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Freelance marketing consultant demographics and statistics in the US

Freelance marketing consultant demographics research summary. Zippia estimates freelance marketing consultant demographics and statistics in the United States by using a database of 30 million profiles. Our freelance marketing consultant estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about freelance marketing consultants after extensive research and analysis:

  • There are over 296,112 freelance marketing consultants currently employed in the United States.
  • 52.3% of all freelance marketing consultants are women, while 47.7% are men.
  • The average freelance marketing consultant age is 36 years old.
  • The most common ethnicity of freelance marketing consultants is White (66.2%), followed by Hispanic or Latino (12.4%), Asian (11.0%) and Black or African American (5.2%).
  • In 2022, women earned 94% of what men earned.
  • 10% of all freelance marketing consultants are LGBT.
  • Freelance marketing consultants are 69% more likely to work at private companies in comparison to public companies.
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Freelance marketing consultant demographics by:

Freelance marketing consultant gender statistics

52.3% of freelance marketing consultants are women and 47.7% of freelance marketing consultants are men.
  • Female, 52.3%
  • Male, 47.7%

Freelance marketing consultant gender ratio

GenderPercentages
Female52.3%
Male47.7%

Freelance marketing consultant gender pay gap

Women earn 94¢ for every $1 earned by men

male-income
Male income
$82,468
female-income
Female income
$77,737

Freelance marketing consultant gender ratio over time

This data breaks down the percentage of men and women in freelance marketing consultant positions over time. Currently, 52.3% of freelance marketing consultants are female.
Male
Female
100%
80%
60%
40%
20%
0%
2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021

Freelance marketing consultant gender ratio by year

YearMaleFemale
201056.13%43.87%
201153.67%46.33%
201253.92%46.08%
201350.44%49.56%
201450.48%49.52%
201552.66%47.34%
201651.89%48.11%
201751.86%48.14%
201850.89%49.11%
201949.51%50.49%
202047.00%53.00%
202147.73%52.27%

Freelance marketing consultant related jobs gender ratio

We compared freelance marketing consultants with similar job titles to see how gender ratios vary. As you can see, timber buyer and chief estimator have the biggest gender ratio gaps.

Job titleMaleFemale
Wedding Coordinator9%91%
Conference Planning Manager9%91%
Human Resources Administrative Assistant9%91%
Freelance Marketing Consultant48%52%
Electronic Security Specialist94%6%
Chief Estimator95%5%
Timber Buyer97%3%

Freelance marketing consultant demographics by race

The most common ethnicity among freelance marketing consultants is White, which makes up 66.2% of all freelance marketing consultants. Comparatively, 12.4% of freelance marketing consultants are Hispanic or Latino and 11.0% of freelance marketing consultants are Asian.
  • White, 66.2%
  • Hispanic or Latino, 12.4%
  • Asian, 11.0%
  • Black or African American, 5.2%
  • Unknown, 5.0%
  • American Indian and Alaska Native, 0.2%

Freelance marketing consultant race

Freelance marketing consultant racePercentages
White66.2%
Hispanic or Latino12.4%
Asian11.0%
Black or African American5.2%
Unknown5.0%
American Indian and Alaska Native0.2%

Freelance marketing consultant race and ethnicity over time

See how freelance marketing consultant racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.

Freelance marketing consultant race and ethnicity by year

YearWhiteBlack or African AmericanAsianHispanic or Latino
201075.14%5.39%8.78%8.86%
201173.44%5.39%9.21%9.82%
201273.50%5.59%8.50%10.05%
201373.26%5.81%7.95%10.07%
201473.59%5.24%9.12%9.52%
201572.55%4.82%9.41%10.22%
201670.77%5.99%9.64%11.12%
201770.75%5.84%9.71%10.73%
201870.05%5.50%9.72%11.32%
201970.38%5.40%9.93%11.37%
202068.48%4.85%10.01%12.24%
202166.20%5.20%11.03%12.43%

Freelance marketing consultant wage gap by race

According to our data, asian freelance marketing consultants have the highest average salary compared to other ethnicities. Black or african american freelance marketing consultants have the lowest average salary at $74,788.
$95,000
$91,000
$87,000
$83,000
$79,000
$75,000
$71,000
Unknown
White
Black or African American
Asian
Hispanic or Latino
EthnicitySalary
Unknown$79,949
White$83,869
Black or African American$74,788
Asian$93,501
Hispanic or Latino$81,354

Average freelance marketing consultant age

See how the average age of freelance marketing consultants varies based on ethnicity and gender.
Male
Female

Freelance marketing consultant age by race and gender

RaceMale ageFemale age
Unknown3429.5
White3734
Black or African American33.531
Asian3535
Hispanic or Latino3133

Freelance marketing consultant age breakdown

The average age of freelance marketing consultants is 30-40 years years old, representing 35% of the freelance marketing consultant population.

40+ years

30-40 years

20-30 years


Freelance marketing consultant age breakdown

Freelance Marketing Consultant YearsPercentages
40+ years35%
30-40 years35%
20-30 years30%

Freelance marketing consultant educational attainment

The most common degree for freelance marketing consultants is bachelor's degree, with 72% of freelance marketing consultants earning that degree. The second and third most common degree levels are master's degree degree at 14% and master's degree degree at 9%.
  • Bachelor's, 72%
  • Master's, 14%
  • Associate, 9%
  • Diploma, 2%
  • Other Degrees, 3%

Freelance marketing consultants by degree level

Freelance marketing consultant degreePercentages
Bachelor's72%
Master's14%
Associate9%
Diploma2%
Other Degrees3%

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Freelance marketing consultant wage gap by degree level

According to the data, freelance marketing consultants with a Doctorate degree earn more than those without, at $106,989 annually. With a Master's degree, freelance marketing consultants earn a median annual income of $105,568 compared to $87,441 for freelance marketing consultants with an Bachelor's degree.
$108,000
$104,000
$100,000
$96,000
$92,000
$88,000
$84,000
Master's Degree
Bachelor's Degree
Doctorate Degree
EducationSalary
Master's Degree$105,568
Bachelor's Degree$87,441
Doctorate Degree$106,989

Freelance marketing consultant employment statistics

Most freelance marketing consultants work for a private in the media industry.

