How to hire a health promoter

How to hire a health promoter, step by step

Here's a step-by-step health promoter hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write a health promoter job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new health promoter
• Step 8: Go through the hiring process checklist

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1. Identify your hiring needs

   Before you start hiring a health promoter, identify what type of worker you actually need. Certain positions might call for a full-time employee, while others can be done by a part-time worker or contractor.

   Determine employee vs contractor status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   You should also consider the ideal background you'd like them a health promoter to have before you start to hire. For example, what industry or field would you like them to have experience in, what level of seniority or education does the job require, and how much it'll cost to hire a health promoter that fits the bill.

   This list shows salaries for various types of health promoters.

   Type of Health Promoter	Description	Hourly rate
   Health Promoter	Health educators teach people about behaviors that promote wellness. They develop and implement strategies to improve the health of individuals and communities... Show more	$12-26
   Certified Diabetes Educator	A certified diabetes educator primarily works with patients diagnosed with prediabetes and diabetes to promote and educate them about necessary lifestyle changes and disease management strategies. As a certified diabetes educator, it is their responsibility to help patients understand their condition and how it will affect them, serve as a mentor in different self-care practices, suggest lifestyle and disease management plans, teach them about the different medication procedures and dietary needs, and coordinate other services when necessary.	$19-37
   Community Educator	Community Educators are responsible for organizing and improving access to training and education opportunities throughout a local community. Their duties include forming relationships with community groups, discovering local interests, develop service plans with education providers, and increase learning channels such as through classes, tutorials, and mentorship programs... Show more	$12-31

   Show more

2. Create an ideal candidate profile

   Common skills:

   • Community Resources
   • Community Outreach
   • Public Health
   • Chronic Disease
   • Patients
   • Diabetes
   • Health Promotion
   • Health Topics
   • Needs Assessment
   • Mental Health
   • Health Services
   • Health Issues
   • Blood Pressure
   • Health Education Materials

   Check all skills

   Responsibilities:

   • Engage with members' telephonically, using motivational interviewing techniques to assist members' in achieving their health goals.
   • Promote healthy lifestyle by educating patients about proper diet and physical activity.
   • Perform physical exams, provide primary diagnosis and administer treatment; offer medical recommendations, and refer patients to specialists.
   • Provide case management of enrollee participation to ensure completion of schedule mammograms and cervical testing.

3. Make a budget

   Including a salary range in your health promoter job description is one of the best ways to attract top talent. A health promoter can vary based on:

   • Location. For example, health promoters' average salary in tennessee is 42% less than in california.
   • Seniority. Entry-level health promoters 52% less than senior-level health promoters.
   • Certifications. A health promoter with certifications usually earns a higher salary.
   • Company. Working for an established firm or a new start-up company can make a big difference in a health promoter's salary.

   Average health promoter salary

   $39,596yearly

   $19.04 hourly rate

   ---

   Entry-level health promoter salary

   $27,000 yearly salary

   Updated December 16, 2025

4. Writing a health promoter job description

   A good health promoter job description should include a few things:

   • Summary of the role
   • List of responsibilities
   • Required skills and experience

   Including a salary range and the first name of the hiring manager is also appreciated by candidates. Here's an example of a health promoter job description:

   Health promoter job description example

   Planned Parenthood Los Angeles is seeking an experienced part-time Health Promoter (5 days per week, either 9am-1pm or 1pm-5pm) with excellent communication and customer service skills to work in our Downtown Los Angeles Headquarters. The Health Promoter is uniquely qualified as a health worker who will educate the parent and adult community through community-based and/or partner organizations or schools by conducting outreach and curriculum-based health education workshops for Black Communities on sexuality and reproductive health and overall wellbeing.
   
   Over one hundred years ago, Planned Parenthood was founded on the idea that everyone should have the information and care they need to live strong, healthy lives and fulfill their dreams. Founded 57+ years ago, Planned Parenthood Los Angeles is one of the largest providers of reproductive health care services in Los Angeles County. The Planned Parenthood Los Angeles (PPLA) team works together to provide high-quality, affordable reproductive health care to women, men, and young people across Los Angeles County. At PPLA, you will discover a culture of like-minded individuals who are eager to make positive contributions to their community and to the Planned Parenthood mission.
   
   All employees of PPLA are defined as Healthcare Workers by current Public Health Orders and are required to be fully vaccinated against COVID-19. Proof of vaccination or an approved exemption must be submitted in order to be eligible for employment consideration.
   
