Senior Manager Of Marketing jobs at Gusto - 2703 jobs

A leading fintech company in California is seeking a Senior Manager, Lifecycle Marketing. This role is crucial for driving conversion and growth across the full customer journey. You will blend strategic leadership with hands-on execution, utilizing data analytics and multi-channel campaigns. The ideal candidate will have over 8 years of experience in CRM and lifecycle marketing, particularly in consumer-facing financial services. Competitive compensation and benefits are offered, including unlimited PTO and flexible remote work options. #J-18808-Ljbffr

Senior Manager, Account Based Marketing (ABM) Strength in Trust OneTrust's mission is to enable organizations to use data and AI responsibly. Our platform simplifies the collection of data with consent and preferences, automates the governance of data with integrated risk management across privacy, security, IT/tech, third‑party, and AI risk, and activates the responsible use of data by applying and enforcing data policies across the entire data estate and lifecycle. OneTrust supports seamless collaboration between data teams and risk teams to drive rapid and trusted innovation. Recognized as a market pioneer and leader, OneTrust boasts over 300 patents and serves more than 14,000 customers globally, ranging from industry giants to small businesses. The Challenge We're looking for a strategic and experienced Senior Manager of Account‑Based Marketing (ABM) to lead and scale our global ABM efforts. This leader will report to the VP of Global Demand Marketing and will be responsible for owning end‑to‑end ABM strategy, driving measurable impact on pipeline, and partnering closely with sales and cross‑functional teams to prioritize and execute programs. This role is ideal for a data‑driven marketer who is passionate about delivering targeted, high‑impact experiences to enterprise accounts. Your Mission Lead the strategic development and execution of a multi‑tiered ABM program across key enterprise segments and verticals Build and scale a repeatable, strategic ABM program roadmap aligned with pipeline goals, sales priorities, and market opportunities Co‑own demand generation for ABM-both inbound and outbound-for multiple product lines and buying centers Develop an integrated, account‑first marketing mix to engage buying committees across the customer lifecycle Drive deep buyer insights across target accounts, including pain points, personas, buying groups, and technographics Collaborate with cross‑functional marketing teams (content, digital, product, field) to develop campaigns, content, and events tailored to ABM goals Manage ABM budgets at the offering level with a focus on efficiency metrics like CAC, MQLs, SQOs and pipeline generation Partner with sales leadership to align on account prioritization, sales enablement, and joint campaign execution Use market signals and intent data to drive proactive cross‑functional alignment around messaging, launches, and campaign timing Drive reporting, insights, and performance storytelling using ABM technology platforms such as 6sense and Salesforce You Are 8-10+ years of SaaS marketing experience, with at least 5 years in ABM roles Proven success building and scaling ABM programs with measurable pipeline impact Strong proficiency with ABM tech stacks (6sense, Salesforce, custom content platforms) Experience presenting to executive stakeholders and translating complex data into actionable insights Adept at managing cross‑functional initiatives and aligning multiple stakeholders around shared goals Strategic thinker with a hands‑on approach and a bias for action Thrives in a fast‑paced, results‑oriented environment and can manage multiple complex projects simultaneously Salary Range $139,050 - $208,575 USD Where we Work We are embracing an office first culture, encouraging three days a week in office for most roles, with meaningful opportunities to collaborate and celebrate in person. Each role may have specific requirements or flexibility depending on the scope of the position, so we encourage you to verify this with your recruiter during your first interview. Benefits As an employee at OneTrust you will be part of the OneTeam. That means you'll receive support physically, mentally, and emotionally so that you can do your best work both in and out of the office. This includes comprehensive healthcare coverage, flexible PTO, equity RSUs, annual performance bonus opportunities, retirement account support, 14+ weeks of paid parental leave, career development opportunities, company‑paid privacy certification exam fees, and much more. Specific benefits differ by country. For more information, talk to your recruiter or visit onetrust.com/careers. Resources OneTrust Careers on YouTube @LifeatOneTrust on Instagram Your Data You have the right to have your personal data updated or removed. You also have the right to have a copy of the information OneTrust holds about you. Further details about these rights are available on the website in our Privacy Overview. You can change your mind at any time and have your personal data removed from our database. In order to do this you must contact us and let us know you wish to be removed. The request should be made on the Data Subject Request Form. Recruitment fraud warning OneTrust is aware of scams involving false offers of employment with our company. The fraudulent jobs, interviews and job offers use fake websites, email addresses, group chat and text messages. Be aware that we never ask candidates for personal information, IDs or bank information during the interview process. We do not interview prospective candidates via instant message or group chat, and do not require candidates to purchase products or services, or process payments on our behalf as a condition of any employment offer. Please note that any legitimate interview availability requests will come directly from a OneTrust recruiter with an "@onetrust.com" email address. You may also receive legitimate emails from "@us.greenhouse-mail.io". Recruiters will only reach out to candidates who have applied for a role through our ATS (Greenhouse) or prospects via LinkedIn InMail. Job offers will come from a recruiter and may have a "@docusign.net" email address. For more information or if you have been targeted please reach out to **************************. Our Commitment to You When you join OneTrust you are stepping onto a launching pad-the countdown has begun. The destination? A career without boundaries working alongside a diverse and inclusive crew who is passionate about doing meaningful work. As a pioneer, your voice and expertise will help chart the direction of an entirely new category. Our commitment to putting people first starts with you. Your growth is part of the mission. Our goal is to give you the power to embark on the next phase of your uniquely, unique career. OneTrust provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by local laws. Our privacy center makes it easy to see how we collect and use your information. Your privacy When we collect your personal information, we always inform you of your rights and make it easy for you to exercise them. Where possible, we also let you manage your preferences about how much information you choose to share with us, or our partners. #J-18808-Ljbffr

Workyard is a growing SaaS startup developing an industry changing workforce management platform for the trades. We are fundamentally changing the experience for both companies and workers by adding trust, transparency, and technology to the labor management process. Our solution helps businesses save time, increase profits, and improve crew accountability through automated time tracking, job scheduling, cost management, and compliance. We are hiring an ambitious Senior Marketing Manager (Community & Content) to build an industry community around the Workyard solution. This is a FUN high impact role, and a critical member of the marketing team. You will develop and run campaigns, helping to drive leads to fuel company growth. This position will report into the Vice President of Marketing. Responsibilities You will create content that construction professionals use, enjoy, and share. You will bring customer stories to life through YouTube videos, webinars, case study shoots and more. Your charter is to make Workyard's voice stand out across social and every channel we own. This is a creator role with room to explore and experiment. You will be hands‑on with production and close to our customers in the construction industry. Your goals are to build: A growing, engaged customer and industry community High‑quality content that feels useful and authentic Heightened customer advocacy resulting in increased referrals, reviews, stories Content that supports acquisition and boosts awareness Improved customer education and increased product adoption 1. Create Content People Care About Own all non‑written content formats: video, webinars, case studies, podcasts, social media, and ad creative Host or co‑host webinars, interviews, and customer stories Turn raw ideas and customer insights into clear, useful, repeatable content Produce and edit most content yourself, especially early on 2. Build a Community Bring Workyard users together through content, events, and shared experiences Highlight real people and real stories from the field Encourage referrals, testimonials, and user‑generated content Help customers learn, grow, and get more value from Workyard 3. Drive Growth Repurpose content into clips, ads, lead magnets, and social posts that bring new prospects into the funnel Work with the marketing team to distribute content across paid and organic channels Capture on‑site footage and stories that showcase Workyard in the real world 4. Run Events Plan and host engaging webinars and virtual sessions Travel as needed to record on‑site content or attend industry events 5. Collaborate Across Teams Partner with Customer Success to surface stories and find advocates Work with Product and Marketing teams to align content with product and GTM needs Shape future resource needs as the content function expands Requirements 6+ years of marketing experience with strong exposure to B2B SaaS Engaging on‑camera presence, confident as a host and speaking on panels Strong grasp of what makes content engaging for customers and prospects Hands‑on skills in video production and editing Clear communication skills and a natural sense of narrative Ability to create momentum, build community, and keep people coming back Roll‑up‑the‑sleeves, entrepreneurial mindset Highly organized and detail oriented Based in the U.S.; Bay Area highly preferred #J-18808-Ljbffr