Company size where freelance marketing consultants work

Below, you can see the size of companies where freelance marketing consultants work.

< 50 employees

50 - 100 employees

100 - 500 employees

500 - 1,000 employees

1,000 - 10,000 employees

> 10,000

Freelance marketing consultant jobs by employer size

Company sizePercentages
< 50 employees8%
50 - 100 employees21%
100 - 500 employees24%
500 - 1,000 employees6%
1,000 - 10,000 employees18%
> 10,000 employees22%

Freelance marketing consultant jobs by company type

Employees with the freelance marketing consultant job title have their preferences when it comes to working for a company. For instance, most freelance marketing consultants prefer to work at private companies over public companies.

Education

Public

Private

Government

Freelance marketing consultant jobs by sector

Company typePercentages
Education3%
Public22%
Private69%
Government6%

Freelance marketing consultant jobs by industry

The most common industries for freelance marketing consultants are media, professional and technology.

Media

Professional

Technology

Fortune 500

Manufacturing

Freelance marketing consultant turnover and employment statistics

Freelance marketing consultant unemployment rate over time

The unemployment rate for freelance marketing consultants between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.

Freelance marketing consultant unemployment rate by year

YearFreelance marketing consultant unemployment rate
20107.74%
20115.95%
20126.43%
20134.82%
20144.69%
20153.53%
20164.06%
20173.47%
20183.02%
20193.21%
20205.42%
20215.17%

Average freelance marketing consultant tenure

The average freelance marketing consultant stays at their job for 1-2 years, based on the 6,829 freelance marketing consultants resumes in Zippia's database.

Less than one year

1-2 years

3-4 years

5-7 years

8-10 years

11+ years

Freelance marketing consultant tenure statistics

Number of yearsPercentages
Less than 1 year16%
1-2 years23%
3-4 years11%
5-7 years18%
8-10 years10%
11+ years22%

Freelance marketing consultant LGBT ratio compared to similar jobs

Review the percent of freelance marketing consultants that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
Job titleLGBTJob openings
Estimator/Project Coordinator4.41%31,971
Logistics Research Engineer8.65%60,717
Employee Relations Representative8.93%35,780
Freelance Marketing Consultant10.00%-
Building Performance Consultant11.05%26,482
Bsa/Aml Compliance Officer11.64%69,507
Direct Response Consultant19.25%44,537

Similar freelance marketing consultant jobs LGBT demographics

ProfessionPercentages of LGBT Job openings
Estimator/Project Coordinator4.41%31,971
Logistics Research Engineer8.65%60,717
Employee Relations Representative8.93%35,780
Building Performance Consultant11.05%26,482
Bsa/Aml Compliance Officer11.64%69,507
Direct Response Consultant19.25%44,537

Foreign languages spoken by freelance marketing consultants

The most common foreign language among freelance marketing consultants is Spanish at 42.2%. The second-most popular foreign language spoken is French at 16.9% and German is the third-most popular at 7.4%.
  • Spanish, 42.2%
  • French, 16.9%
  • German, 7.4%
  • Italian, 5.7%
  • Russian, 3.8%
  • Other, 24.0%

Freelance marketing consultant languages spoken

Foreign languagePercentages
Spanish42.2%
French16.9%
German7.4%
Italian5.7%
Russian3.8%
Other24.0%

Freelance marketing consultant jobs

Freelance marketing consultant location demographics

Which city has the most Freelance Marketing Consultants?

By looking through more than 6,829 resumes, we found that the most popular places for freelance marketing consultants are New York, NY and Los Angeles, CA.
Number of Freelance Marketing Consultants

Freelance marketing consultant jobs by state

RankStateNumber of jobsAverage salary
1California2,639$102,448
2Texas2,263$73,407
3Florida1,772$50,929
4Pennsylvania1,291$78,373
5New York1,250$90,912
6Washington1,183$98,304
7New Jersey1,175$94,358
8Georgia1,174$61,322
9North Carolina1,079$72,787
10Virginia1,076$76,997
11Illinois1,053$55,597
12Ohio877$70,224
13South Carolina851$63,307
14Alabama811$57,178
15Minnesota787$51,603
16Colorado732$68,402
17Massachusetts716$81,121
18Michigan630$68,486
19Arizona624$67,711
20Utah621$76,290
21Maryland615$75,674
22Wisconsin565$47,361
23Oklahoma532$49,029
24Tennessee512$58,594
25Connecticut504$86,983
26Indiana493$60,486
27Missouri473$50,123
28New Mexico449$64,037
29Mississippi403$48,424
30Oregon370$95,853
31West Virginia360$54,732
32Maine347$84,080
33Kentucky346$50,209
34Kansas309$52,616
35Arkansas285$59,997
36Iowa271$51,115
37South Dakota265$41,069
38Rhode Island246$73,469
39New Hampshire243$74,477
40Nebraska235$48,599
41Louisiana224$57,969
42Nevada215$79,108
43Montana184$41,112
44District of Columbia181$89,269
45Idaho167$73,463
46Delaware160$106,016
47Hawaii116$57,113
48North Dakota111$35,390
49Vermont101$59,874
50Wyoming98$45,870
51Alaska97$66,186

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