Harley-Davidson's mission statement is "We fulfill dreams through the experiences of motorcycling, by providing to motorcyclists and to the general public an expanding line of motorcycles and branded products and services in selected market segments. The statement affirms the positive impacts that this company leaves ..."

The Culture At Harley-Davidson

Information provided by the company
  • Our passion for our products and loyalty to our millions of riders and fans worldwide inspire us to deliver premium motorcycles, parts and accessories, apparel, and unmistakable and unmatched experiences. We need people who wake up every day with a passion for customers and who come to work with the creativity and drive to make amazing things happen.
  • We need people who wake up every day with a passion for customers and who come to work with the creativity and drive to make amazing things happen. This isn't just any company.
  • Our passion for our products and loyalty to our millions of riders and fans worldwide inspire us to deliver premium motorcycles, parts and accessories, apparel, and unmistakable and unmatched experiences.
  • The local chapters are sponsored by Harley-Davidson dealerships and connect individuals with a shared passion for the sport of motorcycling.
  • This isn't just any company.

Harley-Davidson Jobs

MISSION STATEMENT AT SIMILAR COMPANIES

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To earn customers for life by building brands that inspire passion and loyalty through not only breakthrough technologies but also by serving and improving the communities.

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To strengthen communities and help make people’s lives better.

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To accelerate the world’s transition to sustainable transport.

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Frequently Asked Questions About Harley-Davidson

What is Harley-Davidson Mission Statement?

Harley-Davidson's mission statement is "We fulfill dreams through the experiences of motorcycling, by providing to motorcyclists and to the general public an expanding line of motorcycles and branded products and services in selected market segments. The statement affirms the positive impacts that this company leaves ..."

What is General Motors Mission Statement?

General Motors's mission statement is "To earn customers for life by building brands that inspire passion and loyalty through not only breakthrough technologies but also by serving and improving the communities."