Image consultant vs marketing consultant

The differences between image consultants and marketing consultants can be seen in a few details. Each job has different responsibilities and duties. Additionally, an image consultant has an average salary of $84,808, which is higher than the $70,593 average annual salary of a marketing consultant.

The top three skills for an image consultant include customer service, make-up and photo shoots. The most important skills for a marketing consultant are customer service, web content, and media sales.

Image consultant vs marketing consultant overview

	Image Consultant	Marketing Consultant
Yearly salary	$84,808	$70,593
Hourly rate	$40.77	$33.94
Growth rate	-	19%
Number of jobs	20,558	88,935
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 57%	Bachelor's Degree, 75%
Average age	41	37
Years of experience	-	6

Image consultant vs marketing consultant salary

Image consultants and marketing consultants have different pay scales, as shown below.

	Image Consultant	Marketing Consultant
Average salary	$84,808	$70,593
Salary range	Between $61,000 And $116,000	Between $44,000 And $112,000
Highest paying City	-	Wilmington, DE
Highest paying state	-	Delaware
Best paying company	-	Meta
Best paying industry	-	Technology

Differences between image consultant and marketing consultant education

There are a few differences between an image consultant and a marketing consultant in terms of educational background:

	Image Consultant	Marketing Consultant
Most common degree	Bachelor's Degree, 57%	Bachelor's Degree, 75%
Most common major	Business	Business
Most common college	-	University of Georgia

Image consultant vs marketing consultant demographics

Here are the differences between image consultants' and marketing consultants' demographics:

	Image Consultant	Marketing Consultant
Average age	41	37
Gender ratio	Male, 39.7% Female, 60.3%	Male, 46.0% Female, 54.0%
Race ratio	Black or African American, 11.2% Unknown, 5.4% Hispanic or Latino, 19.4% Asian, 7.7% White, 55.8% American Indian and Alaska Native, 0.6%	Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.8% White, 65.9% American Indian and Alaska Native, 0.1%
LGBT Percentage	7%	10%

Differences between image consultant and marketing consultant duties and responsibilities

Image consultant example responsibilities.

Provide SharePoint development and administration, budget and financial reporting; manage invoicing; and develop training manuals and user guides.
Define and document a new application architecture which load client databases with properly format data using in-house develop Java ETL applications.
Present myself in a professional and well groom manner and follow all Clinique's guidelines.

Marketing consultant example responsibilities.

Contact inbound leads using HubSpot.
Design, deploy and manage end-to-end marketing automate solutions (Pardot and Hubspot).
Work with a B2C transportation provider to manage the day-to-day tasks for web advertising campaigns.
Set and achieve target sales goals by utilizing sales strategies and CRM tools such as cold calling and Pardot.
Lead an international team of marketing professionals and graphic designers in a complete rebranding of client's website and marketing materials.
Manage online affiliate marketing tactics utilizing blogs and PPC campaigns

Image consultant vs marketing consultant skills

Common image consultant skills

Customer Service, 24%
Make-Up, 12%
Photo Shoots, 7%
Event Space, 7%
Closet Organization, 6%
Professional Image, 5%

Common marketing consultant skills

Customer Service, 12%
Web Content, 10%
Media Sales, 10%
Digital Marketing, 8%
Marketing Campaigns, 6%
Salesforce Marketing Cloud, 4%

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Image Consultant
Image Consultant vs Marketing Consultant

Updated January 8, 2025

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