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GfK Custom Research salary estimate

$81,159yearly

$39.02 hourly rate

Entry-level salary
$42,000 yearly salary
Updated December 15, 2025

GfK Custom Research Salary Overview

The average salary at GfK Custom Research is approximately $81,159 per year. Salaries at GfK vary significantly based on job roles and departments. For instance, positions in research and development tend to command higher salaries, reflecting the critical nature of innovation within the company. Additionally, geographic location plays a significant role in salary variations, with some areas reporting higher compensation due to local market standards.

Understanding salary ranges by department can also provide valuable insights. The research and development department often sees the highest salaries, followed closely by marketing and analytics roles. Employees can expect a transparent salary structure that rewards experience and expertise, ensuring that GfK remains competitive in attracting top talent.

Highest paying jobs at GfK Custom Research

The highest paying jobs at GfK Custom Research are vice president-project management, vice president, technology, director, technical operations, and senior software engineer. Vice president-project management jobs at GfK Custom Research earn an average yearly salary of $173,319, GfK Custom Research vice president, technology jobs average $159,236, and GfK Custom Research director, technical operations jobs average $149,542.

The lowest paying GfK Custom Research roles include receptionist and call center representative. GfK Custom Research receptionist average salary is $29,477 per year. So while the average GfK Custom Research salary is $81,159 there is a big variation in pay depending on the role.

Highest paying jobs at GfK Custom Research

RankJob titleAverage GfK Custom Research salaryHourly rate
1Vice President-Project Management$173,319$83.33
2Vice President, Technology$159,236$76.56
3Director, Technical Operations$149,542$71.90
4Senior Software Engineer$125,752$60.46
5Marketing Director$125,067$60.13
6Senior Data Architect$122,880$59.08
7Attorney$108,913$52.36
8Project Director$105,057$50.51
9Project Leader$102,057$49.07
10Lead Technician$100,947$48.53
11Statistician$92,121$44.29
12Research Analyst$86,156$41.42
13Health Researcher$82,663$39.74
14Product Development Engineer$81,051$38.97
15Data Analyst$74,870$36.00
16Information Technology Administrator$74,013$35.58
17Research Manager$73,164$35.17
18Account Executive$70,483$33.89
19Account Manager$64,459$30.99
20LAN Administrator$61,222$29.43

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How much does GfK Custom Research pay by location?

The average GfK Custom Research salary varies by location. GfK Custom Research salaries are the highest in Redmond, WA, at $95,269 per year. GfK Custom Research pays the second highest average salary in West New York, NJ, at $94,712 per year. It's important to factor in the cost of living when negotiating a salary or choosing a place to work.

Highest paying GfK Custom Research locations

RankLocationAverage GfK Custom Research salaryHourly rate
1Redmond, WA$95,269$45.80
2West New York, NJ$94,712$45.53
3New York, NY$92,060$44.26
4Wayland, MA$90,018$43.28
5Gardena, CA$88,786$42.69
6Lebanon, NH$81,811$39.33
7Media, PA$78,430$37.71
8Minneapolis, MN$76,092$36.58
9Oakbrook Terrace, IL$75,559$36.33
10Cincinnati, OH$68,090$32.74
11Nashville, TN$65,358$31.42

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GfK Custom Research salaries by department

Salaries at GfK Custom Research vary depending on the department you work in. GfK Custom Research salaries in the business development department are the highest with an average salary of $116,293. Employees in the engineering department at GfK Custom Research receive relatively high salaries as well, with an average salary of $98,844 per year. Departments that don't pay as well at GfK Custom Research include the administrative and the customer service organizational functions, with employees earning average salaries of $38,026 and $40,072, respectively.

Average GfK Custom Research salary by department

RankDepartmentAverage GfK Custom Research salaryHourly rate
1Business Development$116,293$55.91
2Engineering$98,844$47.52
3Marketing$85,240$40.98
4IT$80,558$38.73
5Finance$80,169$38.54
6Research & Development$80,044$38.48
7Sales$72,991$35.09
8Human Resources$72,720$34.96
9Accounting$52,362$25.17
10Customer Service$40,072$19.27
11Administrative$38,026$18.28

How much does GfK Custom Research pay by department?

Best paying GfK Custom Research research & development salaries

RankPositionAverage GfK Custom Research salaryHourly rate
1Vice President, Technology$159,236$76.56
2Statistician$92,121$44.29
3Research Analyst$86,156$41.42
4Research Manager$73,164$35.17
5Market Researcher$59,807$28.75
6Laboratory Technician$38,660$18.59

Best paying GfK Custom Research marketing salaries

RankPositionAverage GfK Custom Research salaryHourly rate
1Marketing Manager$103,802$49.90
2Senior Market Analyst$94,631$45.50
3Field Director$68,245$32.81
4Marketing Research Analyst$61,256$29.45
5Communications Coordinator$45,242$21.75

Best paying GfK Custom Research IT salaries

RankPositionAverage GfK Custom Research salaryHourly rate
1Senior Data Architect$122,880$59.08
2Project Director$105,057$50.51
3Project Leader$102,057$49.07
4Data Processing Manager$85,113$40.92
5Management Associate$84,850$40.79
6Systems Analyst$79,206$38.08
7Information Technology Administrator$74,013$35.58
8LAN Administrator$61,222$29.43
9Assistant Systems Manager$54,367$26.14
10Technical Support Specialist$47,931$23.04
11Desktop Support Consultant$45,678$21.96
12Computer Assistant$42,736$20.55
13Technical Internship$38,112$18.32

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Zippia gives an in-depth look into the details of GfK Custom Research, including salaries, political affiliations, employee data, and more, in order to inform job seekers about GfK Custom Research. The employee data is based on information from people who have self-reported their past or current employments at GfK Custom Research. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by GfK Custom Research. The data presented on this page does not represent the view of GfK Custom Research and its employees or that of Zippia.

GfK Custom Research may also be known as or be related to Custom Research Inc and GfK Custom Research.