Strava is the app for active people. With over 180 million athletes in more than 185 countries, it's more than tracking workouts-it's where people make progress together, from new habits to new personal bests. No matter your sport or how you track it, Strava's got you covered. Find your crew, crush your goals, and make every effort count. Start your journey with Strava today. Our mission is simple: to motivate people to live their best active lives. We believe in the power of movement to connect and drive people forward. About This Role We're looking for an experienced Retention Marketer (and people manager!) to join our Growth Marketing team and drive user activation, engagement, and retention. In this role, you'll craft personalized campaigns, translate data and user insights into action, and collaborate across Product, Marketing, and Design to build and scale high-impact experiments. You'll lead a high performing team to hit their business goals AND professional goals. Your work will shape how athletes experience Strava, ensuring they stay engaged and motivated on their fitness journey. We follow a flexible hybrid model that generally translates to more than half your time on‑site in our San Francisco office- three days per week. What You'll Do Own a key business area: Oversee and be a key driver of our free product retention strategy, developing a roadmap and learning agenda toward a clearly defined goal. Lead a high performing team: Manage at least two direct reports, coaching them toward their professional development goals while optimizing their workload to prioritize for impact. Collaborate with cross‑functional teams: As a data‑driven growth marketer, you excel at working closely with Product, Engineering, Design, and Marketing teams to improve email, push and in‑app touch points for incremental impact and insights. Build and launch personalized campaigns: One size fits all does not work for Strava's diverse user base. You'll be tasked with understanding top user segments and use cases, delivering focused messaging to the right user at the right time. Consistently measure and report performance & takeaways: We run fast‑paced, impactful campaigns to optimize for takeaways. You'll rigorously A/B test and implement a takeaway agenda that improves metrics across the funnel. Empower others: Through clear documentation, playbooking, and socialization you will help others achieve their goals, amplify your impact, and reinforce your subject matter expertise. You Will Be Successful Here If You bias for action: you enjoy working in a dedicated and fast‑paced working environment. We pride ourselves on trying things quickly, learning and iterating, and then either pivoting or scaling. You'll excel by constantly assessing your opportunities and prioritizing for impact. You have a growth mindset: you see challenges as opportunities and aren't scared of a little ambiguity. You are comfortable asking questions to bring clarity and momentum to broad and novel challenges, and do so with positivity and humility. You enjoy both the art and science of Marketing: you're just as comfortable making messaging and design suggestions as you are analyzing a spreadsheet and quantifying results. You are constantly curious: you have a deep curiosity about human behavior and approach decision‑making with a scientific mentality, always seeking ways to make even minor adjustments. You have a data‑driven, product approach: you take on complex problems with systems thinking, you love automating manual processes, and can communicate your ideas with structured thinking. What You'll Bring to the Team 7+ years of experience in lifecycle marketing, email marketing, or CRM. Experience working in marketing automation tools (such as Iterable) to build personalized push & email journeys. 2+ years of experience managing direct reports with a proven track record. Strong communication and collaboration skills - Ability to effectively link between teammates and cross‑functional partners across the organization. Experience with A/B testing, experimentation tools (such as Eppo) and reading reporting tools (such as Tableau). For more information on benefits, please click here. Why Join Us? Movement brings us together. At Strava, we're building the world's largest community of active people, helping them stay motivated and achieve their goals. Our global team is passionate about making movement fun, meaningful, and accessible to everyone. Whether you're shaping the technology, growing our community, or driving innovation, your work at Strava makes an impact. When you join Strava, you're not just joining a company-you're joining a movement. If you're ready to bring your energy, ideas, and drive, let's build something incredible together. Strava builds software that makes the best part of our athletes' days even better. Just as we're deeply committed to unlocking their potential, we're dedicated to providing a world‑class, inclusive workplace where our employees can grow and thrive, too. We're backed by Sequoia Capital, TCV, Madrone Partners and Jackson Square Ventures, and we're expanding in order to exceed the needs of our growing community of global athletes. Our culture reflects our community. We are continuously striving to hire and engage teammates from all backgrounds, experiences and perspectives because we know we are a stronger team together. Strava is an equal opportunity employer. In keeping with the values of Strava, we make all employment decisions including hiring, evaluation, termination, promotional and training opportunities, without regard to race, religion, color, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender or identity or expression, pregnancy or pregnancy‑related condition, marital status, height and/or weight. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. #J-18808-Ljbffr

A growing digital agency is seeking a Director of Digital Marketing to oversee and lead their digital marketing team. This role focuses on enhancing social media, CRM, and email marketing capabilities while fostering team growth. The ideal candidate has over 8 years of digital marketing experience, particularly in social media strategies for B2B and consumer brands. The position offers a competitive salary and requires leadership, strategic thinking, and extensive knowledge in digital marketing. #J-18808-Ljbffr

Senior Marketing Manager - Consulting page is loaded## Senior Marketing Manager - Consultingtime type: Full timeposted on: Posted Yesterdayjob requisition id: R7682**ABOUT YOU**We are a rapidly growing global company offering the full spectrum of consulting, testing, treatment, and human health services and technology. We are passionate about continuously innovating and evolving to provide our clients with the latest solutions for their most complex challenges across a range of industries. Join our team at Montrose where you can help build an evolving brand and growing marketing program, work with passionate (& FUN!) colleagues who are on a mission and support great clients blazing new paths in the environmental industry. We have 100+ offices across the United States, Canada, Europe, and Australia and over 3,400 employees - all ready to provide solutions for environmental needs.We are seeking a dynamic, strategic, results-oriented **Senior Marketing Manager**, who will help support marketing efforts for our Consulting segment team.In this role, you will support and help execute a comprehensive marketing strategy that drives brand awareness, supports revenue growth, and strengthens our marketing for our Environmental Consulting business. The ideal candidate brings B2B marketing and cross-functional experience along with a passion for translating complex technical offerings into compelling narratives and brand experiences. Key focus areas include omni-channel campaign development and content creation. You'll need at least 10+ years of experience in marketing, preferably in environmental industry or professional services.Our preference is for this role to be based in metro Denver, CO; Seattle, WA; Irvine, CA; Philadelphia, PA, or Houston, TX, but we are open to remote applicants for this position.**WHAT WE CAN OFFER YOU**Our Mission is: To help protect the air we breathe, the water we drink, and the soil that feeds us, and is supported by our Principles: We Value Our People, We Value Our Community, We Value Our Clients, We Value Our Shareholders.We care for the well-being of our people and offer:* Competitive compensation package: annual salary ranging from $115,000 to $125,000 with bonus eligibility, commensurate with experience and education* Industry leading benefits packages, including company paid life and disability insurance* Paid parental leave benefits* Progressive vacation policies and company holidays including floating holidays to meet the diverse needs of our people* 401(k) plan and competitive match offered* A financial assistance program to help support peers in need* An educational reimbursement program* Access to best rates in the industry to bring your student loan debt down to size**A DAY IN THE LIFE**Reporting to the Director of Marketing for the Consulting segment, this individual will support the development and execution of strategic marketing that addresses the segment's strategic priorities, operational objectives, and market opportunities. They will also serve as a key marketing point of contact for designated businesses within the segment. Primary responsibilities include:* **Support Marketing Strategy Execution** Implement segment-specific marketing strategies and campaigns that align with growth goals, contributing to pipeline acceleration and enhanced brand visibility.* **Develop & Execute Thought Leadership Content and Campaigns** Develop and deploy insight-driven content, including POVs, case studies, and data-backed narratives that position the firm as a trusted advisor and support revenue-generating campaigns. Tailor messaging for target sectors and buyer personas in alignment with the segment value proposition.* **Collaborate Cross-Functionally** Work with sales, operations, and corporate marketing teams to ensure cohesive messaging and support business development objectives.* **Elevate Brand & Messaging Consistency** Shape go-to-market messaging that balances technical precision with executive clarity, reinforcing brand authority across digital and client-facing assets.* **Execute Multi-Channel Campaigns for Lead Generation** Coordinate and execute multi-channel marketing campaigns (email, digital, events) that drive awareness and support the sales pipeline. Familiarity with Salesforce Marketing Cloud and Account-Based Marketing (ABM) is a plus.* **Monitor & Report Performance** Track campaign performance metrics and KPIs using analytics tools. Provide insights and recommendations to optimize future efforts.* **Track Market Trends & Competitive Monitoring** Stay informed about industry trends, competitive positioning, and client needs to help shape relevant and timely marketing efforts.* **Project Management** Help manage timelines, deliverables, and workflows using tools like Asana or ClickUp. Ensure on-time and on-brand execution of marketing initiatives.* **Budget Support** Assist in tracking marketing spend, vendor invoicing, and budget alignment as needed.* **Team Contribution** Collaborate with peers and agencies to ensure the marketing team delivers high-quality, high-impact work. Contribute to a positive and innovative team culture.**Qualifications and Skills*** 10 years of experience in B2B marketing, preferably in environmental or professional services or A&E sectors.* Strong written and verbal communication skills; ability to adapt messaging for different audiences and formats.* Experience supporting content development, digital campaigns, and lead generation initiatives with ROI impact.* Experience with B2B services marketing.* Highly organized, detail-oriented, and capable of managing multiple projects in a fast-paced environment.* Familiarity with marketing tools and platforms such as Salesforce, Marketing Cloud, HubSpot, and project management software like Asana or ClickUp.* Data-driven mindset with the ability to interpret metrics and suggest improvements.* Proactive, collaborative, and eager to learn and grow within a high-performing team.* Bachelor's degree in marketing, Communications, Business, or a related field.The above statements are intended to describe the general nature of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties and skills required of employees so classified. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact ************ or ************************ for assistance.**MAKE THE MOVE**From comprehensive air measurement and laboratory services to regulatory compliance, emergency response, permitting, engineering, and remediation, Montrose delivers innovative and practical design, engineering and operational solutions that keep its clients on top of their immediate needs - and well ahead of the strategic curve. We are a fast-paced and dynamic team. At Montrose, you *are* your own boss, but you will get tons of guidance and plenty of support from talented, super-smart colleagues. Therefore, if freedom, autonomy, head-scratching professional challenges attract you, we'd love to speak with you.and have fun!Montrose is an Equal Opportunity Employer. Montrose is committed to recruiting and hiring qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status. Montrose is committed to providing access and reasonable accommodation in its employment for individuals with disabilities.**We're blazing new trails.**Forget everything you think you know about how environmental companies work. Montrose Environmental Group was designed from the ground #J-18808-Ljbffr

