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How to hire a government sales manager

Government sales manager hiring summary. Here are some key points about hiring government sales managers in the United States:

  • In the United States, the median cost per hire a government sales manager is $1,633.
  • It takes between 36 and 42 days to fill the average role in the US.
  • Human Resources use 15% of their expenses on recruitment on average.
  • On average, it takes around 12 weeks for a new government sales manager to become settled and show total productivity levels at work.

How to hire a government sales manager, step by step

To hire a government sales manager, you should clearly understand the skills and experience you are looking for in a candidate, and allocate a budget for the position. You will also need to post and promote the job opening to reach potential candidates. Here's a step-by-step guide on how to hire a government sales manager:

Here's a step-by-step government sales manager hiring guide:

  • Step 1: Identify your hiring needs
  • Step 2: Create an ideal candidate profile
  • Step 3: Make a budget
  • Step 4: Write a government sales manager job description
  • Step 5: Post your job
  • Step 6: Interview candidates
  • Step 7: Send a job offer and onboard your new government sales manager
  • Step 8: Go through the hiring process checklist

What does a government sales manager do?

A government sales manager is responsible for managing and directing sales operations for the government market. Government sales managers strategize on efficient techniques to sell goods and services and enhance business sales performance. They also conduct a review of market trends and data analysis to identify business opportunities that would generate more revenue resources and profits according to public demands and interests. A government sales manager approves promotional and sales materials to various platforms and ensures that the project adheres to budget limitations and requirements.

Learn more about the specifics of what a government sales manager does
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  1. Identify your hiring needs

    Before you start hiring a government sales manager, identify what type of worker you actually need. Certain positions might call for a full-time employee, while others can be done by a part-time worker or contractor.

    Determine employee vs contractor status
    Is the person you're thinking of hiring a US citizen or green card holder?

    You should also consider the ideal background you'd like them a government sales manager to have before you start to hire. For example, what industry or field would you like them to have experience in, what level of seniority or education does the job require, and how much it'll cost to hire a government sales manager that fits the bill.

    The following list breaks down different types of government sales managers and their corresponding salaries.

    Type of Government Sales ManagerDescriptionHourly rate
    Government Sales ManagerSales managers direct organizations' sales teams. They set sales goals, analyze data, and develop training programs for organizations’ sales representatives.$33-72
    Product Manager/SalesA sales product manager is responsible for monitoring the sales performance of a specific product and ensuring that the marketing strategies adhere to market standards and client requirements. Sales product managers work closely with the marketing and public relations team to enhance the product's brand image on various market platforms to reach the target audience... Show more$36-75
    Sales Manager/Sales TrainerA sales trainer or manager provides training for the sales staff. The target of the training is to improve the sales figures and meet target sales... Show more$25-74
  2. Create an ideal candidate profile

    Common skills:
    • Veterans
    • Customer Satisfaction
    • Database
    • Enterprise Sales
    • ERP
    • Government Affairs
    • Project Management
    • Local Government
    • Business Development
    • Government Sales
    • Government Officials
    • Medicaid
    • Logistics
    • Medicare
    Check all skills
    Responsibilities:
    • Manage, train and recruit brokers to sell medicare advantage plans and associate products.
    • Manage program budgets, research, technical/system requirements, logistics, life-cycle, training and technology transfer/reliability solutions, recommending acquisitions.
    • Audit and monitor Medicare and Medicaid billing and payments to ensure compliance regulations are being maintain.
    • Create and implement processes to compliantly house and transmit confidential information for Medicaid and Medicare enrollment.
    • Organize, partner, and maintain relationships with co-manufacturers and distributors nationwide in order to service the DOD.
    • Create corporate Medicare compliance auditing program.
    More government sales manager duties
  3. Make a budget

    Including a salary range in your government sales manager job description helps attract top candidates to the position. A government sales manager salary can be affected by several factors, such as geography, experience, seniority, certifications, and the prestige of the hiring company.

    For example, the average salary for a government sales manager in Missouri may be lower than in California, and an entry-level government sales manager usually earns less than a senior-level government sales manager. Additionally, a government sales manager with certifications may command a higher salary, and working for a well-known company or start-up may also impact an employee's pay.

    Average government sales manager salary

    $102,971yearly

    $49.51 hourly rate

    Entry-level government sales manager salary
    $69,000 yearly salary
    Updated January 16, 2026

    Average government sales manager salary by state

    RankStateAvg. salaryHourly rate
    1California$135,218$65
    2Michigan$116,354$56
    3Oregon$115,026$55
    4Wisconsin$113,436$55
    5Nevada$112,550$54
    6New Hampshire$109,147$52
    7District of Columbia$107,786$52
    8New York$105,514$51
    9Indiana$105,249$51
    10Rhode Island$105,051$51
    11Massachusetts$104,923$50
    12New Jersey$103,613$50
    13Pennsylvania$102,904$49
    14Delaware$102,797$49
    15Maryland$102,197$49
    16Colorado$100,509$48
    17Ohio$100,176$48
    18Arizona$99,240$48
    19New Mexico$98,469$47
    20West Virginia$97,217$47

