Integrated marketing director demographics and statistics in the US
Integrated marketing director demographics research summary. Zippia estimates integrated marketing director demographics and statistics in the United States by using a database of 30 million profiles. Our integrated marketing director estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about integrated marketing directors after extensive research and analysis:
- There are over 56,497 integrated marketing directors currently employed in the United States.
- 46.9% of all integrated marketing directors are women, while 53.1% are men.
- The average integrated marketing director age is 39 years old.
- The most common ethnicity of integrated marketing directors is White (74.6%), followed by Hispanic or Latino (8.7%), Asian (8.2%) and Unknown (5.3%).
- In 2022, women earned 94% of what men earned.
- 10% of all integrated marketing directors are LGBT.
- Integrated marketing directors are 52% more likely to work at private companies in comparison to public companies.
On this page
Integrated marketing director demographics by:
Integrated marketing director gender statistics
46.9% of integrated marketing directors are women and 53.1% of integrated marketing directors are men.
- Male, 53.1%
- Female, 46.9%
Integrated marketing director gender ratio
| Gender | Percentages |
|---|---|
| Male | 53.1% |
| Female | 46.9% |
Integrated marketing director gender pay gap
Women earn 94¢ for every $1 earned by men
Male income
$110,035
Female income
$103,453
Integrated marketing director gender ratio over time
This data breaks down the percentage of men and women in integrated marketing director positions over time. Currently, 46.9% of integrated marketing directors are female.
Integrated marketing director gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 72.16% | 27.84% |
| 2011 | 71.86% | 28.14% |
| 2012 | 72.41% | 27.59% |
| 2013 | 72.35% | 27.65% |
| 2014 | 70.71% | 29.29% |
| 2015 | 70.28% | 29.72% |
| 2016 | 70.16% | 29.84% |
| 2017 | 69.22% | 30.78% |
| 2018 | 55.45% | 44.55% |
| 2019 | 54.37% | 45.63% |
| 2020 | 52.77% | 47.23% |
| 2021 | 53.15% | 46.85% |
Integrated marketing director related jobs gender ratio
We compared integrated marketing directors with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Integrated Marketing Director | 53% | 47% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Integrated marketing director demographics by race
The most common ethnicity among integrated marketing directors is White, which makes up 74.6% of all integrated marketing directors. Comparatively, 8.7% of integrated marketing directors are Hispanic or Latino and 8.2% of integrated marketing directors are Asian.
- White, 74.6%
- Hispanic or Latino, 8.7%
- Asian, 8.2%
- Unknown, 5.3%
- Black or African American, 3.0%
- American Indian and Alaska Native, 0.2%
Integrated marketing director race
| Integrated marketing director race | Percentages |
|---|---|
| White | 74.6% |
| Hispanic or Latino | 8.7% |
| Asian | 8.2% |
| Unknown | 5.3% |
| Black or African American | 3.0% |
| American Indian and Alaska Native | 0.2% |
Integrated marketing director race and ethnicity over time
See how integrated marketing director racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Integrated marketing director race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 83.20% | 3.77% | 4.83% | 6.40% |
| 2011 | 82.97% | 3.67% | 5.02% | 6.54% |
| 2012 | 81.98% | 4.30% | 4.92% | 6.96% |
| 2013 | 82.82% | 3.53% | 5.17% | 6.71% |
| 2014 | 81.64% | 4.15% | 5.07% | 7.25% |
| 2015 | 81.26% | 3.56% | 5.82% | 7.41% |
| 2016 | 80.88% | 3.69% | 5.85% | 7.32% |
| 2017 | 80.80% | 3.66% | 6.04% | 7.44% |
| 2018 | 79.66% | 3.34% | 7.30% | 7.37% |
| 2019 | 77.79% | 3.14% | 8.02% | 8.43% |
| 2020 | 75.01% | 3.41% | 8.18% | 8.85% |
| 2021 | 74.58% | 3.04% | 8.15% | 8.67% |
Integrated marketing director wage gap by race
According to our data, asian integrated marketing directors have the highest average salary compared to other ethnicities. Black or african american integrated marketing directors have the lowest average salary at $103,454.
| Ethnicity | Salary |
|---|---|
| Unknown | $109,432 |
| White | $108,898 |
| Black or African American | $103,454 |
| Asian | $120,601 |
| Hispanic or Latino | $108,491 |
Average integrated marketing director age
See how the average age of integrated marketing directors varies based on ethnicity and gender.
Male
Female
Integrated marketing director age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 37.5 | 36 |
| White | 40 | 37 |
| Black or African American | 45 | 37 |
| Asian | 39 | 36 |
| Hispanic or Latino | 39 | 34 |
Integrated marketing director age breakdown
The average age of integrated marketing directors is 40+ years years old, representing 44% of the integrated marketing director population.