   Our Ideal Candidate will have the following qualifications:High school diploma, GED, or 5+ years' experience in reproductive health, family planning or related health field Experience in outreach or field work throughout the community in areas such as schools, community centers, churches, etc.Must have good communication skills with an aptitude for public speaking Ability to facilitate presentations to diverse groups Ability to deal with and speak in public about sensitive topics including comprehensive sexuality, STIs, FDA approved birth control methods, substance abuse Commitment to and strong interest in helping people regardless of gender, sexual orientation, nationality, age, race, ethnicity, immigration or socio-economic status Ability to provide outreach and networking in their communities and willingness to travel Must have knowledge and understanding of the needs of the community, schools, and community partners they serve Ability to work independently and manage time to complete goals by due date Must be able to meet Los Angeles County background check requirements via Live Scan fingerprint clearance Must supply documentation of completed negative TB test prior to start
   
   About the position:Provide education in sexuality and reproductive health and substance abuse prevention to the community following the curriculum and guides designed for the LACDPH SWBCWith supervisor approval, identify and participate in community outreach, events, and activities to promote sexual health, wellbeing, and PPLA's clinical services Perform the services in designated area, schools, and/or community partner locations Maintain a resource guide at all times to provide the community with information/services available to them that may or may not be related to health Accuracy and attention to detail when completing administrative tasks Keep current of reproductive health and sexuality education and substance abuse issues, and attend any PPLA trainings and professional development workshops Advocate for reproductive health in various settings as needed
   
   Generous salary and benefits package includes:Medical, dental, and vision coverage options for you and eligible dependents Free basic life/AD&D policy with additional voluntary coverage options Short Term Disability, Critical Illness and Accident policies403(b) Retirement plan with up to 3% employer match Medical and Dependent Flexible Spending Account plans Public Transportation and Commuter Pre-Tax ReimbursementsGenerous vacation, sick, and holiday benefits
   Planned Parenthood Los Angeles is an Equal Opportunity Employer. We value a diverse workforce and inclusive workplace. People of color, people with disabilities, and lesbian, gay, bisexual, and transgender people are encouraged to apply. We consider all applicants without regard to race, color, ancestry, religion, gender, gender identity, gender expression, national origin, age, disability, socio-economic status, marital or veteran status, medical condition, pregnancy status, sexual orientation, or genetic information. PPLA will consider for employment qualified applicants with criminal histories in accordance with the requirements of Los Angeles Fair Chance Initiative for Hiring.

   Copy this example

   

5. Post your job

   To find health promoters for your business, try out a few different recruiting strategies:

   • Consider internal talent. One of the most important talent pools for any company is its current employees.
   • Ask for referrals. Reach out to friends, family members, and your current work to ask if they know any health promoters they would recommend.
   • Recruit at local colleges. Attend job fairs at local colleges to recruit entry-level health promoters with the right educational background.
   • Social media platforms. LinkedIn, Facebook, and Twitter have more than 3.5 billion users, and they're a great place for company branding and reaching potential job candidates.

   Post your job online:

   • Post your health promoter job on Zippia to find and recruit health promoter candidates who meet your exact specifications.
   • Use field-specific websites.
   • Post a job on free websites.

6. Interview candidates

   Your first interview with health promoter candidates should focus on their interest in the role and background experience. As the hiring process goes on, you can learn more about how they'd fit into the company culture in later rounds of interviews.

   It's also good to ask about candidates' unique skills and talents. You can move on to the technical interview if a candidate is good enough for the next step.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new health promoter

   Once you've found the health promoter candidate you'd like to hire, it's time to write an offer letter. This should include an explicit job offer that includes the salary and the details of any other perks. Qualified candidates might be looking at multiple positions, so your offer must be competitive if you like the candidate. Also, be prepared for a negotiation stage, as candidates may way want to tweak the details of your initial offer. Once you've settled on these details, you can draft a contract to formalize your agreement.

   It's also important to follow up with applicants who do not get the job with an email letting them know that the position is filled.

   To prepare for the new health promoter first day, you should share an onboarding schedule with them that covers their first period on the job. You should also quickly complete any necessary paperwork, such as employee action forms and onboarding documents like I-9, benefits enrollment, and federal and state tax forms. Finally, Human Resources must ensure a new employee file is created for internal record keeping.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

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