Impremedia CEO and leadership

Digital Media executive. Now, leading Impremedia. In-depth knowledge of U.S. Hispanics' and LATAM markets. Product, Data & Bottom-Line oriented.

I've managed Sales, AdOps & Yield, Online Marketing, Business Intelligence, Content, and Product Development teams.

I've started on the Content and Product side and moved later on to Marketing and Business positions with full P&L responsibilities.

Passionate about learning and sharing knowledge. I love to listen to music, read, create analytics dashboards, and build -and be part of- great teams.

Javier Casas Scardino is a Chief Financial Officer at Impremedia LLC and is based in Marina del Rey, California. He has worked as C.F.O. at Guayal S.A., Planning & Controlling Manager at La Nacion, and Auditor at Arthur Andersen LLP. Javier attended Universidad de Buenos Aires between 1983 and 1989 and Instituto Marianista between 1971 and 1982.

Bob Mason is a CTO at Impremedia LLC and is based in Los Angeles, California.

Coeditor and Founder, HispanicLA.comEditor Emeritus of La Opinión since January 8th, 2021Former Editorial Director, La Opinión, from July 29th, 2014 to January 2021Former National Digital Editor, Impremedia, at La Opinión (laopinion.com) since May, 2014Former Editorial Director of The Huffington Post Voces (2011-2014)- Spanish language journalist in the U.S.A.- Skilled writer, editor, columnist. Author of three books and hundreds of blogs.- Experienced in startup and maintenance of web blogs, internet sites.- Wide variety of computer skills/knowledge.- Many years of leadership experience and project management.- Substantial knowledge and contacts in politics/public affairs in California, US, Latin America, Israel.

Digital Media executive. Now, leading Impremedia. In-depth knowledge of U.S. Hispanics' and LATAM markets. Product, Data & Bottom-Line oriented.

I've managed Sales, AdOps & Yield, Online Marketing, Business Intelligence, Content, and Product Development teams.

I've started on the Content and Product side and moved later on to Marketing and Business positions with full P&L responsibilities.

Passionate about learning and sharing knowledge. I love to listen to music, read, create analytics dashboards, and build -and be part of- great teams.