GEICO Company History Timeline

(357 Jobs)
1936

In 1936, he put that plan into action, establishing the Government Employees Insurance Company—the company known and loved today as GEICO. Few people realize that GEICO was initially targeted to federal employees and certain categories of enlisted military officers.

1948

In 1948, a pivotal figure joined the company.

1951

The link between GEICO and Warren Buffett was thereby established, and in 1951 Buffett made his first official appearance in GEICO's history.

1958

When Leo Goodwin chose to retire in 1958, he named Davidson to be his successor.

1959

It was Davidson who would preside at the opening of new GEICO headquarters in Chevy Chase, MD in 1959 after more than 20 years of steady growth.

1964

GEICO experienced virtually unbroken growth, passing the 1 million policyholder mark in 1964.

1965

Insurance premiums reached $150 million in 1965.

GEICO opened a number of sales and service offices for walk-in customers and its first drive-in claims office in 1965.

1966

Net earnings doubled to $13 million in 1966.

1976

Warren Buffett made another appearance in 1976 for a second purchase of GEICO stock, reported to total 1 million shares.

1980

GEICO introduced 24-hour a day, 365-day a year telephone service for claims, sales and service in 1980 as its emphasis on customer service deepened.

1993

In 1993, Olza "Tony" Nicely was named GEICO's new chairman, president and CEO, and worked to expand the customer base through a new four-company strategy.

2000

The GEICO Gecko® made its first appearance during the 2000 television season and quickly became an advertising icon.

2005

Building activities in Buffalo were completed in 2005 and associates moved into their new 250,000-square-foot regional center following a grand opening ceremony in October.

2006

In 2006, GEICO marketing efforts, expanding Internet capabilities and customer outreach combined to attract the company's 7 millionth policyholder.

2007

GEICO's success continued throughout 2007 as the company grew to 8 million policyholders.

By 2007, the Cavemen were not only featured in new ads, but also on an interactive Web site that showed off their contemporary and very hip lifestyle.

2008

In 2008, the Caveman was voted America's favorite advertising icon of the year and joined the GEICO Gecko on the Advertising Week Walk of Fame.

2009

2009 was another rewarding time for GEICO as associates celebrated a welcome growth spurt by reaching 9 million GEICO policyholders early in the year.

2010

In 2010, GEICO provided mobile users with a first in the insurance industry—the ability to quote and buy a policy from mobile-friendly pages on their iPhone and Android mobile devices.

2012

Growth continued in 2012 as a new milestone of 11 million GEICO policyholders was reached early in the year, and the company would add another 3 million over the next four years and become the nation's second-largest auto insurer.

Founded
1936
Company Founded
Headquarters
Chevy Chase, MD
Company Headquarter

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