Being sick or injured is painful. Getting better shouldn't be. Most industries have been transformed by new technology. Healthcare is still waiting - and you can help change that. Our mission is simple but ambitious: make healthcare accessible, transparent, and effortless for all. We put the consumer at the center, move fast and partner with forward-thinking providers to deliver software that makes care better, faster, and more human. This is work with real-world stakes - and you can help lead the way. The Solv Marketing & Strategy team is the glue between our product and our go-to-market results. We operate with startup speed to drive revenue and make Solv a must-use product for the convenient care industry. We're looking for a growth-oriented marketer to drive expansion and acquisition across our B2B provider customer base. As a core part of our GTM team, you'll be responsible for identifying and capturing expansion opportunities. You will analyze our provider data to uncover cross-sell and upsell opportunities, work closely with Sales and Success to convert insights into revenue, and orchestrate strategies that drive adoption and expansion. The ideal candidate combines analytical rigor with creative execution-someone who can dig into customer segments, build targeted strategies, and execute end-to-end to drive measurable growth. This role will directly influence GTM strategy, and success will be measured by pipeline contribution, expansion revenue, adoption of cross-sell products, and marketing-sourced opportunities. Key Responsibilities Analyze our provider TAM to identify high-value expansion opportunities and build targeted go-to-market strategies for different segments Partner with Sales, Success, and Product teams to develop and execute initiatives that drive cross-sell, upsell, and new customer acquisition Design and lead customer marketing programs that deepen adoption, drive product stickiness, and expand wallet share across provider accounts Own the end-to-end execution of revenue-driving initiatives, from customer segmentation and messaging to multi-channel plays (ABM, lifecycle, digital, and events) and performance tracking Collaborate with our Product Marketing lead to adapt core messaging and positioning for different customer segments and use cases Leverage customer insights, market research, and sales intelligence (Gong, Salesforce) to continuously refine targeting and messaging strategies Shape Solv's GTM approach by developing repeatable frameworks for segmentation, campaign design, and measurement that align Marketing, Sales, and Success Leverage AI and automation not just for efficiency, but to predict churn risk, surface upsell opportunities, and dynamically personalize engagement at scale You'll be great for this role if you... Have 6+ years of experience in growth marketing, revenue operations & strategy, management consulting, product marketing, or related roles in B2B SaaS Are data-driven and analytical, comfortable working in Salesforce, Google Sheets, Gong, Perplexity, ChatGPT, Glean, and other AI tools to uncover insights and build strategies Have experience in healthcare technology or provider software (understanding clinical workflows, practice operations, and healthcare terminology) Move at startup speed-able to independently drive projects from strategy through execution without waiting for perfect alignment Are revenue-obsessed and wear multiple hats (strategy, segmentation, enablement, execution) to get results Are motivated by measurable impact - you thrive on improving conversion rates, influencing pipeline metrics, and surpassing revenue targets Default to AI and automation to work more efficiently and scale your impact Are comfortable with ambiguity, proactive in clearing your own path, and motivated by seeing your work directly impact company revenue Nice to Have Experience with payments, RCM (revenue cycle management), or AI-native products in healthcare Previous experience at a growth-stage B2B SaaS company in healthcare Track record of exceeding revenue targets through creative, data-driven strategies Location We have a beautiful office in the heart of San Francisco where we collaborate in-person two days per week. This is a hybrid role for somebody located in the SF Bay Area. Salary is based on location and experience. Solv offers robust benefits including: 401k Monthly Wellness Reimbursement Flexible Time Off Many More! The pay range for this role is: 135,000 - 180,000 USD per year (Hybrid (San Francisco, California, US)) #J-18808-Ljbffr

Join the Sleep Fitness Movement At Eight Sleep, we're on a mission to fuel human potential through optimal sleep. As the world's first sleep fitness company, we're redefining what it means to be well-rested and building the most advanced hardware, software, and AI technology to make it possible. Our products power peak mental, physical, and emotional performance by transforming every night of sleep into a personalized, data-driven recovery experience. We are trusted by high performers, professional athletes, and health-conscious consumers in over 30 countries worldwide. Recognized as one of Fast Company's Most Innovative Companies in 2019, 2022, and 2023, and twice named to TIME's “Best Inventions of the Year.” We operate like a high-performance team: fast, focused, and motivated by impact. We don't just ship; we iterate, refine, and obsess over the details that help our members sleep better and wake up stronger. Every role at Eight Sleep is a chance to create cutting-edge technology, collaborate with world‑class talent, and help shape a future where sleep isn't passive - it's a powerful tool for living better. If you're tired of the ordinary and driven to build at the edge of what's possible, this is your moment. Join us and lead the movement that's transforming how the world sleeps and what we're all capable of when we wake up. High Standards. No Apologies We operate with intensity because our mission demands it. At Eight Sleep, we bring the same mindset as the world's top performers: focused, relentless, and always pushing to be in the top 1% of our craft. Think Kobe Bryant's mamba mentality, applied to bold ideas, next‑gen tech, and flawless execution. This isn't a 9‑to‑5. We're a team that puts in the extra effort, not because it's required, but because we care about the impact of our work. We're here to build fast, push limits, and deliver without compromise. If you thrive under pressure and want to do the most meaningful work of your career, you'll feel right at home. If you're looking for something easier - this isn't it. The role We are looking for a Senior Manager of Product Marketing to lead how Eight Sleep positions, launches, and grows our products globally. This role sits at the intersection of product, brand, and growth - translating our technology into powerful stories that inspire customers and drive adoption. You will be responsible for developing product positioning and messaging that differentiates Eight Sleep in the market, leading go‑to‑market strategies for new launches, and setting the standards for how we communicate value across all touchpoints. You'll work closely with Product, Brand, Growth, and CX to ensure every feature and product delivers clear impact and emotion - the kind that builds an enduring brand. This is a high‑impact role for a strategic, analytical, and creative leader passionate about transforming complex technology into simple, human, and aspirational narratives. How you'll contribute Positioning & messaging: Develop and own the core positioning, value proposition, and messaging for Eight Sleep's products and features. Ensure clarity and consistency across product pages, campaigns, retail, and partner channels. Go-to-market leadership: Define and execute comprehensive GTM strategies for all major product and feature launches. Align cross‑functional teams - Product, Brand, Growth, and CX - around a unified strategy and narrative. Content & communications frameworks: Collaborate with the Brand Marketing team to create scalable content marketing strategies and guidelines that translate technical innovation into human benefits. Ensure all channels effectively articulate our value propositions to distinct customer segments. Market & customer insights: Lead research and competitive analysis to deeply understand our customers and category dynamics. Use these insights to refine positioning, messaging, and roadmap priorities. Performance & KPIs: Define success metrics for product marketing initiatives. Measure and report on how storytelling, positioning, and campaigns translate into awareness, engagement, conversion, and retention. Use data to inform and optimize future strategies. What you need to succeed 5+ years of experience at a management‑level of product marketing, brand strategy, or related fields, ideally within a premium consumer technology or wellness brand Proven success launching products and leading GTM campaigns end‑to‑end, from insight to market impact Expertise in developing clear, differentiated positioning and messaging frameworks for innovative, premium products Exceptional communication skills - able to craft compelling narratives and present confidently to executives, partners, and customers Deep understanding of customer segmentation, lifecycle marketing, and data‑driven storytelling Highly cross‑functional and comfortable leading through influence across product, design, and growth teams Analytical mindset with creative intuition - equally fluent in metrics and emotion A passion for health, technology, and design - and belief that sleep is the ultimate performance enhancer Comfortable experimenting with AI/ML tools and integrating AI‑driven insights into marketing strategies. Experience or willingness to engage with AI‑augmented workflows (e.g., leveraging AI for competitive research, ideation, campaign optimization). Why join Eight Sleep? Innovation in a culture of excellence Join us in a workplace where innovation isn't just encouraged - it's a standard. Our flagship product, the Pod, is a testament to our culture of excellence, beloved by hundreds of thousands of customers worldwide. At Eight Sleep, you will be part of a team that continuously pushes the boundaries of technology in sleep fitness. Immediate responsibility and accelerated career growth From your first day, you'll take on substantial responsibilities that have a direct impact on our core business and product success. We are a small team that empowers you to own your projects and see the tangible effects of your efforts, enhancing both your professional growth and our company's trajectory. Your path will be challenging but rewarding, perfect for those who thrive in fast‑paced environments aiming for high standards. Collaboration with exceptional talent Work alongside other bright minds like you: at Eight Sleep exceptional intelligence and a passion for breakthroughs are the norms. Our team members are not only experts in their fields but also avid innovators who thrive in our dynamic, fast‑paced environment. Equitable compensation and continuous equity investment We extend equity participation to every full‑time team member, recognizing and rewarding your direct contributions to our success. This includes periodic equity refreshments based on performance, ensuring that as Eight Sleep grows and succeeds, so do you - perfectly aligning your achievements with the broader triumphs of the company. Pay grows rapidly as you accumulate experience with Eight Sleep and translate it into concrete impact. Your own Pod- and other great benefits Every Eight Sleep employee receives the very product that defines our mission: a Pod of their own. If you join us you'll get your own Pod, along with other benefits. Learn more at eightsleep.com/careers At Eight Sleep we continually celebrate the diverse community different individuals cultivate. As an equal opportunity employer, we stay true to our values by ensuring everyone feels they can flourish and grow. We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. #J-18808-Ljbffr

