Holistic Industries CEO and leadership

John brings over 25 years of information technology experience and is responsible for designing and overseeing the implementation of Holistic's IT strategy. John spent over 10 years at one of the country's largest banking institutions as part of the Strategic Technology Group where he focused solely on emerging Internet technologies and for a short period in Consumer Systems Development at a second large financial institution. After leaving banking he was CEO/CTO for two successful Internet start-ups. During this time he designed and co-developed cloud based software and e-commerce procedures for industries that focused on health and fitness, industrial manufacturing, retail, and professional services. His focus for Holistic is to select, develop, and implement technology and associated procedures to ensure that Holistic can maximize production and product offerings to best serve our Holistic clients.

Kyle Barich has joined Holistic Industries as Chief Marketing Officer. His role is to grow and nurture their emerging Greenhouse of Brands and help lead the rapidly expanding company. Barich will oversee the creation of increasingly national brands across customer types and form factors and will leverage particular expertise to the fast-emerging health and wellness category. Prior to joining Holistic, Kyle was leading teams, brands, clients, and advertising agencies for more than 25 years. Most recently, Kyle was the CEO of CDM, one of the largest healthcare advertising agencies in the world. CDM has offices in Montreal, New York, Princeton, Sao Paulo, London, Paris, Barcelona, Milan and Tokyo and services major Pharma clients like Pfizer, Biogen, Amgen, and Novartis as well as many emerging biotech companies. CDM is a $100M+ annual revenue company and is owned by the publicly-traded advertising holding company Omnicom. At agencies, Barich led launch of dozens of market-changing healthcare brands including the global launch of Pfizer’s Viagra. The team’s efforts changed the conversation about impotence from stigmatized and secretive to one that was credible, medical, and acceptable.

Vince designed and oversees top-tier, reliable protection and transport for Holistic’s grow/process and retail locations in Maryland, and directs the local safety and security protocol teams in Holistic’s other markets. He currently serves as a member of the Bowie City Ethics Commission, is a member of the Maryland Police Training Commission, and is the President of the Maryland State Fraternal Order of Police. Vince served six years in the United States Air Force (USAF) and was awarded the National Defense Medal for Service during Operation Desert Storm. He is an alumnus of the prestigious Harvard Kennedy School Executive Education program.