Research Summary. Using a database of 30 million profiles, Zippia estimates demographics and statistics for general managers in the United States. Our estimates are verified against BLS, Census, and current job openings data for accuracy. After extensive research and analysis, Zippia's data science team found that:
- There are over 1,204,568 general managers currently employed in the United States.
- 29.3% of all general managers are women, while 70.7% are men.
- The average age of an employed general manager is 44 years old.
- The most common ethnicity of general managers is White (67.1%), followed by Hispanic or Latino (15.4%), Asian (6.4%) and Black or African American (6.2%).
- General managers are most in-demand in New York, NY.
- San Francisco, CA pays an annual average wage of $98,643, the highest in the US.
- In 2021, women earned 87% of what men earned.
- Hawaii is the best state for general managers to live.
- General managers are 62% more likely to work at private companies in comparison to public companies.
General Manager Statistics By Gender
29.3% of general managers are women and 70.7% of general managers are men.
- Male, 70.7%
- Female, 29.3%
General Managers By Gender
| Gender | Percentages |
|---|---|
| Male | 70.7% |
| Female | 29.3% |
Gender Pay Gap For General Manager
Women Earn 87ยข For Every $1 Earned By Men
General Manager Gender Over Time
This data shows how men and women predominate in the general manager position over time.
General Manager Gender By Year
| Year | Male | Female |
|---|---|---|
| 2010 | 75.54% | 24.46% |
| 2011 | 74.99% | 25.01% |
| 2012 | 74.32% | 25.68% |
| 2013 | 74.76% | 25.24% |
| 2014 | 76.23% | 23.77% |
| 2015 | 75.19% | 24.81% |
| 2016 | 75.92% | 24.08% |
| 2017 | 73.77% | 26.23% |
| 2018 | 73.71% | 26.29% |
| 2019 | 72.04% | 27.96% |
| 2020 | 72.14% | 27.86% |
| 2021 | 70.66% | 29.34% |
General Manager Male to Female Ratio
We compared this job title with other job titles to see how gender percentages varied. As you can see, district commercial superintendent and street superintendent have the biggest difference in gender.
| Job Title | Male | Female |
|---|---|---|
| Administrative Assistant To General Manager | 9% | 91% |
| Manager Stylist | 9% | 91% |
| Salon Manager | 12% | 88% |
| General Manager | 71% | 29% |
| General Superintendent | 97% | 3% |
| Street Superintendent | 97% | 3% |
| District Commercial Superintendent | 98% | 2% |
General Manager Statistics By Race
The most common ethnicity among general managers is White, which makes up 67.1% of all general managers. Comparatively, there are 15.4% of the Hispanic or Latino ethnicity and 6.4% of the Asian ethnicity.
- White, 67.1%
- Hispanic or Latino, 15.4%
- Asian, 6.4%
- Black or African American, 6.2%
- Unknown, 4.3%
- American Indian and Alaska Native, 0.6%
General Manager Race
| General Manager Race | Percentages |
|---|---|
| White | 67.1% |
| Hispanic or Latino | 15.4% |
| Asian | 6.4% |
| Black or African American | 6.2% |
| Unknown | 4.3% |
| American Indian and Alaska Native | 0.6% |
General Manager Race And Ethnicity Over Time
Using the Census Bureau data, we found out how the percentage of each ethnic category trended between 2010-2019 among general managers.
- White
- Asian
- Hispanic or Latino
- Black or African American
General Manager Race By Year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 74.84% | 6.34% | 5.30% | 11.21% |
| 2011 | 74.68% | 6.50% | 5.32% | 10.93% |
| 2012 | 74.33% | 6.07% | 5.46% | 12.01% |
| 2013 | 74.84% | 5.90% | 5.50% | 11.37% |
| 2014 | 73.73% | 5.87% | 5.40% | 12.72% |
| 2015 | 73.74% | 5.93% | 5.34% | 12.64% |
| 2016 | 71.41% | 6.44% | 5.79% | 13.86% |
| 2017 | 72.77% | 5.92% | 5.53% | 13.36% |
| 2018 | 72.33% | 5.70% | 6.10% | 13.22% |
| 2019 | 70.95% | 5.97% | 6.14% | 14.30% |
| 2020 | 69.19% | 6.01% | 5.79% | 14.19% |
| 2021 | 67.14% | 6.24% | 6.42% | 15.39% |
General Manager Wage Gap By Race
| Ethnicity | Salary |
|---|---|
| Unknown | $73,872 |
| White | $77,590 |
| Black or African American | $71,065 |
| Asian | $79,223 |
| Hispanic or Latino | $75,194 |
Average Age of a General Manager
We determined the average age of general managers based on ethnicity and gender.
General Manager Age By Race
| Race | Male Age | Female Age |
|---|---|---|
| Black or African American | 42 | 45 |
| Unknown | 42 | 41 |
| Asian | 43 | 41 |
| Hispanic or Latino | 42 | 40 |
| White | 45 | 44 |
| American Indian and Alaska Native | 43 | 44 |
General Manager Age Breakdown
This chart breaks down the ages of general manager employees. Interestingly enough, the average age of general managers is 40+ years old, which represents 64% of the population.