A healthcare technology company is seeking a Senior Product Marketing Manager to drive market differentiation and growth. This role involves executing go-to-market strategies, enhancing product messaging, and enabling sales teams for optimal performance. The ideal candidate has over 8 years in product marketing, especially within healthcare or B2B SaaS. A strong narrative and cross-functional collaboration with teams is essential. Compensation ranges from $144,000 to $175,000 annually, reflecting experience and qualifications. #J-18808-Ljbffr

A leading transportation company in Miami is seeking a Director of Digital Marketing to spearhead its marketing strategy. The role involves managing substantial media budgets, optimizing campaigns across multiple channels, and analyzing performance metrics to drive growth. Ideal candidates have over 8 years of experience in digital marketing, are adept in tools like Google Ads and Meta advertising, and possess strong analytical skills. The position offers a competitive salary and benefits package. #J-18808-Ljbffr

Strava is the app for active people. With over 150 million athletes in more than 185 countries, Strava is where connection, motivation, and personal bests thrive. No matter your activity, gear, or goals, we help you find your crew, crush your milestones, and keep moving forward. Start your journey with Strava today. Our mission is simple: to motivate people to live their best active lives. We believe in the power of movement to connect and drive people forward. About This Role At Strava, we've got a mission to connect the world through movement, and we're committed to providing the endless motivation for athletes of all levels to live their best active life. To further this mission, we're looking for an experienced Product Marketing expert to join our ambitious Product Marketing team at a pivotal and exciting time for the organization. We're looking for an eager and adaptable leader who will make an immediate impact on the business, while helping to shape the future of our Product Marketing team and marketing excellence at Strava. In this role, you'll be responsible for working across teams including Product, Brand & Social Media, PR, Design, Growth Marketing, Partnerships, UX Research and Consumer Insights, and more to bring your vision for helping Strava's 120M+ athletes truly get the most out of their Strava experience to life. You'll serve as a key strategic partner to the Product team, using market insights, competitive intelligence, and customer research to influence product roadmap prioritization. Your market expertise will help shape feature development decisions, ensuring we build products that resonate with our diverse athlete community while driving business growth. You'll focus on marketing new and existing product features that reinforce the value of our progress, exploration, community, competition, and subscription features, while leading integrated marketing for some of our highest priority initiatives. We follow a flexible hybrid model that translates to more than half of your time on‑site in either our San Francisco, CA or NYC, NY office - three days per week. You're excited about this opportunity because you: Are customer-obsessed. You'll become a company expert on consumer needs, motivations, and drivers of activation and retention. Have a strong marketing mind. You'll lead the development of messaging frameworks and positioning maps to guide marketing campaigns for target audiences. Drive product strategy through market insights. You'll conduct/collaborate on competitive analysis, market research, and customer segmentation to inform product decisions and identify white space opportunities. You know how to translate market intelligence into actionable product recommendations that influence roadmap planning. Think creatively and simplify the complex. Whether you're working with our software engineers to understand the value of machine learning for route recommendations or diving into data and insights to articulate the user problems they didn't even know they had, you're a master of getting the root of what makes a product awesome how to convince users to care in simple, creative ways. Thrive in collaborative environments. You will work closely with our product, UX, analytics, and research teams to synthesize data and insights that inform the product roadmap and marketing plans and test the effectiveness of your marketing efforts. Are resourceful and action-oriented. You'll lead go‑to‑market plans supporting product priorities and new innovations and have a knack for finding and maximizing opportunities as they arise. You're comfortable operating in ambiguity and know how to develop an idea, get buy‑in, and run point on making it happen. Build systems that scale. You're passionate about creating processes, templates, and frameworks that make the entire marketing organization more effective. You see beyond individual campaigns to build sustainable systems that support long‑term growth. What You'll Do: Taking an audience‑first approach, putting the user at the center of every decision you make. You are able to develop an understanding of how best to reach and inspire our users quickly, knowing what data to leverage and how to access and interpret it. Leading with ambition, optimism, and energy, seeking out opportunities to drive meaningful impact and can rally a broad cross‑functional team to a unified vision. Weaving marketing expertise and creativity in order to bring great features to market in both proven and new ways. Leading cross‑functional initiatives as the marketing voice in product development, owning end‑to‑end project coordination across Product, Engineering, Design, Analytics, and Growth teams. You'll manage complex stakeholder relationships, facilitate alignment across diverse teams, and drive go‑to‑market strategies and tactics. Building scalable marketing systems and processes that enable the team to execute efficiently as Strava grows. You'll create repeatable go‑to‑market playbooks, establish marketing technology workflows, and develop measurement frameworks that can be leveraged across multiple product launches and feature rollouts. Embracing ambiguity and change, thriving in an ever‑evolving environment of business needs and priorities. What You'll Bring to the Team: A BA, MBA Preferred 8+ years of professional experience in B2C product marketing in a corporate or startup environment, preferably with a direct‑to‑consumer app‑based product Demonstrated experience leading cross‑functional teams and managing up to executive stakeholders, with a track record of building strong partnerships with Product Management, Engineering, Research and Design teams A proven track record of driving successful go‑to‑market launches that drive product adoption in a distinctive and memorable way while delivering impact to the bottom line Proven ability to create and document repeatable processes, playbooks, and frameworks that enable team efficiency and knowledge transfer across the organization Fluency with data, including market and segment sizing, forecasting, and marketing efficacy in partnership with Business Growth and Analytics teams For more information on benefits, please click here. Why Join Us? Movement brings us together. At Strava, we're building the world's largest community of active people, helping them stay motivated and achieve their goals. Our global team is passionate about making movement fun, meaningful, and accessible to everyone. Whether you're shaping the technology, growing our community, or driving innovation, your work at Strava makes an impact. When you join Strava, you're not just joining a company-you're joining a movement. If you're ready to bring your energy, ideas, and drive, let's build something incredible together. Strava builds software that makes the best part of our athletes' days even better. Just as we're deeply committed to unlocking their potential, we're dedicated to providing a world‑class, inclusive workplace where our employees can grow and thrive, too. We're backed by Sequoia Capital, TCV, Madrone Partners and Jackson Square Ventures, and we're expanding in order to exceed the needs of our growing community of global athletes. Our culture reflects our community. We are continuously striving to hire and engage teammates from all backgrounds, experiences and perspectives because we know we are a stronger team together. Strava is an equal opportunity employer. In keeping with the values of Strava, we make all employment decisions including hiring, evaluation, termination, promotion and training opportunities, without regard to race, religion, color, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender or identity or expression, pregnancy or pregnancy‑related condition, marital status, height and/or weight. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. #J-18808-Ljbffr

