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Job outlook for franchise managers in the United States
Franchise manager job growth summary. After extensive research, interviews, and analysis, Zippia's data science team found that:
The projected franchise manager job growth rate is 6% from 2018-2028.
About 189,200 new jobs for franchise managers are projected over the next decade.
Franchise manager salaries have increased 4% for franchise managers in the last 5 years.
There are over 4,326 franchise managers currently employed in the United States.
There are 244,362 active franchise manager job openings in the US.
The average franchise manager salary is $74,597.
Are franchise manager jobs in demand?
Franchise Manager job and salary trends over time
Franchise Manager jobs over time
Franchise Manager job growth rate over time
| Year | # Of Jobs | % Of Population |
|---|---|---|
| 2021 | 4,326 | 0.00% |
| 2020 | 3,402 | 0.00% |
| 2019 | 3,478 | 0.00% |
| 2018 | 3,318 | 0.00% |
| 2017 | 3,206 | 0.00% |
Average franchise manager salary over time
Franchise Manager salary by year
| Year | Avg. Salary | Hourly Rate | % Change |
|---|---|---|---|
| 2025 | $74,597 | $35.86 | +2.8% |
| 2024 | $72,532 | $34.87 | --0.1% |
| 2023 | $72,640 | $34.92 | +0.5% |
| 2022 | $72,265 | $34.74 | +1.1% |
| 2021 | $71,474 | $34.36 | +1.6% |
Franchise Manager jobs by state
Most common states for franchise managers
| Rank | State | Population | # of Jobs | Employment/ 1000ppl |
|---|---|---|---|---|
| 1 | District of Columbia | 693,972 | 469 | 68% |
| 2 | New Hampshire | 1,342,795 | 464 | 35% |
| 3 | Massachusetts | 6,859,819 | 2,187 | 32% |
| 4 | Delaware | 961,939 | 308 | 32% |
| 5 | Virginia | 8,470,020 | 2,506 | 30% |
| 6 | Indiana | 6,666,818 | 1,902 | 29% |
| 7 | Minnesota | 5,576,606 | 1,639 | 29% |
| 8 | Georgia | 10,429,379 | 2,888 | 28% |
| 9 | Maryland | 6,052,177 | 1,686 | 28% |
| 10 | Illinois | 12,802,023 | 3,462 | 27% |
| 11 | Connecticut | 3,588,184 | 961 | 27% |
| 12 | Utah | 3,101,833 | 846 | 27% |
| 13 | North Carolina | 10,273,419 | 2,689 | 26% |
| 14 | South Carolina | 5,024,369 | 1,299 | 26% |
| 15 | New Jersey | 9,005,644 | 2,209 | 25% |
| 16 | Washington | 7,405,743 | 1,856 | 25% |
| 17 | Colorado | 5,607,154 | 1,428 | 25% |
| 18 | Oregon | 4,142,776 | 1,016 | 25% |
| 19 | Iowa | 3,145,711 | 778 | 25% |
| 20 | Rhode Island | 1,059,639 | 265 | 25% |
Most common cities for franchise managers
| Rank | City | # of Jobs | Employment/ 1000ppl | Avg. Salary |
|---|---|---|---|---|
| 1 | Aventura | 1 | 3% | $48,694 |
| 2 | Hartford | 2 | 2% | $98,984 |
| 3 | Orlando | 4 | 1% | $48,330 |
| 4 | Atlanta | 3 | 1% | $53,196 |
| 5 | Boston | 2 | 0% | $97,039 |
| 6 | Phoenix | 2 | 0% | $72,788 |
| 7 | Washington | 2 | 0% | $105,944 |
| 8 | Fresno | 1 | 0% | $98,371 |
| 9 | Jacksonville | 1 | 0% | $47,196 |
Franchise Manager job outlook: Expert opinions
Our panel of franchise manager experts
Murray State University
Texas Christian University
Longwood University
Montana State University
Upper Iowa University
Fordham University
Dr. Ben Littlepage
ProfessorMurray State University
Educational Administration And Supervision
What will help Franchise Managers increase their earning potential?
