Group creative director job description

As an Experience Industry Lead for Health, you'll own the overall delivery and commercial value of our industry accounts and oversee the Experience teams across one of the nine industry verticals. Your role will be focused on supporting the development of the Capability Groups within the vertical as well as overseeing client work and business development. You'll be a subject-matter expert in the industry and have the ability to drive continuous long-term growth by improving the quality delivery of work-demonstrating what makes PS a differentiator in how we deliver digital solutions to our clients.
Note: Can be located anywhere in US in EST or CST timezones.

We are looking for a Lead that demonstrates a knack for multiplatform design and interactivity through UI and system design. This person demonstrates a high amount of creative agency/consultancy over their work and will guide business strategy for our clients. They possess a proactive, vibrant spirit that's eager to add value and curious to flex their skills into new expertise. They will collaborate with our teams to cultivate strategy, high-fidelity execution, presentation storytelling, and code-based prototypes.

Your Impact:

Owning overall experience, delivery and commercial value within the Health industry portfolio. Shaping scoping and estimating work to drive profitable growth. Inspiring clients and teams while delivering quality results.

Driving business development strategies around diverse work ranging from digital business transformation, to customer and employee experience, to product and design, that moves our business forward-demonstrating Experience as a differentiator

Overseeing Experience teams across the Health industry portfolio, guiding team casting and serving as the main point of Experience escalation

Understanding client needs and matching their needs to our integrated offerings. Proactively driving teams to innovate how our thought leadership and accelerators create long-term, industry-specific value

Partnering with Industry Business, Design Operations, Capacity and Craft Leads to anticipate future needs of the business and ensure quality deliverables

Supporting Experience teams through coaching and mentoring on deliverables to ensure sustainable workload, effective mobility, learning and further career development

Driving our “PS How” methodology and ways of working by driving our teams to focus on valuable outcomes-not just outputs-and continuous delivery with speed and quality

What's up? We're Vayner3! A brand new part of the VaynerX family, dedicated to building the future of NFTs - partnering with celebrities and brands to make magic happen. Day in and day out, we propel some of the biggest IP owners in the world to the intersection of attention and culture... NFTs.

Culture is our key and Empathy is how we build it. Vayner3 is built on a combination of diverse backgrounds collaborating to put forward innovative, creative and strategic solutions to the one advantage that stands the test of time --- PEOPLE.

At Vayner3 we're lucky that everyone within our walls thinks creatively - and shares a passion for building communities and understanding a world of NFTS. In that case, our account leaders and designers serve a slightly different role than more traditional "digital creative / account types" but thankfully none of which involve the term "design ninja".
The task at hand:

+ You'll be on the founding team of a brand new Vayner division; working closely with leadership to shape this new offering (and hire more amazing folks as we grow)

+ You'll be responsible for the creative output of Vayner3 - both the ideas and the execution

+ You'll care about concepting, designing, developing, and putting the team in the best position to present our ideas way more than you do about getting credit for the work

The Role In a Nutshell - You'll be the go-to creative for our accounts, leading creative teams with a focus on the best work possible. Guiding and shaping great ideas that hit the client briefs and make us all proud. Adept at presenting, you are able to work alongside client partnership teams to build our web3 presence. You're used to negotiating your way to the best creative answers for the campaigns whilst keeping clients on our side.

Conceptualize and deliver major launches in the NFT worlds - helping IP owners understand this space, by bringing creative ideas that create cultural movements, resonate with target audiences, and delight consumers. You will lead a team of CD's and ACD's while making sure they are being developed as creative problem solvers. This is a full-time role based in NY, FL, or CHI.

The ideal candidate has:

+ + 10+ years of advertising experience, developing and creating for digital / social strategies + campaigns. Bachelor's degree a plus

+ A strong aesthetic / writing sense with proven conceptual and brainstorming skills

+ Ability to carry out a concept from start to completion, and guide those on your team to do the same. Executing and delegating as needed.

+ Strong kn owledge of Platform/Industry/creative trends and digital best practices. Must be able to translate this knowledge into practice, by developing strategy and visuals that work to support the big ideas

+ Experience evaluating teams with the ability to supervise and train employees on an ongoing basis.

+ A talent for wearing multiple brand hats and switching easily among brand voices.

+ Simultaneously manage multiple projects with tight deadlines

+ Proficient in gathering learnings and insights from platforms, consumer feedback and culture to make concise, relevant recommendations.

+ A strong understanding of UI/UX and strong capability with the big social media platforms and their abilities/limitations.

Send us your amazing portfolio!

10+ years of industry experience in a well-established, design/creative role with a proven track record of success, agency experience a plus

Mastery of interaction design (.com, cross-channel marketing, test and learn, etc.), information architecture, and user-centered design across channels, devices, and mediums, coupled with the ability to balance and translate business and user needs into opportunities shown through concepts

Solid verbal communication and writing skills, with experience presenting to all levels of clients and co-workers

• Knowledge of marketing and design systems, and experiences, with proven conceptual and design abilities

• Candidates must be well-versed in user-centered design methods and techniques

• A solid understanding of related creative tracks such as visual design, interactive development, copywriting, content strategy and SEO

• Proficient to expert in industry design and prototyping tools

• Must have been in a client-facing role and have project experience in working with teams on large scale, long-term projects

• Ability to gracefully handle multiple projects in a fast-paced environment with the adaptability to navigate unknowns and bring clarity and consensus to key clients and stakeholders

• Passionate attitude with willingness and enthusiasm to own your own growth

• Alignment to Razorfish’s vision and core values

• Empower growth in others through empathy, servant leadership, and the ability to understand a on a personal level someone’s drive, ambitions and how to get the best from them.

• Drive preparation of large client workshops to communicate key themes from stakeholder interviews; work with the team to achieve alignment on key success factors

• Lead, oversee, and provide thought leadership in participatory design/user testing sessions, as well as behavioral in-context and ethnographic research events across accounts; manage client involvement in research

• AdobeXD, Figma, InVision, InDesign

• Illustrator, Photoshop, Microsoft Office

Additional Information

All your information will be kept confidential according to EEO guidelines.