Strava is the app for active people. With over 150 million athletes in more than 185 countries, Strava is where connection, motivation, and personal bests thrive. No matter your activity, gear, or goals, we help you find your crew, crush your milestones, and keep moving forward. Start your journey with Strava today. Our mission is simple: to motivate people to live their best active lives. We believe in the power of movement to connect and drive people forward. At Strava, we've got a mission to connect the world through movement, and we're committed to providing the endless motivation for athletes of all levels to live their best active life. To further this mission, we're looking for an experienced Product Marketing expert to join our ambitious Product Marketing team at a pivotal and exciting time for the organization. We're looking for an eager and adaptable leader who will make an immediate impact on the business, while helping to shape the future of our Product Marketing team and marketing excellence at Strava. In this role, you'll be responsible for working across teams including Product, Brand & Social Media, PR, Design, Growth Marketing, Partnerships, UX Research and Consumer Insights, and more to bring your vision for helping Strava's 120M+ athletes truly get the most out of their Strava experience to life. You'll serve as a key strategic partner to the Product team, using market insights, competitive intelligence, and customer research to influence product roadmap prioritization. Your market expertise will help shape feature development decisions, ensuring we build products that resonate with our diverse athlete community while driving business growth. You'll focus on marketing new and existing product features that reinforce the value of our progress, exploration, community, competition, and subscription features, while leading integrated marketing for some of our highest priority initiatives. You're excited about this opportunity because you: Are customer-obsessed. You'll become a company expert on consumer needs, motivations, and drivers of activation and retention. Have a strong marketing mind. You'll lead the development of messaging frameworks and positioning maps to guide marketing campaigns for target audiences. Drive product strategy through market insights. You'll conduct/collaborate on competitive analysis, market research, and customer segmentation to inform product decisions and identify white space opportunities. You know how to translate market intelligence into actionable product recommendations that influence roadmap planning. Think creatively and simplify the complex. Whether you're working with our software engineers to understand the value of machine learning for route recommendations or diving into data and insights to articulate the user problems they didn't even know they had, you're a master of getting the root of what makes a product awesome and how to convince users to care in simple, creative ways. Thrive in collaborative environments. You will work closely with our product, UX, analytics, and research teams to synthesize data and insights that inform the product roadmap and marketing plans and test the effectiveness of your marketing efforts. Are resourceful and action-oriented. You'll lead go-to-market plans supporting product priorities and new innovations and have a knack for finding and maximizing opportunities as they arise. You're comfortable operating in ambiguity and know how to develop an idea, get buy-in, and run point on making it happen. Build systems that scale. You're passionate about creating processes, templates, and frameworks that make the entire marketing organization more effective. You see beyond individual campaigns to build sustainable systems that support long‑term growth. What You'll Do: Taking an audience‑first approach, putting the user at the center of every decision you make. You are able to develop an understanding of how best to reach and inspire our users quickly, knowing what data to leverage and how to access and interpret it. Leading with ambition, optimism, and energy, seeking out opportunities to drive meaningful impact and can rally a broad cross‑functional team to a unified vision. Weaving marketing expertise and creativity in order to bring great features to market in both proven and new ways. Leading cross‑functional initiatives as the marketing voice in product development, owning end‑to‑end project coordination across Product, Engineering, Design, Analytics, and Growth teams. You'll manage complex stakeholder relationships, facilitate alignment across diverse teams, and drive go‑to‑market strategies and tactics. Building scalable marketing systems and processes that enable the team to execute efficiently as Strava grows. You'll create repeatable go‑to‑market playbooks, establish marketing technology workflows, and develop measurement frameworks that can be leveraged across multiple product launches and feature rollouts. Embracing ambiguity and change, thriving in an ever‑evolving environment of business needs and priorities. What You'll Bring to the Team: A BA, MBA Preferred 8+ years of professional experience in B2C product marketing in a corporate or startup environment, preferably with a direct‑to‑consumer app‑based product Demonstrated experience leading cross‑functional teams and managing up to executive stakeholders, with a track record of building strong partnerships with Product Management, Engineering, Research and Design teams A proven track record of driving successful go‑to‑market launches that drive product adoption in a distinctive and memorable way while delivering impact to the bottom line Proven ability to create and document repeatable processes, playbooks, and frameworks that enable team efficiency and knowledge transfer across the organization Fluency with data, including market and segment sizing, forecasting, and marketing efficacy in partnership with Business Growth and Analytics teams Compensation Overview: At Strava, we know our employees are the most important ingredient to our success, and our compensation and total rewards programs reflect that. We take a market‑based approach to pay, and pay may vary depending on the department and your location. Salary ranges are categorized into one of three zones based on a cost of labor index for that geographic area. We will determine the candidate's starting pay based on job‑related skills, experience, qualifications, work location, and market conditions. We may modify these ranges in the future. For more information, please contact your talent partner. Compensation: $170,000 - $185,000. This range reflects base compensation only and does not include equity or benefits. Your recruiter can share more details about the full compensation package during the hiring process. Why Join Us? Movement brings us together. At Strava, we're building the world's largest community of active people, helping them stay motivated and achieve their goals. Our global team is passionate about making movement fun, meaningful, and accessible to everyone. Whether you're shaping the technology, growing our community, or driving innovation, your work at Strava makes an impact. When you join Strava, you're not just joining a company-you're joining a movement. If you're ready to bring your energy, ideas, and drive, let's build something incredible together. Strava builds software that makes the best part of our athletes' days even better. Just as we're deeply committed to unlocking their potential, we're dedicated to providing a world‑class, inclusive workplace where our employees can grow and thrive, too. We're backed by Sequoia Capital, TCV, Madrone Partners and Jackson Square Ventures, and we're expanding in order to exceed the needs of our growing community of global athletes. Our culture reflects our community. We are continuously striving to hire and engage teammates from all backgrounds, experiences and perspectives because we know we are a stronger team together. Strava is an equal opportunity employer. In keeping with the values of Strava, we make all employment decisions including hiring, evaluation, termination, promotional and training opportunities, without regard to race, religion, color, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender or identity or expression, pregnancy or pregnancy‑related condition, marital status, height and/or weight. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. #J-18808-Ljbffr

Cloudinary is the Image and Video API platform trusted by millions of developers and over 10,000 companies worldwide. Our powerful tools fuel websites to be faster, richer in user engagement, and breakthrough creativity. With a growing suite of products that support everything from developer efficiency to brand storytelling, Cloudinary is becoming the visual layer of the web. Cloudinary has a globally distributed team across North America, EMEA, and Asia-Pacific, united by a shared commitment to building smart, scalable technology and a culture rooted in humility, curiosity, and collaboration. At Cloudinary, we celebrate Life & Work. We believe in healthy growth, working with purpose, and creating meaningful value. If you're looking for a place where your voice matters and your work truly makes an impact, this may be the opportunity for you. Cloudinary is seeking a Channel and Alliances Director to accelerate growth through Independent Software Vendors (ISVs) and Technology Partners in North America. This role will focus on developing and scaling OEM/embedded, resell, and co-sell go-to-market (GTM) motions that expand Cloudinary's footprint through innovative technology integrations and revenue-generating alliances. This position reports to the Senior Director of Channels & Alliances and collaborates closely with Sales, Partner Marketing, Product, and Strategy teams to build high-impact partnerships that drive measurable business results. Responsibilities Identify and Recruit Strategic ISV and Tech Partners: Build a robust pipeline of ISVs, SaaS platforms, and technology partners that align with Cloudinary's product and GTM strategy. Develop OEM and Embedded Partnerships: Structure and negotiate OEM and embedded agreements where Cloudinary's media management capabilities are integrated into third-party solutions. Establish Resell and Co-Sell GTM Motions: Create scalable resell and co-sell frameworks with technology partners to drive sourced and influenced revenue. Develop joint value propositions, partner plays, and GTM programs that accelerate adoption and growth. Drive Partner Revenue: Carry a quota for partner-sourced, ensuring predictable and repeatable performance through data-driven business planning. Joint Business Planning and Enablement: Collaborate with partners to define shared success metrics, sales enablement resources, and marketing initiatives that build a joint pipeline. Partner Integration and Product Collaboration: Work cross-functionally with Product and Engineering to support technical integrations, APIs, and embedded use cases that enhance partner solutions - test and iterate ‘Better together' value points to value and customer experiences. Thought Leadership and Evangelism: Represent Cloudinary as a thought leader in media management and developer ecosystems across ISV and SaaS partner communities. Partner Experience Management: Lead end-to-end partner engagement - from onboarding through joint selling - while continuously optimizing the partner experience. Metrics and Process Excellence: Design and manage a metrics-driven partner recruitment and nurturing process, focusing on scalability, enablement effectiveness, and ROI. Travel: Up to 30% as needed for partner engagements and industry events. About You 7+ years of experience in business development, partner management, or SaaS alliance leadership - preferably with a focus on ISV and technology partnerships. Proven success in building OEM, embedded, resell, or co-sell partnerships that drive measurable ARR. Meeting and achieving annual targets of +1M$ partner sourced/reselling new businesses. Strong understanding of cloud platforms, developer ecosystems, and software integration models. Track record of negotiating and closing complex partnership agreements with both business and technical executives. A background in SaaS categories such as eCommerce, CMS/DXP, PIM, video, or developer tooling is highly desirable. Analytical thinker with a growth mindset, excellent communication skills, and the ability to influence across cross-functional teams. Entrepreneurial, self-starter with the ability to operate strategically while executing tactically. Benefits Awesome technology Top-talent peers 100% sponsored medical, dental, and vision plans for employees & family HSA company contribution Matching 401k program Robust vacation & wellness policy Annual development stipend Catered lunches or a food stipend Cloudinary is proud to be an equal-opportunity employer dedicated to pursuing a diverse workforce. #J-18808-Ljbffr