Dr. Ben Littlepage: Salary is maximized when leaders are sought after. Leaders who pursue meaningful experiences and remain 'market ready' are viewed as an asset to any organization. Leaders must carefully consider where the field is moving and respond.
Ken Corbit Ph.D.
Assistant Professor of Professional Practice in MarketingTexas Christian University
Specialized Sales, Merchandising And Marketing Operations
What general advice would you give to a Franchise Manager?
Ken Corbit Ph.D.: Strategic
Company Selection:
Focus on joining companies with robust sales training programs, emphasizing consultative selling. Look for organizations that invest in your development, providing live calling experiences, quota-driven sales processes, and exposure to tools like Salesforce.
Tech
Proficiency and Sales Tools Mastery:
Familiarize yourself with cutting-edge sales technologies, including CRM tools like Salesforce. Your proficiency in these tools will not only streamline your sales processes but also position you as a tech-savvy professional in the competitive sales landscape.
Hands-On
Experience:
Actively engage in live calling, take ownership of sales funnels, and work with senior hiring authorities during your training. This hands-on experience will not only build your confidence but also prepare you for the challenges of consultative selling.
Research
and Decision-Making Skills:
Develop strong research skills to evaluate companies based on fit, growth opportunities, compensation structures, and overall potential. This informed decision-making approach will set you apart and empower you to navigate the sales landscape strategically.
Mentorship
and Networking:
Seek mentorship both within and outside your organization. Building relationships with mentors who invest in your sales skills and knowledge will provide valuable insights. Additionally, actively participate in online forums to connect with practical sales
knowledge and best practices.
What Franchise Manager skills would you recommend for someone trying to advance their career?
Ken Corbit Ph.D.: AI-Integrated Consultative Selling: Recognize the evolving role of AI in sales. Embrace AI tools that enhance your pre-call preparation, role-playing, agenda setting, and call talk track development. Stay ahead by incorporating AI into your sales strategies to deliver personalized and efficient client engagements.
Are there any particularly good places in the United States for Franchise Managers to find work opportunities?
Dr. David Lehr: Most job growth will continue to be in urban centers and the surrounding suburbs. Rural areas will continue to struggle (remote work notwithstanding).
What skills stand out on Franchise Manager resumes?
Dr. Angela Woodland Ph.D.: Skills that are immediately useful stand out on resumes. Right now, data analytics skills are in hot demand. A desirable job candidate should be able to import large data sets in various formats, clean data, manipulate data, interrogate data, and draw conclusions from the data. Additionally, the job candidate should be able to prepare informative and easy-to-follow data visualizations of the results. This skill set allows a job candidate to be immediately useful in an organization. It is the new way of analyzing and communicating.
Dr. Karla Gavin
Director of the Master of Sport Administration Program, Associate Professor of Sport Administration (2010)Upper Iowa University
School of Business and Professional Studies
What skills stand out on Franchise Manager resumes?
Dr. Karla Gavin: College students who graduate and move into the workforce need to think of themselves as independent contractors. They need to articulate their abilities to be flexible and adaptable, and to communicate very clearly in written and verbal communication. Job candidates will benefit from viewing issues as challenges instead of problems and using out-of-the-box thinking to resolve those issues.
They need to share their ability to work with diverse groups of people in team settings. Their willingness to be lifelong learners is important and they should reflect their desire to attend professional development activities and to pursue advanced degrees or certifications. Examples of leadership positions and opportunities need to be indicated on the resume.
Each of the areas mentioned above requires related examples to be stated concisely to reiterate their accomplishments and future goals.
What type of skills will young Franchise Managers need?
Peter Johnson DPS: There are three things that employers are looking for:
1. Demonstrated ability to solve problems
2. Ability to analyze and make decisions based on data
3. Communication skills with management, teams, and clients