An Industry Marketing Manager designs and implements marketing strategies and manages all communications for all markets. The Market Manager also ensures that business objectives for the revenue market are met. Industry Marketing Managers design level marketing programs and coordinate all marketing generation activities. You will also coordinate with the sales department to get the product into the pipeline. You will participate in all product marketing activities and monitor product releases.
You will participate in industry events and trade shows and coordinate with the sales and product teams to ensure compliance with all client requirements. To become an Industry Marketing Manager, you will need a bachelor's degree in marketing, advertising, or communications. It is possible to have an associate's degree for an entry-level opportunity. You will also need experience in the marketing industry. As a communication and decision-maker, you will make an average salary of between $73,000 and $140,000.