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How to hire a graphic designer/marketing assistant

Graphic designer/marketing assistant hiring summary. Here are some key points about hiring graphic designer/marketing assistants in the United States:

  • HR departments typically spend 15% of their expenses on recruitment.
  • It usually takes about 12 weeks for a new employee to reach full productivity levels.
  • It typically takes 36-42 days to fill a job opening.
  • The median cost to hire a graphic designer/marketing assistant is $1,633.
  • Small businesses spend an average of $1,105 per graphic designer/marketing assistant on training each year, while large companies spend $658.
  • There are currently 140,659 graphic designer/marketing assistants in the US and 114,963 job openings.
  • Gainesville, FL, has the highest demand for graphic designer/marketing assistants, with 2 job openings.
  • New York, NY has the highest concentration of graphic designer/marketing assistants.

How to hire a graphic designer/marketing assistant, step by step

To hire a graphic designer/marketing assistant, you should create an ideal candidate profile, determine a budget, and post and promote your job. Here's a step-by-step guide on how to hire a graphic designer/marketing assistant:

Here's a step-by-step graphic designer/marketing assistant hiring guide:

  • Step 1: Identify your hiring needs
  • Step 2: Create an ideal candidate profile
  • Step 3: Make a budget
  • Step 4: Write a graphic designer/marketing assistant job description
  • Step 5: Post your job
  • Step 6: Interview candidates
  • Step 7: Send a job offer and onboard your new graphic designer/marketing assistant
  • Step 8: Go through the hiring process checklist
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  1. Identify your hiring needs

    Before you post your graphic designer/marketing assistant job, you should take the time to determine what type of worker your business needs. While certain jobs definitely require a full-time employee, it's sometimes better to find a graphic designer/marketing assistant for hire on a part-time basis or as a contractor.

    Determine employee vs contractor status
    Is the person you're thinking of hiring a US citizen or green card holder?

    A graphic designer/marketing assistant's background is also an important factor in determining whether they'll be a good fit for the position. For example, graphic designer/marketing assistants from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

    Here's a comparison of graphic designer/marketing assistant salaries for various roles:

    Type of Graphic Designer/Marketing AssistantDescriptionHourly rate
    Graphic Designer/Marketing AssistantGraphic designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. They develop the overall layout and production design for various applications such as advertisements, brochures, magazines, and corporate reports.$12-23
    Web DesignerA web designer is a creative professional responsible for creating and redesigning the content and layout of websites. Web designers are required to meet clients and users to discuss the needs and goals of their clients... Show more$20-46
    Visual DesignerA visual designer is someone who creates designs for a variety of platforms such as Internet and intranet sites, games, and wearables. The duties of visual designers depend on the specific project or industry in which they are working... Show more$24-68
  2. Create an ideal candidate profile

    Common skills:
    • Blog Posts
    • Social Media Marketing
    • Email Marketing
    • Flyers
    • Brochures
    • Marketing Campaigns
    • Adobe Photoshop
    • Adobe Creative Suite
    • Email Blasts
    • Instagram
    • Product Photography
    • Website Design
    • Adobe Illustrator
    • Marketing Collateral
    Check all skills
    Responsibilities:
    • Design and manage multimedia outlets, including main website, Facebook page, and LCD presentation screens place across the hospital.
    • Manage data migrations and SharePoint integration for corporate Intranet with external consultants.
    • Work efficiently on Wordpress and HTML.
    • Design and code HTML email promotions, web banners.
    • Design digital and print media ranging from t-shirt designs to Facebook cover photos to pamphlets.
    • Design marketing materials such as flyers, posters and advertisements
  3. Make a budget

    Including a salary range in your graphic designer/marketing assistant job description is a great way to entice the best and brightest candidates. A graphic designer/marketing assistant salary can vary based on several factors:
    • Location. For example, graphic designer/marketing assistants' average salary in alabama is 47% less than in washington.
    • Seniority. Entry-level graphic designer/marketing assistants earn 44% less than senior-level graphic designer/marketing assistants.
    • Certifications. A graphic designer/marketing assistant with a few certifications under their belt will likely demand a higher salary.
    • Company. Working for a prestigious company or an exciting start-up can make a huge difference in a graphic designer/marketing assistant's salary.

    Average graphic designer/marketing assistant salary

    $36,712yearly

    $17.65 hourly rate

    Entry-level graphic designer/marketing assistant salary
    $27,000 yearly salary
    Updated December 31, 2025
  4. Writing a graphic designer/marketing assistant job description

    A graphic designer/marketing assistant job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. To help get you started, here's an example of a graphic designer/marketing assistant job description:

    Graphic designer/marketing assistant job description example

    This position is responsible for designing, creating, and delivering high quality finished graphic projects to support all aspects of marketing, association and corporate communications. This includes newsletters, flyers, advertisements, direct mail, sales collateral, presentation materials and other assignments as necessary effectively in a fast-paced dynamic team environment while assuming accountability for the accuracy, integrity and timeliness of the finished assignment.
    Responsibilities:

    Responsible for the printing, collating, binding, PDFing of responses to RFPs and questionnaires.

    Prepares artworks that may include annual client events, advertising, web pages, brochures, and miscellaneous flyers, forms, and specialty displays, annual publications, to support CCMSI and clients marketing and communication.

    Designs artwork and works with CCMSI leaders to ensure consistency of color, style and design images for print material, as well as CCMSI website(s).

    Leads CCMSI promotional ordering efforts, to include CCMSI merchandise website and internal stock of merchandise.

    Uses PC based programs and large-scale printing programs to design, edit and maintain graphic art projects, departmental records and communications.

    Responsible for the update of information contained on CCMSI's external website, www.ccmsi.com.

    Responsible for the update of information in assigned sections of the CCMSI intranet page(s), The Pulse.

