What is a Franchise Manager?

Franchising is an excellent way for a company to continue growing its business without managing the day-to-day operations of each location itself. However, how does it make sure that each location is profitable and meets its standards? That's the job of a franchise manager.

The franchise manager works with new investors who want to become franchisees, vets them, and prepares contracts. They also work with existing franchisees to help them increase sales and follow company policies on things such as product displays. The franchise manager has to pay attention to the big picture and little details that help a company succeed.

Since the franchise manager's job is basically to help other people become better at sales, it makes sense that they need some form of sales experience. Most franchise managers have a college degree. Depending on the position, you should also be prepared for long days and some travel-it takes time to visit all the locations!

What Does a Franchise Manager Do

There are certain skills that many franchise managers have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed communication skills, leadership skills and management skills.

Learn more about what a Franchise Manager does

How To Become a Franchise Manager

If you're interested in becoming a franchise manager, one of the first things to consider is how much education you need. We've determined that 72.5% of franchise managers have a bachelor's degree. In terms of higher education levels, we found that 8.6% of franchise managers have master's degrees. Even though most franchise managers have a college degree, it's possible to become one with only a high school degree or GED.

Top Franchise Manager Jobs Near You

Franchise Manager Career Paths

As you move along in your career, you may start taking on more responsibilities or notice that you've taken on a leadership role. Using our career map, a franchise manager can determine their career goals through the career progression. For example, they could start out with a role such as general manager, progress to a title such as director of food and beverage and then eventually end up with the title director of food and beverage.

Franchise Manager

Top Careers Before Franchise Manager

Sales Representative(205,456 Jobs)
8.3 %
Manager(1,236,194 Jobs)
7.8 %
Store Manager(446,127 Jobs)
7.5 %

Top Careers After Franchise Manager

General Manager(442,690 Jobs)
11.4 %
Operations Manager(343,868 Jobs)
6.3 %
Sales Representative(205,456 Jobs)
6.1 %

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Average Salary for a Franchise Manager

Franchise Managers in America make an average salary of $74,597 per year or $36 per hour. The top 10 percent makes over $128,000 per year, while the bottom 10 percent under $43,000 per year.
Average Franchise Manager Salary
$74,597 Yearly
$35.86 hourly
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Roles and Types of Franchise Manager

There are several types of franchise manager, including:

Manager

Role:

Responsible for overseeing the entire operation, the manager has a lot of responsibility on his/her or her shoulders. When we say the entire operation, we mean planning, directing, and leading the organization.

Managers should expect to work a little more than a normal 40-hour week. Since they're in charge, they're expected to be available. That's why managers end up typically working 50 hours a week, sometimes you may get away with only working 45 hours, though.

The education requirements for managers vary depending on who you work for. You might be required to have a bachelor's degree, but you might also get away with an associate degree. Now, there are some management positions that require a master's degree but, again, it really all depends on where you take your management career.
  • Average Salary: $58,651
  • Degree: Bachelor's Degree

Store Manager

Role:

An important job for store managers is to attract customers into their stores through new strategies. They also have sales goals that they must meet each month and can achieve those goals through training, motivating, mentoring, and giving feedback to their staff.

A store manager's goal is to make sure every customer is satisfied with the customer service they received. The saying, "every customer is right," is definitely not a factual statement, but it's a store manager's motto.

All of these responsibilities lead up to something greater. That's right, 45-50 hour work weeks. Someone has to stay late and make sure the store is perfectly ready for the next day. Typically, this won't be a high stress job, unless it's the holidays or a tax-free weekend. Did someone say Black Friday shopping? Good luck!

  • Average Salary: $46,950
  • Degree: Bachelor's Degree

General Manager

Role:

General managers are pretty important in the workplace. Employees look up to people in these positions for guidance on policies and management of daily operations. A general manager can be useful in almost every industry, that's why this is a great position if you're looking for lots of opportunity.

General Managers are generally found in business settings, but they can also work in industries like the sound recording industry. There's no limit to where you can take this position. The possibilities are truly endless.
  • Average Salary: $71,581
  • Degree: Bachelor's Degree
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States With The Most Franchise Manager Jobs

Mouse over a state to see the number of active franchise manager jobs in each state. The darker areas on the map show where franchise managers earn the highest salaries across all 50 states.

Average Salary: Job Openings:

Number Of Franchise Manager Jobs By State

RankStateNumber of JobsAverage Salary
1California8,695$93,292
2Texas6,204$64,838
3Florida4,236$48,381
4New York3,809$117,670
5Illinois3,462$77,653
6Pennsylvania3,081$89,483
7Georgia2,888$52,848
8North Carolina2,689$78,416
9Ohio2,665$77,485
10Virginia2,506$106,063
11New Jersey2,209$123,821
12Massachusetts2,187$96,976
13Michigan1,996$74,453
14Indiana1,902$79,506
15Washington1,856$102,749
16Arizona1,702$72,480
17Maryland1,686$85,099
18Minnesota1,639$87,335
19Tennessee1,525$57,441
20Missouri1,448$56,789
21Colorado1,428$74,238
22South Carolina1,299$57,793
23Wisconsin1,263$87,593
24Alabama1,075$59,416
25Oregon1,016$84,818
26Kentucky992$60,148
27Connecticut961$98,695
28Louisiana877$54,759
29Utah846$61,167
30Iowa778$76,822
31Kansas681$56,868
32Oklahoma645$47,170
33Nevada616$85,168
34Arkansas608$48,728
35New Hampshire464$83,163
36Mississippi420$49,800
37New Mexico397$68,268
38Nebraska356$79,608
39West Virginia320$62,319
40Idaho317$67,972
41Delaware308$84,565
42Rhode Island265$97,582
43Montana256$66,201
44Maine243$81,370
45Hawaii236$70,000
46Alaska170$99,956
47North Dakota163$85,498
48Vermont159$71,705
49South Dakota153$84,999
50Wyoming116$57,240

