Head of sales demographics and statistics in the US
Head of sales demographics research summary. Zippia estimates head of sales demographics and statistics in the United States by using a database of 30 million profiles. Our head of sales estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about heads of sales after extensive research and analysis:
- There are over 181,720 heads of sales currently employed in the United States.
- 33.5% of all heads of sales are women, while 66.5% are men.
- The average head of sales age is 46 years old.
- The most common ethnicity of heads of sales is White (78.2%), followed by Hispanic or Latino (9.8%), Unknown (4.4%) and Asian (4.1%).
- Heads of sales are most in-demand in New York, NY.
- The technology industry is the highest-paying for heads of sales.
- 7% of all heads of sales are LGBT.
On this page
Head of sales demographics by:
Head of sales gender statistics
33.5% of heads of sales are women and 66.5% of heads of sales are men.
- Male, 66.5%
- Female, 33.5%
Head of sales gender ratio
| Gender | Percentages |
|---|---|
| Male | 66.5% |
| Female | 33.5% |
Head of sales gender pay gap
Women earn 88¢ for every $1 earned by men
Male income
$166,440
Female income
$146,385
Head of sales gender ratio over time
This data breaks down the percentage of men and women in head of sales positions over time. Currently, 33.5% of heads of sales are female.
Head of sales gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 54.14% | 45.86% |
| 2011 | 53.77% | 46.23% |
| 2012 | 54.46% | 45.54% |
| 2013 | 54.38% | 45.62% |
| 2014 | 52.37% | 47.63% |
| 2015 | 51.85% | 48.15% |
| 2016 | 51.72% | 48.28% |
| 2017 | 50.60% | 49.40% |
| 2018 | 66.07% | 33.93% |
| 2019 | 66.17% | 33.83% |
| 2020 | 65.33% | 34.67% |
| 2021 | 66.50% | 33.50% |
Head of sales related jobs gender ratio
We compared heads of sales with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Head Of Sales | 67% | 33% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Head of sales demographics by race
The most common ethnicity among heads of sales is White, which makes up 78.2% of all heads of sales. Comparatively, 9.8% of heads of sales are Hispanic or Latino and 4.4% of heads of sales are Unknown.
- White, 78.2%
- Hispanic or Latino, 9.8%
- Unknown, 4.4%
- Asian, 4.1%
- Black or African American, 3.2%
- American Indian and Alaska Native, 0.3%
Head of sales race
| Head of sales race | Percentages |
|---|---|
| White | 78.2% |
| Hispanic or Latino | 9.8% |
| Unknown | 4.4% |
| Asian | 4.1% |
| Black or African American | 3.2% |
| American Indian and Alaska Native | 0.3% |
Head of sales race and ethnicity over time
See how head of sales racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Head of sales race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 83.20% | 3.77% | 4.83% | 6.40% |
| 2011 | 82.97% | 3.67% | 5.02% | 6.54% |
| 2012 | 81.98% | 4.30% | 4.92% | 6.96% |
| 2013 | 82.82% | 3.53% | 5.17% | 6.71% |
| 2014 | 81.64% | 4.15% | 5.07% | 7.25% |
| 2015 | 81.26% | 3.56% | 5.82% | 7.41% |
| 2016 | 80.88% | 3.69% | 5.85% | 7.32% |
| 2017 | 80.80% | 3.66% | 6.04% | 7.44% |
| 2018 | 82.67% | 3.48% | 3.98% | 7.95% |
| 2019 | 82.66% | 3.47% | 3.88% | 8.11% |
| 2020 | 80.04% | 3.54% | 4.47% | 8.21% |
| 2021 | 78.23% | 3.24% | 4.07% | 9.82% |
Head of sales wage gap by race
According to our data, unknown heads of sales have the highest average salary compared to other ethnicities. Black or african american heads of sales have the lowest average salary at $158,554.
| Ethnicity | Salary |
|---|---|
| Unknown | $173,124 |
| White | $168,214 |
| Black or African American | $158,554 |
| Asian | $166,942 |
| Hispanic or Latino | $165,705 |
Average head of sales age
See how the average age of heads of sales varies based on ethnicity and gender.
Male
Female
Head of sales age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Black or African American | 46 | 47 |
| Unknown | 46 | 43.5 |
| Asian | 43.5 | 41 |
| Hispanic or Latino | 46 | 43 |
| White | 48 | 45 |
| American Indian and Alaska Native | 49 |
Head of sales age breakdown
The average age of heads of sales is 40+ years years old, representing 71% of the head of sales population.