General Manager Age
| General Manager Years | Percentages |
|---|---|
| 40+ years | 64% |
| 30-40 years | 30% |
| 20-30 years | 6% |
Types of General Manager Degree Levels
The most common degree for general managers is bachelor's degree 56% of general managers earn that degree. A close second is associate degree with 19% and rounding it off is high school diploma with 12%.
- Bachelors, 56%
- Associate, 19%
- High School Diploma, 12%
- Masters, 7%
- Other Degrees, 6%
General Managers By Education
| General Manager Degree | Percentages |
|---|---|
| Bachelors | 56% |
| Associate | 19% |
| High School Diploma | 12% |
| Masters | 7% |
| Other Degrees | 6% |
General Manager Jobs You Might Like
General Manager Wage Gap By Education
| Education | Salary |
|---|---|
| High School Diploma or Less | $63,000 |
| Master's Degree | $101,212 |
| Bachelor's Degree | $82,827 |
| Doctorate Degree | $96,229 |
| Some College/ Associate Degree | $65,624 |
General Manager Employment Statistics
This section highlights information about where general managers work. We found most general managers work for a private company. In addition, the industry that employs the most general managers is the hospitality industry.
Company Size
We created this chart to show you the average size of companies that typically hire general managers.
General Manager Jobs By Employer Size
| Company Size | Percentages |
|---|---|
| < 50 employees | 3% |
| 50 - 100 employees | 8% |
| 100 - 500 employees | 10% |
| 500 - 1,000 employees | 2% |
| 1,000 - 10,000 employees | 36% |
| > 10,000 employees | 41% |
The Types Of Companies General Manager Work In
Employees with the general manager job title have their preferences when it comes to working for a company. For instance, most general managers prefer to work at private companies over public companies.
General Manager Jobs By Sector
| Company Type | Percentages |
|---|---|
| Education | 1% |
| Public | 37% |
| Private | 62% |
| Government | 0% |
Top Industries Hiring General Managers
Just based on the number of employees within each industry, we were able to determine the most common industries that employ general managers. Those industries include hospitality, retail and automotive.
General Manager Industry Statistics
| Industry | Percentages |
|---|---|
| Hospitality | 40% |
| Retail | 21% |
| Fortune 500 | 13% |
| Automotive | 3% |
| Manufacturing | 3% |
| Health Care | 3% |
| Professional | 3% |
| Media | 2% |
| Transportation | 2% |
| Telecommunication | 2% |
| Finance | 2% |
| Technology | 2% |
| Utilities | 1% |
| Energy | 1% |
General Manager Turnover And Employment Statistics
General Manager Unemployment Rate Over Time
The Bureau of Labor Statistics came in clutch when it came down to figuring out how the unemployment rate has changed over time. Between 2008 and 2018, this is how the number of general managers changed.
- Unemployment rate
General Manager Unemployment Rate By Year
| Year | General Manager Unemployment Rate |
|---|---|
| 2010 | 6.02% |
| 2011 | 5.17% |
| 2012 | 4.50% |
| 2013 | 3.74% |
| 2014 | 3.19% |
| 2015 | 2.83% |
| 2016 | 2.57% |
| 2017 | 2.68% |
| 2018 | 2.15% |
| 2019 | 2.22% |
| 2020 | 3.68% |
| 2021 | 4.01% |
The Average Number of Years That General Manager Stay in a Job
By looking over 327,520 general managers resumes, we figured out that the average general manager enjoys staying at their job for 1-2 years for a percentage of 32%.
General Manager Tenure
| Number or Years | Percentages |
|---|---|
| Less than 1 year | 11% |
| 1-2 years | 32% |
| 3-4 years | 19% |
| 5-7 years | 18% |
| 8-10 years | 7% |
| 11+ years | 13% |
Comparing The LGBT Ratio of General Managers with Other Job Titles
After finding the gender ratio, we wondered if the percentages of LGBT persons were different as well. Using the data below, you can see how other job titles compare to general managers.
| Job Title | LGBT | Job Openings |
|---|---|---|
| Facilities Manager | 7.93% | 13,167 |
| Supply Chain Management Internship | 8.41% | 127,737 |
| Parts Sales Manager | 9.38% | 190,506 |
| General Manager | 10.39% | - |
| Delegate | 11.63% | 575 |
| Human Resources Executive | 13.02% | 109,172 |
| Advertising Director | 14.95% | 16,270 |
General Manager LGBT Demographics
| Profession | Percentages of LGBT | Job Openings |
|---|---|---|
| Facilities Manager | 7.93% | 13,167 |
| Supply Chain Management Internship | 8.41% | 127,737 |
| Parts Sales Manager | 9.38% | 190,506 |
| Delegate | 11.63% | 575 |
| Human Resources Executive | 13.02% | 109,172 |
| Advertising Director | 14.95% | 16,270 |
Foreign Languages Spoken By General Managers
The most common foreign language among general managers is Spanish at 54.9%. The second-most popular foreign language spoken is French at 8.4% and Portuguese is the third-most popular at 4.2%.
- Spanish, 54.9%
- French, 8.4%
- Portuguese, 4.2%
- German, 4.2%
- Italian, 3.8%
- Other, 24.5%
General Manager Languages Spoken
| Foreign Language | Percentages |
|---|---|
| Spanish | 54.9% |
| French | 8.4% |
| Portuguese | 4.2% |
| German | 4.2% |
| Italian | 3.8% |
| Other | 24.5% |