Franchise Manager Education

Franchise Manager Majors

Business
40.9 %
Marketing
8.1 %
Communication
6.0 %

Franchise Manager Degrees

Bachelors

72.5 %

Associate

9.8 %

Masters

8.6 %

Top Colleges for Franchise Managers

1. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition

$55,584

Enrollment

10,764

Admissions
Most Popular Majors
Education
Finance
Business
Economics
Marketing

2. Northwestern University

Evanston, IL • Private

In-State Tuition

$54,568

Enrollment

8,451

Admissions
Most Popular Majors
Business
Economics
Communication
Psychology
Education

3. University of Southern California

Los Angeles, CA • Private

In-State Tuition

$56,225

Enrollment

19,548

Admissions
Most Popular Majors
Business
Education
Communication
Accounting
Economics

4. New York University

New York, NY • Private

In-State Tuition

$51,828

Enrollment

26,339

Admissions
Most Popular Majors
Business
Education
Economics
Psychology
History

5. Pennsylvania State University

University Park, PA • Private

In-State Tuition

$18,454

Enrollment

40,108

Admissions
Most Popular Majors
Education
Accounting
Economics
Finance
Marketing

6. University of Texas at Austin

Austin, TX • Private

In-State Tuition

$10,610

Enrollment

40,329

Admissions
Most Popular Majors
Business
Economics
Accounting
Finance
Education

7. SUNY at Binghamton

Vestal, NY • Private

In-State Tuition

$9,808

Enrollment

13,990

Admissions
Most Popular Majors
Economics
Accounting
Psychology
Computer Science
Business

8. Northeastern University

Boston, MA • Private

In-State Tuition

$51,522

Enrollment

13,760

Admissions
Most Popular Majors
Economics
Communication
Political Science
Accounting
Finance

9. Bentley University

Waltham, MA • Private

In-State Tuition

$49,880

Enrollment

4,177

Admissions
Most Popular Majors
Accounting
Finance
Business
Marketing
Communication

10. Lehigh University

Bethlehem, PA • Private

In-State Tuition

$52,930

Enrollment

5,030

Admissions
Most Popular Majors
Finance
Education
Business
Accounting
Marketing

Top Skills For a Franchise Manager

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 40.1% of franchise managers listed customer service on their resume, but soft skills such as communication skills and leadership skills are important as well.

Franchise Manager Demographics

Franchise Manager Gender Distribution

Male
Male
72%
Female
Female
28%

After extensive research and analysis, Zippia's data science team found that:

  • Among franchise managers, 28.2% of them are women, while 71.8% are men.

  • The most common race/ethnicity among franchise managers is White, which makes up 67.5% of all franchise managers.

  • The most common foreign language among franchise managers is Spanish at 47.7%.

Online Courses For Franchise Manager That You May Like

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Inventory Management Basics: MBA beginners course to your optimize your Purchasing, Logistics, EOQ and Safety Stock...

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3. Supply Chain Management: Inventory Management and Control

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Inventory Management in Supply Chain Management & Inventory Control in Warehouse Logistics & Supply chain Management...

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Best States For a Franchise Manager

Some places are better than others when it comes to starting a career as a franchise manager. The best states for people in this position are New Jersey, New York, Virginia, and Washington. Franchise managers make the most in New Jersey with an average salary of $123,821. Whereas in New York and Virginia, they would average $117,670 and $106,063, respectively. While franchise managers would only make an average of $102,749 in Washington, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.

1. New York

Total Franchise Manager Jobs: 3,809
Highest 10% Earn:
$186,000
Location Quotient:
1.11

$117,670

Avg. Salary

View 3,809 Franchise Manager Jobs In NY

2. New Jersey

Total Franchise Manager Jobs: 2,209
Highest 10% Earn:
$194,000
Location Quotient:
1.04

$123,821

Avg. Salary

View 2,209 Franchise Manager Jobs In NJ

3. Virginia

Total Franchise Manager Jobs: 2,506
Highest 10% Earn:
$175,000
Location Quotient:
1

$106,063

Avg. Salary

View 2,506 Franchise Manager Jobs In VA
Full List Of Best States For Franchise Managers

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Top Franchise Manager Employers

Most Common Employers For Franchise Manager

RankCompanyAverage SalaryHourly RateJob Openings
1Ford Motor$117,061$56.284
2Exxon Mobil$116,099$55.826
3Merck$111,697$53.705
4PepsiCo$101,053$48.5815
5Smith & Nephew$74,800$35.964
67-Eleven$60,514$29.095
7Servpro$59,647$28.685
8Jani-King$58,563$28.164
9Jackson Hewitt$58,381$28.078
10Liberty Tax$58,334$28.054
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Franchise Manager Videos

Career Advice on becoming a Nail Technician Franchise Owner by Maxine D (Full Version)
Career Advice on becoming a Finance Manager by Bernie D (Full Version)
Career Advice on becoming a Beauty Franchise Owner by Rebecca B (Full Version)

Becoming a Franchise Manager FAQs

Is Food Chains A Good Career Path?

Yes, food chains is a good career path. There are many different skills that you can learn working at a food chain. There are also many different careers in the restaurant and hospitality industry. These offer a wide variety of salaries and career opportunities.

Have more questions? See all answers to common executive management questions.

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Updated February 6, 2023