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Best head of marketing certifications
The best certifications for a head of marketing are Professional Certified Marketer (PCM), Google Data Analytics Professional Certificate, and Certified Blockchain & Digital Marketing Professional.
Head of marketing certifications demonstrate your competency as a head of marketing to employers. However, not all head of marketing certifications provide the same value.
Below is a list of the best head of marketing certifications. Obtaining a head of marketing certification will give you a leg up when you apply for jobs and increase your potential salary.
4 best certifications for heads of marketing
| Rank | Head of marketing certification | Organization |
|---|---|---|
| 1 | Professional Certified Marketer (PCM) | AMA |
| 2 | Google Data Analytics Professional Certificate | |
| 3 | Certified Blockchain & Digital Marketing Professional | Blockchain Co... |
| 4 | Program Management Professional (PgMP) | PMI |
4 best head of marketing certifications
1. Professional Certified Marketer (PCM)
Being a top marketer means continually enhancing your skills as well as highlighting your accomplishments. The American Marketing Association's Professional Certified Marketer (PCM) program gives you a tangible, convenient way to do both. You can earn the PCM designation by passing a comprehensive exam covering the key areas of marketing. Developed with input from hundreds of marketing experts, the PCM program meets strict national professional certification criteria and standards for excellence in marketing.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? Yes
- Renewal required? Every 3 year(s)
2. Google Data Analytics Professional Certificate
Prepare for a new career in the high-growth field of data analytics, no experience or degree required. Get professional training designed by Google and have the opportunity to connect with top employers. There are 337,400 U.S. job openings in data analytics with a $67,900 average entry-level salary. Data analytics is the collection, transformation, and organization of data in order to draw conclusions, make predictions, and drive informed decision making. Over 8 courses, gain in-demand skills that prepare you for an entry-level job. You’ll learn from Google employees whose foundations in data analytics served as launchpads for their own careers. At under 10 hours per week, you can complete the certificate in less than 6 months. You’ll prepare yourself for jobs that include junior or associate data analyst, database administrator, and more. Upon completion of the certificate, you can directly apply for jobs with Google and over 130 U.S. employers, including Walmart, Best Buy, Astreya. 82% of Google Career Certificate graduates report a positive career outcome like a new job, promotion, or raise within 6 months.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? No
- Renewal required? No
3. Certified Blockchain & Digital Marketing Professional
Certified Blockchain and Digital Marketing Professional™ is a unique training and certification specially designed to demonstrate how Blockchain can revolutionize digital marketing. This course focuses on the core concepts of digital marketing and Blockchain technology. It discusses how Blockchain can overcome the challenges faced by digital marketers in the current scenario. The course will render expertise on eliminating digital marketing middlemen, eliminating online ad fraud, building trust and transparency while giving customers full control of their information with the use of Blockchain technology. Certified Blockchain and Digital Marketing Professional training will prove to be your USP and will act as a catalyst to accelerate your career growth.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? No
- Renewal required? No
4. Program Management Professional (PgMP)
Project Management Institute's newest credential is specifically developed to acknowledge the qualifications of the professional who leads the coordinated management of multiple projects and ensures the ultimate success of a program. You will benefit from the many advantages of this new designation. Candidates earning this credential will be internationally recognized as professionals with the knowledge and experience to make and implement the important decisions and accomplish the strategic objectives that enhance business results.
- More than two years of education or training after high school required? Yes
- More than two years of work experience required? Yes
- Oral or written exam required? Yes
- Renewal required? Every 3 year(s)
What is the best certification for a head of marketing?
The best head of marketing certification is Professional Certified Marketer (PCM). The Professional Certified Marketer (PCM) is awarded by the American Marketing Association. The advanced certification is for more experienced employees as it often requires some work experience to acquire.
Here's a bit more background on how to obtain this head of marketing certification:
- To become a certified Professional Certified Marketer (PCM), you need to pass the exam.
- Lucky you - certification doesn't require more than two years of work experience.
- Renew certification every 3 year.
The most common combination of head of marketing certifications include: Professional Certified Marketer (PCM), Google Data Analytics Professional Certificate, and Certified Blockchain & Digital Marketing Professional.
Online courses for head of marketings to earn certifications
1. Product Management (Part Time)
Balance business viability, technical feasibility, and customer desire to lead products and features toward long-term success. Learn from a seasoned expert. This course is offered in person and live online, in a remote classroom setting...
2. Digital Marketing (Part Time)
Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting...
3. Predictive Analytics for Business
Learn to apply predictive analytics and business intelligence to solve real-world business problems...
4. Marketing Analytics
Gain an in-depth understanding of Google Analytics and marketing analytics. Analyze data and build models with Excel, Data Studio, and create informative data visualizations with Tableau...
5. Marketing Analytics & Retail Business Management using Excel
Retail analytics using MS Excel - Covering Forecasting, Market Basket, RFM, Customer Valuation & Price Bundling...
6. Content Marketing: Business Growth w/Content Marketing + AI
Modern Content Marketing & Content Creation to Grow your Business Marketing Funnels Chat GPT Content Marketing...
7. Product Manager
Envision and lead the product strategy of industry-defining products, and learn to successfully bring them to market. Influence the execution of product development as a Product Manager, one of the most highly-coveted roles in technology...
8. Data Product Manager
Leverage data to build products that deliver the right experiences, to the right users, at the right time. Lead the development of data-driven products that position businesses to win in their market...
9. Email Marketing. Increase Sales With Email Marketing!
A Hands-on Guide to Email Marketing for Beginners. Learn How to Boost Your Business With Email Marketing Strategy...
10. Professional Diploma in CRM Platforms Management
CRM Platforms at Sales, Service, Marketing and Business Management (Siebel, Dynamics CRM/365, Salesforce, SAP CRM)...
11. Digital Marketing
Gain real-world experience running live campaigns as you learn from top experts in the field. Launch your career with a 360-degree understanding of digital marketing...
12. AI for Business Leaders
Master the foundations of artificial intelligence so you can strategically implement AI in your company. Leverage machine learning technologies to power corporate growth, increase efficiency, and enhance customer experiences...
13. The Complete Twitter Marketing Bootcamp
Create a system to consistently generate relevant followers and business leads from Twitter marketing...
14. Content Marketing Masterclass: Create Content That Sells
Master content marketing to grow your business: content creation, promotion, copywriting, SEO, email marketing, & more!...
15. Business Analytics
In this program, you will learn foundational data skills that apply across functions and industries. You will learn to analyze data and build models with Excel, query databases using SQL, and create informative data visualizations with Tableau...
16. AI Product Manager
Learn to develop AI products that deliver business value. Build skills that help you compete in the new AI-powered world...
17. Run a Social Media Marketing Online Business
A profitable online business. Quick to set up. Repeat income. Your own Social Media Marketing online business...
18. Digital Marketing Strategist. Unlock your career growth
Become a digital marketing expert. Learn proven digital marketing strategies with my roadmap and 24/7 expert support...
19. Growth Product Manager
Hone specialized Product Management skills in growth strategy. Lead experimentation and data-driven decision-making in your organization to drive products to reach the next level of scale, impact, and profitability...
20. Product Strategy
Learn how to build a bullet-proof vision & strategy for any digital product idea. By the end of this course, you’ll know how to identify the right problems to solve, map out business models for capturing revenue, and successfully pitch your strategy to stakeholders...