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Instructional designer demographics and statistics in the US

Instructional designer demographics research summary. Zippia estimates instructional designer demographics and statistics in the United States by using a database of 30 million profiles. Our instructional designer estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about instructional designers after extensive research and analysis:

  • There are over 99,114 instructional designers currently employed in the United States.
  • 58.2% of all instructional designers are women, while 41.8% are men.
  • The average instructional designer age is 43 years old.
  • The most common ethnicity of instructional designers is White (62.3%), followed by Hispanic or Latino (17.2%), Black or African American (9.9%) and Asian (5.5%).
  • In 2022, women earned 98% of what men earned.
  • 16% of all instructional designers are LGBT.
  • Instructional designers are 36% more likely to work at public companies in comparison to education companies.
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Instructional designer demographics by:

Instructional designer gender statistics

58.2% of instructional designers are women and 41.8% of instructional designers are men.
  • Female, 58.2%
  • Male, 41.8%

Instructional designer gender ratio

GenderPercentages
Female58.2%
Male41.8%

Instructional designer gender pay gap

Women earn 98¢ for every $1 earned by men

male-income
Male income
$55,627
female-income
Female income
$54,510

Instructional designer gender ratio over time

This data breaks down the percentage of men and women in instructional designer positions over time. Currently, 58.2% of instructional designers are female.
Male
Female
100%
80%
60%
40%
20%
0%
2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021

Instructional designer gender ratio by year

YearMaleFemale
201047.77%52.23%
201153.47%46.53%
201248.74%51.26%
201352.06%47.94%
201451.03%48.97%
201549.23%50.77%
201646.24%53.76%
201745.31%54.69%
201845.63%54.37%
201941.49%58.51%
202042.68%57.32%
202141.81%58.19%

Instructional designer related jobs gender ratio

We compared instructional designers with similar job titles to see how gender ratios vary. As you can see, agriculture consultant and torque tester have the biggest gender ratio gaps.

Job titleMaleFemale
Lead Toddler Teacher4%96%
Infant Teacher5%95%
Kindergarten Aide6%94%
Instructional Designer42%58%
Certified Performance Technologist79%21%
Torque Tester84%16%
Agriculture Consultant84%16%

Instructional designer demographics by race

The most common ethnicity among instructional designers is White, which makes up 62.3% of all instructional designers. Comparatively, 17.2% of instructional designers are Hispanic or Latino and 9.9% of instructional designers are Black or African American.
  • White, 62.3%
  • Hispanic or Latino, 17.2%
  • Black or African American, 9.9%
  • Asian, 5.5%
  • Unknown, 4.3%
  • American Indian and Alaska Native, 0.8%

Instructional designer race

Instructional designer racePercentages
White62.3%
Hispanic or Latino17.2%
Black or African American9.9%
Asian5.5%
Unknown4.3%
American Indian and Alaska Native0.8%

Instructional designer race and ethnicity over time

See how instructional designer racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.

Instructional designer race and ethnicity by year

YearWhiteBlack or African AmericanAsianHispanic or Latino
201069.42%10.07%4.41%13.34%
201169.93%10.52%4.63%11.65%
201270.29%10.68%3.97%12.07%
201368.31%11.67%4.68%12.50%
201467.17%11.19%4.00%13.79%
201565.39%11.97%5.59%14.04%
201669.09%9.57%4.50%13.97%
201765.52%11.19%4.83%15.40%
201866.02%10.66%4.24%14.61%
201965.61%10.00%5.45%15.91%
202062.36%10.40%6.11%15.14%
202162.35%9.89%5.53%17.21%

Instructional designer wage gap by race

According to our data, unknown instructional designers have the highest average salary compared to other ethnicities. Asian instructional designers have the lowest average salary at $54,518.
$58,000
$57,000
$56,000
$55,000
$54,000
Unknown
White
Black or African American
Asian
Hispanic or Latino
EthnicitySalary
Unknown$56,799
White$55,861
Black or African American$55,651
Asian$54,518
Hispanic or Latino$55,331

Average instructional designer age

See how the average age of instructional designers varies based on ethnicity and gender.
Male
Female

Instructional designer age by race and gender

RaceMale ageFemale age
Unknown46
White4244
Black or African American40.549
Asian3040
Hispanic or Latino3843

Instructional designer age breakdown

The average age of instructional designers is 40+ years years old, representing 61% of the instructional designer population.

40+ years

30-40 years

20-30 years


Instructional designer age breakdown

Instructional Designer YearsPercentages
40+ years61%
30-40 years26%
20-30 years10%

Instructional designer educational attainment

The most common degree for instructional designers is bachelor's degree, with 63% of instructional designers earning that degree. The second and third most common degree levels are master's degree degree at 25% and master's degree degree at 7%.
  • Bachelor's, 63%
  • Master's, 25%
  • Associate, 7%
  • Doctorate, 2%
  • Other Degrees, 3%

Instructional designers by degree level

Instructional designer degreePercentages
Bachelor's63%
Master's25%
Associate7%
Doctorate2%
Other Degrees3%

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Instructional designer wage gap by degree level

According to the data, instructional designers with a Doctorate degree earn more than those without, at $65,915 annually. With a Master's degree, instructional designers earn a median annual income of $63,600 compared to $56,942 for instructional designers with an Bachelor's degree.
$67,000
$65,000
$63,000
$61,000
$59,000
$57,000
$55,000
Master's Degree
Bachelor's Degree
Doctorate Degree
EducationSalary
Master's Degree$63,600
Bachelor's Degree$56,942
Doctorate Degree$65,915

Instructional designer employment statistics

Most instructional designers work for a public in the education industry.

