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Working as an Integrated Marketing Director

There is more than meets the eye when it comes to being an integrated marketing director. For example, did you know that they make an average of $63.76 an hour? That's $132,622 a year!

Between 2018 and 2028, the career is expected to grow 8% and produce 21,800 job opportunities across the U.S.

What Does an Integrated Marketing Director Do

There are certain skills that many integrated marketing directors have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, creativity and communication skills.

When it comes to the most important skills required to be an integrated marketing director, we found that a lot of resumes listed 9.4% of integrated marketing directors included project management, while 8.1% of resumes included demand generation, and 8.1% of resumes included roi. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.

When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the integrated marketing director job title. But what industry to start with? Most integrated marketing directors actually find jobs in the media and technology industries.

How To Become an Integrated Marketing Director

If you're interested in becoming an integrated marketing director, one of the first things to consider is how much education you need. We've determined that 62.9% of integrated marketing directors have a bachelor's degree. In terms of higher education levels, we found that 23.1% of integrated marketing directors have master's degrees. Even though most integrated marketing directors have a college degree, it's possible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become an integrated marketing director. When we researched the most common majors for an integrated marketing director, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on integrated marketing director resumes include associate degree degrees or high school diploma degrees.

You may find that experience in other jobs will help you become an integrated marketing director. In fact, many integrated marketing director jobs require experience in a role such as account executive. Meanwhile, many integrated marketing directors also have previous career experience in roles such as marketing manager or marketing director.

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Average Salary$132,622
Job Growth Rate8%

Integrated Marketing Director Jobs

Integrated Marketing Director Career Paths

Top Careers Before Integrated Marketing Director

Top Careers After Integrated Marketing Director

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Tell us your goals and we'll match you with the rights job to get there.

Average Salary for an Integrated Marketing Director

Integrated Marketing Directors in America make an average salary of $132,622 per year or $64 per hour. The top 10 percent makes over $177,000 per year, while the bottom 10 percent under $98,000 per year.
Average Salary
$132,622

Best Paying Cities

City
Average Salary
Saint Paul, MN
Salary Range132k - 215k$169k$168,970
Petaluma, CA
Salary Range123k - 221k$165k$165,448
Redmond, WA
Salary Range125k - 190k$155k$154,551
Arlington, VA
Salary Range118k - 200k$154k$153,989
Austin, TX
Salary Range110k - 213k$154k$153,911
New Haven, CT
Salary Range119k - 197k$153k$153,393
$74k
$221k

Recently Added Salaries

Job TitleCompanyCompanyStart DateSalary
Director of Office of Public Integrity
Director of Office of Public Integrity
Monroe County, Ny
Monroe County, Ny
09/24/2020
09/24/2020
$102,50909/24/2020
$102,509
Integrated Marketing Director
Integrated Marketing Director
Harnham
Harnham
12/31/2019
12/31/2019
$120,00012/31/2019
$120,000
Integrated Marketing Director
Integrated Marketing Director
The Salvation Army of The Syracuse Area
The Salvation Army of The Syracuse Area
10/29/2019
10/29/2019
$80,00010/29/2019
$80,000
Integrated Marketing Director
Integrated Marketing Director
Bunker Hill Community College
Bunker Hill Community College
09/30/2019
09/30/2019
$85,00009/30/2019
$85,000
Director, Product Delivery & Integration
Director, Product Delivery & Integration
American Express Travel Related Services Company, Inc.
American Express Travel Related Services Company, Inc.
08/30/2019
08/30/2019
$177,59908/30/2019
$177,599
See More Recent Salaries

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Integrated Marketing Director Demographics

Gender

male

50.8 %

female

43.1 %

unknown

6.1 %

Ethnicity

White

74.9 %

Hispanic or Latino

10.9 %

Asian

7.4 %

Foreign Languages Spoken

Spanish

36.5 %

French

11.5 %

Chinese

7.7 %
See More Demographics

Integrated Marketing Director Education

Majors

Marketing
25.8 %
Business
18.3 %

Degrees

Bachelors

62.9 %

Masters

23.1 %

Certificate

4.5 %

Top Colleges for Integrated Marketing Directors

1. University of Georgia

Athens, GA

In-State Tuition
$11,830
Enrollment
29,474

2. University of Wisconsin - Madison

Madison, WI

In-State Tuition
$10,555
Enrollment
30,360

3. University of Minnesota - Twin Cities

Minneapolis, MN

In-State Tuition
$14,760
Enrollment
31,451

4. Purdue University

West Lafayette, IN

In-State Tuition
$9,992
Enrollment
33,495

5. Howard University

Washington, DC

In-State Tuition
$26,756
Enrollment
6,166

6. University of Texas at Austin

Austin, TX

In-State Tuition
$10,610
Enrollment
40,329

7. University of Southern California

Los Angeles, CA

In-State Tuition
$56,225
Enrollment
19,548

8. Ohio State University

Columbus, OH

In-State Tuition
$10,726
Enrollment
45,769

9. University of Pennsylvania

Philadelphia, PA

In-State Tuition
$55,584
Enrollment
10,764

10. San Diego State University

San Diego, CA

In-State Tuition
$7,488
Enrollment
30,018
See More Education Info

Entry Level Jobs For Becoming An Integrated Marketing Director

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Part Time
Internship
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Top Skills For an Integrated Marketing Director

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 9.4% of integrated marketing directors listed project management on their resume, but soft skills such as analytical skills and creativity are important as well.

Best States For an Integrated Marketing Director

Some places are better than others when it comes to starting a career as an integrated marketing director. The best states for people in this position are West Virginia, Rhode Island, Minnesota, and Washington. Integrated marketing directors make the most in West Virginia with an average salary of $165,980. Whereas in Rhode Island and Minnesota, they would average $164,430 and $162,908, respectively. While integrated marketing directors would only make an average of $152,949 in Washington, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.

1. Rhode Island

Total Integrated Marketing Director Jobs:
127
Highest 10% Earn:
$241,000
Location Quotient:
1.48
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

2. Minnesota

Total Integrated Marketing Director Jobs:
517
Highest 10% Earn:
$239,000
Location Quotient:
0.94
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

3. Connecticut

Total Integrated Marketing Director Jobs:
409
Highest 10% Earn:
$226,000
Location Quotient:
1.33
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
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Top Integrated Marketing Director Employers

1. HP
4.8
Avg. Salary: 
$97,601
Integrated Marketing Directors Hired: 
7+
2. Conde Nast
4.7
Avg. Salary: 
$66,024
Integrated Marketing Directors Hired: 
7+
3. Covenant Care California
4.6
Avg. Salary: 
$39,538
Integrated Marketing Directors Hired: 
7+
4. Sears Holdings
3.8
Avg. Salary: 
$37,252
Integrated Marketing Directors Hired: 
5+
5. CBS
4.6
Avg. Salary: 
$51,688
Integrated Marketing Directors Hired: 
5+
6. Conagra Brands
4.7
Avg. Salary: 
$57,033
Integrated Marketing Directors Hired: 
5+

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Recently Added Integrated Marketing Director Jobs

Updated October 2, 2020