    Responsible for the quarterly database updates and data collection within the RFP database.

    Partners with respective management team members to coordinate marketing and promotional activities for key annual client events.

    Extract and distribute all answers of the CCMSI RFP Database for additional use in collateral materials and advertising for marketing purposes.

    Coordinate the shipping and promotional item ordering of convention items for regional and national convention requests.

    Assist with all required marketing efforts.

    Performs other duties as assigned.

    Qualifications:

    To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills, and/or abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

    Must be detailed oriented and able to work well under deadline pressure while remaining focused. Recognizing and correcting errors and inconsistencies.
    Proficiency with strong project management, prioritization and organizational skills.
    Experience with print production.
    Familiar with standard concepts, practices, and procedures within marketing.
    Excellent communication skills amongst peers and management.
    Ability to convey concepts and ideas clearly.
    High energy level and team player.
    Strong written and oral communication skills.

    Education and/or Experience

    BA or BS in Graphic Design or Marketing

    Computer Skills

    Comprehensive knowledge of Photoshop, InDesign, Corel, Illustrator, and various other design software. Advanced knowledge of Microsoft Office (Word , Excel , PowerPoint ).
    Working knowledge of both PC and Mac Platforms.

    Certificates, Licenses, Registrations

    None required

    WORKING CONDITIONS

    Physical Demands

    The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

    Object Handling Categories

    Work requires the ability to lift/carry objects routinely as follows:

    *Medium Lifting: Objects weighing 15-35 pounds lifted on a regular basis.

    Other Physical Demands

    *Work requires the ability to sit or stand up to 7.5 or more hours at a time.

    *Work requires the ability to stoop, bend, reach and grab with arms and hands, manual dexterity

    *Work requires sufficient auditory and visual acuity to interact with others

    *Work requires color vision

    CORE VALUES & PRINCIPLES

    Responsible for upholding the CCMSI Core Values & Principles which include: performing with integrity; passionately focus on client service; embracing a client-centered vision; maintaining contagious enthusiasm for our clients; searching for the best ideas; looking upon change as an opportunity; insisting upon excellence; creating an atmosphere of excitement, informality and trust; focusing on the situation, issue, or behavior, not the person; maintaining the self-confidence and self-esteem of others; maintaining constructive relationships; taking the initiative to make things better; and leading by example.
  5. Post your job

    There are various strategies that you can use to find the right graphic designer/marketing assistant for your business:

    • Consider promoting from within or recruiting from your existing workforce.
    • Ask for referrals from friends, family members, and current employees.
    • Attend job fairs at local colleges to find candidates who meet your education requirements.
    • Use social media platforms like LinkedIn, Facebook, and Twitter to reach potential job candidates.
    Post your job online:
    • Post your graphic designer/marketing assistant job on Zippia to find and recruit graphic designer/marketing assistant candidates who meet your exact specifications.
    • Use field-specific websites such as dribbble, authentic jobs, working not working, coroflot.
    • Post a job on free websites.
  6. Interview candidates

    Your first interview with graphic designer/marketing assistant candidates should focus on their interest in the role and background experience. As the hiring process goes on, you can learn more about how they'd fit into the company culture in later rounds of interviews.

    Remember to include a few questions that allow candidates to expand on their strengths in their own words. Asking about their unique skills might reveal things you'd miss otherwise. At this point, good candidates can move on to the technical interview.

    The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

  7. Send a job offer and onboard your new graphic designer/marketing assistant

    Once you have selected a candidate for the graphic designer/marketing assistant position, it is time to create an offer letter. In addition to salary, the offer letter should include details about benefits and perks that are available to the employee. Ensuring your offer is competitive is vital, as qualified candidates may be considering other job opportunities. The candidate may wish to negotiate the terms of the offer, and it is important to be open to discussion and reach a mutually beneficial agreement. After the offer has been accepted, it is a good idea to formalize the agreement with a contract.

    It's also important to follow up with applicants who do not get the job with an email letting them know that the position is filled.

    After that, you can create an onboarding schedule for a new graphic designer/marketing assistant. Human Resources and the hiring manager should complete Employee Action Forms. Human Resources should also ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc., and that new employee files are created.

  8. Go through the hiring process checklist

    • Determine employee type (full-time, part-time, contractor, etc.)
    • Submit a job requisition form to the HR department
    • Define job responsibilities and requirements
    • Establish budget and timeline
    • Determine hiring decision makers for the role
    • Write job description
    • Post job on job boards, company website, etc.
    • Promote the job internally
    • Process applications through applicant tracking system
    • Review resumes and cover letters
    • Shortlist candidates for screening
    • Hold phone/virtual interview screening with first round of candidates
    • Conduct in-person interviews with top candidates from first round
    • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
    • Conduct background checks on top candidates
    • Check references of top candidates
    • Consult with HR and hiring decision makers on job offer specifics
    • Extend offer to top candidate(s)
    • Receive formal job offer acceptance and signed employment contract
    • Inform other candidates that the position has been filled
    • Set and communicate onboarding schedule to new hire(s)
    • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)
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How much does it cost to hire a graphic designer/marketing assistant?

Before you start to hire graphic designer/marketing assistants, it pays to consider both the one-off costs like recruitment, job promotion, and onboarding, as well as the ongoing costs of an employee's salary and benefits. While most companies that hire graphic designer/marketing assistants pay close attention to the initial cost of hiring, ongoing costs are much more significant in the long run.

The median annual salary for graphic designer/marketing assistants is $36,712 in the US. However, the cost of graphic designer/marketing assistant hiring can vary a lot depending on location. Additionally, hiring a graphic designer/marketing assistant for contract work or on a per-project basis typically costs between $12 and $23 an hour.

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