The Menlo Opportunity Menlo Security's mission is enabling the world to connect, communicate and collaborate securely without compromise. COVID-19 has made our mission all the more real. We support customers across various enterprises including Fortune 500 companies, 9/10 of the largest global banks and the Department of Defense. The world has fundamentally changed. We are growing from 400 employees into the next phase of our journey, and we need passionate talent filled with empathy and agility. The right candidate for the job is ethical, hyper-organized, fanatical about seeing things through to completion, service-oriented, and humble enough to take feedback and coaching yet confident enough to provide feedback and coaching. Menlo is well-funded for growth and our investors are second to none. They include Vista Equity Partners ("Vista"), General Catalyst, JPMC, American Express, HSBC, and Ericsson Ventures. We are continuing to pioneer browser security through the next wave to browser evolution, and we are looking for a senior product marketing manager to shape and drive our go to marketing strategy and execution. This position can be remote, but must be able to work West Coast time zone hours. Core Responsibilities Develop and coordinate go-to-market plans, including positioning, messaging, support for sales enablement and training, as well as internal and external communication materials Create compelling and technical marketing content. This includes whitepapers, case studies, blog posts, and sales enablement materials. Staying ahead of market trends, competitive landscape, and customer needs. Engage with industry analysts and lead participation in analyst reports and briefings Align closely with Product, Sales, Engineering and Threat Labs to influence product roadmap prioritization by identifying customer and market needs Explore the feasibility of new ideas or researching how to enhance existing offerings Serve as market-facing subject matter expert (SME) and thought leader for Menlo Security. This includes confidently presenting to various audiences, from internal stakeholders and leadership to customers, prospects, and industry analysts at conferences and webinars Qualifications 5-10 years of PMM experience Exceptional communication and storytelling skills, with the ability to translate technical concepts into simple, impactful messages Proven track record of success in creating and delivering compelling presentations to internal and external audiences Prior cybersecurity experience in data security (preferred), network security, and or endpoint security, with commensurate technical acumen Education: BA/BS in Marketing/Business/CS or related field, MBA preferred Demonstrable experience using Gen AI and AI based tools across the PMM spectrum - from content creation, analysis, message testing, and forecasting. Our Compensation and Benefits At Menlo Security, Base Salary is one part of our competitive total compensation and benefits package and is determined using a salary range. The base salary range for this role is $109,000 - $191,000. In accordance with NY, CO, CA, and WA law, the range provided is Menlo Security's reasonable estimate of the base compensation for this role. The actual amount may be higher or lower, based on non-discriminatory factors such as experience, knowledge, skills, abilities, and location. All employees may be eligible to become Menlo Security shareholders through eligibility for stock-based compensation grants, which are awarded to employees based on company and individual performance. Menlo Security does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of Menlo Security. Menlo Security is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. Why Menlo? Our culture is collaborative, inclusive, and fun! We have five core values: Stay Aligned, Get It Done, Customer Empathy, Think Creatively and Help Each Other Out. We believe in open communication, supporting new ideas, and sharing a mutual mindset of what we're aiming to achieve together. There are tremendous opportunities to take initiative, implement new ideas, and have a hand in building a legacy. All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability TO ALL AGENCIES: Please, no phone calls or emails to any employee of Menlo Security outside of the Talent organization. Menlo Security's policy is to only accept resumes from agencies via Ashby (ATS). Agencies must have a valid services agreement executed and must have been assigned by the Talent team to a specific requisition. Any resume submitted outside of this process will be deemed the sole property of Menlo Security. In the event a candidate submitted outside of this policy is hired, no fee or payment will be paid. #J-18808-Ljbffr

Virta Health is on a mission to transform type 2 diabetes and weight-loss care. Current treatment approaches aren't working-over half of US adults have either type 2 diabetes or prediabetes, and obesity rates are at an all-time high. Virta is changing this by helping people reverse their metabolic condition through innovations in technology, personalized nutrition, and virtual care delivery reinvented from the ground up. We have raised over $350 million from top‑tier investors, and partner with the largest health plans, employers, and government organizations to help their employees and members restore their health and take back their lives. Join us on our mission to reverse diabetes and obesity in one billion people. Virta is looking for a Senior Product Marketing Manager to lead go-to-market efforts across our commercial business. At Virta, the B2B Product Marketing team drives market differentiation and growth through positioning, pricing, packaging, value-stories, partnership models, sales motions, new and expanded products and more. Product marketers get their “hands dirty,” sitting alongside our field-facing teams to ensure we maximize growth in a highly competitive and dynamic healthcare market. This role will require a go-getter product marketer with energy who thrives on storytelling, can seamlessly translate our product innovations into compelling narratives, and is excited for the opportunity to lead cross-functional initiatives tied to revenue and B2B growth. Responsibilities Sales Enablement: Lead training and enablement for commercial teams including sales, client success, and marketing including live enablement and ongoing knowledge management programs. Messaging & Positioning: Develop product positioning and competitively differentiated messaging based on user research, market insights, and product knowledge. Translate this messaging into sales presentations, talking points, objection handling, and enablement materials. Lead GTM Initiatives: Including pricing, packaging, and performance guarantee updates and further our savings and ROI story in the market. Product GTM: Plan and execute go-to-market strategies for new features and product launches, working closely with cross-functional teams to ensure cohesive and effective rollout. Revenue Enablement: Partner closely with commercial teams and lead key growth initiatives driving customer acquisition, engagement, and retention. Subject Matter Expertise: Become a product subject matter expert, evangelist and cross-functional leader who unites Marketing, Sales, Customer Success, and Product teams to drive business results. 90 Day Plan Within your first 90 days at Virta, we expect you will do the following: Immerse yourself in Virta's products, services, and go-to-market strategy Build relationships with key internal partners including sales, customer success, marketing, product, clinical, product operations and more Learn while doing by creating new sales facing GTM materials Start supporting a few key B2B initiatives including commercial enablement, implement new sales tools, and B2B Messaging refresh. Must-Haves 8+ years of experience in product marketing preferably in healthcare, B2B SaaS, or Enterprise B2B2C markets Management consulting background welcome Proven expertise in go-to-market strategies, product positioning, and messaging Ability to work cross-functionally with clinical and product teams to translate complex needs into market-ready solutions Excellent storytelling and communication skills with a strategic mindset focused on long-term growth Analytical mindset with experience in market research, competitive analysis, and interpreting product performance metrics Experience supporting sales enablement and creating effective go-to-market collateral Values-driven culture Virta's company values drive our culture, so you'll do well if: You put people first and take care of yourself, your peers, and our patients equally You have a strong sense of ownership and take initiative while empowering others to do the same You prioritize positive impact over busy work You have no ego and understand that everyone has something to bring to the table regardless of experience You appreciate transparency and promote trust and empowerment through open access of information You are evidence-based and prioritize data and science over seniority or dogma You take risks and rapidly iterate Is this role not quite what you're looking for? Join our Talent Community and follow us on Linkedin to stay connected! Virta has a location based compensation structure. Starting pay will be based on a number of factors and commensurate with qualifications & experience. For this role, the compensation range is $144,000-$175,000/year. Information about Virta's benefits is on our Careers page at: ************************************ As part of your duties at Virta, you may come in contact with sensitive patient information that is governed by HIPAA. Throughout your career at Virta, you will be expected to follow Virta's security and privacy procedures to ensure our patients' information remains strictly confidential. Security and privacy training will be provided. As a remote-first company, our team is spread across various locations with office hubs in Denver and San Francisco. Clinical roles: We currently do not hire in the following states: AK, HI, RI Corporate roles: We currently do not hire in the following states AK, AR, DE, HI, ME, MS, NM, OK, SD, VT, WI. #LI-remote #J-18808-Ljbffr

