO in 2018, where he oversees Accounting and Finance. Prior to FloSports, Pat was a Senior Associate at Austin Ventures and an Associate at Facebook in the company’s marketing monetization division. An alumnus of the Stanford Graduate School of Business and Harvard College, Pat played rugby and soccer during his undergraduate years. Fun fact: Pat is an avid skier and is frequently found buried in powder while attempting backcountry terrain.

Paul Hurdlow

SVP & General Counsel

Paul Hurdlow's LinkedIn

Laurence Patrick Noonan

Chief Financial Officer

Laurence Patrick Noonan's LinkedIn

Helping to create the next big sports-related startup; Previous background in strategy/management consulting and early stage venture capital.

Madhu Venkatesan

CTO & Co-Founder

Madhu Venkatesan is a CTO & Co-Founder at FloSports Inc.

FloSports board members

Name & TitleBio
Martin Floreani

CEO & Co-Founder

Martin Floreani's LinkedIn

Mark Floreani co-founded FloSports in 2006 with Martin Floreani and Madhu Venkatesan, filling a need in the market for high quality live broadcasts and original content by athletes, for athletes. An All-American track star at the University of Texas, Mark found early success filming athletes when he posted a video of the first American to break the hour barrier in the half-marathon. It went viral, kick-starting a journey that resulted in FloSports becoming a premier sports media company. Mark became CEO in 2018 and led the company to its most successful year to date in 2019. Fun fact: Mark co-founded Flo with just $20k and a van.

Jason Krikorian

Board Member

Mark Wan

Board Member

FloSports leadership demographics

FloSports gender distribution in management team

  • The FloSports executive team is 25% female and 75% male.
  • FloSports is 41% female and 59% male company-wide.
Male
Male
75%
Company-wide: 59%
Female
Female
25%
Company-wide: 41%

FloSports executives by race

Management Team:
  • The most common ethnicity among FloSports executive officers is White.
  • 57% of the management team is White.
  • 15% of FloSports's management is Asian.
  • 12% of the management team is Hispanic or Latino.
Company-wide:
  • White is the most common ethnicity company-wide.
  • 59% of employees are White.
  • 23% of employees are Hispanic or Latino.
  • 11% of employees are Black or African American.
  • Management team
  • General
100%
80%
60%
40%
20%
0%
Unknown
White
Black or African American
Asian
Hispanic or Latino

FloSports jobs nearby

FloSports executives FAQs

Zippia gives an in-depth look into the details of FloSports, including salaries, political affiliations, employee data, and more, in order to inform job seekers about FloSports. The employee data is based on information from people who have self-reported their past or current employments at FloSports. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by FloSports. The data presented on this page does not represent the view of FloSports and its employees or that of Zippia.

FloSports may also be known as or be related to FloSports, FloSports Inc, FloSports, Inc., Flosports and Flosports, Inc.