What is a General Manager, Marketing Director

There is more than meets the eye when it comes to being a General Manager, Marketing Director. For example, did you know that they make an average of $37.19 an hour? That's $77,350 a year!

Between 2018 and 2028, the career is expected to grow 6% and produce 150,600 job opportunities across the U.S.

What Does a General Manager, Marketing Director Do

There are certain skills that many General Managers, Marketing Director have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed Leadership skills, Management skills and Problem-solving skills.

How To Become a General Manager, Marketing Director

If you're interested in becoming a General Manager, Marketing Director, one of the first things to consider is how much education you need. We've determined that 69.1% of General Managers, Marketing Director have a bachelor's degree. In terms of higher education levels, we found that 12.7% of General Managers, Marketing Director have master's degrees. Even though most General Managers, Marketing Director have a college degree, it's possible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a General Manager, Marketing Director. When we researched the most common majors for a General Manager, Marketing Director, we found that they most commonly earn Bachelor's Degree degrees or Master's Degree degrees. Other degrees that we often see on General Manager, Marketing Director resumes include Associate Degree degrees or High School Diploma degrees.

You may find that experience in other jobs will help you become a General Manager, Marketing Director. In fact, many General Manager, Marketing Director jobs require experience in a role such as Marketing Director. Meanwhile, many General Managers, Marketing Director also have previous career experience in roles such as General Manager or Marketing Manager.

What is the right job for my career path?

Tell us your goals and we'll match you with the right jobs to get there.

Average Salary
$77,350
Average Salary
Job Growth Rate
6%
Job Growth Rate
Job Openings
297,235
Job Openings
resume document icon

Don't Have A Professional Resume?

0 selections

General Manager, Marketing Director Career Paths

Top Careers Before General Manager, Marketing Director

Top Careers After General Manager, Marketing Director

General Manager, Marketing Director Jobs You Might Like

What is the right job for my career path?

Tell us your goals and we'll match you with the rights job to get there.

Create The Perfect Resume

Our resume builder tool will walk you through the process of creating a stand-out General Manager, Marketing Director resume.

resume icon

Average Salary for a General Manager, Marketing Director

General Managers, Marketing Director in America make an average salary of $77,350 per year or $37 per hour. The top 10 percent makes over $122,000 per year, while the bottom 10 percent under $48,000 per year.
Average Salary
$77,350
Find Your Salary Estimate
How much should you be earning as an General Manager, Marketing Director? Use Zippia's Salary Calculator to get an estimation of how much you should be earning.

Calculate your salary

Use Zippia's Salary Calculator to see how your pay matches up.

General Manager, Marketing Director Demographics

General Manager, Marketing Director Gender Statistics

male

62.9 %

female

33.1 %

unknown

4.0 %

General Manager, Marketing Director Ethnicity Statistics

White

71.2 %

Hispanic or Latino

14.1 %

Asian

6.1 %

General Manager, Marketing Director Foreign Languages Spoken Statistics

Spanish

41.9 %

French

22.6 %

Portuguese

6.5 %
Job Openings

Find the best General Manager, Marketing Director job for you

0 selections
0 selections

General Manager, Marketing Director Jobs You Might Like

Show More General Manager, Marketing Director Demographics

Create The Perfect Resume

Our resume builder tool will walk you through the process of creating a stand-out General Manager, Marketing Director resume.

resume icon

General Manager, Marketing Director Education

General Manager, Marketing Director Majors

30.8 %
12.6 %

General Manager, Marketing Director Degrees

Bachelors

69.1 %

Masters

12.7 %

Associate

11.7 %

Check Jobs That Match To Your Education

None
High School / GED
Associate
Bachelor's
Master's
Doctorate

Top Colleges for General Manager, Marketing Directors

1. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition
$55,584
Enrollment
10,764

2. Northwestern University

Evanston, IL • Private

In-State Tuition
$54,568
Enrollment
8,451

3. University of Southern California

Los Angeles, CA • Private

In-State Tuition
$56,225
Enrollment
19,548

4. University of Texas at Austin

Austin, TX • Private

In-State Tuition
$10,610
Enrollment
40,329

5. Pennsylvania State University

University Park, PA • Private

In-State Tuition
$18,454
Enrollment
40,108

6. SUNY at Binghamton

Vestal, NY • Private

In-State Tuition
$9,808
Enrollment
13,990

7. Northeastern University

Boston, MA • Private

In-State Tuition
$51,522
Enrollment
13,760

8. Lehigh University

Bethlehem, PA • Private

In-State Tuition
$52,930
Enrollment
5,030

9. Bentley University

Waltham, MA • Private

In-State Tuition
$49,880
Enrollment
4,177

10. Carnegie Mellon University

Pittsburgh, PA • Private

In-State Tuition
$55,465
Enrollment
6,483
Show More General Manager, Marketing Director Education Requirements
Job Openings

Find the best General Manager, Marketing Director job for you

0 selections
0 selections

General Manager, Marketing Director Jobs You Might Like

Online Courses For General Manager, Marketing Director That You May Like

LinkedIn Marketing, Lead Generation & B2B Sales for LinkedIn
udemy
4.5
(4,743)

LinkedIn Machine: The LinkedIn MasterClass to learn LinkedIn Marketing, Lead Generation, Business Development, B2B Sales...

Digital Marketing: How to Generate Sales Leads
udemy
4.5
(529)

Learn How To Generate Leads With A Step-By-Step Workbook & Action Plan To Boost Your Sales in 2019...

Become a Product Marketing Manager Product Management
udemy
4.4
(512)

Product Marketing Strategy: Marketing New Product: Product to Market: Product Promotion: New Product Launch Strategy...

Show More General Manager, Marketing Director Courses
Job type you want
Full Time
Part Time
Internship
Temporary

Top Skills For a General Manager, Marketing Director

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 12.2% of General Managers, Marketing Director listed SEO on their resume, but soft skills such as Leadership skills and Management skills are important as well.

How Do General Manager, Marketing Director Rate Their Jobs?

Working as a General Manager, Marketing Director? Share your experience anonymously.
Do you work as a General Manager, Marketing Director?
Rate how you like work as General Manager, Marketing Director. It's anonymous and will only take a minute.

Top General Manager, Marketing Director Employers

General Manager, Marketing Director Videos