What does a global account manager do?
Global Account Managers are employees who oversee the company's client accounts. They are part of the company's sales departments, and they specialize in ensuring that clients would continue their partnership or engagement with the company. They are in charge of taking care of their clients who are, at times, in different areas or regions. Global account managers look at the company's sales performance and recommend action steps to improve performance. They often take on challenging client accounts and manage the clients' relationship with the company. Global Account Managers also come up with strategies to ensure client engagement, retention, and loyalty.
Global account manager responsibilities
Here are examples of responsibilities from real global account manager resumes:
- Manage complex voice / data networking, cloud solutions, and disaster recovery resolution projects.
- Team with technical, marketing, and sales specialists to identify and capture revenue opportunities for manage IP services.
- Develop and manage new accounts for search marketing (SEO), social media marketing, web design and video production.
- Provide consolidated forecasts and opportunity updates using CRM tools to have upper management assist in the sales process when necessary.
- Sign major agreements for large development groups to utilize Pluralsight's Saas eLearning portal.
- Participate in the selection, implementation, and improvements to the company global CRM system.
- Create and deliver all software presentations for Marketron s proprietary SaaS suite of assets to clients and prospective clients.
- Negotiate cost factors, mutually-acceptable contract terms and conditions with clients while meeting company's objectives, goals and attaining ROI.
- Displace complete competitive infrastructure for entire division and implement state-of-the-art IP communications system.
- Modele ROI business analysis, and present and implement business and technical solutions.
- Recognize for effective management of industrial distributors in central and western region of U.S. while developing new distribution partners.
- Foster team environment and encourage global collaboration across all aspects of the organization to insure delivery of state KPI's.
- Call on financial services/capital markets/insurance and healthcare vertical markets.
- Conduct product presentations for key industry groups, including healthcare professionals.
- Start position with nothing but a phone and a database selling ERP systems to automotive suppliers.
Global account manager skills and personality traits
We calculated that 12% of Global Account Managers are proficient in Global Account, Account Management, and Customer Satisfaction. They’re also known for soft skills such as Analytical skills, Communication skills, and Customer-service skills.
We break down the percentage of Global Account Managers that have these skills listed on their resume here:
- Global Account, 12%
Executed strategic canvas with global account resulting in more clearly defined strategy leading to increased sales and strengthened customer relationship.
- Account Management, 8%
Designed and implemented management plans for quality improvement, increased productivity, and general account management.
- Customer Satisfaction, 6%
Provided initial training and training for property personnel, which included increasing customer satisfaction and explanation of new and existing services.
- Business Development, 6%
Formulated and implemented new business development plan, monitored and analyzed account and project performance against sales target and scorecard.
- Cloud, 5%
Redesigned global networks and integrated advanced services such as SIP trunking, cloud computing, disaster recovery, and video conferencing.
- Customer Service, 5%
Improved service delivery to key accounts by communicating necessary focus areas to colleagues including software updates and customer service coaching.
"global account," "account management," and "customer satisfaction" are among the most common skills that global account managers use at work. You can find even more global account manager responsibilities below, including:
Analytical skills. One of the key soft skills for a global account manager to have is analytical skills. You can see how this relates to what global account managers do because "sales managers must collect and interpret complex data to target the most promising geographic areas and demographic groups, and determine the most effective sales strategies." Additionally, a global account manager resume shows how global account managers use analytical skills: "positioned data warehouse and security products as standards within major oem. "
Communication skills. Another soft skill that's essential for fulfilling global account manager duties is communication skills. The role rewards competence in this skill because "sales managers need to work with colleagues and customers, so they must be able to communicate clearly." According to a global account manager resume, here's how global account managers can utilize communication skills in their job responsibilities: "developed and managed major oem accounts in communications and power tool industries. "
Customer-service skills. This is an important skill for global account managers to perform their duties. For an example of how global account manager responsibilities depend on this skill, consider that "when helping to make a sale, sales managers must listen and respond to the customer’s needs." This excerpt from a resume also shows how vital it is to everyday roles and responsibilities of a global account manager: "direct sales to end user customers to allow software vendors (isvs) to create weblogic ready technology solutions. ".