Head of sales age breakdown
| Head Of Sales Years | Percentages |
|---|---|
| 40+ years | 71% |
| 30-40 years | 25% |
| 20-30 years | 4% |
Head of sales educational attainment
The most common degree for heads of sales is bachelor's degree, with 62% of heads of sales earning that degree. The second and third most common degree levels are master's degree degree at 13% and master's degree degree at 10%.
- Bachelor's, 62%
- Master's, 13%
- Associate, 10%
- High School Diploma, 9%
- Other Degrees, 6%
Heads of sales by degree level
| Head of sales degree | Percentages |
|---|---|
| Bachelor's | 62% |
| Master's | 13% |
| Associate | 10% |
| High School Diploma | 9% |
| Other Degrees | 6% |
Head of sales jobs you might like
Head of sales wage gap by degree level
According to the data, heads of sales with a Master's degree earn more than those without, at $207,185 annually. With a Doctorate degree, heads of sales earn a median annual income of $196,864 compared to $185,528 for heads of sales with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $207,185 |
| High School Diploma or Less | $145,618 |
| Bachelor's Degree | $185,528 |
| Doctorate Degree | $196,864 |
| Some College/ Associate Degree | $145,516 |
Head of sales employment statistics
Most heads of sales work for a private in the retail industry.
Company size where heads of sales work
Below, you can see the size of companies where heads of sales work.
Head of sales jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 8% |
| 50 - 100 employees | 11% |
| 100 - 500 employees | 10% |
| 500 - 1,000 employees | 7% |
| 1,000 - 10,000 employees | 22% |
| > 10,000 employees | 42% |
Head of sales jobs by company type
Employees with the head of sales job title have their preferences when it comes to working for a company. For instance, most heads of sales prefer to work at private companies over public companies.
Head of sales jobs by sector
| Company type | Percentages |
|---|---|
| Education | 2% |
| Public | 44% |
| Private | 53% |
| Government | 0% |
Head of sales jobs by industry
The most common industries for heads of sales are retail, finance and technology.
Head of sales industry statistics
| Industry | Percentages |
|---|---|
| Retail | 20% |
| Fortune 500 | 15% |
| Finance | 13% |
| Technology | 10% |
| Start-up | 7% |
| Telecommunication | 5% |
| Manufacturing | 4% |
| Health Care | 4% |
| Professional | 4% |
| Media | 3% |
| Internet | 3% |
| Transportation | 2% |
| Pharmaceutical | 1% |
| Hospitality | 1% |
| Automotive | 1% |
| Utilities | 1% |
| Construction | 1% |
| Energy | 1% |
| Non Profits | 1% |
| Real Estate | 1% |
| Education | 1% |
| Insurance | 1% |
Head of sales turnover and employment statistics
Head of sales unemployment rate over time
The unemployment rate for heads of sales between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Head of sales unemployment rate by year
| Year | Head of sales unemployment rate |
|---|---|
| 2010 | 7.47% |
| 2011 | 6.19% |
| 2012 | 5.30% |
| 2013 | 4.87% |
| 2014 | 3.70% |
| 2015 | 3.36% |
| 2016 | 3.08% |
| 2017 | 2.97% |
| 2018 | 2.41% |
| 2019 | 2.59% |
| 2020 | 4.53% |
| 2021 | 4.76% |
Average head of sales tenure
The average head of sales stays at their job for 1-2 years, based on the 3,802 heads of sales resumes in Zippia's database.
Head of sales tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 18% |
| 1-2 years | 38% |
| 3-4 years | 17% |
| 5-7 years | 14% |
| 8-10 years | 6% |
| 11+ years | 8% |
Head of sales LGBT ratio compared to similar jobs
Review the percent of heads of sales that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Head Of Sales | 7.25% | - |
| Environmental Marketer | 9.54% | 16,829 |
| Vice President-Global Sales & Marketing | 9.86% | 105,449 |
| Public Affairs Manager | 16.11% | 24,984 |
Similar head of sales jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Environmental Marketer | 9.54% | 16,829 |
| Vice President-Global Sales & Marketing | 9.86% | 105,449 |
| Public Affairs Manager | 16.11% | 24,984 |
Foreign languages spoken by heads of sales
The most common foreign language among heads of sales is Spanish at 37.4%. The second-most popular foreign language spoken is French at 14.0% and German is the third-most popular at 6.8%.
- Spanish, 37.4%
- French, 14.0%
- German, 6.8%
- Portuguese, 6.0%
- Russian, 5.5%
- Other, 30.3%
Head of sales languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 37.4% |
| French | 14.0% |
| German | 6.8% |
| Portuguese | 6.0% |
| Russian | 5.5% |
| Other | 30.3% |