    Average government sales manager salary by company

    RankCompanyAverage salaryHourly rateJob openings
    1Meta$166,202$79.9052
    2Accenture$134,736$64.78625
    3Bunge$123,666$59.451
    4Citi$121,338$58.3411
    5Pwc$120,368$57.87132
    6Amazon$119,138$57.28228
    7Tesla$113,546$54.591
    8BNY Mellon$113,144$54.403
    9Lucid Motors$111,044$53.392
    10Lenovo$110,208$52.984
    11Regeneron$109,909$52.842
    12Stryker$107,863$51.8676
    13Daiichi Sankyo$102,972$49.51
    14FlightSafety International$101,715$48.902
    15Sharp Decisions$101,483$48.79
    16American Express$101,373$48.74108
    17SpaceX$99,343$47.7610
    18Grandbridge Real Estate Capital$97,473$46.8638
    19Cardinal Health$96,809$46.5476
    20Barnes Group$96,476$46.382
  4. Writing a government sales manager job description

    A job description for a government sales manager role includes a summary of the job's main responsibilities, required skills, and preferred background experience. Including a salary range can also go a long way in attracting more candidates to apply, and showing the first name of the hiring manager can also make applicants more comfortable. As an example, here's a government sales manager job description:

    Government sales manager job description example

    • Unlimited paid time off policy, including all federal holidays, the day after Thanksgiving and two weeks holiday closure in December
    • Alternating Fridays off
    • A health insurance option entirely paid by the employer (even for families)
    • Dental and Vision insurance
    • 401(k) contributions with up to a 4 percent match
    • HSA employer contribution match
    • Quarterly wellness reimbursement
    • Mobile equipment reimbursement
    • Internet subsidy
    • Monthly mobile plan reimbursement
    • Annual educational and professional development reimbursement
    • An option between a child care assistance, pet care assistance or student loan repayment assistance reimbursement

    R Street is committed to a workplace that values diversity, equity and inclusion. We believe having a more diverse workforce will strengthen R Street’s ability to innovate, achieve our mission and support long-term systemic change. As people dedicated to limited, effective government and free markets, we understand that a free society achieves its greatest triumphs by allowing and facilitating a wide variety of approaches to public policy problems. The concept of “broad coalitions,” one of our core operating principles, stems from that insight. People of all races, religions, ethnicities, gender identities, sexual orientations, life experiences and socioeconomic backgrounds perform at the highest levels in every type of work that we do and have crafted the principles to which we subscribe. We believe that searching for talent everywhere is an integral part of living up to our principles.

    We currently plan to accept applications for this job until filled. We will contact qualified individuals for telephone interviews and conduct them on a rolling basis. Interviews will be held virtually, via Zoom.

    To apply, you must upload a cover letter and resume in Microsoft Word or PDF format.

    Powered by JazzHR

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  5. Post your job

    There are various strategies that you can use to find the right government sales manager for your business:

    • Consider promoting from within or recruiting from your existing workforce.
    • Ask for referrals from friends, family members, and current employees.
    • Attend job fairs at local colleges to find candidates who meet your education requirements.
    • Use social media platforms like LinkedIn, Facebook, and Twitter to reach potential job candidates.
    Post your job online:
    • Post your government sales manager job on Zippia to find and recruit government sales manager candidates who meet your exact specifications.
    • Use field-specific websites.
    • Post a job on free websites.
  6. Interview candidates

    To successfully recruit government sales managers, your first interview needs to engage with candidates to learn about their interest in the role and experience in the field. You can go into more detail about the company, the role, and the responsibilities during follow-up interviews.

    Remember to include a few questions that allow candidates to expand on their strengths in their own words. Asking about their unique skills might reveal things you'd miss otherwise. At this point, good candidates can move on to the technical interview.

    The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

  7. Send a job offer and onboard your new government sales manager

    Once you've selected the best government sales manager candidate for the job, it's time to write an offer letter. In addition to salary, this letter should include details about the benefits and perks you offer the candidate. Ensuring that your offer is competitive is essential, as qualified candidates may be considering other job opportunities. The candidate may wish to negotiate the terms of the offer, and you should be open to discussion. After you reach an agreement, the final step is formalizing the agreement with a contract.

    It's also important to follow up with applicants who do not get the job with an email letting them know that the position is filled.

    Once that's done, you can draft an onboarding schedule for the new government sales manager. Human Resources should complete Employee Action Forms and ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc. They should also ensure that new employee files are created for internal recordkeeping.

  8. Go through the hiring process checklist

    • Determine employee type (full-time, part-time, contractor, etc.)
    • Submit a job requisition form to the HR department
    • Define job responsibilities and requirements
    • Establish budget and timeline
    • Determine hiring decision makers for the role
    • Write job description
    • Post job on job boards, company website, etc.
    • Promote the job internally
    • Process applications through applicant tracking system
    • Review resumes and cover letters
    • Shortlist candidates for screening
    • Hold phone/virtual interview screening with first round of candidates
    • Conduct in-person interviews with top candidates from first round
    • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
    • Conduct background checks on top candidates
    • Check references of top candidates
    • Consult with HR and hiring decision makers on job offer specifics
    • Extend offer to top candidate(s)
    • Receive formal job offer acceptance and signed employment contract
    • Inform other candidates that the position has been filled
    • Set and communicate onboarding schedule to new hire(s)
    • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)
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How much does it cost to hire a government sales manager?

Before you start to hire government sales managers, it pays to consider both the one-off costs like recruitment, job promotion, and onboarding, as well as the ongoing costs of an employee's salary and benefits. While most companies that hire government sales managers pay close attention to the initial cost of hiring, ongoing costs are much more significant in the long run.

Government sales managers earn a median yearly salary is $102,971 a year in the US. However, if you're looking to find government sales managers for hire on a contract or per-project basis, hourly rates typically range between $33 and $72.

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