Company size where instructional designers work

Below, you can see the size of companies where instructional designers work.

< 50 employees

50 - 100 employees

100 - 500 employees

500 - 1,000 employees

1,000 - 10,000 employees

> 10,000

Instructional designer jobs by employer size

Company sizePercentages
< 50 employees3%
50 - 100 employees7%
100 - 500 employees10%
500 - 1,000 employees6%
1,000 - 10,000 employees34%
> 10,000 employees40%

Instructional designer jobs by company type

Employees with the instructional designer job title have their preferences when it comes to working for a company. For instance, most instructional designers prefer to work at public companies over education companies.

Education

Public

Private

Instructional designer jobs by sector

Company typePercentages
Education35%
Public36%
Private29%
Government0%

Instructional designer jobs by industry

The most common industries for instructional designers are education, technology and professional.

Education

Fortune 500

Technology

Professional

Health Care

Instructional designer turnover and employment statistics

Instructional designer unemployment rate over time

The unemployment rate for instructional designers between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.

Instructional designer unemployment rate by year

YearInstructional designer unemployment rate
20102.66%
20114.18%
20124.25%
20132.95%
20142.65%
20152.60%
20162.14%
20172.99%
20182.61%
20192.88%
20202.90%
20213.24%

Average instructional designer tenure

The average instructional designer stays at their job for 1-2 years, based on the 10,359 instructional designers resumes in Zippia's database.

Less than one year

1-2 years

3-4 years

5-7 years

8-10 years

11+ years

Instructional designer tenure statistics

Number of yearsPercentages
Less than 1 year30%
1-2 years32%
3-4 years11%
5-7 years14%
8-10 years6%
11+ years7%

Instructional designer LGBT ratio compared to similar jobs

Review the percent of instructional designers that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
Job titleLGBTJob openings
Helper Teacher6.04%78,080
Third Grade Teacher9.52%57,917
Multimedia Services Coordinator10.75%63,060
Early Childhood Special Educator11.12%62,487
Associate Professor12.94%30,083
Library Technician13.69%24,941
Instructional Designer15.92%-

Similar instructional designer jobs LGBT demographics

ProfessionPercentages of LGBT Job openings
Helper Teacher6.04%78,080
Third Grade Teacher9.52%57,917
Multimedia Services Coordinator10.75%63,060
Early Childhood Special Educator11.12%62,487
Associate Professor12.94%30,083
Library Technician13.69%24,941

Foreign languages spoken by instructional designers

The most common foreign language among instructional designers is Spanish at 43.3%. The second-most popular foreign language spoken is French at 12.1% and Italian is the third-most popular at 5.2%.
  • Spanish, 43.3%
  • French, 12.1%
  • Italian, 5.2%
  • German, 4.5%
  • Chinese, 4.2%
  • Other, 30.7%

Instructional designer languages spoken

Foreign languagePercentages
Spanish43.3%
French12.1%
Italian5.2%
German4.5%
Chinese4.2%
Other30.7%

Instructional designer jobs

Instructional designer location demographics

The amount you can make as an instructional designer can depend on where you live. For example, the highest salary of instructional designers is $73,224. Use our chart to find out where that salary is located.

Where do instructional designers earn the most?

Instructional designers earn the most in Connecticut, where the average instructional designer salary is $76,925. The map here shows where instructional designers earn the highest salaries in the U.S. The darker areas across the 50 states highlight the highest salaries.
Average salary

Which city has the most Instructional Designers?

By looking through more than 10,359 resumes, we found that the most popular places for instructional designers are Atlanta, GA and New York, NY.
Number of Instructional Designers

Instructional designer jobs by state

RankStateNumber of jobsAverage salary
1California3,040$64,448
2Texas1,207$53,171
3New York1,169$66,068
4Florida839$48,381
5Virginia777$62,062
6Washington770$68,770
7Georgia756$53,109
8Illinois755$54,643
9Massachusetts656$65,157
10Pennsylvania638$57,518
11North Carolina545$50,574
12Oregon480$63,144
13Ohio474$52,175
14Michigan446$62,339
15Arizona425$50,552
16Colorado418$54,651
17New Jersey410$66,184
18Maryland389$64,008
19Minnesota376$63,338
20Wisconsin357$50,818
21Indiana264$42,780
22Missouri255$48,345
23Utah253$51,467
24District of Columbia245$66,174
25Tennessee230$50,897
26Connecticut215$76,925
27South Carolina208$48,889
28Alabama194$48,197
29Kentucky160$42,604
30Iowa156$42,748
31Kansas139$48,220
32Arkansas115$50,331
33New Hampshire111$76,818
34Nebraska108$56,802
35Oklahoma106$47,766
36Louisiana102$47,056
37Idaho97$56,231
38New Mexico93$53,404
39Nevada89$62,083
40Rhode Island77$61,899
41Maine72$51,277
42Mississippi70$46,564
43Delaware57$59,500
44Montana54$44,641
45South Dakota48$49,175
46West Virginia48$33,815
47Vermont45$60,305
48Alaska43$61,976
49North Dakota42$52,883
50Hawaii41$57,163
51Wyoming31$55,625

Where are instructional designers in high demand?

Instructional designers are in high demand in New York, NY. There are currently 31 job openings for instructional designers here. We looked over job openings to determine where in the country instructional designers are in the most demand.
Jobs openings

Instructional designer demographics FAQs

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