Leadership skills. For certain global account manager responsibilities to be completed, the job requires competence in "leadership skills." The day-to-day duties of a global account manager rely on this skill, as "sales managers must be able to evaluate how their sales staff performs and must develop strategies for meeting sales goals." For example, this snippet was taken directly from a resume about how this skill applies to what global account managers do: "provided credible leadership across multiple emc business functions and geographies to execute business growth. "
The three companies that hire the most global account managers are:
- Iron Mountain93 global account managers jobs
- VMware58 global account managers jobs
- Amazon31 global account managers jobs
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Compare different global account managers
Global account manager vs. Manager, account executive
An account executive manager is responsible for handling client accounts and leading the account management procedures to promote the client's brand image in the market and maintain the highest satisfaction. Account executive managers work with the marketing and sales team to identify sales and promotional strategies that would increase revenues and product profits. They also review the current market trends to develop business opportunities according to client needs and public demands. An account executive manager coordinates with the clients for regular updates and informs them of business plan adjustments as needed.
While similarities exist, there are also some differences between global account managers and manager, account executive. For instance, global account manager responsibilities require skills such as "global account," "customer satisfaction," "cloud," and "gam." Whereas a manager, account executive is skilled in "product knowledge," "post sales," "sales territory," and "account executives." This is part of what separates the two careers.
Managers, account executive earn the highest salaries when working in the technology industry, with an average yearly salary of $87,422. On the other hand, global account managers are paid more in the technology industry with an average salary of $119,239.On average, managers, account executive reach similar levels of education than global account managers. Managers, account executive are 4.6% less likely to earn a Master's Degree and 0.1% more likely to graduate with a Doctoral Degree.Global account manager vs. Market sales manager
Market Sales Managers oversee the performance of the company's products and services in a specific target market. They analyze sales data and prepare related reports. They come up with strategies to address sales concerns and to further improve sales performance. They should be familiar with the current industry trends to ensure that their strategies would bode well with the market. They should also be able to identify the sales strategies that would cater to their market. Market Sales Managers are also assigned to oversee the market sales team. This includes training new hires, cascading company updates and strategies, and engaging the team to perform well.
Each career also uses different skills, according to real global account manager resumes. While global account manager responsibilities can utilize skills like "global account," "cloud," "business relationships," and "gam," market sales managers use skills like "sales management," "product knowledge," "salesforce," and "store management."
Market sales managers earn lower levels of education than global account managers in general. They're 5.3% less likely to graduate with a Master's Degree and 0.1% less likely to earn a Doctoral Degree.Global account manager vs. Product manager/sales
A sales product manager is responsible for monitoring the sales performance of a specific product and ensuring that the marketing strategies adhere to market standards and client requirements. Sales product managers work closely with the marketing and public relations team to enhance the product's brand image on various market platforms to reach the target audience. They also conduct data and statistical analysis to identify business opportunities that would generate more revenue resources and increase the company's profitability.
Some important key differences between the two careers include a few of the skills necessary to fulfill the responsibilities of each. Some examples from global account manager resumes include skills like "global account," "cloud," "business relationships," and "gam," whereas a product manager/sales is more likely to list skills in "product sales," "pos," "product management," and "cycle management. "
Product managers/sales earn the best pay in the education industry, where they command an average salary of $108,541. Global account managers earn the highest pay from the technology industry, with an average salary of $119,239.When it comes to education, product managers/sales tend to earn similar degree levels compared to global account managers. In fact, they're 3.4% less likely to earn a Master's Degree, and 0.4% less likely to graduate with a Doctoral Degree.Global account manager vs. Account executive/sales manager
An Account Executive/Sales Manager manages client accounts, building positive client relationships in the process. Part of their job is to secure sales, which requires them to conduct research and analysis to find new business and client opportunities, generate leads, offer products and services to clients through calls and correspondence, arrange appointments, and process payments. There are instances where they must assist clients by resolving issues and concerns, ensuring client satisfaction. Moreover, they are also responsible for developing sales plans and strategies while implementing the company's policies and regulations among staff.
Even though a few skill sets overlap between global account managers and account executive/sales managers, there are some differences that are important to note. For one, a global account manager might have more use for skills like "global account," "customer satisfaction," "cloud," and "gam." Meanwhile, some responsibilities of account executive/sales managers require skills like "account executives," "product knowledge," "sales professionals," and "real estate. "
In general, account executive/sales managers earn the most working in the media industry, with an average salary of $51,472. The highest-paying industry for a global account manager is the technology industry.In general, account executive/sales managers hold lower degree levels compared to global account managers. Account executive/sales managers are 5.2% less likely to earn their Master's Degree and 0.1% more likely to graduate with a Doctoral Degree.Types of global account manager
Updated January 8, 2025
