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After years of experience, they together started Armani S.p.A in July 1975.
This is also clear from the brands Instagram strategy. It’s been over 3 decades that Giorgio Armani has been managing and designing luxury apparels and the brand yet stays true to its brand values as established in 1975.
In October of that same year he presented his first collection of men's ready-to-wear for spring and summer 1976 under his own name.
In October of that same year, he presented his first collection of men’s ready-to-wear for Spring and Summer 1976 under his own name.
When, in 1976, the designer presented the first unstructured jackets for men, unlined and unironed, the product of years of experience in production design, they were intended to lower labor costs and simplify tailoring.
Armani established an innovative relationship with industry, characterized by the 1978 agreement with Gruppo Finanzario Tessile (GFT), which made it possible to produce luxury ready-to-wear in a manufacturing environment under the attentive supervision of the company’s designer.
In 1979, after founding the Giorgio Armani Corporation, Armani began producing for the United States and introduced the Main line for men and women.
Armani’s reputation grew as a result of the popular film American Gigolo (1980), in which actor Richard Gere was featured as the dashing owner of a closetful of tailored Armani clothing.
Giorgio’s fame went through the roof when the Richard Gere starrer ‘American Gigolo’ released in 1980.
In 1983 the designer modified his agreement with GFT. They began to produce both the Mani line for the United States and his high-end ready-to-wear line, rechristened Borgonuovo 21, after the address of the company’s headquarters.
In 1985, Armani faced a personal loss and lost his friend and business partner to a heart attack.
Armani designed costumes for more than one hundred films, one of the most important of which was The Untouchables, directed by Brian De Palma and released in 1987.
His 1991 project, A/X: Armani Exchange, represented Armani’s attempt to break into the American mass market, offering lower prices for the relaxed chic clothes.
By 1993, the Armani name was represented by 23 licensees and two large joint ventures in Japan.
Armani’s men’s and women’s skiwear and ski casualwear line was developed in 1995.
He also prepared to break in the Chinese market by opening up his first store in that country in 1998.
In 2000, Giorgio Armani SpA was introducing new lines of cosmetics and home furnishings, and expanding its line of accessories.
Also in the early 2000s, Armani opened five megastores designed by Massimiliano and Doriana Fuksas, starting with the opening of the Armani/Manzoni store in Milan in 2000, which carries all of the company's brands.
Developed in 2005, this was Armani’s couture line designed for the red carpet looks for celebrities.
He struck a deal in Dubai and started with Armani Residences, a luxury collection of 144 private residence homes in Burj Dubaiin 2005.
In 2005, Armani debuted his first haute couture line, Armani Prive and launched the venture because he was known to like a challenge.
He designed the uniforms for the Italian flag-bearers participating in the 2006 Winter Olympics Opening Ceremony as well as those of various professional athletic teams, including England’s Chelsea Football Club and Australia’s Rabbitohs.
In 2007 Armani partnered with the electronics giant Samsung to create a luxury LCD (liquid crystal display) television and cellular phone as part of an expansion of his consumer lifestyle product line.
Beginning in 2007, the company teamed up with Samsung to develop a line of high-end electronic goods.
As of 2009, Armani has a retail network of 60 Giorgio Armani boutiques, 11 Collezioni, 122 Emporio Armani, 94 A/X Armani exchange, 1 Giorgio Armani Accessori, and 13 Armani Junior stores spread over 37 different countries.”
2012 Saatchi & Saatchi New Directors Showcase, Cannes Lions
2013 Nordic Outbreak, Streaming Museum & Times Square Alliance, New York, USA
2013 UK Music Video Awards, Winner "Best New Director"
In 2016/17 Giorgio Armani made an agreement with the Fur Free Alliance and removed all products that were made of Animal fur.
2019 Film Independent Directors Lab
EA7 Tennis Ambassadors What type of athlete are you? Tokyo 2020 olympics and paralympics SS21Catalogue
T-shirts for every look Denim Guide Footwear for every occasion and style The right intimates for you Emporio Armani’s Commitment to the Planet Spring/Summer 2021 trends
In 2021, luxury yacht maker The Italian Sea Group announced that Giorgio Armani SpA would invest in the company's IPO at the Italian Bourse.
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| Company name | Founded date | Revenue | Employee size | Job openings |
|---|---|---|---|---|
| The Donna Karan Company LLC | 1984 | $440.0M | 3,000 | - |
| French Connection | 1972 | $241.3M | 2,260 | - |
| Bottega | 2016 | - | 31 | - |
| Elie Tahari | 1973 | $690,000 | 25 | - |
| Gucci | 1921 | $7.1B | 25 | - |
| rag & bone | 2002 | $320.0M | 140 | 168 |
| EILEEN FISHER | 1984 | $880.0M | 801 | 32 |
| Burberry | 1856 | - | 9,752 | 30 |
| Diesel | 1978 | $3.1B | 2,300 | 1 |
| Ermenegildo Zegna N.V. | 1910 | $1.5B | 60 | 9 |
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