Embark on an enriching journey with PROCEPT BioRobotics, where our vision, mission, and values guide everything we do as a company. At PROCEPT, we put the patient first in everything we do and are committed to revolutionizing treatment for benign prostatic hyperplasia (BPH, otherwise known as prostate gland enlargement) through innovation in surgical robotics. As our company succeeds and grows, we improve the quality of life of patients, provide more effective treatment options for surgeons, uphold the trust of our shareholders. That starts with a commitment to our People with a focus on creating an evolving landscape for your career, brimming with transformative opportunities that provide continuous career growth opportunities. The Opportunity That Awaits You Are you ready to embark on an exciting journey that will revolutionize the way men suffering from BPH are treated? Join us as Senior Product Marketing Manager and be at the forefront of introducing groundbreaking surgical Urology technology to markets around the globe. Your mission? To help drive robotic system sales and utilization through new products and program launches, life cycle management of on-market products, development and implementation of commercial operation strategies, and direct product support for our field teams. You will collaborate closely with all commercial teams, including commercial marketing, upstream marketing, sales, field service, commercial operations and customer service to develop, align, and execute all strategic initiatives. The position requires an individual with experience in the Urology industry and a proven track record of successfully developing and implementing product commercialization strategies. We need someone driven, motivated, and determined to take a novel technology and procedure to the standard of care. You must be a strong individual contributor capable of operating independently and leading highly cross‑functional teams to meet company goals. You'll be the bridge between our commercial teams, customers and strategic decisions. Get ready to transform lives and shape the future of healthcare! What Your Day‑To‑Day Will Involve Product Commercialization Planning & Execution Develop and implement go‑to‑market strategies for hardware and capital equipment Create and influence compelling marketing plans including, but not limited to, the market opportunity, target customer profile, product positioning and messaging, and pricing strategies Lead cross‑functional teams to achieve transactional and commercial readiness for new product launches Develop and launch all collateral for product launches to support sales teams and customers Commercial Consultant Partner directly with sales leadership to strategize on product/program needs, implementation strategies, and sales and customer support As a product expert, serve as primary contact and consultant for field sales teams Develop and deliver product/programs communications to commercial teams Write and distribute product‑related customer notifications Sales Tool & Program Development Translate technical product features into clear and effective messaging that articulates features and benefits Continually revamp messaging as technology and data evolves create new and updated existing sales tools to drive key strategic initiatives Product Lifecycle Management & Commercial Operations Strategy Monitor the performance of on‑market products and introduce product enhancements and programs to help achieve business objectives Develop and implement end‑of‑life strategies for legacy products Establish and track key performance indicators to measure the effectiveness of product/program implementation Clinical & Product Excellence Gain a keen understanding of Aquablation therapy clinical studies and relevant competitive clinical data Regular field travel to visit sales teams, customers, and observe live procedures in the operating room The Qualifications We Need You to Possess Minimum 7 years of experience in downstream product management or product marketing role, demonstrating career progression within a marketing‑related position Demonstrated experience in the field of Urology Experience marketing directly to surgeons, hospital executives, and patients Proven track record of developing and executing successful marketing plans and go‑to‑market strategies Demonstrated ability to lead large, highly cross‑functional teams Enthusiasm to work within an undefined space and ability to create clear objectives and milestones Professional work ethic, high capacity, and ability to operate independently Strong analytical and organizational skills Strong interpersonal and communication skills Ability to travel up to 25% of the time Hybrid The Qualifications We Would Like You to Possess Experience in surgical robotics, or with other novel, high‑growth medical products/therapies $162,000 - $191,000 a year Compensation also includes annual bonus, flexible time off, and RSUs at offer! Work Authorization Status: Citizen / Permanent Reside Understanding PROCEPT's Culture At PROCEPT, we believe every person matters. Every employee, every patient, every caregiver. Because we are here to create a revolution, and we believe in doing that by innovating everywhere with pathological optimism. We believe in being humble and highly engaged in the work we do, while also working together seamlessly for a common goal. At Procept, curiosity, ingenuity and conviction in the power technology will transform the lives of our patients and providers. And this doesn't happen by accident. It starts with our live induction program that serves as an incubator for cross‑functional team building, an immersion in Procept's history, jam‑packed interactive sessions with executive leadership and a crash‑course in the mission and purpose of what we do. It continues with our one‑of‑a‑kind management program designed to build the best managers in the industry, where our people managers across functions come together to exchange ideas and grow, as both managers and learners, in an environment that challenges, supports and broadens. We are fueled by the opportunity to give people their lives back. And we believe that it begins with YOU! At Procept, we push beyond just finding a work/life balance, we strive to find a work/life blend, a professional world that you are honored and impassioned to belong to, one that you can proudly share with your family, friends, and acquaintances. An opportunity at PROCEPT BioRobotics won't just be about finding a job. It will be an opportunity for you to join a community devoted to making a difference in this world! BENEFITS OF WORKING AT PROCEPT! PROCEPT's health and wellness benefits for employees are second to none in the industry. As an organization, one of our top priorities is to maintain the health and wellbeing of our employees and their families. We offer a comprehensive benefits package that includes full medical coverage, wellness programs, on‑site gym, a 401(k) plan with employer match, short‑term and long‑term disability coverage, basic life insurance, wellbeing benefits, flexible or paid time off, paid parental leave, paid holidays, and many more! Equal Employment Opportunity Statement PROCEPT BioRobotics is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind on the basis of race, color, national origin, religion, gender, gender identity, sexual orientation, disability, genetic information, pregnancy, age, or any other protected status set forth in federal, state, or local laws. This policy applies to all employment practices within our organization. Pay Range Transparency Procept is committed to fair and equitable compensation practices. The pay range(s) for this role represents a base salary range for non‑commissionable roles or on‑target earnings for commissionable roles. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to job‑related skills, depth of experience, relevant certifications and training, and specific work location. Based on the factors above, Procept utilizes the full width of the range. The total compensation package for this position may also include eligibility for annual performance bonus, equity, and the benefits listed above. Work Environment We'll provide you training for, and ask you to maintain trained status for, and comply with, all relevant aspects of the PROCEPT BioRobotics Quality Management System to ensure product and support regulatory compliance. We would also ask you to understand and adhere to the PROCEPT BioRobotics Quality & EHS policies. PROCEPT BioRobotics - Applicant Privacy Notice When you submit an application on this site, PROCEPT BioRobotics collects the personal information you provide. This may include your name, email address, phone number, résumé or CV, LinkedIn profile, and any optional demographic information you choose to share, such as gender or ethnicity. We use this information to review your application and assess your suitability for the role. To learn more about how we handle personal information, including your rights under applicable privacy regulations, please read our full Privacy Notice. #J-18808-Ljbffr

Boston, MA or Newburyport, MA - Full Time (In office Mon‑Thurs, Fri - Remote) Matter is an independent and growing agency unifying PR, creative services, and marketing to develop and execute strategic, content‑rich campaigns that inspire action and drive business through measurable results. From fast‑growth startups to established brands, we work with clients across diverse industries including B2B technology, cybersecurity, healthcare, consumer, and professional services. We're seeking a Director of Digital Marketing to lead and grow Matter's social media, CRM, and email marketing capabilities. This role is responsible for overseeing a high‑performing digital marketing team and setting the vision, elevating the work, and ensuring we deliver best‑in‑class programs for both B2B and consumer brands. Specifically, social media is a significant and fast‑growing area for Matter, and this role is ideal for a leader with deep social expertise who also understands how social fits into a broader digital ecosystem-fueling brand building, thought leadership, community engagement, and measurable business outcomes. The Director of Digital Marketing will be both a strategic leader and a trusted client advisor, with the ability to guide teams and programs at a high level. Social Media Leadership Own and oversee Matter's social media group, setting the strategic direction, standards, and vision for social across the agency. Lead the development and execution of B2B and consumer social media campaigns, from always‑on content to integrated launches and PR‑driven moments. Serve as the senior social leader for key accounts, guiding channel strategy, content frameworks, platform selection, and activation plans. Partner closely with marketing, PR, and creative teams to develop compelling social‑first content and thought leadership programs. Ensure excellence in social content development, including editorial calendars, creative briefs, messaging frameworks, and platform‑specific best practices. Oversee community management strategies, ensuring brands engage authentically, responsively, and consistently with their audiences. Guide teams on social listening, trend identification, and real‑time engagement opportunities that enhance relevance and impact. Stay ahead of platform evolution, algorithms, formats, and emerging channels, continuously raising the bar for innovation and performance. Digital Strategy & Integrated Marketing Play a leadership role in developing digital strategies for clients and prospects, ensuring social media, email, and other digital channels align with broader marketing and PR objectives. Collaborate with account leads to develop strategic roadmaps, scopes of work, and staffing models that support strong client outcomes and account growth. Act as a trusted advisor to clients, clearly connecting digital programs to business goals and measurable results. CRM, Email & Lifecycle Marketing Oversee strategy and execution for CRM and email marketing programs, including newsletters, nurture campaigns, and CRM setup and optimization. Guide segmentation, personalization, automation, and testing strategies that improve engagement and conversion. Ensure best practices in deliverability, analytics, and continuous optimization. New Business Leadership Support the growth of Matter's social, CRM, and email marketing services by actively participating in the new business process. Serve as a subject‑matter expert on social media and digital marketing in pitches, leading strategy development, recommendations, and client presentations. Collaborate with marketing, PR, and creative leaders to shape integrated proposals that align digital programs with client business challenges. Help identify opportunities to expand digital scopes within existing accounts through proactive strategy and performance‑driven recommendations. Contribute to Matter's marketing and growth efforts by helping develop thought leadership, POVs, case studies, and content that showcase our digital expertise. Measurement, Performance & Optimization Define KPIs and success metrics for social and digital programs, ensuring performance is tracked, analyzed, and clearly communicated to clients. Use insights to optimize content, campaigns, and channel mix in real time. Partner with teams to turn data into actionable recommendations and performance storytelling. Team Leadership & Growth Lead, mentor, and develop a team of digital marketing managers, strategists, and specialists. Foster a collaborative, high‑performing culture that values creativity, accountability, and continuous learning. Establish clear standards, processes, and career paths that support team growth and excellence. Help Matter push forward AI initiatives in the digital marketing areas. Qualifications 8+ years of experience in digital marketing, with deep expertise in social media, ideally within an agency environment. Strong experience across B2B and consumer including social media, content strategy, platform execution, and community management. Experience with CRM platforms such as HubSpot, Salesforce, and other leading tools. Experience leading and mentoring digital marketing teams and overseeing multiple client accounts. Strong understanding of digital analytics, reporting, and optimization. Collaborative, strategic thinker who thrives in an integrated PR, creative, and marketing environment. Compensation: The salary for this role is $105,000‑130,000 based on experience. Matter provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Matter also participates in the E‑Verify program. #J-18808-Ljbffr

