How to hire a graphic designer, marketing

How to hire a graphic designer, marketing, step by step

Here's a step-by-step graphic designer, marketing hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write a graphic designer, marketing job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new graphic designer, marketing
• Step 8: Go through the hiring process checklist

What does a graphic designer, marketing do?

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1. Identify your hiring needs

   First, determine the employments status of the graphic designer, marketing you need to hire. Certain graphic designer, marketing roles might require a full-time employee, whereas others can be done by part-time workers or contractors.

   Determine employee vs contractor status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   You should also consider the ideal background you'd like them a graphic designer, marketing to have before you start to hire. For example, what industry or field would you like them to have experience in, what level of seniority or education does the job require, and how much it'll cost to hire a graphic designer, marketing that fits the bill.

   This list shows salaries for various types of graphic designers, marketing.

   Type of Graphic Designer, Marketing	Description	Hourly rate
   Graphic Designer, Marketing	Graphic designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. They develop the overall layout and production design for various applications such as advertisements, brochures, magazines, and corporate reports.	$16-33
   Marketing Administrator	A marketing administrator is responsible for assisting the marketing operations of an organization, promoting the company's goods and services to the public market, and increasing brand popularity on digital media platforms. Marketing administrators help the creative team in designing advertisement campaigns, digital content, and other marketing materials to improve customer awareness... Show more	$22-47
   Marketing Internship	Marketing interns are usually marketing students or fresh graduates who are interested in getting actual work experiences before taking on a full-time job. They usually have an interest or academic background related to marketing... Show more	$11-18

   Show more

2. Create an ideal candidate profile

   Common skills:

   • Adobe Creative Suite
   • Brochures
   • Blog Posts
   • Adobe Photoshop
   • Graphic Design
   • Flyers
   • In-House
   • Digital Marketing
   • PowerPoint
   • Email Blasts
   • Marketing Campaigns
   • HTML
   • Adobe Illustrator
   • Facebook

   Check all skills

   Responsibilities:

   • Manage company website by editing content and updating news and promotions keeping information current using CSS.
   • Manage brand integrity through social media development and Facebook integration, keeping a consistent look and feel through multiple consumer interactions.
   • Design duties include band posters, weekly newspaper print ads and hand-outs for specific events among other things.
   • Design and produce presentation boards, PowerPoint presentations, brochures, promotional/collateral material, invitations, illustration.
   • Used CSS to update online newsletter templates to comply with company branding.
   • Create event collateral, build HTML emails, construct print ads, and assist in marketing strategies.

   More graphic designer, marketing duties

3. Make a budget

   Including a salary range in your graphic designer, marketing job description helps attract top candidates to the position. A graphic designer, marketing salary can be affected by several factors, such as geography, experience, seniority, certifications, and the prestige of the hiring company.

   For example, the average salary for a graphic designer, marketing in Florida may be lower than in Washington, and an entry-level graphic designer, marketing usually earns less than a senior-level graphic designer, marketing. Additionally, a graphic designer, marketing with certifications may command a higher salary, and working for a well-known company or start-up may also impact an employee's pay.

   Average graphic designer, marketing salary

   $48,763yearly

   $23.44 hourly rate

   ---

   Entry-level graphic designer, marketing salary

   $34,000 yearly salary

   Updated January 9, 2026

   Average graphic designer, marketing salary by state

   Rank	State	Avg. salary	Hourly rate
   1	California	$60,343	$29
   2	Washington	$55,410	$27
   3	Virginia	$54,998	$26
   4	New York	$54,738	$26
   5	New Jersey	$52,588	$25
   6	Colorado	$49,633	$24
   7	Delaware	$49,405	$24
   8	Massachusetts	$48,394	$23
   9	Pennsylvania	$47,415	$23
   10	Ohio	$46,660	$22
   11	Nevada	$43,854	$21
   12	Arizona	$42,669	$21
   13	Oregon	$41,024	$20
   14	North Carolina	$39,482	$19
   15	Texas	$38,138	$18
   16	Wisconsin	$37,837	$18
   17	Missouri	$37,685	$18
   18	Tennessee	$34,906	$17
   19	Kentucky	$34,488	$17
   20	Arkansas	$33,681	$16

   Average graphic designer, marketing salary by company

   Company

   Rank	Company	Average salary	Hourly rate	Job openings
   1	Apple	$112,146	$53.92	56
   2	Palo Alto Networks	$109,747	$52.76	6
   3	The New York Times Company	$99,108	$47.65	9
   4	Scivantage	$68,451	$32.91
   5	Textron	$60,757	$29.21	26
   6	Gensler	$60,066	$28.88	129
   7	AIT Worldwide Logistics	$59,801	$28.75
   8	Baptist Health Home Care	$59,242	$28.48
   9	HM Electronics	$55,518	$26.69	1
   10	Burns & McDonnell	$53,580	$25.76	39
   11	Monarch Casino & Resort	$52,962	$25.46	2
   12	Leidos	$52,897	$25.43	47
   13	Spring Care	$52,621	$25.30	11
   14	Communications & Power Industries	$52,122	$25.06	3
   15	Everi Holdings	$51,652	$24.83
   16	Allianz of America, Inc.	$51,616	$24.82
   17	CB Richard Ellis Memphis LLC	$51,324	$24.68
   18	Happiest Baby	$51,323	$24.67	1
   19	Inked Brands	$51,292	$24.66
   20	Nutrislice	$51,172	$24.60

4. Writing a graphic designer, marketing job description

   A good graphic designer, marketing job description should include a few things:

   • Summary of the role
   • List of responsibilities
   • Required skills and experience

   Including a salary range and the first name of the hiring manager is also appreciated by candidates. Here's an example of a graphic designer, marketing job description:

   Graphic designer, marketing job description example

   CompStak envisions a commercial real estate industry in which accurate and transparent data leads to better, faster deals for everyone. We gather critical information that is hard to access, then make it instantly and seamlessly available to our platform members.
   