Integrated marketing director age breakdown
| Integrated Marketing Director Years | Percentages |
|---|---|
| 40+ years | 44% |
| 30-40 years | 39% |
| 20-30 years | 17% |
Integrated marketing director educational attainment
The most common degree for integrated marketing directors is bachelor's degree, with 79% of integrated marketing directors earning that degree. The second and third most common degree levels are master's degree degree at 12% and master's degree degree at 6%.
- Bachelor's, 79%
- Master's, 12%
- Associate, 6%
- Diploma, 1%
- Other Degrees, 2%
Integrated marketing directors by degree level
| Integrated marketing director degree | Percentages |
|---|---|
| Bachelor's | 79% |
| Master's | 12% |
| Associate | 6% |
| Diploma | 1% |
| Other Degrees | 2% |
Integrated marketing director jobs you might like
Integrated marketing director wage gap by degree level
According to the data, integrated marketing directors with a Doctorate degree earn more than those without, at $135,622 annually. With a Master's degree, integrated marketing directors earn a median annual income of $129,400 compared to $113,286 for integrated marketing directors with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $129,400 |
| Bachelor's Degree | $113,286 |
| Doctorate Degree | $135,622 |
Integrated marketing director employment statistics
Most integrated marketing directors work for a private in the media industry.
Company size where integrated marketing directors work
Below, you can see the size of companies where integrated marketing directors work.
Integrated marketing director jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 3% |
| 50 - 100 employees | 13% |
| 100 - 500 employees | 23% |
| 500 - 1,000 employees | 9% |
| 1,000 - 10,000 employees | 23% |
| > 10,000 employees | 29% |
Integrated marketing director jobs by company type
Employees with the integrated marketing director job title have their preferences when it comes to working for a company. For instance, most integrated marketing directors prefer to work at private companies over public companies.
Integrated marketing director jobs by sector
| Company type | Percentages |
|---|---|
| Education | 12% |
| Public | 32% |
| Private | 52% |
| Government | 4% |
Integrated marketing director jobs by industry
The most common industries for integrated marketing directors are media, education and technology.
Integrated marketing director industry statistics
| Industry | Percentages |
|---|---|
| Media | 15% |
| Fortune 500 | 13% |
| Education | 10% |
| Technology | 8% |
| Health Care | 6% |
| Professional | 6% |
| Finance | 5% |
| Manufacturing | 5% |
| Hospitality | 4% |
| Retail | 4% |
| Government | 3% |
| Telecommunication | 3% |
| Start-up | 3% |
| Non Profits | 3% |
| Internet | 2% |
| Construction | 2% |
| Pharmaceutical | 1% |
| Transportation | 1% |
| Automotive | 1% |
| Agriculture | 1% |
| Insurance | 1% |
| Real Estate | 1% |
| Energy | 1% |
Integrated marketing director turnover and employment statistics
Integrated marketing director unemployment rate over time
The unemployment rate for integrated marketing directors between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Integrated marketing director unemployment rate by year
| Year | Integrated marketing director unemployment rate |
|---|---|
| 2010 | 7.47% |
| 2011 | 6.19% |
| 2012 | 5.30% |
| 2013 | 4.87% |
| 2014 | 3.70% |
| 2015 | 3.36% |
| 2016 | 3.08% |
| 2017 | 2.97% |
| 2018 | 3.34% |
| 2019 | 3.54% |
| 2020 | 4.71% |
| 2021 | 4.59% |
Average integrated marketing director tenure
The average integrated marketing director stays at their job for 1-2 years, based on the 1,050 integrated marketing directors resumes in Zippia's database.
Integrated marketing director tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 19% |
| 1-2 years | 34% |
| 3-4 years | 17% |
| 5-7 years | 14% |
| 8-10 years | 7% |
| 11+ years | 9% |
Integrated marketing director LGBT ratio compared to similar jobs
Review the percent of integrated marketing directors that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Relationship Manager | 7.25% | 72,920 |
| Advertising And Promotions Coordinator | 9.54% | 13,244 |
| Integrated Marketing Director | 9.86% | - |
| Grants Director | 16.11% | 15,964 |
Similar integrated marketing director jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Relationship Manager | 7.25% | 72,920 |
| Advertising And Promotions Coordinator | 9.54% | 13,244 |
| Grants Director | 16.11% | 15,964 |
Foreign languages spoken by integrated marketing directors
The most common foreign language among integrated marketing directors is Spanish at 38.6%. The second-most popular foreign language spoken is French at 12.3% and Chinese is the third-most popular at 7.0%.
- Spanish, 38.6%
- French, 12.3%
- Chinese, 7.0%
- Portuguese, 5.3%
- German, 5.3%
- Other, 31.5%
Integrated marketing director languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 38.6% |
| French | 12.3% |
| Chinese | 7.0% |
| Portuguese | 5.3% |
| German | 5.3% |
| Other | 31.5% |
