Post job

Graphic designer vs graphic designer, marketing

The differences between graphic designers and graphic designers, marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a graphic designer and a graphic designer, marketing. Additionally, a graphic designer has an average salary of $49,450, which is higher than the $48,763 average annual salary of a graphic designer, marketing.

The top three skills for a graphic designer include adobe creative suite, adobe photoshop and adobe illustrator. The most important skills for a graphic designer, marketing are adobe creative suite, brochures, and blog posts.

Graphic designer vs graphic designer, marketing overview

Graphic DesignerGraphic Designer, Marketing
Yearly salary$49,450$48,763
Hourly rate$23.77$23.44
Growth rate3%3%
Number of jobs45,625115,113
Job satisfaction5-
Most common degreeBachelor's Degree, 68%Bachelor's Degree, 71%
Average age3838
Years of experience1212

What does a graphic designer do?

Graphic designers are visual communicators who create graphic ideas to deliver a message through art and images which inspire, inform, and motivate consumers with the use of computer software, especially Photoshop, Illustrator, and InDesign or by hand. They have the ability to design stunning illustrations that are easily understood, even without a lot of thinking or based on the demand of their clients. It is very crucial to them as well to be flexible and to stay on top of the design trends. They create websites, posters, packaging, logos, advertising, and marketing materials, depending on the nature of the business.

What does a graphic designer, marketing do?

A graphic designer of marketing specializes in developing creative imagery as part of a company's marketing efforts. Their responsibilities typically revolve around coordinating with the marketing team to share insights and strategies, conceptualizing designs in adherence to objectives and deadlines, and preparing presentations. One may also subject designs into various revisions and edits as needed. Furthermore, as a graphic designer, it is also essential to keep abreast of the latest trends and have an understanding of the target audience.

Graphic designer vs graphic designer, marketing salary

Graphic designers and graphic designers, marketing have different pay scales, as shown below.

Graphic DesignerGraphic Designer, Marketing
Average salary$49,450$48,763
Salary rangeBetween $34,000 And $69,000Between $34,000 And $69,000
Highest paying CityWashington, DCSanta Rosa, CA
Highest paying stateMassachusettsWashington
Best paying companyMetaApple
Best paying industryTechnologyTechnology

Differences between graphic designer and graphic designer, marketing education

There are a few differences between a graphic designer and a graphic designer, marketing in terms of educational background:

Graphic DesignerGraphic Designer, Marketing
Most common degreeBachelor's Degree, 68%Bachelor's Degree, 71%
Most common majorGraphic DesignGraphic Design
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Graphic designer vs graphic designer, marketing demographics

Here are the differences between graphic designers' and graphic designers, marketing' demographics:

Graphic DesignerGraphic Designer, Marketing
Average age3838
Gender ratioMale, 49.8% Female, 50.2%Male, 39.9% Female, 60.1%
Race ratioBlack or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%
LGBT Percentage13%13%

Differences between graphic designer and graphic designer, marketing duties and responsibilities

Graphic designer example responsibilities.

  • Lead the transition from paste-up, typesetting, pasting up page layout to digital ad/page building and web printing.
  • Design new template for magazine as well as ads, flyers, brochures, and cards for a variety of events.
  • Plan the development of a social networking site website using HTML, CSS, PHP, and a WordPress management system.
  • Compose and create daily advertisements for national automotive dealerships utilizing typography and design concepts while adhering to corporate brand standards.
  • Follow style guide requirements to maintain brand integrity with specific treatments of photography, typography, graphic elements and team/sponsor/arena logos.
  • Create UI kit for the website.
  • Show more

Graphic designer, marketing example responsibilities.

  • Manage company website by editing content and updating news and promotions keeping information current using CSS.
  • Manage brand integrity through social media development and Facebook integration, keeping a consistent look and feel through multiple consumer interactions.
  • Design duties include band posters, weekly newspaper print ads and hand-outs for specific events among other things.
  • Design and produce presentation boards, PowerPoint presentations, brochures, promotional/collateral material, invitations, illustration.
  • Used CSS to update online newsletter templates to comply with company branding.
  • Create event collateral, build HTML emails, construct print ads, and assist in marketing strategies.
  • Show more

Graphic designer vs graphic designer, marketing skills

Common graphic designer skills
  • Adobe Creative Suite, 6%
  • Adobe Photoshop, 6%
  • Adobe Illustrator, 6%
  • Typography, 5%
  • Brochures, 5%
  • Design Concepts, 5%
Common graphic designer, marketing skills
  • Adobe Creative Suite, 6%
  • Brochures, 5%
  • Blog Posts, 4%
  • Adobe Photoshop, 4%
  • Graphic Design, 4%
  • Flyers, 4%

Browse arts, entertainment, sports, and media jobs