   The Marketing team at CompStak - the leading CRE data SaaS platform - is growing! We're looking for a creative and super talented Marketing Graphic Designer to work with various business units inside CompStak to create beautiful visuals and develop the company's brand.
   
   ResponsibilitiesDesign various types of marketing graphics such as website pages, banners, infographics, brochures, animated gifs, videos etc.Create visual designs for both digital and offline marketing campaigns Establish and maintain creative standards/style guides and ensures adherence to those standards in all work produced Contribute to the management of the creative asset area, keeping it organized and accessible Proactively understanding and gaining knowledge of our brands, target audiences and competitor activities Working closely with other team members in order to develop visual assets needed for their marketing activities Responsible for graphic design and direction, seeing all projects through from concept, design, production, completion and delivery Balance multiple projects successfully to meet deadlines and collaborate across multiple stakeholders with different priorities Present and provide business rationale for creative ideas to our internal stakeholders for approval and development Evolve, revise or redevelop advertisements or campaigns in response to feedback from internal stakeholders Assist the team with day-to-day production requests, including image selection and reformatting creative for various channels Adhere to CompStak's brand identity standards and guidelines, while helping to inform the evolution and extension of the visual identity Use campaign performance data to understand the effectiveness of campaigns and apply key learnings to future campaigns
   
   RequirementsSuper creative and passionate about design!Ability to work efficiently in a fast-paced, dynamic environment You're a team player and collaborate well with teams internally and externally Know how to follow a determined brand guideline and how to continually develop its brand elements2+ years of experience in graphic design and marketing Portfolio required upon application
   
   Launched in 2012, we've built a network of over 30,000 brokers, appraisers and research professionals across the country, using a unique crowdsourced model. Our clients enjoy the foremost lease and sale transaction data combined with a robust analytics platform. CompStak's unique data and intuitive platform is used by the world's largest real estate investors, lenders, brokers and appraisers to compare properties, underwrite investments and loans, close deals and track market trends.
   
   CompStak has over 100 team members in the US and overseas; and we continue to grow. We're backed by top VCs and industry players like Morgan Stanley, Canaan Partners, IA Capital, Transamerica, Moody's, RealPage, 500 Startups, and Daily Mail Group, and have raised over $75m to date. Our HQ is in New York City, we have regional offices in Atlanta, Chicago and Los Angeles, and we have an international office in Belgrade, Serbia.
   
   We pride ourselves on an environment that is fun, collaborative, and rewards hard work. We look forward to the value that future employees will add to our amazing teams!
   CompStak is an equal opportunity employer that celebrates employees and applicants of all identities, backgrounds, abilities, and perspectives. We foster a welcoming work environment that supports diversity and inclusion, and we reject discrimination or harassment of any individual. If you are a person with a disability and require assistance with any part of the application process, please let us know. All employment decisions are made on the basis of qualifications, merit, and business need.

   Copy this example

   

5. Post your job

   There are various strategies that you can use to find the right graphic designer, marketing for your business:

   • Consider promoting from within or recruiting from your existing workforce.
   • Ask for referrals from friends, family members, and current employees.
   • Attend job fairs at local colleges to find candidates who meet your education requirements.
   • Use social media platforms like LinkedIn, Facebook, and Twitter to reach potential job candidates.

   Post your job online:

   • Post your graphic designer, marketing job on Zippia to find and attract quality graphic designer, marketing candidates.
   • Use niche websites such as dribbble, authentic jobs, working not working, coroflot.
   • Post a job on free websites.

6. Interview candidates

   To successfully recruit graphic designers, marketing, your first interview needs to engage with candidates to learn about their interest in the role and experience in the field. You can go into more detail about the company, the role, and the responsibilities during follow-up interviews.

   It's also good to ask about candidates' unique skills and talents to see if they match your ideal candidate profile. If you think a candidate is good enough for the next step, you can move on to the technical interview.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new graphic designer, marketing

   Once you've found the graphic designer, marketing candidate you'd like to hire, it's time to write an offer letter. This should include an explicit job offer that includes the salary and the details of any other perks. Qualified candidates might be looking at multiple positions, so your offer must be competitive if you like the candidate. Also, be prepared for a negotiation stage, as candidates may way want to tweak the details of your initial offer. Once you've settled on these details, you can draft a contract to formalize your agreement.

   It's equally important to follow up with applicants who don't get the job with an email letting them know that the position has been filled.

   Once that's done, you can draft an onboarding schedule for the new graphic designer, marketing. Human Resources should complete Employee Action Forms and ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc. They should also ensure that new employee files are created for internal recordkeeping.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

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