Infiniti Leadership

Kevin is a passionate and team driven professional. His aspiration and interest for marketing is sparked through the diversity that the industry offers. In his professional experience, he had the opportunity to explore the different corners of large and small businesses. These skills range from digital marketing, customer service, analyzing sales/financial data, and to working with brand management and category management teams. His goal is to help businesses of all size drive their brand forward through data driven strategies, collaboration, and creativity. Marketing Specialties & Experience: • Data Visualization: Tableau, Microsoft Power BI • Data Warehouse: Oracle, SQL, SAP, IBM SPSS• Digital Marketing: Google AdWords, Facebook Adverts, Hootsuite, Google Analytics• CRM & E-Commerce: MailChimp, ZoHoMail, Hubspot, Shopify • Content Editors: Adobe Photoshop, GIMP 2.0, Sony Vegas Pro 13.0

Michael Cope is a Senior Manager, Chief Marketing Manager USA at INFINITI Motor Company and is based in Nashville, Tennessee. He has worked as Marketing Coordinator at Audi New Zealand, Senior Manager- Asia & Oceania at INFINITI Motor Company, and Marketing Coordinator at Porsche New Zealand. Michael studied at Auckland University of Technology between 2006 and 2009.

“If opportunity doesn’t knock, build a door” - Milton Berle I have been described in many ways throughout my professional journey - Automotive geek, passionate influential trainer, ambitious, reliable colleague, supportive team leader and more. These are some of the feathers i was awarded to be worn in my cap over the years. Making my journey through different areas of business such as sales, product planning, product training and product/brand management; i picked up many different skill sets from each job. This has helped me grow from a kid who was a mere car geek loving cars to a mature professional passionately loving the entire automotive industry.Career Highlights:• Experienced and ambitious automotive industry aficionado with cross-functional skills & demonstrated proficiency in sales, product planning and product training• Over 12 years of experience with luxury and mainstream global automotive brands• Strong capacity to multitask and deliver results within set timelines• Thrives working in a team environment which challenges critical thinking and creative problem solving capabilities • Excellent written & oral communication as well as presentation skills• Capable of analyzing latest trends in automotive industry, customer demands and competitive offerings• Excellent computer literacy and proficiency with Microsoft Office tools, Martitz mTab, Autoplanner, PIN, Polk Cube• Excellent planning and execution skills under varied stages of challenges • Seasoned professional with experience working in dealership as well as corporate head office environment • Automotive multi-role actor who can perform being an automobile geek, a salesperson, a motivational trainer, a product planner, a brand ambassador and more Specialties:In depth product knowledge, motivational trainer, product planning, sales, product marketing, market research, competitive analysis, computer skills, team player, creative problem solving, performing under pressure