Posted Tuesday, October 21, 2025 at 4:00 AM Your Purpose As Director of Digital Marketing, you will spearhead Brightline's digital marketing strategy leveraging data to optimize campaigns throughout the customer lifecycle. The campaigns will aim to maximize online visibility, drive qualified traffic, and convert prospects into loyal riders across all digital channels. You will design & optimize customer journeys across multiple channels - paid advertising, search engine optimization, social media, email, content marketing - to maximize acquisition, engagement, conversion & LTV ensuring Brightline captures demand and builds preference in competitive markets. Your expertise in digital marketing trends & best practices, emerging technologies, and performance optimization will be critical in establishing Brightline's digital dominance while delivering exceptional return on ad spend. This role requires both strategic thinking and tactical execution to drive measurable growth in digital‑driven bookings and brand engagement. Your Role Website & Advertising: Utilize data to build lifecycle marketing strategies and campaigns appealing to targeted customer segments based upon objectives for each. Lead and manage agency execution across paid search, display, social advertising, and emerging channels while managing substantial media budgets and campaign performance. Oversee website optimization initiatives including SEO, landing page development, and conversion rate optimization to maximize user experience and drive measurable business results. Analyze digital performance metrics across all platforms and provide data‑driven recommendations for continuous optimization and competitive advantage. Social Media: Develop and direct integrated organic social media strategies that amplify brand messaging, drive community engagement, and build authentic relationships across all social platforms. Collaborate closely with content and creative teams (in‑house & agency) to develop compelling digital assets and messaging that resonates with target audiences while maintaining consistent brand voice. Monitor social media trends, platform updates, and competitive landscape to identify new opportunities for brand growth and engagement. Email & CRM: Optimize and direct marketing automation and lead nurturing programs that guide prospects through the customer journey and maximize lifetime value. Develop sophisticated email marketing campaigns and CRM strategies that segment audiences effectively and deliver personalized, relevant content at scale. Leverage customer data and behavioral insights to create targeted communications that drive conversion, retention, and revenue growth while ensuring compliance with data privacy regulations. Performance Analysis: Drive data‑driven decision making through comprehensive analysis of digital marketing performance across all channels, utilizing advanced analytics tools and attribution modeling to measure ROI and campaign effectiveness. Establish key performance indicators and reporting frameworks that provide actionable insights to stakeholders while identifying optimization opportunities and growth trends. Create strategic recommendations based on performance data, competitive analysis, and market intelligence to continuously improve campaign performance, budget allocation, and overall digital marketing strategy effectiveness. People Leadership: Build, inspire, and develop a high‑performing digital marketing team through strategic hiring, mentorship, and performance management while fostering a culture of data‑driven decision making, creative excellence, and collaborative execution. Collaborate cross‑functionally to ensure cohesive strategies and align marketing efforts with overall business objectives. Please note that this Job Description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the teammate for this job. Duties, responsibilities, and activities may change at any time with or without notice. Managerial Responsibility Direct supervisory responsibility including the authority to hire, transfer, suspend, layoff, recall, promote, discharge, assign, reward or discipline or effectively recommend such actions. Experience & Qualifications Required Education and Experience: Bachelor's degree in Marketing, Digital Marketing, or related field 8+ years of digital marketing experience with proven track record of driving growth and ROI Expert‑level knowledge of Google Ads, Meta advertising, programmatic platforms, and marketing automation tools Proficient in advanced analytics tools (SQL, Python/R preferred), statistical modeling, cohort analysis, and transforming complex performance data into strategic recommendations that drive campaign optimization and business growth Experience managing multi‑million dollar marketing budgets and demonstrating clear ROI Proficiency in A/B testing, attribution modeling, and performance measurement Proven experience developing and executing comprehensive SEO strategies, technical SEO audits, content optimization, link building, and organic search growth initiatives with measurable results Experience with travel, transportation, or e‑commerce industries preferred Google Ads and Meta Blueprint certifications preferred Knowledge, Skills & Abilities: Ability to collaborate effectively with cross‑functional teams and external partners Strong quantitative, analytical skills with attention to detail and accuracy and ability to make data‑driven decisions Strong communication, critical thinking, and presentation skills; including the ability to provide written and verbal direction effectively Expert knowledge of marketing tools & best practices with an obsession for what's new, what's now and what's next in the digital space Benefits & Offer Combine your experience, innovation, and entrepreneurial spirit by joining our growing team. Brightline is pleased to offer a competitive compensation and benefits package, and the opportunity to make a difference while making history as the only privately funded rapid rail service in the country. Equal Opportunity Statement Brightline is an Equal Opportunity Employer. In compliance with the Americans with Disabilities Act, Brightline will provide reasonable accommodations to qualified individuals with disabilities and encourages both prospective and current employees to discuss potential accommodations with the employer. #J-18808-Ljbffr

At Gusto, we're on a mission to grow the small business economy. We handle the hard stuff-like payroll, health insurance, 401(k)s, and HR-so owners can focus on their craft and customers. With teams in Denver, San Francisco, and New York, we're proud to support more than 400,000 small businesses across the country, and we're building a workplace that represents and celebrates the customers we serve. Learn more about our Total Rewards philosophy. About the role As the Product Marketing Manager for Gusto's HR Experiences, you will shape the narrative, positioning, and go-to-market strategy for Gusto's HR apps and services (including hiring, performance management, compliance and our fractional HR expert service). This is a highly strategic role for a PMM who thrives at the intersection of customer insight → product strategy → PLG growth execution, and who is energized by experimenting, iterating, and helping accelerate one of Gusto's earlier but most promising strategic bets. You will partner closely with Product to define category narratives, validate early customer needs, and influence the roadmap with data and insight. You will also lead the GTM strategy across self-serve, in-product, and sales-assisted channels, ensuring Gusto's HR suite drives meaningful customer engagement, adoption, and long-term retention on the platform. We're looking for a full-stack PMM who is fluent in product-led growth, strong in GTM experimentation, and excited to architect both the strategy and the execution required to grow a multi-product suite. What you will own End-to-end narrative and positioning development for Gusto's HR suite: product story, value prop hierarchy, competitive differentiation, and ecosystem messaging connected to Gusto's broader payroll platform Product growth, partnering with PM to deepen customer understanding, synthesize insights, refine product direction, and validate opportunities that accelerate adoption, revenue, and long-term retention Translation of customer jobs-to-be-done, market dynamics, and product vision into compelling, data-backed recommendations for Product and company leadership Experimentation- and usage-led GTM strategy across the HR suite: onboarding flows, activation levers, in-product messaging, lifecycle nudges, and self-serve motions that improve engagement and retention Launch strategy, planning, and measurement for HR features and improvements across self-serve and partner channels, creating clear feedback loops and KPIs that help the team understand what's working and where to iterate Partnership with Sales and Enablement teams to build high-quality, segment-specific pitch decks, ROI models, value prop guides, and product materials that articulate Gusto's differentiated HR suite and platform value What we're looking for 8-10+ years in Product Marketing or related roles with deep experience in positioning, messaging, customer insight, and GTM execution Strong storytelling and narrative development skills, with the ability to communicate across multiple modalities and tailor messages to diverse audiences, from small business owners to internal executives A track record of creative, scrappy experimentation; someone who can test, learn, and iterate quickly to find what resonates with users and accelerates adoption and engagement Comfort operating in ambiguity, bringing structure and clarity to a broad, evolving product surface area and helping teams align on focus, ICPs, and strategic priorities Analytical rigor, with comfort defining KPIs, analyzing adoption/activation/usage, and structuring feedback loops that guide prioritization and iteration. Bias toward action, creativity, and cross-functional collaboration, thriving within highly interdependent teams (Product, Data, Growth, CX, Sales, and others) Fluency with AI-powered marketing and analytics tools and processes Our cash compensation amount for this role is targeted at $153,000 - $180,000/yr in Denver, Phoenix, Atlanta, and Las Vegas, and $180,000 - $210,000/yr for San Francisco & New York. Final offer amounts are determined by multiple factors including candidate experience and expertise and may vary from the amounts listed above. #LI-HYBRID Gusto has physical office spaces in Denver, San Francisco, and New York City. Employees who are based in those locations will be expected to work from the office on designated days approximately 2-3 days per week (or more depending on role). The same office expectations apply to all Symmetry roles, Gusto's subsidiary, whose physical office is in Scottsdale. Note: The San Francisco office expectations encompass both the San Francisco and San Jose metro areas. When approved to work from a location other than a Gusto office, a secure, reliable, and consistent internet connection is required. This includes non-office days for hybrid employees. Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto. Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Gusto considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gusto is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. We want to see our candidates perform to the best of their ability. If you require a medical or religious accommodation at any time throughout your candidate journey, please fill out this form and a member of our team will get in touch with you. Gusto takes security and protection of your personal information very seriously. Please review our Fraudulent Activity Disclaimer. Personal information collected and processed as part of your Gusto application will be subject to Gusto's Applicant Privacy Notice.