Instagram competitors

Zippia score 3.8

Instagram main competitors are Reddit, Twitter, and TikTok.

Competitor Summary. See how Instagram compares to its main competitors:

TikTok has the most employees (8,424).
Employees at Reddit earn more than most of the competitors, with an average yearly salary of $152,125.

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Instagram vs competitors

Company	Founding date	Zippia score	Headquarters	# of Locations	Revenue	Employees
Instagram	2010	3.8	Menlo Park, CA	1	$86.0B	18,967
Tumblr	2007	4.4	New York, NY	2	$84.0M	2,437
Pinterest	2009	4.6	San Francisco, CA	8	$3.6B	1,600
Reddit	2005	4.3	San Francisco, CA	4	$100.0M	230
SoundCloud	2007	4.1	New York, NY	1	$18.1M	1,829
Twitter	2006	4.9	San Francisco, CA	6	$5.1B	3,900
TikTok	2016	4.4	Los Angeles, CA	1	$450.0M	8,424
YouTube	2005	4.5	San Bruno, CA	1	$19.8B	2,000
Mev, Llc	-	3.6	New York, NY	1	$7.9M	35
Arch Aerial	2012	3.7	Houston, TX	2	$840,000	30
LiveTiles	2014	4.3	New York, NY	3	$8.5M	200
Pluralsight	2004	3.9	Farmington, UT	4	$391.9M	1,100
Mass Media	1995	4.0	Moorpark, CA	1	$2.9M	12
St. Paul Center for Biblical Theology	2001	3.6	Steubenville, OH	1	$1.1M	29

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Instagram salaries vs competitors

Among Instagram competitors, employees at Reddit earn the most with an average yearly salary of $152,125.

Compare Instagram salaries vs competitors

Company	Average salary	Hourly salary	Salary score
Instagram	$50,078	$24.08	-
Tumblr	$77,661	$37.34	-
Pinterest	$131,506	$63.22	-
Reddit	$152,125	$73.14	-
SoundCloud	$76,644	$36.85	-
Twitter	$146,546	$70.45	-

Compare Instagram job title salaries vs competitors

Company	Highest salary	Hourly salary
Instagram	$72,420	$34.82
Pluralsight	$109,553	$52.67
Reddit	$107,869	$51.86
Twitter	$98,961	$47.58
Pinterest	$94,359	$45.36
Mass Media	$93,605	$45.00
YouTube	$83,467	$40.13
Tumblr	$75,056	$36.08
SoundCloud	$70,109	$33.71
Mev, Llc	$68,395	$32.88
TikTok	$67,260	$32.34
St. Paul Center for Biblical Theology	$66,426	$31.94
LiveTiles	$66,045	$31.75
Arch Aerial	$65,985	$31.72

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Instagram jobs

Instagram demographics vs competitors

Compare gender at Instagram vs competitors

Job title	Male	Female
Tumblr	43%	57%
Pinterest	45%	55%
Twitter	56%	44%
SoundCloud	73%	27%
Reddit	86%	14%
Instagram	-	-

Male

Female

100%

75%

50%

25%

Instagram

SoundCloud

Twitter

Tumblr

25%

50%

75%

100%

Compare race at Instagram vs competitors

Company	White	Hispanic or Latino	Black or African American	Asian	Unknown	Diversity score
Twitter	52%	18%	10%	15%	5%	9.7
Pinterest	58%	17%	7%	14%	4%	8.8
Tumblr	57%	11%	13%	14%	4%	8.6
Reddit	62%	13%	8%	12%	4%	6.2
SoundCloud	53%	19%	9%	14%	4%	8.4
YouTube	57%	18%	10%	10%	4%	9.6

Instagram and similar companies CEOs

CEOBio

Parag Agrawal

Twitter

Parag is the technology lead, responsible for Twitter’s technical strategy and overseeing machine learning and AI across the consumer, revenue, and science teams. Since joining Twitter in 2011, Parag has led efforts on scaling Twitter Ads systems, as well as reaccelerating user growth by improving Home timeline relevance. Prior to joining Twitter, Parag did research in large-scale data management with collaborators at Microsoft Research, Yahoo! Research, and AT&T Labs. He holds a bachelor’s degree from IIT Bombay and a Ph.D. in computer science from Stanford University.

William J. Ready

Daniel Imino

Mass Media

David Karp

Tumblr

Aaron Skonnard

Pluralsight

Aaron Skonnard is an American businessman and the co-founder and CEO of Pluralsight. Skonnard founded the company in 2004 with Keith Brown, Fritz Onion, and Bill Williams, to provide online video training courses for software developers, IT administrators, and creative professionals. Since its founding, the company has developed a full enterprise platform, and as of November, 2017, has received over $192 million in venture funding, and made several acquisitions.

Steven L Huffman

Steve Huffman (born November 12, 1983), also known by his Reddit username spez , is an American web developer and entrepreneur. He is the co-founder and CEO of Reddit, a social news and discussion website, which ranks in the top 20 websites in the world. He also co-founded the airfare search-engine website Hipmunk.

Ryan Baker

Arch Aerial

Ryan Baker is a CEO & Founder at Arch Aerial and is based in Houston, Texas. He attended The University of Texas at Austin between 2009 and 2013.

Michael Weissman

SoundCloud

Weissman succeeded Kerry Trainor as SoundCloud's new CEO - effective January 1, 2021. Since joining the company in 2017, Weissman has been a key leader in driving SoundCloud’s growth. He joined the company as Chief Operating Officer, and was promoted to President in 2019. He has been instrumental in expanding SoundCloud as the principal architect of some of the company’s key strategic initiatives including its music licensing efforts, its U.S. ad sales partnership with Pandora, and the acquisition and integration of artist services company, Repost Network.

Shou Zi Chew

TikTok

Susan Wojcicki

YouTube

Susan Diane Wojcicki (born July 5, 1968) is an American business executive who is the CEO of YouTube. She has been in the tech industry for over 20 years.