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Fundraising consultant vs director of marketing and public relations

The differences between fundraising consultants and directors of marketing and public relations can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a fundraising consultant and a director of marketing and public relations. Additionally, a director of marketing and public relations has an average salary of $86,626, which is higher than the $81,853 average annual salary of a fundraising consultant.

The top three skills for a fundraising consultant include capital campaign, non-profit organization and database management. The most important skills for a director of marketing and public relations are digital marketing, marketing campaigns, and marketing mix.

Fundraising consultant vs director of marketing and public relations overview

Fundraising ConsultantDirector Of Marketing And Public Relations
Yearly salary$81,853$86,626
Hourly rate$39.35$41.65
Growth rate8%8%
Number of jobs5,20794,651
Job satisfaction--
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 79%
Average age4242
Years of experience44

Fundraising consultant vs director of marketing and public relations salary

Fundraising consultants and directors of marketing and public relations have different pay scales, as shown below.

Fundraising ConsultantDirector Of Marketing And Public Relations
Average salary$81,853$86,626
Salary rangeBetween $47,000 And $140,000Between $58,000 And $129,000
Highest paying City-San Francisco, CA
Highest paying state-California
Best paying company-Control4
Best paying industry-Health Care

Differences between fundraising consultant and director of marketing and public relations education

There are a few differences between a fundraising consultant and a director of marketing and public relations in terms of educational background:

Fundraising ConsultantDirector Of Marketing And Public Relations
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 79%
Most common majorBusinessCommunication
Most common collegeStanford UniversityUniversity of Pennsylvania

Fundraising consultant vs director of marketing and public relations demographics

Here are the differences between fundraising consultants' and directors of marketing and public relations' demographics:

Fundraising ConsultantDirector Of Marketing And Public Relations
Average age4242
Gender ratioMale, 42.4% Female, 57.6%Male, 32.9% Female, 67.1%
Race ratioBlack or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between fundraising consultant and director of marketing and public relations duties and responsibilities

Fundraising consultant example responsibilities.

  • Manage and monitor donor tracking system via Salesforce to ensure the integrity of organization's donor base.
  • Develop and implement a new governance infrastructure for an alumni association to include both national and international graduates.
  • Job include daily maintenance of NGP database which include; entering disbursements, contributions and balancing the database in-house.
  • Compose email blasts for various campaigns using MailChimp, NationBuilder, and NGP, including HTML and CSS coding.
  • Work with both candidates on successful major-gift solicitation practices, high-dollar events, and PAC solicitations.

Director of marketing and public relations example responsibilities.

  • Create and manage online advertising (web banners, PPC campaigns, behavioral and re-targeting campaigns).
  • Manage all internal company-wide communications, including company intranet, quarterly all- company meetings broadcast to all locations and executive communications.
  • Direct all social media, with innovative strategies such as Facebook, twitter, LinkedIn, etc.
  • Establish and grow Instagram account to 11.4K+ followers in 2 years.
  • Cultivate online reviews on Google and Facebook to promote trust and goodwill with prospective customers.
  • Develop company website including virtual tour, professional photography and SEO campaign to increase online presence and practice expansion.
  • Show more

Fundraising consultant vs director of marketing and public relations skills

Common fundraising consultant skills
  • Capital Campaign, 17%
  • Non-Profit Organization, 13%
  • Database Management, 9%
  • Event Planning, 7%
  • Fundraising Campaigns, 6%
  • Alumni, 6%
Common director of marketing and public relations skills
  • Digital Marketing, 10%
  • Marketing Campaigns, 9%
  • Marketing Mix, 7%
  • Web Content, 6%
  • Social Media Marketing, 5%
  • Press Releases, 4%

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